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市场调查报告书
商品编码
1905606
日本饭店市场报告（按类型（连锁饭店、独立饭店）、细分市场（服务式公寓、经济型饭店、中高檔饭店、豪华饭店）和地区划分，2026-2034年）Japan Hospitality Market Report by Type (Chain Hotels, Independent Hotels), Segment (Service Apartments, Budget and Economy Hotels, Mid and Upper Mid-Scale Hotels, Luxury Hotels), and Region 2026-2034 |
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2025年，日本饭店市场规模达246亿美元。展望未来， IMARC Group预计到2034年，该市场规模将达到277亿美元，2026年至2034年期间的复合年增长率（CAGR）为1.32%。人们生活水准的提高，以及週末休閒和居家度假的日益普及，是推动市场成长的主要因素。
本报告解答的关键问题：
- 日本酒店业市场目前的表现如何？未来几年又将如何发展？
- 新冠疫情对日本旅馆业市场产生了哪些影响？
- 日本酒店业市场按类型分類的组成是怎样的？
- 日本酒店业市场按细分市场分類的组成是怎样的？
- 日本饭店业价值链包含哪些环节？
- 日本酒店业市场的主要驱动因素和挑战是什么？
- 日本酒店业市场的结构是怎么样的？主要参与者有哪些？
- 日本酒店业市场的竞争程度如何？
目录
第一章：序言
第二章：范围与方法
- 研究目标
- 利害关係人
- 数据来源
- 市场估算
- 预测方法
第三章：执行概要
第四章：日本饭店市集－简介
- 概述
- 市场动态
- 产业趋势
- 竞争情报
第五章：日本旅馆业市场概况
- 历史及当前市场趋势（2020-2025）
- 市场预测（2026-2034）
第六章：日本饭店市集－按类型划分
- 连锁饭店
- 独立饭店
第七章：日本旅馆业市场－依细分市场划分
- 服务式公寓
- 经济型饭店
- 中檔和中高檔饭店
- 豪华饭店
第八章：日本旅馆业市场－按地区划分
- 关东地区
- 关西/近畿地区
- 中部/中部地区
- 九州·冲绳地区
- 东北部地区
- 中国地区
- 北海道地区
- 四国地区
第九章：日本旅馆业市场－竞争格局
- 概述
- 市场结构
- 市场参与者定位
- 最佳制胜策略
- 竞争格局分析
- 公司评估象限
第十章：关键参与者简介
第十一章：日本旅馆业市场－产业分析
- 驱动因素、限制因素和机会
- 波特五力分析
- 价值链分析
第十二章：附录
Japan hospitality market size reached USD 24.6 Billion in 2025. Looking forward, IMARC Group expects the market to reach USD 27.7 Billion by 2034, exhibiting a growth rate (CAGR) of 1.32% during 2026-2034. The improving living standards of individuals, coupled with the increasing popularity of weekend cultures and staycations, are primarily driving the market growth.
The hospitality industry is a multifaceted and dynamic sector, playing a crucial role in economies globally. It encompasses a spectrum of services, including accommodation, food and beverage, travel, tourism, and recreational activities, each focused on delivering superior customer experiences. This industry stands distinct due to its relentless commitment to customer satisfaction and its capacity to create memorable experiences. It operates in an environment marked by constant evolution, driven by shifts in consumer preferences, technological innovations, and global trends. Today, the significance of technology and sustainable practices is profoundly impacting the sector, paving the way for enhanced service delivery and responsible operations. The integration of digital solutions and green initiatives is shaping the industry's future, responding to the modern consumer's desire for convenience and eco-consciousness. Overall, the hospitality industry is a vibrant realm, harmonizing traditional values of service with contemporary advancements to meet evolving demands.
Japan Hospitality Market Trends:
Increase in Domestic Tourism
Domestic tourism has become a critical driver of the Japan hospitality industry, majorly fueled by beneficial government initiatives and the magnifying popularity of local cultural experiences. Travelers are increasingly exploring rural destinations, resulting in an elevated demand for regional accommodations, such as local resorts and traditional ryokan inns. Moreover, this trend gained traction during the pandemic as international travel restrictions stimulated an inclination towards domestic vacations. As a result, occupancy rates have substantially risen in domestic tourist spots, with customers continuing to focus on convenience, safety, and culturally immersive experiences when choosing their travel destinations. As per industry reports, the estimated number of Japanese domestic travelers is anticipated to reach 273 million in the year 2024.
Sustainability and Eco-Friendly Accommodations
The Japanese hospitality market is witnessing an escalating demand for eco-friendly and sustainable accommodations, with both global brands and local hotels adopting green practices. Hotels are increasingly deploying energy-saving technologies, minimizing plastic usage, and providing organic, locally sourced food options. Moreover, stringent government regulatory policies and heightening environmental awareness among travelers have further bolstered this trend, as customers are currently preferring accommodations with a smaller carbon footprint. In addition, this intensified emphasis on sustainability is transforming how hospitality businesses operate, making eco-conscious tactics a prime component of their competitive positioning. As per industry reports, 56% of Japanese travelers indicated a strong preference for adopting more sustainable travel practices, while 22% expressed their willingness to pay extra for certified sustainable travel experiences.
Technological Advancements in Hospitality
Technological integration in hospitality market in Japan is rapidly becoming essential, with the utilization of AI-based services, digital concierge systems, and contactless check-ins. Hotels are increasingly investing in smart technologies to enhance their customer service, upgrade operations, and improve safety post-pandemic. Moreover, customized digital experiences, virtual tours, and robot assistants are rapidly gaining momentum, especially among tech-savvy and younger travelers. For instance, in March 2024, SeRogai, a Japan-based virtual travel platform developer, launched the Tama City VR360 virtual tour event, with 95% of participants expressing heightened interest in Tama City and an increased intent to visit after experiencing the tour. In addition, this trend is supporting businesses in not only enhancing operational efficacy but also in differentiating themselves in a competitive market where innovation and convenience play a crucial role in customer decision-making.
Japan Hospitality Market Segmentation:
Breakup by Type:
- Chain Hotels
- Independent Hotels
Breakup by Segment:
- Service Apartments
- Budget and Economy Hotels
- Mid and Upper Mid-scale Hotels
- Luxury Hotels
Breakup by Region:
- Kanto Region
- Kansai/Kinki Region
- Central/ Chubu Region
- Kyushu-Okinawa Region
- Tohoku Region
- Chugoku Region
- Hokkaido Region
- Shikoku Region
The report has also provided a comprehensive analysis of the Japan hospitality market by region, including Kanto Region, Kansai/Kinki Region, Central/ Chubu Region, Kyushu-Okinawa Region, Tohoku Region, Chugoku Region, Hokkaido Region, and Shikoku Region.
Competitive Landscape:
The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the key players include:
- APA Hotels & Resorts
- JR Hotel Group
- Marriott International Inc.
- MYSTAYS Hotel Group
- Okura Nikko Hotel Management Co. Ltd.
- Prince Hotels & Resorts
- Route Inn Japan Co. Ltd.
- Super Hotel Co. Ltd.
- Tokyu Hotels & Resorts Co. Ltd.
- Toyoko Inn Co. Ltd.
Key Questions Answered in This Report:
- How has the Japan hospitality market performed so far and how will it perform in the coming years?
- What has been the impact of COVID-19 on the Japan hospitality market?
- What is the breakup of the Japan hospitality market on the basis of type?
- What is the breakup of the Japan hospitality market on the basis of segment?
- What are the various stages in the value chain of the Japan hospitality market?
- What are the key driving factors and challenges in the Japan hospitality market?
- What is the structure of the Japan hospitality market and who are the key players?
- What is the degree of competition in the Japan hospitality market?
Table of Contents
1 Preface
2 Scope and Methodology
- 2.1 Objectives of the Study
- 2.2 Stakeholders
- 2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
- 2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
- 2.5 Forecasting Methodology
3 Executive Summary
4 Japan Hospitality Market - Introduction
- 4.1 Overview
- 4.2 Market Dynamics
- 4.3 Industry Trends
- 4.4 Competitive Intelligence
5 Japan Hospitality Market Landscape
- 5.1 Historical and Current Market Trends (2020-2025)
- 5.2 Market Forecast (2026-2034)
6 Japan Hospitality Market - Breakup by Type
- 6.1 Chain Hotels
- 6.1.1 Overview
- 6.1.2 Historical and Current Market Trends (2020-2025)
- 6.1.3 Market Forecast (2026-2034)
- 6.2 Independent Hotels
- 6.2.1 Overview
- 6.2.2 Historical and Current Market Trends (2020-2025)
- 6.2.3 Market Forecast (2026-2034)
7 Japan Hospitality Market - Breakup by Segment
- 7.1 Service Apartments
- 7.1.1 Overview
- 7.1.2 Historical and Current Market Trends (2020-2025)
- 7.1.3 Market Forecast (2026-2034)
- 7.2 Budget and Economy Hotels
- 7.2.1 Overview
- 7.2.2 Historical and Current Market Trends (2020-2025)
- 7.2.3 Market Forecast (2026-2034)
- 7.3 Mid and Upper Mid-scale Hotels
- 7.3.1 Overview
- 7.3.2 Historical and Current Market Trends (2020-2025)
- 7.3.3 Market Forecast (2026-2034)
- 7.4 Luxury Hotels
- 7.4.1 Overview
- 7.4.2 Historical and Current Market Trends (2020-2025)
- 7.4.3 Market Forecast (2026-2034)
8 Japan Hospitality Market - Breakup by Region
- 8.1 Kanto Region
- 8.1.1 Overview
- 8.1.2 Historical and Current Market Trends (2020-2025)
- 8.1.3 Market Breakup by Type
- 8.1.4 Market Breakup by Segment
- 8.1.5 Key Players
- 8.1.6 Market Forecast (2026-2034)
- 8.2 Kansai/Kinki Region
- 8.2.1 Overview
- 8.2.2 Historical and Current Market Trends (2020-2025)
- 8.2.3 Market Breakup by Type
- 8.2.4 Market Breakup by Segment
- 8.2.5 Key Players
- 8.2.6 Market Forecast (2026-2034)
- 8.3 Central/ Chubu Region
- 8.3.1 Overview
- 8.3.2 Historical and Current Market Trends (2020-2025)
- 8.3.3 Market Breakup by Type
- 8.3.4 Market Breakup by Segment
- 8.3.5 Key Players
- 8.3.6 Market Forecast (2026-2034)
- 8.4 Kyushu-Okinawa Region
- 8.4.1 Overview
- 8.4.2 Historical and Current Market Trends (2020-2025)
- 8.4.3 Market Breakup by Type
- 8.4.4 Market Breakup by Segment
- 8.4.5 Key Players
- 8.4.6 Market Forecast (2026-2034)
- 8.5 Tohoku Region
- 8.5.1 Overview
- 8.5.2 Historical and Current Market Trends (2020-2025)
- 8.5.3 Market Breakup by Type
- 8.5.4 Market Breakup by Segment
- 8.5.5 Key Players
- 8.5.6 Market Forecast (2026-2034)
- 8.6 Chugoku Region
- 8.6.1 Overview
- 8.6.2 Historical and Current Market Trends (2020-2025)
- 8.6.3 Market Breakup by Type
- 8.6.4 Market Breakup by Segment
- 8.6.5 Key Players
- 8.6.6 Market Forecast (2026-2034)
- 8.7 Hokkaido Region
- 8.7.1 Overview
- 8.7.2 Historical and Current Market Trends (2020-2025)
- 8.7.3 Market Breakup by Type
- 8.7.4 Market Breakup by Segment
- 8.7.5 Key Players
- 8.7.6 Market Forecast (2026-2034)
- 8.8 Shikoku Region
- 8.8.1 Overview
- 8.8.2 Historical and Current Market Trends (2020-2025)
- 8.8.3 Market Breakup by Type
- 8.8.4 Market Breakup by Segment
- 8.8.5 Key Players
- 8.8.6 Market Forecast (2026-2034)
9 Japan Hospitality Market - Competitive Landscape
- 9.1 Overview
- 9.2 Market Structure
- 9.3 Market Player Positioning
- 9.4 Top Winning Strategies
- 9.5 Competitive Dashboard
- 9.6 Company Evaluation Quadrant
10 Profiles of Key Players
- 10.1 APA Hotels & Resorts
- 10.1.1 Business Overview
- 10.1.2 Services Offered
- 10.1.3 Business Strategies
- 10.1.4 SWOT Analysis
- 10.1.5 Major News and Events
- 10.2 JR Hotel Group
- 10.2.1 Business Overview
- 10.2.2 Services Offered
- 10.2.3 Business Strategies
- 10.2.4 SWOT Analysis
- 10.2.5 Major News and Events
- 10.3 Marriott International Inc.
- 10.3.1 Business Overview
- 10.3.2 Services Offered
- 10.3.3 Business Strategies
- 10.3.4 SWOT Analysis
- 10.3.5 Major News and Events
- 10.4 MYSTAYS Hotel Group
- 10.4.1 Business Overview
- 10.4.2 Services Offered
- 10.4.3 Business Strategies
- 10.4.4 SWOT Analysis
- 10.4.5 Major News and Events
- 10.5 Okura Nikko Hotel Management Co. Ltd.
- 10.5.1 Business Overview
- 10.5.2 Services Offered
- 10.5.3 Business Strategies
- 10.5.4 SWOT Analysis
- 10.5.5 Major News and Events
- 10.6 Prince Hotels & Resorts
- 10.6.1 Business Overview
- 10.6.2 Services Offered
- 10.6.3 Business Strategies
- 10.6.4 SWOT Analysis
- 10.6.5 Major News and Events
- 10.7 Route Inn Japan Co. Ltd.
- 10.7.1 Business Overview
- 10.7.2 Services Offered
- 10.7.3 Business Strategies
- 10.7.4 SWOT Analysis
- 10.7.5 Major News and Events
- 10.8 Super Hotel Co. Ltd.
- 10.8.1 Business Overview
- 10.8.2 Services Offered
- 10.8.3 Business Strategies
- 10.8.4 SWOT Analysis
- 10.8.5 Major News and Events
- 10.9 Tokyu Hotels & Resorts Co. Ltd.
- 10.9.1 Business Overview
- 10.9.2 Services Offered
- 10.9.3 Business Strategies
- 10.9.4 SWOT Analysis
- 10.9.5 Major News and Events
- 10.10 Toyoko Inn Co. Ltd.
- 10.10.1 Business Overview
- 10.10.2 Services Offered
- 10.10.3 Business Strategies
- 10.10.4 SWOT Analysis
- 10.10.5 Major News and Events
11 Japan Hospitality Market - Industry Analysis
- 11.1 Drivers, Restraints, and Opportunities
- 11.1.1 Overview
- 11.1.2 Drivers
- 11.1.3 Restraints
- 11.1.4 Opportunities
- 11.2 Porters Five Forces Analysis
- 11.2.1 Overview
- 11.2.2 Bargaining Power of Buyers
- 11.2.3 Bargaining Power of Suppliers
- 11.2.4 Degree of Competition
- 11.2.5 Threat of New Entrants
- 11.2.6 Threat of Substitutes
- 11.3 Value Chain Analysis
