2024-2028 年行销自动化软体全球市场
市场调查报告书
商品编码
1491459

2024-2028 年行销自动化软体全球市场

Global marketing automation software market 2024-2028

出版日期: | 出版商: TechNavio | 英文 166 Pages | 订单完成后即时交付

价格

2023-2028 年行销自动化软体市场预估为 33.538 亿美元,预测期内复合年增长率为 13.07%。

该报告包括对行销自动化软体市场的总体分析、市场规模和预测、趋势、成长驱动因素、挑战以及涵盖约 25 家供应商的供应商分析。

它提供了对当前市场状况、最新趋势和驱动因素以及整体市场环境的最新分析。该市场的驱动因素包括对客户开发活动的需求不断增长、对改善客户数位体验的需求不断增长以及社交、行动、分析和云端 (SMAC) 技术的采用不断增加。

市场范围
基准年 2024年
结束年份 2028年
预测期 2024-2028
成长动力 加速度
2024年与前一年同期比较 11.7%
复合年增长率 13.07%
增量金额 33.538 亿美元

研究指出,行销自动化软体对人工智慧的使用是未来几年推动行销自动化软体市场成长的关键因素之一。此外,基于位置的行销的出现以及对提高行销资产可见性的日益增长的需求将导致市场的巨大需求。

目录

第一章执行摘要

  • 市场概况

第二章 市场状况

  • 市场生态系统
  • 市场特征
  • 价值链分析

第三章 市场规模评估

  • 市场定义
  • 细分市场分析
  • 2023 年市场规模
  • 2023-2028年市场展望

第四章 市场规模表现

  • 2018-2022 年全球行销自动化软体市场
  • 2018-2022 年部署細項分析
  • 2018-2022 年最终用户細項分析
  • 2018-2022 年区域細項分析
  • 2018-2022 年国家細項分析

第五章五力分析

  • 五力摘要
  • 买方议价能力
  • 供应商的议价能力
  • 新进入者的威胁
  • 替代品的威胁
  • 竞争威胁
  • 市场状况

第六章 市场区隔:依部署

  • 市场区隔
  • 比较:按部署
  • 云端基础:2023-2028 年市场规模与预测
  • 本地:2023-2028 年市场规模与预测
  • 市场机会:依部署划分

第七章 市场区隔:依最终用户

  • 市场区隔
  • 比较:按最终用户
  • 中小企业:市场规模及预测 2023-2028
  • 大公司:2023-2028年市场规模与预测
  • 市场机会:依最终用户划分

第八章 客户状况

  • 客户状况概览

第九章 地区情势

  • 区域细分
  • 区域比较
  • 北美:2023-2028 年市场规模与预测
  • 欧洲:2023-2028 年市场规模与预测
  • 亚太地区:2023-2028 年市场规模与预测
  • 南美洲:2023-2028年市场规模与预测
  • 中东和非洲:2023-2028 年市场规模与预测
  • 美国:2023-2028 年市场规模与预测
  • 中国:2023-2028年市场规模及预测
  • 德国:2023-2028 年市场规模与预测
  • 英国:2023-2028 年市场规模与预测
  • 日本:2023-2028年市场规模与预测
  • 市场机会:依地区状况

第十章 促进因素、挑战、机会和限制因素

  • 市场驱动因素
  • 市场挑战
  • 驱动因素和挑战的影响
  • 市场机会与限制

第十一章竞争格局

  • 概述
  • 竞争格局
  • 混乱的情况
  • 产业风险

第十二章 竞争分析

  • 公司简介
  • 公司市场定位
  • Acoustic LP
  • Act On Software Inc.
  • ActiveCampaign LLC
  • Adobe Inc.
  • ClickDimensions LLC
  • EngageBay Inc.
  • GetResponse Sp zoo
  • HubSpot Inc.
  • International Business Machines Corp.
  • Lead Liaison LLC
  • MarketXpander Services Pvt. Ltd.
  • Net results
  • Ontraport
  • Oracle Corp.
  • Salesforce.com Inc.

第十三章附录

Product Code: IRTNTR71346

The marketing automation software market is forecasted to grow by USD 3353.8 million during 2023-2028, accelerating at a CAGR of 13.07% during the forecast period. The report on the marketing automation software market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by the growing need for lead nurturing, an increased need for improved customer digital experience, and the rising adoption of social, mobile, analytical, and cloud (SMAC) technologies.

Technavio's marketing automation software market is segmented as below:

Market Scope
Base Year2024
End Year2028
Series Year2024-2028
Growth MomentumAccelerate
YOY 202411.7%
CAGR13.07%
Incremental Value$3353.8mn

By Deployment

  • Cloud-based
  • On-premises

By End-user

  • Small and medium enterprises
  • Large enterprises

By Geographical Landscape

  • North America
  • Europe
  • APAC
  • South America
  • Middle East and Africa

This study identifies the use of AI with marketing automation software as one of the prime reasons driving the marketing automation software market growth during the next few years. Also, the emergence of location-based marketing and the growing need for improved marketing asset visibility will lead to sizable demand in the market.

The report on the marketing automation software market covers the following areas:

  • Marketing automation software market sizing
  • Marketing automation software market forecast
  • Marketing automation software market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading marketing automation software market vendors that include Acoustic LP, Act On Software Inc., ActiveCampaign LLC, Adobe Inc., ClickDimensions LLC, EngageBay Inc., GetResponse Sp zoo, HubSpot Inc., International Business Machines Corp., Intuit Inc., Lead Liaison LLC, Madgicx Ltd, MarketXpander Services Pvt. Ltd., Net results, Ontraport, Oracle Corp., Salesforce Inc., SAS Institute Inc., Sendinblue SAS, SharpSpring Inc., SimplyCast Interactive Marketing Ltd., and Zoho Corp. Pvt. Ltd. Also, the marketing automation software market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources through an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

  • 1.1 Market overview
    • Executive Summary - Chart on Market Overview
    • Executive Summary - Data Table on Market Overview
    • Executive Summary - Chart on Global Market Characteristics
    • Executive Summary - Chart on Market By Geographical Landscape
    • Executive Summary - Chart on Market Segmentation by Deployment
    • Executive Summary - Chart on Market Segmentation by End-user
    • Executive Summary - Chart on Incremental Growth
    • Executive Summary - Data Table on Incremental Growth
    • Executive Summary - Chart on Company Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Parent Market
    • Data Table on - Parent Market
  • 2.2 Market characteristics
    • Market characteristics analysis
  • 2.3 Value chain analysis
    • Value Chain Analysis

3 Market Sizing

  • 3.1 Market definition
    • Offerings of companies included in the market definition
  • 3.2 Market segment analysis
    • Market segments
  • 3.3 Market size 2023
  • 3.4 Market outlook: Forecast for 2023-2028
    • Chart on Global - Market size and forecast 2023-2028 ($ million)
    • Data Table on Global - Market size and forecast 2023-2028 ($ million)
    • Chart on Global Market: Year-over-year growth 2023-2028 (%)
    • Data Table on Global Market: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

  • 4.1 Global Marketing Automation Software Market 2018 - 2022
    • Historic Market Size - Data Table on Global Marketing Automation Software Market 2018 - 2022 ($ million)
  • 4.2 Deployment segment analysis 2018 - 2022
    • Historic Market Size - Deployment Segment 2018 - 2022 ($ million)
  • 4.3 End-user segment analysis 2018 - 2022
    • Historic Market Size - End-user Segment 2018 - 2022 ($ million)
  • 4.4 Geography segment analysis 2018 - 2022
    • Historic Market Size - Geography Segment 2018 - 2022 ($ million)
  • 4.5 Country segment analysis 2018 - 2022
    • Historic Market Size - Country Segment 2018 - 2022 ($ million)

5 Five Forces Analysis

  • 5.1 Five forces summary
    • Five forces analysis - Comparison between 2023 and 2028
  • 5.2 Bargaining power of buyers
    • Bargaining power of buyers - Impact of key factors 2023 and 2028
  • 5.3 Bargaining power of suppliers
    • Bargaining power of suppliers - Impact of key factors in 2023 and 2028
  • 5.4 Threat of new entrants
    • Threat of new entrants - Impact of key factors in 2023 and 2028
  • 5.5 Threat of substitutes
    • Threat of substitutes - Impact of key factors in 2023 and 2028
  • 5.6 Threat of rivalry
    • Threat of rivalry - Impact of key factors in 2023 and 2028
  • 5.7 Market condition
    • Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Deployment

  • 6.1 Market segments
    • Chart on Deployment - Market share 2023-2028 (%)
    • Data Table on Deployment - Market share 2023-2028 (%)
  • 6.2 Comparison by Deployment
    • Chart on Comparison by Deployment
    • Data Table on Comparison by Deployment
  • 6.3 Cloud-based - Market size and forecast 2023-2028
    • Chart on Cloud-based - Market size and forecast 2023-2028 ($ million)
    • Data Table on Cloud-based - Market size and forecast 2023-2028 ($ million)
    • Chart on Cloud-based - Year-over-year growth 2023-2028 (%)
    • Data Table on Cloud-based - Year-over-year growth 2023-2028 (%)
  • 6.4 On-premises - Market size and forecast 2023-2028
    • Chart on On-premises - Market size and forecast 2023-2028 ($ million)
    • Data Table on On-premises - Market size and forecast 2023-2028 ($ million)
    • Chart on On-premises - Year-over-year growth 2023-2028 (%)
    • Data Table on On-premises - Year-over-year growth 2023-2028 (%)
  • 6.5 Market opportunity by Deployment
    • Market opportunity by Deployment ($ million)
    • Data Table on Market opportunity by Deployment ($ million)

7 Market Segmentation by End-user

  • 7.1 Market segments
    • Chart on End-user - Market share 2023-2028 (%)
    • Data Table on End-user - Market share 2023-2028 (%)
  • 7.2 Comparison by End-user
    • Chart on Comparison by End-user
    • Data Table on Comparison by End-user
  • 7.3 Small and medium enterprises - Market size and forecast 2023-2028
    • Chart on Small and medium enterprises - Market size and forecast 2023-2028 ($ million)
    • Data Table on Small and medium enterprises - Market size and forecast 2023-2028 ($ million)
    • Chart on Small and medium enterprises - Year-over-year growth 2023-2028 (%)
    • Data Table on Small and medium enterprises - Year-over-year growth 2023-2028 (%)
  • 7.4 Large enterprises - Market size and forecast 2023-2028
    • Chart on Large enterprises - Market size and forecast 2023-2028 ($ million)
    • Data Table on Large enterprises - Market size and forecast 2023-2028 ($ million)
    • Chart on Large enterprises - Year-over-year growth 2023-2028 (%)
    • Data Table on Large enterprises - Year-over-year growth 2023-2028 (%)
  • 7.5 Market opportunity by End-user
    • Market opportunity by End-user ($ million)
    • Data Table on Market opportunity by End-user ($ million)

8 Customer Landscape

  • 8.1 Customer landscape overview
    • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

  • 9.1 Geographic segmentation
    • Chart on Market share By Geographical Landscape 2023-2028 (%)
    • Data Table on Market share By Geographical Landscape 2023-2028 (%)
  • 9.2 Geographic comparison
    • Chart on Geographic comparison
    • Data Table on Geographic comparison
  • 9.3 North America - Market size and forecast 2023-2028
    • Chart on North America - Market size and forecast 2023-2028 ($ million)
    • Data Table on North America - Market size and forecast 2023-2028 ($ million)
    • Chart on North America - Year-over-year growth 2023-2028 (%)
    • Data Table on North America - Year-over-year growth 2023-2028 (%)
  • 9.4 Europe - Market size and forecast 2023-2028
    • Chart on Europe - Market size and forecast 2023-2028 ($ million)
    • Data Table on Europe - Market size and forecast 2023-2028 ($ million)
    • Chart on Europe - Year-over-year growth 2023-2028 (%)
    • Data Table on Europe - Year-over-year growth 2023-2028 (%)
  • 9.5 APAC - Market size and forecast 2023-2028
    • Chart on APAC - Market size and forecast 2023-2028 ($ million)
    • Data Table on APAC - Market size and forecast 2023-2028 ($ million)
    • Chart on APAC - Year-over-year growth 2023-2028 (%)
    • Data Table on APAC - Year-over-year growth 2023-2028 (%)
  • 9.6 South America - Market size and forecast 2023-2028
    • Chart on South America - Market size and forecast 2023-2028 ($ million)
    • Data Table on South America - Market size and forecast 2023-2028 ($ million)
    • Chart on South America - Year-over-year growth 2023-2028 (%)
    • Data Table on South America - Year-over-year growth 2023-2028 (%)
  • 9.7 Middle East and Africa - Market size and forecast 2023-2028
    • Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
    • Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
    • Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
    • Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
  • 9.8 US - Market size and forecast 2023-2028
    • Chart on US - Market size and forecast 2023-2028 ($ million)
    • Data Table on US - Market size and forecast 2023-2028 ($ million)
    • Chart on US - Year-over-year growth 2023-2028 (%)
    • Data Table on US - Year-over-year growth 2023-2028 (%)
  • 9.9 China - Market size and forecast 2023-2028
    • Chart on China - Market size and forecast 2023-2028 ($ million)
    • Data Table on China - Market size and forecast 2023-2028 ($ million)
    • Chart on China - Year-over-year growth 2023-2028 (%)
    • Data Table on China - Year-over-year growth 2023-2028 (%)
  • 9.10 Germany - Market size and forecast 2023-2028
    • Chart on Germany - Market size and forecast 2023-2028 ($ million)
    • Data Table on Germany - Market size and forecast 2023-2028 ($ million)
    • Chart on Germany - Year-over-year growth 2023-2028 (%)
    • Data Table on Germany - Year-over-year growth 2023-2028 (%)
  • 9.11 UK - Market size and forecast 2023-2028
    • Chart on UK - Market size and forecast 2023-2028 ($ million)
    • Data Table on UK - Market size and forecast 2023-2028 ($ million)
    • Chart on UK - Year-over-year growth 2023-2028 (%)
    • Data Table on UK - Year-over-year growth 2023-2028 (%)
  • 9.12 Japan - Market size and forecast 2023-2028
    • Chart on Japan - Market size and forecast 2023-2028 ($ million)
    • Data Table on Japan - Market size and forecast 2023-2028 ($ million)
    • Chart on Japan - Year-over-year growth 2023-2028 (%)
    • Data Table on Japan - Year-over-year growth 2023-2028 (%)
  • 9.13 Market opportunity By Geographical Landscape
    • Market opportunity By Geographical Landscape ($ million)
    • Data Tables on Market opportunity By Geographical Landscape ($ million)

10 Drivers, Challenges, and Opportunity/Restraints

  • 10.1 Market drivers
  • 10.2 Market challenges
  • 10.3 Impact of drivers and challenges
    • Impact of drivers and challenges in 2023 and 2028
  • 10.4 Market opportunities/restraints

11 Competitive Landscape

  • 11.1 Overview
  • 11.2 Competitive Landscape
    • Overview on criticality of inputs and factors of differentiation
  • 11.3 Landscape disruption
    • Overview on factors of disruption
  • 11.4 Industry risks
    • Impact of key risks on business

12 Competitive Analysis

  • 12.1 Companies profiled
    • Companies covered
  • 12.2 Market positioning of companies
    • Matrix on companies position and classification
  • 12.3 Acoustic LP
    • Acoustic LP - Overview
    • Acoustic LP - Product / Service
    • Acoustic LP - Key offerings
  • 12.4 Act On Software Inc.
    • Act On Software Inc. - Overview
    • Act On Software Inc. - Product / Service
    • Act On Software Inc. - Key offerings
  • 12.5 ActiveCampaign LLC
    • ActiveCampaign LLC - Overview
    • ActiveCampaign LLC - Product / Service
    • ActiveCampaign LLC - Key news
    • ActiveCampaign LLC - Key offerings
  • 12.6 Adobe Inc.
    • Adobe Inc. - Overview
    • Adobe Inc. - Business segments
    • Adobe Inc. - Key news
    • Adobe Inc. - Key offerings
    • Adobe Inc. - Segment focus
  • 12.7 ClickDimensions LLC
    • ClickDimensions LLC - Overview
    • ClickDimensions LLC - Product / Service
    • ClickDimensions LLC - Key offerings
  • 12.8 EngageBay Inc.
    • EngageBay Inc. - Overview
    • EngageBay Inc. - Product / Service
    • EngageBay Inc. - Key offerings
  • 12.9 GetResponse Sp zoo
    • GetResponse Sp zoo - Overview
    • GetResponse Sp zoo - Product / Service
    • GetResponse Sp zoo - Key offerings
  • 12.10 HubSpot Inc.
    • HubSpot Inc. - Overview
    • HubSpot Inc. - Product / Service
    • HubSpot Inc. - Key news
    • HubSpot Inc. - Key offerings
  • 12.11 International Business Machines Corp.
    • International Business Machines Corp. - Overview
    • International Business Machines Corp. - Business segments
    • International Business Machines Corp. - Key news
    • International Business Machines Corp. - Key offerings
    • International Business Machines Corp. - Segment focus
  • 12.12 Lead Liaison LLC
    • Lead Liaison LLC - Overview
    • Lead Liaison LLC - Product / Service
    • Lead Liaison LLC - Key offerings
  • 12.13 MarketXpander Services Pvt. Ltd.
    • MarketXpander Services Pvt. Ltd. - Overview
    • MarketXpander Services Pvt. Ltd. - Product / Service
    • MarketXpander Services Pvt. Ltd. - Key offerings
  • 12.14 Net results
    • Net results - Overview
    • Net results - Product / Service
    • Net results - Key offerings
  • 12.15 Ontraport
    • Ontraport - Overview
    • Ontraport - Product / Service
    • Ontraport - Key offerings
  • 12.16 Oracle Corp.
    • Oracle Corp. - Overview
    • Oracle Corp. - Business segments
    • Oracle Corp. - Key news
    • Oracle Corp. - Key offerings
    • Oracle Corp. - Segment focus
  • 12.17 Salesforce.com Inc.
    • Salesforce.com Inc. - Overview
    • Salesforce.com Inc. - Product / Service
    • Salesforce.com Inc. - Key news
    • Salesforce.com Inc. - Key offerings

13 Appendix

  • 13.1 Scope of the report
  • 13.2 Inclusions and exclusions checklist
    • Inclusions checklist
    • Exclusions checklist
  • 13.3 Currency conversion rates for US$
    • Currency conversion rates for US$
  • 13.4 Research methodology
    • Research methodology
  • 13.5 Data procurement
    • Information sources
  • 13.6 Data validation
    • Data validation
  • 13.7 Validation techniques employed for market sizing
    • Validation techniques employed for market sizing
  • 13.8 Data synthesis
    • Data synthesis
    • 360 degree market analysis
    • 360 degree market analysis
  • 13.10 List of abbreviations
    • List of abbreviations

Exhibits:

  • Exhibits1: Executive Summary - Chart on Market Overview
  • Exhibits2: Executive Summary - Data Table on Market Overview
  • Exhibits3: Executive Summary - Chart on Global Market Characteristics
  • Exhibits4: Executive Summary - Chart on Market By Geographical Landscape
  • Exhibits5: Executive Summary - Chart on Market Segmentation by Deployment
  • Exhibits6: Executive Summary - Chart on Market Segmentation by End-user
  • Exhibits7: Executive Summary - Chart on Incremental Growth
  • Exhibits8: Executive Summary - Data Table on Incremental Growth
  • Exhibits9: Executive Summary - Chart on Company Market Positioning
  • Exhibits10: Parent Market
  • Exhibits11: Data Table on - Parent Market
  • Exhibits12: Market characteristics analysis
  • Exhibits13: Value Chain Analysis
  • Exhibits14: Offerings of companies included in the market definition
  • Exhibits15: Market segments
  • Exhibits16: Chart on Global - Market size and forecast 2023-2028 ($ million)
  • Exhibits17: Data Table on Global - Market size and forecast 2023-2028 ($ million)
  • Exhibits18: Chart on Global Market: Year-over-year growth 2023-2028 (%)
  • Exhibits19: Data Table on Global Market: Year-over-year growth 2023-2028 (%)
  • Exhibits20: Historic Market Size - Data Table on Global Marketing Automation Software Market 2018 - 2022 ($ million)
  • Exhibits21: Historic Market Size - Deployment Segment 2018 - 2022 ($ million)
  • Exhibits22: Historic Market Size - End-user Segment 2018 - 2022 ($ million)
  • Exhibits23: Historic Market Size - Geography Segment 2018 - 2022 ($ million)
  • Exhibits24: Historic Market Size - Country Segment 2018 - 2022 ($ million)
  • Exhibits25: Five forces analysis - Comparison between 2023 and 2028
  • Exhibits26: Bargaining power of buyers - Impact of key factors 2023 and 2028
  • Exhibits27: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
  • Exhibits28: Threat of new entrants - Impact of key factors in 2023 and 2028
  • Exhibits29: Threat of substitutes - Impact of key factors in 2023 and 2028
  • Exhibits30: Threat of rivalry - Impact of key factors in 2023 and 2028
  • Exhibits31: Chart on Market condition - Five forces 2023 and 2028
  • Exhibits32: Chart on Deployment - Market share 2023-2028 (%)
  • Exhibits33: Data Table on Deployment - Market share 2023-2028 (%)
  • Exhibits34: Chart on Comparison by Deployment
  • Exhibits35: Data Table on Comparison by Deployment
  • Exhibits36: Chart on Cloud-based - Market size and forecast 2023-2028 ($ million)
  • Exhibits37: Data Table on Cloud-based - Market size and forecast 2023-2028 ($ million)
  • Exhibits38: Chart on Cloud-based - Year-over-year growth 2023-2028 (%)
  • Exhibits39: Data Table on Cloud-based - Year-over-year growth 2023-2028 (%)
  • Exhibits40: Chart on On-premises - Market size and forecast 2023-2028 ($ million)
  • Exhibits41: Data Table on On-premises - Market size and forecast 2023-2028 ($ million)
  • Exhibits42: Chart on On-premises - Year-over-year growth 2023-2028 (%)
  • Exhibits43: Data Table on On-premises - Year-over-year growth 2023-2028 (%)
  • Exhibits44: Market opportunity by Deployment ($ million)
  • Exhibits45: Data Table on Market opportunity by Deployment ($ million)
  • Exhibits46: Chart on End-user - Market share 2023-2028 (%)
  • Exhibits47: Data Table on End-user - Market share 2023-2028 (%)
  • Exhibits48: Chart on Comparison by End-user
  • Exhibits49: Data Table on Comparison by End-user
  • Exhibits50: Chart on Small and medium enterprises - Market size and forecast 2023-2028 ($ million)
  • Exhibits51: Data Table on Small and medium enterprises - Market size and forecast 2023-2028 ($ million)
  • Exhibits52: Chart on Small and medium enterprises - Year-over-year growth 2023-2028 (%)
  • Exhibits53: Data Table on Small and medium enterprises - Year-over-year growth 2023-2028 (%)
  • Exhibits54: Chart on Large enterprises - Market size and forecast 2023-2028 ($ million)
  • Exhibits55: Data Table on Large enterprises - Market size and forecast 2023-2028 ($ million)
  • Exhibits56: Chart on Large enterprises - Year-over-year growth 2023-2028 (%)
  • Exhibits57: Data Table on Large enterprises - Year-over-year growth 2023-2028 (%)
  • Exhibits58: Market opportunity by End-user ($ million)
  • Exhibits59: Data Table on Market opportunity by End-user ($ million)
  • Exhibits60: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Exhibits61: Chart on Market share By Geographical Landscape 2023-2028 (%)
  • Exhibits62: Data Table on Market share By Geographical Landscape 2023-2028 (%)
  • Exhibits63: Chart on Geographic comparison
  • Exhibits64: Data Table on Geographic comparison
  • Exhibits65: Chart on North America - Market size and forecast 2023-2028 ($ million)
  • Exhibits66: Data Table on North America - Market size and forecast 2023-2028 ($ million)
  • Exhibits67: Chart on North America - Year-over-year growth 2023-2028 (%)
  • Exhibits68: Data Table on North America - Year-over-year growth 2023-2028 (%)
  • Exhibits69: Chart on Europe - Market size and forecast 2023-2028 ($ million)
  • Exhibits70: Data Table on Europe - Market size and forecast 2023-2028 ($ million)
  • Exhibits71: Chart on Europe - Year-over-year growth 2023-2028 (%)
  • Exhibits72: Data Table on Europe - Year-over-year growth 2023-2028 (%)
  • Exhibits73: Chart on APAC - Market size and forecast 2023-2028 ($ million)
  • Exhibits74: Data Table on APAC - Market size and forecast 2023-2028 ($ million)
  • Exhibits75: Chart on APAC - Year-over-year growth 2023-2028 (%)
  • Exhibits76: Data Table on APAC - Year-over-year growth 2023-2028 (%)
  • Exhibits77: Chart on South America - Market size and forecast 2023-2028 ($ million)
  • Exhibits78: Data Table on South America - Market size and forecast 2023-2028 ($ million)
  • Exhibits79: Chart on South America - Year-over-year growth 2023-2028 (%)
  • Exhibits80: Data Table on South America - Year-over-year growth 2023-2028 (%)
  • Exhibits81: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
  • Exhibits82: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
  • Exhibits83: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
  • Exhibits84: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
  • Exhibits85: Chart on US - Market size and forecast 2023-2028 ($ million)
  • Exhibits86: Data Table on US - Market size and forecast 2023-2028 ($ million)
  • Exhibits87: Chart on US - Year-over-year growth 2023-2028 (%)
  • Exhibits88: Data Table on US - Year-over-year growth 2023-2028 (%)
  • Exhibits89: Chart on China - Market size and forecast 2023-2028 ($ million)
  • Exhibits90: Data Table on China - Market size and forecast 2023-2028 ($ million)
  • Exhibits91: Chart on China - Year-over-year growth 2023-2028 (%)
  • Exhibits92: Data Table on China - Year-over-year growth 2023-2028 (%)
  • Exhibits93: Chart on Germany - Market size and forecast 2023-2028 ($ million)
  • Exhibits94: Data Table on Germany - Market size and forecast 2023-2028 ($ million)
  • Exhibits95: Chart on Germany - Year-over-year growth 2023-2028 (%)
  • Exhibits96: Data Table on Germany - Year-over-year growth 2023-2028 (%)
  • Exhibits97: Chart on UK - Market size and forecast 2023-2028 ($ million)
  • Exhibits98: Data Table on UK - Market size and forecast 2023-2028 ($ million)
  • Exhibits99: Chart on UK - Year-over-year growth 2023-2028 (%)
  • Exhibits100: Data Table on UK - Year-over-year growth 2023-2028 (%)
  • Exhibits101: Chart on Japan - Market size and forecast 2023-2028 ($ million)
  • Exhibits102: Data Table on Japan - Market size and forecast 2023-2028 ($ million)
  • Exhibits103: Chart on Japan - Year-over-year growth 2023-2028 (%)
  • Exhibits104: Data Table on Japan - Year-over-year growth 2023-2028 (%)
  • Exhibits105: Market opportunity By Geographical Landscape ($ million)
  • Exhibits106: Data Tables on Market opportunity By Geographical Landscape ($ million)
  • Exhibits107: Impact of drivers and challenges in 2023 and 2028
  • Exhibits108: Overview on criticality of inputs and factors of differentiation
  • Exhibits109: Overview on factors of disruption
  • Exhibits110: Impact of key risks on business
  • Exhibits111: Companies covered
  • Exhibits112: Matrix on companies position and classification
  • Exhibits113: Acoustic LP - Overview
  • Exhibits114: Acoustic LP - Product / Service
  • Exhibits115: Acoustic LP - Key offerings
  • Exhibits116: Act On Software Inc. - Overview
  • Exhibits117: Act On Software Inc. - Product / Service
  • Exhibits118: Act On Software Inc. - Key offerings
  • Exhibits119: ActiveCampaign LLC - Overview
  • Exhibits120: ActiveCampaign LLC - Product / Service
  • Exhibits121: ActiveCampaign LLC - Key news
  • Exhibits122: ActiveCampaign LLC - Key offerings
  • Exhibits123: Adobe Inc. - Overview
  • Exhibits124: Adobe Inc. - Business segments
  • Exhibits125: Adobe Inc. - Key news
  • Exhibits126: Adobe Inc. - Key offerings
  • Exhibits127: Adobe Inc. - Segment focus
  • Exhibits128: ClickDimensions LLC - Overview
  • Exhibits129: ClickDimensions LLC - Product / Service
  • Exhibits130: ClickDimensions LLC - Key offerings
  • Exhibits131: EngageBay Inc. - Overview
  • Exhibits132: EngageBay Inc. - Product / Service
  • Exhibits133: EngageBay Inc. - Key offerings
  • Exhibits134: GetResponse Sp zoo - Overview
  • Exhibits135: GetResponse Sp zoo - Product / Service
  • Exhibits136: GetResponse Sp zoo - Key offerings
  • Exhibits137: HubSpot Inc. - Overview
  • Exhibits138: HubSpot Inc. - Product / Service
  • Exhibits139: HubSpot Inc. - Key news
  • Exhibits140: HubSpot Inc. - Key offerings
  • Exhibits141: International Business Machines Corp. - Overview
  • Exhibits142: International Business Machines Corp. - Business segments
  • Exhibits143: International Business Machines Corp. - Key news
  • Exhibits144: International Business Machines Corp. - Key offerings
  • Exhibits145: International Business Machines Corp. - Segment focus
  • Exhibits146: Lead Liaison LLC - Overview
  • Exhibits147: Lead Liaison LLC - Product / Service
  • Exhibits148: Lead Liaison LLC - Key offerings
  • Exhibits149: MarketXpander Services Pvt. Ltd. - Overview
  • Exhibits150: MarketXpander Services Pvt. Ltd. - Product / Service
  • Exhibits151: MarketXpander Services Pvt. Ltd. - Key offerings
  • Exhibits152: Net results - Overview
  • Exhibits153: Net results - Product / Service
  • Exhibits154: Net results - Key offerings
  • Exhibits155: Ontraport - Overview
  • Exhibits156: Ontraport - Product / Service
  • Exhibits157: Ontraport - Key offerings
  • Exhibits158: Oracle Corp. - Overview
  • Exhibits159: Oracle Corp. - Business segments
  • Exhibits160: Oracle Corp. - Key news
  • Exhibits161: Oracle Corp. - Key offerings
  • Exhibits162: Oracle Corp. - Segment focus
  • Exhibits163: Salesforce.com Inc. - Overview
  • Exhibits164: Salesforce.com Inc. - Product / Service
  • Exhibits165: Salesforce.com Inc. - Key news
  • Exhibits166: Salesforce.com Inc. - Key offerings
  • Exhibits167: Inclusions checklist
  • Exhibits168: Exclusions checklist
  • Exhibits169: Currency conversion rates for US$
  • Exhibits170: Research methodology
  • Exhibits171: Information sources
  • Exhibits172: Data validation
  • Exhibits173: Validation techniques employed for market sizing
  • Exhibits174: Data synthesis
  • Exhibits175: 360 degree market analysis
  • Exhibits176: List of abbreviations