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市场调查报告书

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数位零售行销全球市场 2024-2028

Global digital retail marketing market 2024-2028

出版日期: 2024年06月11日 | 出版商:

TechNavio | 英文 175 Pages | 订单完成后即时交付

价格

简介目录图表

数位零售行销全球市场 2024-2028

数位零售行销市场预计在 2023 年至 2028 年期间将达到 18,798 亿美元，预测期内复合年增长率为 36.5%。该报告包括对数位零售行销市场的整体分析、市场规模和预测、趋势、成长动力和挑战，以及涵盖约 25 家供应商的供应商分析。

它提供了对当前市场状况、最新趋势和驱动因素以及整体市场环境的最新分析。该市场是由社交媒体的快速增长、在线广告中品牌召回率的上升以及不断发展的数位行销策略推动的。

市场范围
基准年	2024年
结束年份	2028年
预测期	2024-2028
成长动力	加速度
2024年与前一年同期比较	26.89%
复合年增长率	36.5%
增量	18,798 亿美元

研究指出，人们越来越偏好从传统零售广告管道转向数位零售广告管道，这是未来几年推动数位零售市场成长的关键因素之一。此外，人工智慧在直復行销中的引入以及对行销个人化的日益关注预计将带来巨大的市场需求。

区域细分
区域比较
亚太地区：2023-2028 年市场规模与预测
北美：2023-2028 年市场规模与预测
欧洲：2023-2028 年市场规模与预测
南美洲：2023-2028年市场规模与预测
中东和非洲：2023-2028 年市场规模与预测
美国：2023-2028 年市场规模与预测
中国：2023-2028年市场规模及预测
英国：2023-2028 年市场规模与预测
日本：2023-2028年市场规模与预测
德国：2023-2028 年市场规模与预测
市场机会：依地区状况

第十章促进因素、挑战、机会、限制因素

市场驱动因素
市场挑战
驱动因素和挑战的影响
市场机会与限制

第十一章竞争格局

概述
竞争格局
混乱的情况
产业风险

第十二章竞争分析

公司简介
公司市场定位
BigCommerce Holdings Inc.
Daniel J. Edelman Holdings Inc.
Fujitsu Ltd.
Medallion Retail
Microsoft Corp.
Salesforce Inc.
Shopify Inc.
SocialSEO
Stream Companies
Tesco Plc
The Interpublic Group of Companies Inc.
Theory House
Vivendi SE
WebFX

第十三章附录

简介目录图表

Product Code: IRTNTR43941

Global Digital Retailing Market 2024-2028

The digital retailing market is forecasted to grow by USD 1879.8 bn during 2023-2028, accelerating at a CAGR of 36.5% during the forecast period. The report on the digital retailing market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rapid growth in social media, higher brand recall in online advertisement, and evolution of digital marketing strategies.

Market Scope
Base Year	2024
End Year	2028
Series Year	2024-2028
Growth Momentum	Accelerate
YOY 2024	26.89%
CAGR	36.5%
Incremental Value	$1879.8bn

Technavio's digital retailing market is segmented as below:

By Type

Search ads
Display ads
Social media
E-mail marketing
Others

By Platform

Mobile devices
Desktops

By Geographical Landscape

APAC
North America
Europe
South America
Middle East and Africa

This study identifies the growing shift of preference from traditional to digital retail advertising channels as one of the prime reasons driving the digital retailing market growth during the next few years. Also, implementation of AI in direct marketing and increased focus on personalization in marketing will lead to sizable demand in the market.

The report on the digital retailing market covers the following areas:

Digital retailing market sizing
Digital retailing market forecast
Digital retailing market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading digital retailing market vendors that include 123 Internet Group, Advantage Solutions Inc., AMP Agency, Ascential Plc, BigCommerce Holdings Inc., Daniel J. Edelman Holdings Inc., Fujitsu Ltd., Medallion Retail, Microsoft Corp., Salesforce Inc., Shopify Inc., SocialSEO, Straight North LLC, Stream Companies, Tesco Plc, The Interpublic Group of Companies Inc., Theory House, Unfoldr B.V., Vivendi SE, and WebFX. Also, the digital retailing market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

1 Executive Summary

1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market By Geographical Landscape
- Executive Summary - Chart on Market Segmentation by Type
- Executive Summary - Chart on Market Segmentation by Platform
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning

2 Market Landscape

2.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
2.2 Market characteristics
- Market characteristics analysis
2.3 Value chain analysis
- Value Chain Analysis

3 Market Sizing

3.1 Market definition
- Offerings of companies included in the market definition
3.2 Market segment analysis
- Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
- Chart on Global - Market size and forecast 2023-2028 ($ billion)
- Data Table on Global - Market size and forecast 2023-2028 ($ billion)
- Chart on Global Market: Year-over-year growth 2023-2028 (%)
- Data Table on Global Market: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

4.1 Global Digital Retail Marketing Market 2018 - 2022
- Historic Market Size - Data Table on Global Digital Retail Marketing Market 2018 - 2022 ($ billion)
4.2 Type segment analysis 2018 - 2022
- Historic Market Size - Type Segment 2018 - 2022 ($ billion)
4.3 Platform segment analysis 2018 - 2022
- Historic Market Size - Platform Segment 2018 - 2022 ($ billion)
4.4 Geography segment analysis 2018 - 2022
- Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
4.5 Country segment analysis 2018 - 2022
- Historic Market Size - Country Segment 2018 - 2022 ($ billion)

5 Five Forces Analysis

5.1 Five forces summary
- Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
- Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Type

6.1 Market segments
- Chart on Type - Market share 2023-2028 (%)
- Data Table on Type - Market share 2023-2028 (%)
6.2 Comparison by Type
- Chart on Comparison by Type
- Data Table on Comparison by Type
6.3 Search ads - Market size and forecast 2023-2028
- Chart on Search ads - Market size and forecast 2023-2028 ($ billion)
- Data Table on Search ads - Market size and forecast 2023-2028 ($ billion)
- Chart on Search ads - Year-over-year growth 2023-2028 (%)
- Data Table on Search ads - Year-over-year growth 2023-2028 (%)
6.4 Display ads - Market size and forecast 2023-2028
- Chart on Display ads - Market size and forecast 2023-2028 ($ billion)
- Data Table on Display ads - Market size and forecast 2023-2028 ($ billion)
- Chart on Display ads - Year-over-year growth 2023-2028 (%)
- Data Table on Display ads - Year-over-year growth 2023-2028 (%)
6.5 Social media - Market size and forecast 2023-2028
- Chart on Social media - Market size and forecast 2023-2028 ($ billion)
- Data Table on Social media - Market size and forecast 2023-2028 ($ billion)
- Chart on Social media - Year-over-year growth 2023-2028 (%)
- Data Table on Social media - Year-over-year growth 2023-2028 (%)
6.6 E-mail marketing - Market size and forecast 2023-2028
- Chart on E-mail marketing - Market size and forecast 2023-2028 ($ billion)
- Data Table on E-mail marketing - Market size and forecast 2023-2028 ($ billion)
- Chart on E-mail marketing - Year-over-year growth 2023-2028 (%)
- Data Table on E-mail marketing - Year-over-year growth 2023-2028 (%)
6.7 Others - Market size and forecast 2023-2028
- Chart on Others - Market size and forecast 2023-2028 ($ billion)
- Data Table on Others - Market size and forecast 2023-2028 ($ billion)
- Chart on Others - Year-over-year growth 2023-2028 (%)
- Data Table on Others - Year-over-year growth 2023-2028 (%)
6.8 Market opportunity by Type
- Market opportunity by Type ($ billion)
- Data Table on Market opportunity by Type ($ billion)

7 Market Segmentation by Platform

7.1 Market segments
- Chart on Platform - Market share 2023-2028 (%)
- Data Table on Platform - Market share 2023-2028 (%)
7.2 Comparison by Platform
- Chart on Comparison by Platform
- Data Table on Comparison by Platform
7.3 Mobile devices - Market size and forecast 2023-2028
- Chart on Mobile devices - Market size and forecast 2023-2028 ($ billion)
- Data Table on Mobile devices - Market size and forecast 2023-2028 ($ billion)
- Chart on Mobile devices - Year-over-year growth 2023-2028 (%)
- Data Table on Mobile devices - Year-over-year growth 2023-2028 (%)
7.4 Desktops - Market size and forecast 2023-2028
- Chart on Desktops - Market size and forecast 2023-2028 ($ billion)
- Data Table on Desktops - Market size and forecast 2023-2028 ($ billion)
- Chart on Desktops - Year-over-year growth 2023-2028 (%)
- Data Table on Desktops - Year-over-year growth 2023-2028 (%)
7.5 Market opportunity by Platform
- Market opportunity by Platform ($ billion)
- Data Table on Market opportunity by Platform ($ billion)

8 Customer Landscape

8.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

9.1 Geographic segmentation
- Chart on Market share By Geographical Landscape 2023-2028 (%)
- Data Table on Market share By Geographical Landscape 2023-2028 (%)
9.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
9.3 APAC - Market size and forecast 2023-2028
- Chart on APAC - Market size and forecast 2023-2028 ($ billion)
- Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
- Chart on APAC - Year-over-year growth 2023-2028 (%)
- Data Table on APAC - Year-over-year growth 2023-2028 (%)
9.4 North America - Market size and forecast 2023-2028
- Chart on North America - Market size and forecast 2023-2028 ($ billion)
- Data Table on North America - Market size and forecast 2023-2028 ($ billion)
- Chart on North America - Year-over-year growth 2023-2028 (%)
- Data Table on North America - Year-over-year growth 2023-2028 (%)
9.5 Europe - Market size and forecast 2023-2028
- Chart on Europe - Market size and forecast 2023-2028 ($ billion)
- Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
- Chart on Europe - Year-over-year growth 2023-2028 (%)
- Data Table on Europe - Year-over-year growth 2023-2028 (%)
9.6 South America - Market size and forecast 2023-2028
- Chart on South America - Market size and forecast 2023-2028 ($ billion)
- Data Table on South America - Market size and forecast 2023-2028 ($ billion)
- Chart on South America - Year-over-year growth 2023-2028 (%)
- Data Table on South America - Year-over-year growth 2023-2028 (%)
9.7 Middle East and Africa - Market size and forecast 2023-2028
- Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
- Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
- Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
9.8 US - Market size and forecast 2023-2028
- Chart on US - Market size and forecast 2023-2028 ($ billion)
- Data Table on US - Market size and forecast 2023-2028 ($ billion)
- Chart on US - Year-over-year growth 2023-2028 (%)
- Data Table on US - Year-over-year growth 2023-2028 (%)
9.9 China - Market size and forecast 2023-2028
- Chart on China - Market size and forecast 2023-2028 ($ billion)
- Data Table on China - Market size and forecast 2023-2028 ($ billion)
- Chart on China - Year-over-year growth 2023-2028 (%)
- Data Table on China - Year-over-year growth 2023-2028 (%)
9.10 UK - Market size and forecast 2023-2028
- Chart on UK - Market size and forecast 2023-2028 ($ billion)
- Data Table on UK - Market size and forecast 2023-2028 ($ billion)
- Chart on UK - Year-over-year growth 2023-2028 (%)
- Data Table on UK - Year-over-year growth 2023-2028 (%)
9.11 Japan - Market size and forecast 2023-2028
- Chart on Japan - Market size and forecast 2023-2028 ($ billion)
- Data Table on Japan - Market size and forecast 2023-2028 ($ billion)
- Chart on Japan - Year-over-year growth 2023-2028 (%)
- Data Table on Japan - Year-over-year growth 2023-2028 (%)
9.12 Germany - Market size and forecast 2023-2028
- Chart on Germany - Market size and forecast 2023-2028 ($ billion)
- Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
- Chart on Germany - Year-over-year growth 2023-2028 (%)
- Data Table on Germany - Year-over-year growth 2023-2028 (%)
9.13 Market opportunity By Geographical Landscape
- Market opportunity By Geographical Landscape ($ billion)
- Data Tables on Market opportunity By Geographical Landscape ($ billion)

10 Drivers, Challenges, and Opportunity/Restraints

10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2023 and 2028
10.4 Market opportunities/restraints

11 Competitive Landscape

11.1 Overview
11.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
11.3 Landscape disruption
- Overview on factors of disruption
11.4 Industry risks
- Impact of key risks on business

12 Competitive Analysis

12.1 Companies profiled
- Companies covered
12.2 Market positioning of companies
- Matrix on companies position and classification
- 123 Internet Group
- 123 Internet Group - Overview
- 123 Internet Group - Product / Service
- 123 Internet Group - Key offerings
12.4 BigCommerce Holdings Inc.
- BigCommerce Holdings Inc. - Overview
- BigCommerce Holdings Inc. - Product / Service
- BigCommerce Holdings Inc. - Key news
- BigCommerce Holdings Inc. - Key offerings
12.5 Daniel J. Edelman Holdings Inc.
- Daniel J. Edelman Holdings Inc. - Overview
- Daniel J. Edelman Holdings Inc. - Product / Service
- Daniel J. Edelman Holdings Inc. - Key offerings
12.6 Fujitsu Ltd.
- Fujitsu Ltd. - Overview
- Fujitsu Ltd. - Business segments
- Fujitsu Ltd. - Key news
- Fujitsu Ltd. - Key offerings
- Fujitsu Ltd. - Segment focus
12.7 Medallion Retail
- Medallion Retail - Overview
- Medallion Retail - Product / Service
- Medallion Retail - Key offerings
12.8 Microsoft Corp.
- Microsoft Corp. - Overview
- Microsoft Corp. - Business segments
- Microsoft Corp. - Key news
- Microsoft Corp. - Key offerings
- Microsoft Corp. - Segment focus
12.9 Salesforce Inc.
- Salesforce Inc. - Overview
- Salesforce Inc. - Product / Service
- Salesforce Inc. - Key news
- Salesforce Inc. - Key offerings
12.10 Shopify Inc.
- Shopify Inc. - Overview
- Shopify Inc. - Product / Service
- Shopify Inc. - Key offerings
12.11 SocialSEO
- SocialSEO - Overview
- SocialSEO - Product / Service
- SocialSEO - Key offerings
12.12 Stream Companies
- Stream Companies - Overview
- Stream Companies - Product / Service
- Stream Companies - Key offerings
12.13 Tesco Plc
- Tesco Plc - Overview
- Tesco Plc - Business segments
- Tesco Plc - Key news
- Tesco Plc - Key offerings
- Tesco Plc - Segment focus
12.14 The Interpublic Group of Companies Inc.
- The Interpublic Group of Companies Inc. - Overview
- The Interpublic Group of Companies Inc. - Business segments
- The Interpublic Group of Companies Inc. - Key news
- The Interpublic Group of Companies Inc. - Key offerings
- The Interpublic Group of Companies Inc. - Segment focus
12.15 Theory House
- Theory House - Overview
- Theory House - Product / Service
- Theory House - Key offerings
12.16 Vivendi SE
- Vivendi SE - Overview
- Vivendi SE - Business segments
- Vivendi SE - Key offerings
- Vivendi SE - Segment focus
12.17 WebFX
- WebFX - Overview
- WebFX - Product / Service
- WebFX - Key offerings

13 Appendix

13.1 Scope of the report
13.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
13.3 Currency conversion rates for US$
- Currency conversion rates for US$
13.4 Research methodology
- Research methodology
13.5 Data procurement
- Information sources
13.6 Data validation
- Data validation
13.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
13.8 Data synthesis
- Data synthesis
13.9 360 degree market analysis
- 360 degree market analysis
13.10 List of abbreviations
- List of abbreviations

简介目录图表

Exhibits:

Exhibits1: Executive Summary - Chart on Market Overview
Exhibits2: Executive Summary - Data Table on Market Overview
Exhibits3: Executive Summary - Chart on Global Market Characteristics
Exhibits4: Executive Summary - Chart on Market By Geographical Landscape
Exhibits5: Executive Summary - Chart on Market Segmentation by Type
Exhibits6: Executive Summary - Chart on Market Segmentation by Platform
Exhibits7: Executive Summary - Chart on Incremental Growth
Exhibits8: Executive Summary - Data Table on Incremental Growth
Exhibits9: Executive Summary - Chart on Company Market Positioning
Exhibits10: Parent Market
Exhibits11: Data Table on - Parent Market
Exhibits12: Market characteristics analysis
Exhibits13: Value Chain Analysis
Exhibits14: Offerings of companies included in the market definition
Exhibits15: Market segments
Exhibits16: Chart on Global - Market size and forecast 2023-2028 ($ billion)
Exhibits17: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
Exhibits18: Chart on Global Market: Year-over-year growth 2023-2028 (%)
Exhibits19: Data Table on Global Market: Year-over-year growth 2023-2028 (%)
Exhibits20: Historic Market Size - Data Table on Global Digital Retail Marketing Market 2018 - 2022 ($ billion)
Exhibits21: Historic Market Size - Type Segment 2018 - 2022 ($ billion)
Exhibits22: Historic Market Size - Platform Segment 2018 - 2022 ($ billion)
Exhibits23: Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
Exhibits24: Historic Market Size - Country Segment 2018 - 2022 ($ billion)
Exhibits25: Five forces analysis - Comparison between 2023 and 2028
Exhibits26: Bargaining power of buyers - Impact of key factors 2023 and 2028
Exhibits27: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
Exhibits28: Threat of new entrants - Impact of key factors in 2023 and 2028
Exhibits29: Threat of substitutes - Impact of key factors in 2023 and 2028
Exhibits30: Threat of rivalry - Impact of key factors in 2023 and 2028
Exhibits31: Chart on Market condition - Five forces 2023 and 2028
Exhibits32: Chart on Type - Market share 2023-2028 (%)
Exhibits33: Data Table on Type - Market share 2023-2028 (%)
Exhibits34: Chart on Comparison by Type
Exhibits35: Data Table on Comparison by Type
Exhibits36: Chart on Search ads - Market size and forecast 2023-2028 ($ billion)
Exhibits37: Data Table on Search ads - Market size and forecast 2023-2028 ($ billion)
Exhibits38: Chart on Search ads - Year-over-year growth 2023-2028 (%)
Exhibits39: Data Table on Search ads - Year-over-year growth 2023-2028 (%)
Exhibits40: Chart on Display ads - Market size and forecast 2023-2028 ($ billion)
Exhibits41: Data Table on Display ads - Market size and forecast 2023-2028 ($ billion)
Exhibits42: Chart on Display ads - Year-over-year growth 2023-2028 (%)
Exhibits43: Data Table on Display ads - Year-over-year growth 2023-2028 (%)
Exhibits44: Chart on Social media - Market size and forecast 2023-2028 ($ billion)
Exhibits45: Data Table on Social media - Market size and forecast 2023-2028 ($ billion)
Exhibits46: Chart on Social media - Year-over-year growth 2023-2028 (%)
Exhibits47: Data Table on Social media - Year-over-year growth 2023-2028 (%)
Exhibits48: Chart on E-mail marketing - Market size and forecast 2023-2028 ($ billion)
Exhibits49: Data Table on E-mail marketing - Market size and forecast 2023-2028 ($ billion)
Exhibits50: Chart on E-mail marketing - Year-over-year growth 2023-2028 (%)
Exhibits51: Data Table on E-mail marketing - Year-over-year growth 2023-2028 (%)
Exhibits52: Chart on Others - Market size and forecast 2023-2028 ($ billion)
Exhibits53: Data Table on Others - Market size and forecast 2023-2028 ($ billion)
Exhibits54: Chart on Others - Year-over-year growth 2023-2028 (%)
Exhibits55: Data Table on Others - Year-over-year growth 2023-2028 (%)
Exhibits56: Market opportunity by Type ($ billion)
Exhibits57: Data Table on Market opportunity by Type ($ billion)
Exhibits58: Chart on Platform - Market share 2023-2028 (%)
Exhibits59: Data Table on Platform - Market share 2023-2028 (%)
Exhibits60: Chart on Comparison by Platform
Exhibits61: Data Table on Comparison by Platform
Exhibits62: Chart on Mobile devices - Market size and forecast 2023-2028 ($ billion)
Exhibits63: Data Table on Mobile devices - Market size and forecast 2023-2028 ($ billion)
Exhibits64: Chart on Mobile devices - Year-over-year growth 2023-2028 (%)
Exhibits65: Data Table on Mobile devices - Year-over-year growth 2023-2028 (%)
Exhibits66: Chart on Desktops - Market size and forecast 2023-2028 ($ billion)
Exhibits67: Data Table on Desktops - Market size and forecast 2023-2028 ($ billion)
Exhibits68: Chart on Desktops - Year-over-year growth 2023-2028 (%)
Exhibits69: Data Table on Desktops - Year-over-year growth 2023-2028 (%)
Exhibits70: Market opportunity by Platform ($ billion)
Exhibits71: Data Table on Market opportunity by Platform ($ billion)
Exhibits72: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits73: Chart on Market share By Geographical Landscape 2023-2028 (%)
Exhibits74: Data Table on Market share By Geographical Landscape 2023-2028 (%)
Exhibits75: Chart on Geographic comparison
Exhibits76: Data Table on Geographic comparison
Exhibits77: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
Exhibits78: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
Exhibits79: Chart on APAC - Year-over-year growth 2023-2028 (%)
Exhibits80: Data Table on APAC - Year-over-year growth 2023-2028 (%)
Exhibits81: Chart on North America - Market size and forecast 2023-2028 ($ billion)
Exhibits82: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
Exhibits83: Chart on North America - Year-over-year growth 2023-2028 (%)
Exhibits84: Data Table on North America - Year-over-year growth 2023-2028 (%)
Exhibits85: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
Exhibits86: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
Exhibits87: Chart on Europe - Year-over-year growth 2023-2028 (%)
Exhibits88: Data Table on Europe - Year-over-year growth 2023-2028 (%)
Exhibits89: Chart on South America - Market size and forecast 2023-2028 ($ billion)
Exhibits90: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
Exhibits91: Chart on South America - Year-over-year growth 2023-2028 (%)
Exhibits92: Data Table on South America - Year-over-year growth 2023-2028 (%)
Exhibits93: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
Exhibits94: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
Exhibits95: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Exhibits96: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Exhibits97: Chart on US - Market size and forecast 2023-2028 ($ billion)
Exhibits98: Data Table on US - Market size and forecast 2023-2028 ($ billion)
Exhibits99: Chart on US - Year-over-year growth 2023-2028 (%)
Exhibits100: Data Table on US - Year-over-year growth 2023-2028 (%)
Exhibits101: Chart on China - Market size and forecast 2023-2028 ($ billion)
Exhibits102: Data Table on China - Market size and forecast 2023-2028 ($ billion)
Exhibits103: Chart on China - Year-over-year growth 2023-2028 (%)
Exhibits104: Data Table on China - Year-over-year growth 2023-2028 (%)
Exhibits105: Chart on UK - Market size and forecast 2023-2028 ($ billion)
Exhibits106: Data Table on UK - Market size and forecast 2023-2028 ($ billion)
Exhibits107: Chart on UK - Year-over-year growth 2023-2028 (%)
Exhibits108: Data Table on UK - Year-over-year growth 2023-2028 (%)
Exhibits109: Chart on Japan - Market size and forecast 2023-2028 ($ billion)
Exhibits110: Data Table on Japan - Market size and forecast 2023-2028 ($ billion)
Exhibits111: Chart on Japan - Year-over-year growth 2023-2028 (%)
Exhibits112: Data Table on Japan - Year-over-year growth 2023-2028 (%)
Exhibits113: Chart on Germany - Market size and forecast 2023-2028 ($ billion)
Exhibits114: Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
Exhibits115: Chart on Germany - Year-over-year growth 2023-2028 (%)
Exhibits116: Data Table on Germany - Year-over-year growth 2023-2028 (%)
Exhibits117: Market opportunity By Geographical Landscape ($ billion)
Exhibits118: Data Tables on Market opportunity By Geographical Landscape ($ billion)
Exhibits119: Impact of drivers and challenges in 2023 and 2028
Exhibits120: Overview on criticality of inputs and factors of differentiation
Exhibits121: Overview on factors of disruption
Exhibits122: Impact of key risks on business
Exhibits123: Companies covered
Exhibits124: Matrix on companies position and classification
Exhibits125: 123 Internet Group - Overview
Exhibits126: 123 Internet Group - Product / Service
Exhibits127: 123 Internet Group - Key offerings
Exhibits128: BigCommerce Holdings Inc. - Overview
Exhibits129: BigCommerce Holdings Inc. - Product / Service
Exhibits130: BigCommerce Holdings Inc. - Key news
Exhibits131: BigCommerce Holdings Inc. - Key offerings
Exhibits132: Daniel J. Edelman Holdings Inc. - Overview
Exhibits133: Daniel J. Edelman Holdings Inc. - Product / Service
Exhibits134: Daniel J. Edelman Holdings Inc. - Key offerings
Exhibits135: Fujitsu Ltd. - Overview
Exhibits136: Fujitsu Ltd. - Business segments
Exhibits137: Fujitsu Ltd. - Key news
Exhibits138: Fujitsu Ltd. - Key offerings
Exhibits139: Fujitsu Ltd. - Segment focus
Exhibits140: Medallion Retail - Overview
Exhibits141: Medallion Retail - Product / Service
Exhibits142: Medallion Retail - Key offerings
Exhibits143: Microsoft Corp. - Overview
Exhibits144: Microsoft Corp. - Business segments
Exhibits145: Microsoft Corp. - Key news
Exhibits146: Microsoft Corp. - Key offerings
Exhibits147: Microsoft Corp. - Segment focus
Exhibits148: Salesforce Inc. - Overview
Exhibits149: Salesforce Inc. - Product / Service
Exhibits150: Salesforce Inc. - Key news
Exhibits151: Salesforce Inc. - Key offerings
Exhibits152: Shopify Inc. - Overview
Exhibits153: Shopify Inc. - Product / Service
Exhibits154: Shopify Inc. - Key offerings
Exhibits155: SocialSEO - Overview
Exhibits156: SocialSEO - Product / Service
Exhibits157: SocialSEO - Key offerings
Exhibits158: Stream Companies - Overview
Exhibits159: Stream Companies - Product / Service
Exhibits160: Stream Companies - Key offerings
Exhibits161: Tesco Plc - Overview
Exhibits162: Tesco Plc - Business segments
Exhibits163: Tesco Plc - Key news
Exhibits164: Tesco Plc - Key offerings
Exhibits165: Tesco Plc - Segment focus
Exhibits166: The Interpublic Group of Companies Inc. - Overview
Exhibits167: The Interpublic Group of Companies Inc. - Business segments
Exhibits168: The Interpublic Group of Companies Inc. - Key news
Exhibits169: The Interpublic Group of Companies Inc. - Key offerings
Exhibits170: The Interpublic Group of Companies Inc. - Segment focus
Exhibits171: Theory House - Overview
Exhibits172: Theory House - Product / Service
Exhibits173: Theory House - Key offerings
Exhibits174: Vivendi SE - Overview
Exhibits175: Vivendi SE - Business segments
Exhibits176: Vivendi SE - Key offerings
Exhibits177: Vivendi SE - Segment focus
Exhibits178: WebFX - Overview
Exhibits179: WebFX - Product / Service
Exhibits180: WebFX - Key offerings
Exhibits181: Inclusions checklist
Exhibits182: Exclusions checklist
Exhibits183: Currency conversion rates for US$
Exhibits184: Research methodology
Exhibits185: Information sources
Exhibits186: Data validation
Exhibits187: Validation techniques employed for market sizing
Exhibits188: Data synthesis
Exhibits189: 360 degree market analysis
Exhibits190: List of abbreviations

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数位零售行销全球市场 2024-2028

Global digital retail marketing market 2024-2028

目录

第一章执行摘要

第二章市场状况

第三章市场规模评估

第四章市场规模表现

第五章五力分析

第六章市场细分：按类型

第七章市场细分：依平台

第八章客户状况

第九章地区情势