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市场调查报告书

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1666868

全球直销市场 2025-2029

Global Direct Selling Market 2025-2029

出版日期: 2025年02月20日 | 出版商:

TechNavio | 英文 189 Pages | 订单完成后即时交付

价格

简介目录

预计 2024-2029 年期间直销市场规模将达 9,130 万美元，预测期内复合年增长率为 5.3%。

本报告对直销市场、市场规模和预测、趋势、成长动力、挑战以及涵盖约 25 家供应商的供应商分析进行了全面分析。

它提供了对当前市场情景、最新趋势和驱动因素以及整体市场环境的最新分析。社群媒体的快速成长、对健康和保健产品的需求不断增长以及对有机和天然产品的需求不断增长推动了市场的发展。

市场覆盖
基准年	2025
年底	2029
预测期	2025-2029
成长动力	加速度
2025与前一年同期比较	4.9％
复合年增长率	5.3%
增量金额	9,130万美元

这项研究采用了一手资料和二手资料的客观组合，包括来自业界主要参与者的意见。该报告包括全面的市场规模资料（按区域分析和供应商格局细分）以及对主要企业的分析。该报告提供了资料和预测资料。

研究表明，越来越关注个人化客户体验是推动未来几年直销市场成长的关键因素之一。此外，重视道德商业行为和向新兴市场的扩张将转化为巨大的市场需求。

地理细分
区域比较
亚太地区：2024 年至 2029 年市场规模及预测
北美：2024 年至 2029 年的市场规模与预测
欧洲：2024 年至 2029 年市场规模及预测
南美洲：2024-2029 年市场规模及预测
中东和非洲：2024-2029 年市场规模与预测
美国：2024 年至 2029 年市场规模及预测
中国：2024-2029 年市场规模及预测
韩国：2024-2029 年市场规模及预测
日本：2024 年至 2029 年市场规模及预测
德国：2024-2029 年市场规模及预测
英国：2024-2029 年市场规模与预测
澳洲：2024 年至 2029 年市场规模及预测
法国：2024-2029 年市场规模及预测
印尼：2024 年至 2029 年市场规模及预测
加拿大：2024 年至 2029 年市场规模及预测
按区域分類的市场机会

第十二章驱动因素、挑战、机会与限制因素

市场驱动因素
市场挑战
驱动因素和挑战的影响
市场机会与限制

第十三章竞争格局

概述
竞争格局
令人困惑的情况
产业风险

第十四章竞争分析

公司简介
企业排名指数
公司市场定位
Amway Corp.
BELCORP CORPORATE SERVICES SAC
Coway Co. Ltd.
eXp World Holdings Inc.
Herbalife International of America Inc.
Mary Kay Inc.
Natura and Co Holding SA
Nu Skin Enterprises Inc.
OPTAVIA LLC
Oriflame Cosmetics SA
PM International AG
Primerica Inc.
Telecom Plus PLC
Tupperware Brands Corp.
Vorwerk Deutschland Stiftung and Co. KG

第十五章附录

简介目录

Product Code: IRTNTR75733

The direct selling market is forecasted to grow by USD 91.3 million during 2024-2029, accelerating at a CAGR of 5.3% during the forecast period. The report on the direct selling market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rapid growth in social media, growing demand for health and wellness products, and rising demand for organic and natural products.

Market Scope
Base Year	2025
End Year	2029
Series Year	2025-2029
Growth Momentum	Accelerate
YOY 2025	4.9%
CAGR	5.3%
Incremental Value	$91.3 mn

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Technavio's direct selling market is segmented as below:

By Type

Single-level marketing
Multi-level marketing

By Product

Health and wellness
Cosmetics and personal care
Household goods and durables
Others

By Geographical Landscape

APAC
North America
Europe
South America
Middle East and Africa

This study identifies the increasing focus on personalized customer experience as one of the prime reasons driving the direct selling market growth during the next few years. Also, emphasis on ethical business practices and expansion into emerging markets will lead to sizable demand in the market.

The report on the direct selling market covers the following areas:

Direct Selling Market sizing
Direct Selling Market forecast
Direct Selling Market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading direct selling market vendors that include Amway Corp., ATOMY Co. Ltd., BELCORP CORPORATE SERVICES S.A.C, Coway Co. Ltd., DXN Holdings Bhd, eXp World Holdings Inc., Herbalife International of America Inc., Mary Kay Inc., Natura and Co Holding SA, Nu Skin Enterprises Inc., OPTAVIA LLC, Oriflame Cosmetics S.A., PM International AG, Primerica Inc., Scentsy GB PTY Ltd., Telecom Plus PLC, Tupperware Brands Corp., and Vorwerk Deutschland Stiftung and Co. KG. Also, the direct selling market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

1 Executive Summary

1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market By Geographical Landscape
- Executive Summary - Chart on Market Segmentation by Type
- Executive Summary - Chart on Market Segmentation by Product
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
- Overview on factors of disruption
2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029

3 Market Landscape

3.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
3.2 Market characteristics
- Market characteristics analysis
3.3 Value chain analysis
- Value chain analysis

4 Market Sizing

4.1 Market definition
- Offerings of companies included in the market definition
4.2 Market segment analysis
- Market segments
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
- Chart on Global - Market size and forecast 2024-2029 ($ million)
- Data Table on Global - Market size and forecast 2024-2029 ($ million)
- Chart on Global Market: Year-over-year growth 2024-2029 (%)
- Data Table on Global Market: Year-over-year growth 2024-2029 (%)

5 Historic Market Size

5.1 Global Direct Selling Market 2019 - 2023
- Historic Market Size - Data Table on Global Direct Selling Market 2019 - 2023 ($ million)
5.2 Type segment analysis 2019 - 2023
- Historic Market Size - Type Segment 2019 - 2023 ($ million)
5.3 Product segment analysis 2019 - 2023
- Historic Market Size - Product Segment 2019 - 2023 ($ million)
5.4 Geography segment analysis 2019 - 2023
- Historic Market Size - Geography Segment 2019 - 2023 ($ million)
5.5 Country segment analysis 2019 - 2023
- Historic Market Size - Country Segment 2019 - 2023 ($ million)

6 Qualitative Analysis

6.1 The AI impact on Global Direct Selling Market

7 Five Forces Analysis

7.1 Five forces summary
- Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
- Chart on Market condition - Five forces 2024 and 2029

8 Market Segmentation by Type

8.1 Market segments
- Chart on Type - Market share 2024-2029 (%)
- Data Table on Type - Market share 2024-2029 (%)
8.2 Comparison by Type
- Chart on Comparison by Type
- Data Table on Comparison by Type
8.3 Single-level marketing - Market size and forecast 2024-2029
- Chart on Single-level marketing - Market size and forecast 2024-2029 ($ million)
- Data Table on Single-level marketing - Market size and forecast 2024-2029 ($ million)
- Chart on Single-level marketing - Year-over-year growth 2024-2029 (%)
- Data Table on Single-level marketing - Year-over-year growth 2024-2029 (%)
8.4 Multi-level marketing - Market size and forecast 2024-2029
- Chart on Multi-level marketing - Market size and forecast 2024-2029 ($ million)
- Data Table on Multi-level marketing - Market size and forecast 2024-2029 ($ million)
- Chart on Multi-level marketing - Year-over-year growth 2024-2029 (%)
- Data Table on Multi-level marketing - Year-over-year growth 2024-2029 (%)
8.5 Market opportunity by Type
- Market opportunity by Type ($ million)
- Data Table on Market opportunity by Type ($ million)

9 Market Segmentation by Product

9.1 Market segments
- Chart on Product - Market share 2024-2029 (%)
- Data Table on Product - Market share 2024-2029 (%)
9.2 Comparison by Product
- Chart on Comparison by Product
- Data Table on Comparison by Product
9.3 Health and wellness - Market size and forecast 2024-2029
- Chart on Health and wellness - Market size and forecast 2024-2029 ($ million)
- Data Table on Health and wellness - Market size and forecast 2024-2029 ($ million)
- Chart on Health and wellness - Year-over-year growth 2024-2029 (%)
- Data Table on Health and wellness - Year-over-year growth 2024-2029 (%)
9.4 Cosmetics and personal care - Market size and forecast 2024-2029
- Chart on Cosmetics and personal care - Market size and forecast 2024-2029 ($ million)
- Data Table on Cosmetics and personal care - Market size and forecast 2024-2029 ($ million)
- Chart on Cosmetics and personal care - Year-over-year growth 2024-2029 (%)
- Data Table on Cosmetics and personal care - Year-over-year growth 2024-2029 (%)
9.5 Household goods and durables - Market size and forecast 2024-2029
- Chart on Household goods and durables - Market size and forecast 2024-2029 ($ million)
- Data Table on Household goods and durables - Market size and forecast 2024-2029 ($ million)
- Chart on Household goods and durables - Year-over-year growth 2024-2029 (%)
- Data Table on Household goods and durables - Year-over-year growth 2024-2029 (%)
9.6 Others - Market size and forecast 2024-2029
- Chart on Others - Market size and forecast 2024-2029 ($ million)
- Data Table on Others - Market size and forecast 2024-2029 ($ million)
- Chart on Others - Year-over-year growth 2024-2029 (%)
- Data Table on Others - Year-over-year growth 2024-2029 (%)
9.7 Market opportunity by Product
- Market opportunity by Product ($ million)
- Data Table on Market opportunity by Product ($ million)

10 Customer Landscape

10.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

11 Geographic Landscape

11.1 Geographic segmentation
- Chart on Market share By Geographical Landscape 2024-2029 (%)
- Data Table on Market share By Geographical Landscape 2024-2029 (%)
11.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
11.3 APAC - Market size and forecast 2024-2029
- Chart on APAC - Market size and forecast 2024-2029 ($ million)
- Data Table on APAC - Market size and forecast 2024-2029 ($ million)
- Chart on APAC - Year-over-year growth 2024-2029 (%)
- Data Table on APAC - Year-over-year growth 2024-2029 (%)
11.4 North America - Market size and forecast 2024-2029
- Chart on North America - Market size and forecast 2024-2029 ($ million)
- Data Table on North America - Market size and forecast 2024-2029 ($ million)
- Chart on North America - Year-over-year growth 2024-2029 (%)
- Data Table on North America - Year-over-year growth 2024-2029 (%)
11.5 Europe - Market size and forecast 2024-2029
- Chart on Europe - Market size and forecast 2024-2029 ($ million)
- Data Table on Europe - Market size and forecast 2024-2029 ($ million)
- Chart on Europe - Year-over-year growth 2024-2029 (%)
- Data Table on Europe - Year-over-year growth 2024-2029 (%)
11.6 South America - Market size and forecast 2024-2029
- Chart on South America - Market size and forecast 2024-2029 ($ million)
- Data Table on South America - Market size and forecast 2024-2029 ($ million)
- Chart on South America - Year-over-year growth 2024-2029 (%)
- Data Table on South America - Year-over-year growth 2024-2029 (%)
11.7 Middle East and Africa - Market size and forecast 2024-2029
- Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
- Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
- Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
11.8 US - Market size and forecast 2024-2029
- Chart on US - Market size and forecast 2024-2029 ($ million)
- Data Table on US - Market size and forecast 2024-2029 ($ million)
- Chart on US - Year-over-year growth 2024-2029 (%)
- Data Table on US - Year-over-year growth 2024-2029 (%)
11.9 China - Market size and forecast 2024-2029
- Chart on China - Market size and forecast 2024-2029 ($ million)
- Data Table on China - Market size and forecast 2024-2029 ($ million)
- Chart on China - Year-over-year growth 2024-2029 (%)
- Data Table on China - Year-over-year growth 2024-2029 (%)
11.10 South Korea - Market size and forecast 2024-2029
- Chart on South Korea - Market size and forecast 2024-2029 ($ million)
- Data Table on South Korea - Market size and forecast 2024-2029 ($ million)
- Chart on South Korea - Year-over-year growth 2024-2029 (%)
- Data Table on South Korea - Year-over-year growth 2024-2029 (%)
11.11 Japan - Market size and forecast 2024-2029
- Chart on Japan - Market size and forecast 2024-2029 ($ million)
- Data Table on Japan - Market size and forecast 2024-2029 ($ million)
- Chart on Japan - Year-over-year growth 2024-2029 (%)
- Data Table on Japan - Year-over-year growth 2024-2029 (%)
11.12 Germany - Market size and forecast 2024-2029
- Chart on Germany - Market size and forecast 2024-2029 ($ million)
- Data Table on Germany - Market size and forecast 2024-2029 ($ million)
- Chart on Germany - Year-over-year growth 2024-2029 (%)
- Data Table on Germany - Year-over-year growth 2024-2029 (%)
11.13 UK - Market size and forecast 2024-2029
- Chart on UK - Market size and forecast 2024-2029 ($ million)
- Data Table on UK - Market size and forecast 2024-2029 ($ million)
- Chart on UK - Year-over-year growth 2024-2029 (%)
- Data Table on UK - Year-over-year growth 2024-2029 (%)
11.14 Australia - Market size and forecast 2024-2029
- Chart on Australia - Market size and forecast 2024-2029 ($ million)
- Data Table on Australia - Market size and forecast 2024-2029 ($ million)
- Chart on Australia - Year-over-year growth 2024-2029 (%)
- Data Table on Australia - Year-over-year growth 2024-2029 (%)
11.15 France - Market size and forecast 2024-2029
- Chart on France - Market size and forecast 2024-2029 ($ million)
- Data Table on France - Market size and forecast 2024-2029 ($ million)
- Chart on France - Year-over-year growth 2024-2029 (%)
- Data Table on France - Year-over-year growth 2024-2029 (%)
11.16 Indonesia - Market size and forecast 2024-2029
- Chart on Indonesia - Market size and forecast 2024-2029 ($ million)
- Data Table on Indonesia - Market size and forecast 2024-2029 ($ million)
- Chart on Indonesia - Year-over-year growth 2024-2029 (%)
- Data Table on Indonesia - Year-over-year growth 2024-2029 (%)
11.17 Canada - Market size and forecast 2024-2029
- Chart on Canada - Market size and forecast 2024-2029 ($ million)
- Data Table on Canada - Market size and forecast 2024-2029 ($ million)
- Chart on Canada - Year-over-year growth 2024-2029 (%)
- Data Table on Canada - Year-over-year growth 2024-2029 (%)
11.18 Market opportunity By Geographical Landscape
- Market opportunity By Geographical Landscape ($ million)
- Data Tables on Market opportunity By Geographical Landscape ($ million)

12 Drivers, Challenges, and Opportunity/Restraints

12.1 Market drivers
12.2 Market challenges
12.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
12.4 Market opportunities/restraints

13 Competitive Landscape

13.1 Overview
13.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
13.3 Landscape disruption
- Overview on factors of disruption
13.4 Industry risks
- Impact of key risks on business

14 Competitive Analysis

14.1 Companies profiled
- Companies covered
14.2 Company ranking index
- Company ranking index
14.3 Market positioning of companies
- Matrix on companies position and classification
14.4 Amway Corp.
- Amway Corp. - Overview
- Amway Corp. - Product / Service
- Amway Corp. - Key news
- Amway Corp. - Key offerings
- SWOT
14.5 BELCORP CORPORATE SERVICES S.A.C
- BELCORP CORPORATE SERVICES S.A.C - Overview
- BELCORP CORPORATE SERVICES S.A.C - Product / Service
- BELCORP CORPORATE SERVICES S.A.C - Key offerings
- SWOT
14.6 Coway Co. Ltd.
- Coway Co. Ltd. - Overview
- Coway Co. Ltd. - Product / Service
- Coway Co. Ltd. - Key offerings
- SWOT
14.7 eXp World Holdings Inc.
- eXp World Holdings Inc. - Overview
- eXp World Holdings Inc. - Business segments
- eXp World Holdings Inc. - Key offerings
- eXp World Holdings Inc. - Segment focus
- SWOT
14.8 Herbalife International of America Inc.
- Herbalife International of America Inc. - Overview
- Herbalife International of America Inc. - Product / Service
- Herbalife International of America Inc. - Key news
- Herbalife International of America Inc. - Key offerings
- SWOT
14.9 Mary Kay Inc.
- Mary Kay Inc. - Overview
- Mary Kay Inc. - Product / Service
- Mary Kay Inc. - Key offerings
- SWOT
14.10 Natura and Co Holding SA
- Natura and Co Holding SA - Overview
- Natura and Co Holding SA - Business segments
- Natura and Co Holding SA - Key offerings
- Natura and Co Holding SA - Segment focus
- SWOT
14.11 Nu Skin Enterprises Inc.
- Nu Skin Enterprises Inc. - Overview
- Nu Skin Enterprises Inc. - Business segments
- Nu Skin Enterprises Inc. - Key offerings
- Nu Skin Enterprises Inc. - Segment focus
- SWOT
14.12 OPTAVIA LLC
- OPTAVIA LLC - Overview
- OPTAVIA LLC - Product / Service
- OPTAVIA LLC - Key offerings
- SWOT
14.13 Oriflame Cosmetics S.A.
- Oriflame Cosmetics S.A. - Overview
- Oriflame Cosmetics S.A. - Product / Service
- Oriflame Cosmetics S.A. - Key offerings
- SWOT
14.14 PM International AG
- PM International AG - Overview
- PM International AG - Product / Service
- PM International AG - Key offerings
- SWOT
14.15 Primerica Inc.
- Primerica Inc. - Overview
- Primerica Inc. - Business segments
- Primerica Inc. - Key offerings
- Primerica Inc. - Segment focus
- SWOT
14.16 Telecom Plus PLC
- Telecom Plus PLC - Overview
- Telecom Plus PLC - Product / Service
- Telecom Plus PLC - Key offerings
- SWOT
14.17 Tupperware Brands Corp.
- Tupperware Brands Corp. - Overview
- Tupperware Brands Corp. - Business segments
- Tupperware Brands Corp. - Key offerings
- Tupperware Brands Corp. - Segment focus
- SWOT
14.18 Vorwerk Deutschland Stiftung and Co. KG
- Vorwerk Deutschland Stiftung and Co. KG - Overview
- Vorwerk Deutschland Stiftung and Co. KG - Product / Service
- Vorwerk Deutschland Stiftung and Co. KG - Key offerings
- SWOT

15 Appendix

15.1 Scope of the report
15.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
15.3 Currency conversion rates for US$
- Currency conversion rates for US$
15.4 Research methodology
- Research methodology
15.5 Data procurement
- Information sources
15.6 Data validation
- Data validation
15.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
15.8 Data synthesis
- Data synthesis
15.9 360 degree market analysis
- 360 degree market analysis
15.10 List of abbreviations
- List of abbreviations

02-2729-4219

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License/价格

全球直销市场 2025-2029

Global Direct Selling Market 2025-2029

目录

第一章执行摘要

Technavio 的第二章分析

第三章市场状况

第四章市场规模

第五章市场规模表现

第 6 章定性分析

第 7 章五力分析

第 8 章按类型细分市场

第九章按产品分類的市场

第十章客户情况

第十一章地区情势