IoT平台市场:2025-2030年

本报告对企业和工业物联网平台市场进行了深入分析，涵盖市场规模、竞争格局、关键趋势和挑战。

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由于技术创新、供应商整合和业务需求的变化，物联网平台市场持续快速发展。对于该生态系统的领导者来说，详细客观的了解至关重要，以便在这些重大变革中保持领先。

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报告概述

• PDF 报告（第 228 页）：企业与工业物联网平台市场格局的详细概述。
• Excel 资料表：完整的市场模型，包含截至 2030 年的预测以及 500 多家物联网平台公司的清单。
• 12 家领先供应商分析：介绍目前市占率以及五家领先供应商的详细资料。
• 五家公司案例研究：详细介绍实际实施蓝图。
• 五大关键趋势、五大挑战与两大考量分析：关键市场动态的未来展望。

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关键问题解答：

• 什么是物联网平台？它的定义和范围是什么？
• 近年来物联网平台市场发生了哪些变化？
• 物联网平台堆迭包含哪些层、元件和子元件？
• 按地区和产业划分的物联网平台市场规模是多少？
• 主要的物联网平台供应商有哪些？它们之间有何比较？
• 有哪些值得关注的物联网平台应用案例？
• 建筑、工业自动化和机器人领域的物联网平台有哪些特色？
• 物联网平台领域的主要趋势和挑战是什么？

刊载企业

目录

第1章 摘要整理

第2章 简介

第3章 技术概要

第4章 市场规模与展望

• 概述
• 广义物联网平台市场
• 狭义物联网平台市场
• 物联网平台市场过去十年的演变十年
• 2025年物联网平台市场的一般驱动因素与限制因素
• 全球物联网平台支出（依层级）
• 全球物联网平台支出（按地区）
• 东亚及太平洋地区物联网平台支出（按国家/地区）
• 北美物联网平台支出（按国家/地区）
• 欧洲及中亚地区物联网平台支出（依国家/地区）
• 全球物联网平台支出（依产业垂直领域）

第5章 竞争情形

第6章 案例研究

第7章 深入探讨：超大规模物联网平台

第8章 深入探讨:产品联合IoT平台

第9章 趋势与课题

第10章 调查手法和市场定义

第11章 关于IoT Analytics

A 228-page report detailing the market for enterprise and industrial IoT platforms, incl. market size, competitive landscape, key trends and challenges.

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Introduction

The IoT platforms market continues to evolve at a rapid pace, driven by technological advancements, vendor consolidation, and shifting enterprise needs. For leaders invested in this ecosystem, staying ahead requires a detailed and objective understanding of these structural changes.

As part of IoT Analytics' ongoing coverage of IoT platforms and software, this report's main purpose is to help readers understand the current IoT platform landscape by defining, sizing, and analyzing the market. The information presented is based on the results of a survey, secondary research, and qualitative primary research, including interviews with IoT platform experts, vendors, and end users.

The result is a 228-page, data-driven analysis of the current and future state of the IoT platforms market. It includes definitions for the IoT platform and its components, market projections, analysis of the competitive landscape, a deep dive into hyperscalers' IoT platforms and product-linked IoT platforms, key trends and challenges, and case studies. The report is compiled to serve as a foundational intelligence asset for leaders responsible for strategy, product development, and investment within the IoT space.

Sample preview

Report at a glance

• 228-page PDF report: A detailed document outlining the enterprise and industrial IoT platforms market landscape.
• EXCEL datasheet: Includes the full market model and forecasts to 2030 & a list of +500 IoT platform companies.
• Analysis of 12 leading vendors: With current market shares and in-depth profiles of 5 key vendors.
• 5 enterprise case studies: Detailing real-world implementation blueprints.
• Analysis of 5 key trends, 5 challenges, and 2 further considerations: A forward-looking view of key market dynamics.

Sample preview

The report's analysis includes an in-depth look at several key areas:

• Market structure & evolution: An examination of the market's development over the past 10 years, including the initial proliferation of vendors, subsequent market exits, and the pivot toward solution-based models.
• Competitive landscape and vendor positioning: A detailed assessment of the top 12 vendors.
• Technology stack deep dive: A granular breakdown of the modern IoT platform into its 5 core layers and 14 key components, providing a technical baseline for product and development teams. The report further analyzes the specific platform architectures of both hyperscalers and product-linked OEMs in dedicated chapters.
• Real-world adoption and implementation patterns: An analysis of five distinct enterprise case studies, detailing the architectural decisions, challenges, and outcomes of IoT platform deployments at large industrial and technology firms.

A data-driven foundation for key business functions:

This research is designed to provide a data-driven foundation for key business functions:

• For corporate strategy & M&A: The report's market sizing, forecasts, and competitive landscape analysis provide the quantitative and qualitative backing needed to assess market entry, evaluate investment opportunities, and perform due diligence.
• For product management & marketing: The detailed analysis of vendor strategies, technology trends, and real-world use cases offers the necessary intelligence to benchmark product roadmaps, refine value propositions, and identify differentiation opportunities.
• For CTOs & technical leadership: The in-depth technology overview and architectural breakdowns of leading platforms provide a clear view of the current best practices and future technological trajectory of the market.
• For market intelligence & analysis: This report serves as a central, objective source of market data and vendor intelligence, enabling teams to build upon our findings for their own internal briefings and analyses.

What is an IoT platform?

Definition:

An IoT platform is a software-based technical platform that provides the necessary components for building and operating multiple IoT solutions. IoT platforms act as a middleware layer designed to:

• Manage connected devices.
• Collect and process their data.
• Enable the development and management of IoT applications and services.

Core components:

An IoT platform consists of 5 distinct layers, 14 components, and 44 sub-components:

• Essentials: These components enable bi-directional data exchange between IoT devices and the IoT platform (southbound), and between the IoT platform and external applications or services (northbound).
• Device management: This layer comprises lifecycle management, monitoring, firmware & software updates, and device security. It enables processes from device registration to retirement, tracks device health, delivers OTA updates, and enforces security.
• Data management: This layer spans IoT data transformation, digital twin modeling, analytics, and data security. It ensures data quality, builds digital replicas of physical assets, delivers insights, and protects data.
• Application management: This layer covers application development, lifecycle management, marketplace, and application security. It provides toolkits for building applications, enables deployment and updates, and ensures secure APIs.

Questions answered:

• What are IoT platforms and what is included in their scope (i.e., IoT platform definition)?
• How did the IoT platform market change in the last years?
• Which layers, components, and sub-components are included in the IoT platform stack?
• What is the total market size of IoT platforms by regions and industries?
• Who are the leading IoT platform vendors and how do they compare to each other?
• What are some notable IoT platform case studies?
• What are some of the specifics of IoT platforms in construction, industrial automation, and robotics?
• What are the key trends and challenges in the IoT platforms space?

Companies mentioned:

A selection of companies mentioned in the report.

Table of Contents

1. Executive Summary

2. Introduction

3. Technology overview

4. Market size & outlook

• 4.1. Overview
• 4.2. Wider IoT Platform Market
• 4.3. Narrow IoT Platform Market
• 4.4. How the IoT platforms market evolved over the past 10 years
• 4.5. General drivers and inhibitors for the IoT platforms market 2025
• 4.6. Global spending on IoT platforms by layer
• 4.7. Global spending on IoT platforms by region
• 4.8. Global spending on IoT platforms by country in East Asia & Pacific
• 4.9. Global spending on IoT platforms by country in North America
• 4.10. Global spending on IoT platforms by country in Europe and Central Asia
• 4.11. Global spending on IoT platforms by industry

5. Competitive landscape

6. Case studies

7. Deep dive: Hyperscaler IoT platforms

8. Deep dive: Product-linked IoT platforms

9. Trends & challenges

10. Methodology & market definitions

11. About IoT Analytics