市场调查报告书
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1413856
休閒个人护理市场:按产品类型、性别、分销管道划分 - 全球预测 2024-2030Athleisure Personal Care Market by Product (Hair Care, Skin Care), Type (Conventional, Organic), Gender, Distribution Channel - Global Forecast 2024-2030 |
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预计2023年休閒个人护理市场规模为336.2亿美元,2024年将达354.6亿美元,预计2030年将达499.1亿美元,复合年增长率为5.80%。
全球休閒个人护理市场
主要市场统计 | |
---|---|
基准年[2023] | 336.2亿美元 |
预测年份 [2024] | 354.6亿美元 |
预测年份 [2030] | 499.1亿美元 |
复合年增长率(%) | 5.8% |
休閒个人照护是指符合休閒生活风格的一类美容产品,集运动、舒适、时尚为一体。休閒个人保健产品的目标群体是那些寻求支持其积极日常生活并提供易用性和多任务功能的个人护理产品的个人。休閒个人护理市场迎合强调健康和功能性的生活方式,提供护肤、头髮护理、身体护理和其他用于积极活动和日常便利的产品。受日益增强的健康意识和便利需求的影响,休閒个人护理市场正在快速成长。然而,与化学运动休閒护理产品相关的副作用和仿冒品的出现阻碍了市场的扩张。市场成长机会在于强调提供环保产品、提供由强大数位化支援的个人化体验以及更智慧的包装解决方案。
区域洞察
在健康意识持续增强和休閒时尚普及的推动下,美洲休閒个人护理市场持续强劲成长。该地区的消费者强烈偏好方便、健康、多功能且符合积极生活方式的产品。在欧洲,由于消费者对健康和福祉的认识以及对天然和有机成分的日益偏好,市场呈现多样化。儘管中东市场规模较小,但由于健身文化和奢侈个人护理行业的兴起,该市场正在迅速扩大。在非洲,该市场尚处于起步阶段,但由于中阶的不断壮大和都市化的加速,其潜力开拓。在可支配收入增加、电子商务行业扩张以及对健康和健身趋势日益关注的推动下,亚太地区休閒个人护理市场正在强劲增长,尤其是在中国、日本、印度和韩国等国家。已实现。本土品牌透过利用文化洞察力和客製化产品来满足亚太地区消费者的独特需求和偏好,与国际公司一起蓬勃发展。
FPNV定位矩阵
FPNV 定位矩阵对于评估休閒个人护理市场至关重要。我们检视与业务策略和产品满意度相关的关键指标,以对供应商进行全面评估。这种深入的分析使用户能够根据自己的要求做出明智的决策。根据评估,供应商被分为四个成功程度不同的像限。最前线 (F)、探路者 (P)、利基 (N) 和重要 (V)。
市场占有率分析
市场占有率分析是一种综合工具,可以对休閒个人护理市场供应商的现状进行深入而深入的研究。全面比较和分析供应商在整体收益、基本客群和其他关键指标方面的贡献,以便更好地了解公司的绩效及其在争夺市场占有率时面临的挑战。此外,该分析还提供了对该行业竞争特征的宝贵考察,包括在研究基准年观察到的累积、分散主导地位和合併特征等因素。这种详细程度的提高使供应商能够做出更明智的决策并制定有效的策略,从而在市场上获得竞争优势。
1-市场渗透率:提供有关主要企业所服务的市场的全面资讯。
2-市场开拓:我们深入研究利润丰厚的新兴市场并分析其在成熟细分市场的渗透率。
3- 市场多元化:提供有关新产品发布、开拓地区、最新发展和投资的详细资讯。
4-竞争力评估与资讯:对主要企业的市场占有率、策略、产品、认证、监管状况、专利状况、製造能力等进行全面评估。
5- 产品开发与创新:提供对未来技术、研发活动和突破性产品开发的见解。
1-休閒个人护理市场的市场规模和预测是多少?
2-在休閒个人护理市场的预测期内,有哪些产品、细分市场、应用和领域需要考虑投资?
3-休閒个人照护市场的技术趋势和法律规范是什么?
4-休閒个人护理市场主要供应商的市场占有率是多少?
5-进入休閒个护市场的合适型态和策略手段是什么?
[183 Pages Report] The Athleisure Personal Care Market size was estimated at USD 33.62 billion in 2023 and expected to reach USD 35.46 billion in 2024, at a CAGR 5.80% to reach USD 49.91 billion by 2030.
Global Athleisure Personal Care Market
KEY MARKET STATISTICS | |
---|---|
Base Year [2023] | USD 33.62 billion |
Estimated Year [2024] | USD 35.46 billion |
Forecast Year [2030] | USD 49.91 billion |
CAGR (%) | 5.8% |
Athleisure personal care refers to a category of grooming products that align with the athleisure lifestyle, which blends exercise, comfort, and fashion. The athleisure personal care products target individuals who seek personal care items that support active daily routines while offering ease of use and multitasking benefits and often incorporating attributes such as natural ingredients, sustainability, and performance-oriented features. The athleisure personal care market caters to a lifestyle that emphasizes health and functionality, providing products such as skincare, haircare, and body care that accommodate vigorous activities and everyday ease. Influenced by the growing health consciousness and the need for convenience, the athleisure personal care market is growing rapidly. However, side effects associated with chemical-based athleisure care products and the availability of counterfeit products hinder the scope of the market. Opportunities for market growth lie in offering eco-conscious offerings, personalized experiences bolstered by a robust digital presence, and focused on smarter packaging solutions.
Regional Insights
The athleisure personal care market in the Americas continues to show robust growth, influenced by a consistent rise in health consciousness and the increasing adoption of athleisure fashion. Consumers in this region exhibit a strong preference for products that offer convenience, wellness, and multifunctionality, aligning with their active lifestyles. In Europe, the market presents a diverse landscape attributed to consumer awareness regarding health and well-being and a growing inclination towards natural and organic ingredients. The Middle Eastern market, while smaller in comparison, is rapidly expanding with the rise of fitness culture and the luxury personal care segment. In Africa, the market is in a nascent stage but presents untapped potential due to a growing middle class and increased urbanization. The Asia-Pacific region is experiencing robust growth in the athleisure personal care market, fueled by rising disposable incomes, an expanding e-commerce industry, and an increasing focus on health and fitness trends, particularly in countries including China, Japan, India, and South Korea. Local brands are flourishing alongside international players by leveraging cultural insights and tailoring products to meet the specific needs and preferences of APAC consumers.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Athleisure Personal Care Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Athleisure Personal Care Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the Athleisure Personal Care Market, highlighting leading vendors and their innovative profiles. These include Alo Yoga, Amber Marie & Company, Clariant AG, Clinique Cosmetics, Crop Shop Boutique, Gap Inc., Girlfriend Collective, Givaudan SA, Hustle Beauty, Infinite Looks, Inc., Kao Corporation, Lululemon athletica Inc., Maybelline New York, Native Deodorant, NYKAA E-RETAIL LIMITED, OGX Beauty, Reliance Industries Limited, Sephora, Shiseido, Sports HAI, TALA Limited, The Procter & Gamble Company, Under Armour, and YUNI Beauty.
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the Athleisure Personal Care Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Athleisure Personal Care Market?
3. What are the technology trends and regulatory frameworks in the Athleisure Personal Care Market?
4. What is the market share of the leading vendors in the Athleisure Personal Care Market?
5. Which modes and strategic moves are suitable for entering the Athleisure Personal Care Market?