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市场调查报告书
商品编码
1464962
汽车共享市场:经营模式、车辆类型和应用划分 - 2024-2030 年全球预测Carsharing Market by Business Model (Free-Floating, Peer-to-Peer, Station-Based), Vehicle Type (Economy Cars, Electric Vehicles), Application - Global Forecast 2024-2030 |
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预计2023年汽车共享市场规模为42.8亿美元,2024年达50.4亿美元,2030年预计将达到139.4亿美元,复合年增长率为18.37%。
汽车共享是个人短期(通常按小时或分钟)租赁汽车的一种租赁汽车模式,为城市居民提供了一种经济高效、便捷的汽车保有替代方案。这种模式大大减少了拥有私家车的需求,从而减少了所需停车位的数量,减少了交通拥堵并减少了车辆排放。汽车共享日益普及的主要驱动因素包括都市化的加速、行动技术的进步以及消费行为的改变(更倾向于使用而非所有权)。然而,汽车共享面临着诸如车辆维护和停车等营运问题、来自其他出行服务的竞争以及卫生和安全问题等挑战。这些挑战可以透过与地方政府在停车位、严格的维护通讯协定以及使用技术来提供更好的用户体验和服务可靠性方面的策略合作伙伴关係来解决。汽车共享平台与其他大众交通工具方式的整合、向郊区的扩张以及采用电动车来吸引具有环保意识的消费者,将进一步使其成为未来城市交通环境的关键组成部分。
主要市场统计 | |
---|---|
基准年[2023] | 42.8亿美元 |
预测年份 [2024] | 50.4亿美元 |
预测年份 [2030] | 139.4亿美元 |
复合年增长率(%) | 18.37% |
经营模式:自由浮动汽车共享经营模式日益普及
自由浮动的经营模式允许客户在指定营业区域的合法停车位上取车和还车。此车型弹性高,适合都市区短程、突发的出行。喜欢方便和自发的用户会选择这种模式,它适合居住在人口密集的城市的人们,那里的停车和交通拥堵是主要问题。P2P(P2P)模式允许车主在不使用汽车时借给其他人。这种模式利用閒置的私家车,为车主带来经济利益,并为租屋者提供负担能力,因此很受欢迎。这种模式对于那些想要透过閒置车辆赚取收入的个人以及寻求经济高效的租赁选择的人来说很有吸引力。车站共享汽车要求使用者在同一指定车站取车和还车,非常适合使用者有明确还车时间的计画行程。此模型通常用于日常通勤或特定任务。受到提前规划行程并需要长时间用车的用户的青睐。
应用:加强对个人/私人用户汽车共享便利性的重视
汽车共享市场的业务领域满足从小型企业到大公司的各种组织的需求。汽车共享服务可以减少维护车辆的间接成本,并为员工出差、客户会议和通勤提供灵活的交通途径。透过数位平台管理预订、存取和支付的便利性对企业用户很有吸引力。私人部分包括寻求灵活便捷的行动解决方案的个人用户。这个类别包括因环境问题或拥有汽车成本较高而选择汽车共享的人,以及将汽车共享作为补充大众交通工具的补充交通方式的人。私人用户看重汽车共享的成本效益、可及性和环境效益。
区域洞察
在都市化和对永续交通途径的重视的推动下,汽车共享在美洲正在强劲增长。老字型大小企业和新兴企业主导市场,专注于技术进步和车辆多元化。由于都市区交通拥堵加剧以及政府对绿色交通解决方案的支持,亚太地区汽车共享的采用激增。亚太汽车共享市场的特点是国际公司和快速成长的当地企业混合在一起,这些公司优先考虑电动车(EV)以实现区域碳中和目标。欧洲/中东/非洲地区是一个成熟的市场,汽车共享服务普及很高,特别是在以致力于环境问题和严格的汽车排放标准而闻名的欧洲城市。该地区拥有众多成熟的汽车共享营运商和创新的本地营运商,试验混合动力汽车和电动车,以满足具有环保意识的消费者群体。法规,尤其是欧盟 (EU) 的法规,在塑造汽车共享格局和促进共用和循环经济模式方面发挥关键作用。
FPNV定位矩阵
FPNV定位矩阵对于评估汽车共享市场至关重要。我们检视与业务策略和产品满意度相关的关键指标,以对供应商进行全面评估。这种深入的分析使用户能够根据自己的要求做出明智的决策。根据评估,供应商被分为四个成功程度不同的像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市场占有率分析
市场占有率分析是一种综合工具,可以对汽车共享市场中供应商的现状进行深入而详细的研究。全面比较和分析供应商在整体收益、基本客群和其他关键指标方面的贡献,以便更好地了解公司的绩效及其在争夺市场占有率时面临的挑战。此外,该分析还提供了对该行业竞争特征的宝贵见解,包括在研究基准年观察到的累积、分散主导地位和合併特征等因素。详细程度的提高使供应商能够做出更明智的决策并制定有效的策略,以获得市场竞争优势。
1. 市场渗透率:提供有关主要企业所服务的市场的全面资讯。
2. 市场开拓:我们深入研究利润丰厚的新兴市场,并分析其在成熟细分市场的渗透率。
3. 市场多元化:提供有关新产品发布、开拓地区、最新发展和投资的详细资讯。
4. 竞争评估和情报:对主要企业的市场占有率、策略、产品、认证、监管状况、专利状况和製造能力进行全面评估。
5. 产品开发与创新:提供对未来技术、研发活动和突破性产品开发的见解。
1. 汽车共享市场的市场规模与预测为何?
2.汽车共享市场预测期内需要考虑投资的产品、细分市场、应用和领域有哪些?
3.汽车共享市场的技术趋势和法规结构是什么?
4.汽车共享市场主要厂商的市场占有率为何?
5.进入汽车共享市场合适的形式和策略手段是什么?
[188 Pages Report] The Carsharing Market size was estimated at USD 4.28 billion in 2023 and expected to reach USD 5.04 billion in 2024, at a CAGR 18.37% to reach USD 13.94 billion by 2030.
Carsharing is a car rental model where individuals rent cars for short periods, often by the hour or minute, offering a cost-effective and convenient alternative to car ownership for urban residents. This model significantly reduces the need for private vehicle ownership, thus contributing to lower parking requirements, reduced traffic congestion, and a decrease in overall automotive emissions. The major factors contributing to the expansion of carsharing usage include increasing urbanization, advancements in mobile technology, and a shift in consumer behavior favoring access over ownership. However, carsharing faces challenges such as operational issues, including car maintenance and parking, competition from other mobility services, and concerns over hygiene and safety issues. These challenges can be addressed through strategic partnerships with local governments for parking spaces, rigorous maintenance protocols, and leveraging technology for better user experience and service reliability. Integration of carsharing platforms with other modes of public transport, expansion into suburban areas, and adoption of electric vehicles to appeal to environmentally conscious consumers further bolster its position as a key component of the future urban mobility landscape.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 4.28 billion |
Estimated Year [2024] | USD 5.04 billion |
Forecast Year [2030] | USD 13.94 billion |
CAGR (%) | 18.37% |
Business Model: Rising popularity of free-floating carsharing business model
The free-floating business model allows users to pick up and drop off vehicles in any legal parking space within a designated operational area. This model offers great flexibility and is preferred for short, spontaneous trips in urban areas. Users who prefer convenience and spontaneity opt for this model, and it suits those living in densely populated cities where parking and traffic congestion are significant issues. The peer-to-peer (P2P) model enables car owners to rent out their vehicles to others when they are not using them. This model capitalizes on underutilized personal vehicles and is favored for its economic benefits to the car owners and affordability to the renters. This model appeals to individuals looking to earn income from their underused vehicles and those seeking cost-effective rental options. Station-based car sharing requires users to pick up and return the vehicle to the same designated station, making it ideal for planned trips where the user has a clear return timeline. This model is often used by people for daily commutes or specific errand runs. It is preferred by users who plan their trips in advance and require a vehicle for a longer duration.
Application: Enhanced focus on the convenience of carsharing by individual and private users
The business segment of the carsharing market caters to organizations ranging from small enterprises to large corporations. Businesses typically seek carsharing services to reduce overhead costs associated with maintaining a fleet of vehicles, providing employees with flexible transportation options for business trips, client meetings, and commuting. The convenience of booking, accessing, and managing payments through digital platforms adds to the appeal for corporate users. The private segment encompasses individual users seeking flexible and convenient mobility solutions. This category includes people who opt for carsharing due to environmental concerns, the high costs of vehicle ownership, or as a supplementary mode of transportation that complements public transit options. Private users value cost-effectiveness, ease of access, and the environmental benefits of carsharing.
Regional Insights
In the Americas, carsharing has experienced robust growth fueled by urbanization and a strong emphasis on sustainable transportation. Established companies and local startups dominate the market, focusing on technological advancements and extensive fleet diversification. The APAC region showcases a surge in carsharing adoption due to escalating urban traffic congestion and governmental support for eco-friendly transportation solutions. APAC's carsharing market is characterized by a blend of international enterprises and burgeoning local companies that prioritize electric vehicles (EV) to align with the regional carbon neutrality goals. EMEA depicts a mature market with a high penetration of carsharing services, particularly in European cities known for their environmental initiatives and strict vehicle emissions standards. The region is home to a mix of established carsharing operators and innovative local players that experiment with hybrid and electric fleets, catering to a highly environmentally-conscious consumer base. Regulation, particularly in the European Union, plays a critical role in shaping the carsharing landscape, promoting a shared and circular economy model.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Carsharing Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Carsharing Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the Carsharing Market, highlighting leading vendors and their innovative profiles. These include cambio Mobilitatsservice GmbH & Co. KG, Carshare Australia Pty Ltd, Cityhop Ltd., Communauto Inc., DriveNow by BMW Group, Ekar FZ LLC, Enterprise Holdings, Inc., Evo by B.C.A.A. Holdings Ltd., Hertz Corporation, Karshare, Lime by Neutron Holdings, Inc., Lyft Inc., MoboKey, Orix Corporation, Peg City Car Co op, Poppy Mobility SA, Regina Car Share Co-operative, Ridecell, Inc., SHARE NOW GmbH, Sixt Rent a Car, LLC, SnappCar, Socar Mobility Malaysia Sdn. Bhd., Turo Inc., Vulog, and Zipcar, Inc..
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the Carsharing Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Carsharing Market?
3. What are the technology trends and regulatory frameworks in the Carsharing Market?
4. What is the market share of the leading vendors in the Carsharing Market?
5. Which modes and strategic moves are suitable for entering the Carsharing Market?