市场调查报告书
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1467941
自行车市场:按产品、技术、设计、分销管道、最终用户分类 - 2024-2030 年全球预测Bicycle Market by Product (Cargo Bikes, Hybrid Bikes, Mountain Bikes), Technology (Conventional, Electric), Design, Distribution Channel, End-user - Global Forecast 2024-2030 |
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预计2023年自行车市场规模为706.4亿美元,预计2024年将达到763.1亿美元,2030年将达到1234.8亿美元,复合年增长率为8.30%。
自行车包括两轮车辆,涵盖多种产品,包括传统自行车、电动自行车、自行车零件、相关配件以及自行车租赁、维修和保养等服务。世界各地日益增强的环保意识正在推动对生态友善交通(包括公共交通)的需求。人们对健康和健身的兴趣日益浓厚,推动了休閒自行车的普及并推动了市场的成长。都市化和拥堵问题进一步使自行车成为一种便捷的交通途径。与自行车相关的基础设施限制和安全问题正在阻碍市场成长。电动自行车的不断出现和设计的进步使它们能够满足不断变化的消费者偏好,预计将推动自行车市场的成长。此外,智慧技术在自行车中的集成为自行车市场的持续扩张提供了机会。
主要市场统计 | |
---|---|
基准年[2023] | 706.4亿美元 |
预测年份 [2024] | 763.1亿美元 |
预测年份 [2030] | 1234.8亿美元 |
复合年增长率(%) | 8.30% |
产品越来越多地采用混合自行车作为通勤和休閒用途
随着人们对永续交通的兴趣日益浓厚,货运自行车正在获得巨大的吸引力。货运自行车通常具有加固车架和货床以容纳额外的重量,使其成为送货服务和个人运输的理想选择。混合自行车结合了公路车和山地自行车的特点,使其成为适合通勤或休閒的多功能自行车。以舒适为导向的设计将吸引想要一体化自行车的骑士。山地自行车专为越野骑行而设计,以其在崎岖地形上的耐用性和性能而闻名。它是那些寻求冒险和刺激的人的首选。公路车专为在铺砌路面上提供速度和效率而设计,通常用于自行车比赛和远距骑行。运动爱好者和狂热骑手的完美选择。
随着电池技术的进步,自行车对电动机车的偏好正在增加
传统自行车,也称为传统自行车,是经典的踏板动力车辆,由于其价格实惠、对健康有益且广泛普及,继续保持较大的市场占有率。普遍受到健身爱好者、自行车竞技爱好者以及交通基础设施发达地区的个人的青睐。电动自行车,也称为电动自行车,是一种配备有用于推进的整合式马达的自行车。由于其在困难地形和长途旅行中的强大能力,它的受欢迎程度直线上升。它经常被通勤者、老年人和居住在丘陵地区的人们选择。
分销管道:由于购物的便利性,透过网路管道购买自行车的情况越来越多。
传统的实体店,即线下通路,几十年来一直是自行车市场的支柱。此通路的优势在于为消费者提供即时满足、触觉的产品体验和个人化的销售服务。现在想购买、偏好强、寻求专家指导的消费者往往更喜欢这个管道。线上分销管道彻底改变了自行车市场。我们为消费者提供随时随地购物的便利性、大量的产品选择、详细的产品描述和顾客评论。该频道深受年轻人和初次骑行爱好者的欢迎。
最终用户:随着对永续交通途径的兴趣日益浓厚,男性越来越多地采用自行车歌曲。
孩子们使用自行车进行休閒和了解交通。儿童自行车通常注重安全功能,如稳定器和可调节座椅,但它们也有有趣的元素,如流行的角色和色彩缤纷的设计。自行车不仅是一种代步工具,也是儿童身体活动和技能发展的重要工具。儿童友善设计、安全功能和充满活力的美学是偏好这一细分市场偏好的关键考虑因素。男士自行车主要用于通勤、比赛、运动和山地自行车。在男士类别中,市场的特点是有多种选择,从坚固的山地自行车到精緻的公路自行车,迎合从通勤到运动的不同偏好和目的。坚固性、速度和先进的功能通常是购买的决定因素。另一方面,女性用自行车正在转向优先考虑舒适性和时尚的设计。符合人体工学的车架、轻质材料和美观的选择促进了女式自行车的流行。
区域洞察
从自行车市场情况来看,主要成长是由美国、加拿大、墨西哥、巴西、阿根廷等已开发国家所支撑的。人们对户外探险活动的兴趣和支出增加、全部区域举办的自行车赛事、对健康和健身的关注以及政府对永续性的支持等因素对推动美国自行车市场的成长发挥着重要的促进作用。由于自行车比赛数量的增加以及运动爱好者对自行车的需求,亚太地区的自行车市场正在快速成长。在亚太地区,近年来,由于人们越来越意识到骑自行车对健康的好处以及在崎岖地形上的操控性,选择运动自行车的人数激增。自行车的环保特性、低营运成本和健康益处正在加强其在欧洲、中东和非洲地区的采用。各国政府正在该地区普及自行车运动,因为它既环保又有助于减少碳排放。欧盟自行车政策、埃及的永续交通计画、自行车基础设施投资策略以及买家奖励和购买溢价正在推动运动自行车的采用。
FPNV定位矩阵
FPNV定位矩阵对于评估自行车市场至关重要。我们检视与业务策略和产品满意度相关的关键指标,以对供应商进行全面评估。这种深入的分析使用户能够根据自己的要求做出明智的决策。根据评估,供应商被分为四个成功程度不同的像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市场占有率分析
市场占有率分析是一种综合工具,可以对自行车市场供应商的现状进行深入而详细的研究。全面比较和分析供应商在整体收益、基本客群和其他关键指标方面的贡献,以便更好地了解公司的绩效及其在争夺市场占有率时面临的挑战。此外,该分析还提供了对该行业竞争特征的宝贵见解,包括在研究基准年观察到的累积、分散主导地位和合併特征等因素。这种详细程度的提高使供应商能够做出更明智的决策并制定有效的策略,从而在市场上获得竞争优势。
1. 市场渗透率:提供有关主要企业所服务的市场的全面资讯。
2. 市场开拓:我们深入研究利润丰厚的新兴市场,并分析其在成熟细分市场的渗透率。
3. 市场多元化:提供有关新产品发布、开拓地区、最新发展和投资的详细资讯。
4.竞争力评估及资讯:对主要企业的市场占有率、策略、产品、认证、监管状况、专利状况、製造能力等进行全面评估。
5. 产品开发与创新:提供对未来技术、研发活动和突破性产品开发的见解。
1.自行车市场的市场规模和预测是多少?
2.自行车市场预测期内需要考虑投资的产品、细分市场、应用和领域有哪些?
3.自行车市场的技术趋势和法规结构是什么?
4.自行车市场主要厂商的市场占有率是多少?
5.进入自行车市场的合适型态和策略手段是什么?
[183 Pages Report] The Bicycle Market size was estimated at USD 70.64 billion in 2023 and expected to reach USD 76.31 billion in 2024, at a CAGR 8.30% to reach USD 123.48 billion by 2030.
The bicycle encompasses vehicles with two wheels that cover a range of products, including traditional bicycles, electric bicycles, bike components, and related accessories, as well as services such as bicycle rentals, repairs, and maintenance. Increasing environmental awareness worldwide is driving demand for eco-friendly transportation, including transportation. A rising focus on health and fitness is fueling the popularity of recreational cycling, driving the growth of the market. Urbanization and congestion issues have further positioned bicycles as a convenient mode of transportation. Infrastructure limitations and safety concerns associated with bicycles hamper the market growth. The continuous emergence of e-bikes and advancements in design that allow market players to meet evolving consumer preferences are expected to drive the growth of the bicycle market. Additionally, the integration of smart technologies in bicycles presents opportunities for continued market expansion of the bicycle market.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 70.64 billion |
Estimated Year [2024] | USD 76.31 billion |
Forecast Year [2030] | USD 123.48 billion |
CAGR (%) | 8.30% |
Product: Growing adoption of hybrid bikes for commuting and recreational riding
Cargo bikes have gained significant traction with an increased interest in sustainable transport options. They are often built with a reinforced frame and a loading area to accommodate additional weight, making them ideal for delivery services and personal transportation. Hybrid bikes blend the features of road bikes and mountain bikes, resulting in a versatile bicycle perfect for commuting and recreational riding. Their comfort-oriented design appeals to riders who wish for an all-in-one bike. Mountain bikes are tailored for off-road riding and are known for their durability and performance in challenging terrains. Adventure and thrill-seeking individuals prefer these bikes. Road bikes are designed for speed and efficiency on paved surfaces and are commonly used in cycle racing and long-distance riding. They are the go-to option for sports enthusiasts and keen riders.
Technology: Rising preference for electric bicycles with the rising advancements in battery technology
Conventional bicycles, also known as traditional bicycles, are classic pedal-powered vehicles that continue to hold significant market share due to their affordability, health benefits, and widespread adoption. They are typically preferred by fitness enthusiasts, competitive cyclists, and individuals in areas with smooth, well-maintained transportation infrastructure. Electric bicycles, otherwise known as e-bikes, are bicycles equipped with an integrated electric motor used for propulsion. Their popularity has skyrocketed due to their ability to provide a boost during challenging terrain and longer trips. They are often the choice for commuters, older adults, and individuals living in hilly areas.
Distribution Channel: Growing purchase of bicycles from online channels due to the convenience of shopping
Traditional physical stores, known as the offline channel, have been cornerstone structures of the Bicycle market for decades. The advantages of this channel lie in its ability to provide instant gratification to consumers, enable tactile product experience, and personalized sales service. Customers needing an immediate purchase, high-taste sensitivity, or those seeking expert guidance often prefer this channel. The online distribution channel has been a game-changer in the bicycle market. It offers consumers the convenience of shopping from anywhere at any time, a vast product variety, detailed product descriptions, and customer reviews. This channel is popular among younger audiences and novices exploring cycling for the first time.
End-User: Rising adoption of bicycles song men with the rising public interest in sustainable transportation
Children use bicycles for recreational activities or as an introduction to transportation. Bicycles for kids generally focus on safety features, such as stabilizers and adjustable seats, but also combine fun elements, such as those featuring popular characters or colorful designs. Bicycles serve as a means of transportation and as a crucial tool for physical activity and skill development for kids. Kid-friendly designs, safety features, and vibrant aesthetics are pivotal considerations driving the preference within this segment. Men's bikes primarily cater to commuting, competitions, workouts, or mountain biking. In the men's category, the market is characterized by various options, from rugged mountain bikes to sleek road bikes, catering to various preferences and purposes such as commuting or sports. Robustness, speed, and advanced features often influence purchasing decisions. Women's bicycles, on the other hand, have seen a shift toward designs that prioritize comfort and style. Ergonomic frames, lighter materials, and aesthetically pleasing options contribute to the popularity of bicycles among women.
Regional Insights
America showcases the developed landscape for the bicycle market, the significant growth supported by the developed nations, including the U.S. and Canada, followed by Mexico, Brazil, and Argentina. The attributes such as rising interest and expenditure in outdoor adventure activities, cycling events held across the region, focus towards health & fitness, and government support with the aim of sustainability play a vital role in fueling the American bicycle market growth. The bicycle market in the Asia-Pacific region is rapidly growing with the number of cycling tournaments and increasing demand for bicycles by sports enthusiasts. The number of individuals opting for sports bikes has surged in recent years due to the elevating awareness regarding the health benefits of cycling and its ease of operation in strenuous terrains in Asia-Pacific. The bicycles' environmentally friendly nature, lower operational cost, and health benefits have bolstered their adoption in the EMEA. The governments promote bicycles in the region as they are eco-friendly and can help reduce carbon emissions. Cycling policies in the EU, the Sustainable Transport Programme in Egypt, investment strategies for developing cycling infrastructure, and incentives and purchase premiums provided for buyers boost sports bicycle adoption.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Bicycle Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Bicycle Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the Bicycle Market, highlighting leading vendors and their innovative profiles. These include Accell Group B.V., Alta Cycling Group, Avon Cycles Ltd., Cervelo Cycles Inc., Cowboy SA, F.I.V. E. Bianchi S.p.A., Factor Bikes, Firefox Bikes Pvt Ltd., Firmstrong Bike Co., Fuji-ta Bicycle Co.,Ltd., Giant Manufacturing Co., Ltd., Hero Cycles Limited, Huffy Corporation, Kona Bikes, Marin Mountain Bikes Inc., Merida & Centurion Germany GmbH, Pedego Inc., Pon Holdings B.V., Pure Fix Cycles, Quality Bicycle Products, SCOTT Sports SA, Seven Cycles, Inc., Specialized Bicycle Components, Inc., Trek Bicycle Corporation, Tube Investments of India Ltd., Yadea Group Holdings Ltd., and Yamaha Motor Corporation.
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the Bicycle Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Bicycle Market?
3. What are the technology trends and regulatory frameworks in the Bicycle Market?
4. What is the market share of the leading vendors in the Bicycle Market?
5. Which modes and strategic moves are suitable for entering the Bicycle Market?