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婴儿背带市场:按产品、通路 - 2024-2030 年全球预测Baby Carrier Market by Product (Backpack & Buckle, Sling), Distribution Channel (Convenience Store, Online Store, Supermarkets or Hypermarkets) - Global Forecast 2024-2030 |
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预计2023年婴儿背带市场规模为3.8459亿美元,预计2024年将达4.0774亿美元,2030年将达5.7838亿美元,复合年增长率为6.00%。
婴儿背带通常由柔软的布料製成,可以包裹胸部,为婴儿提供舒适和支撑,同时也可以解放父母和看护者的双手来执行日常任务。消费者支出的增加以及具有人体工学设计、可提高婴儿舒适度和安全性的婴儿背带的日益普及,正在推动婴儿背带的采用。核心家庭的增加和父母对孩子安全的日益关注正在推动婴儿背带的使用。然而,与婴儿背带相关的舒适性问题和不断增加的召回正在阻碍市场的成长。政府机构不断努力对婴儿背带製造实施严格的安全标准,这正在推动市场参与者添加创新功能,以允许 Masu 的多种姿势。此外,由于越来越多地使用生医材料来生产环保婴儿背带,婴儿背带的范围预计将扩大。
主要市场统计 | |
---|---|
基准年[2023] | 38459万美元 |
预测年份 [2024] | 40774万美元 |
预测年份 [2030] | 57838万美元 |
复合年增长率(%) | 6.00% |
产品:户外活动和长途郊游的背包和扣环背带越来越受欢迎
背包和扣环背带采用结构化设计,配有背包式线束和扣,方便调整。背包和扣环背带在户外活动和长途郊游中很受欢迎,因为它们可以为父母和宝宝提供支撑。将背带挂在肩膀和躯干上,婴儿坐在布口袋里。吊带背带用途广泛、重量轻且易于打包,是旅行和快速办事的理想选择。吊带由多种材料製成,包括亚麻、棉和丝绸。吊床式吊带通常由吊挂在两条肩带上的织物面板组成。您的宝宝坐在织物面板内,提供安全舒适的茧状环境。长可缠绕吊带由长而薄的织物条组成,可以以多种配置巧妙地缠绕在佩戴者的身体上。这种包装方法为您的宝宝创造了一个安全舒适的抱姿。
分销管道:由于易于使用,线上销售管道的采用率增加
童车透过线上、线下等多种分销管道购买,为消费者提供了广泛的产品选择机会。线上销售管道已获得高度认可,因此,该行业的参与者正在透过 Instagram 和 YouTube 等社交媒体平台加强其数位影响力。同时,在线下零售店购物有助于消费者在购买前仔细检查产品,降低购买重复产品的风险,为亲朋好友提供更满意的购物体验。
区域洞察
儿童背带市场具有创新性,并受到专门提供新颖设计以及环保且方便的原材料产品的区域参与者普及。美国每个州政府都有严格的规章制度来维护婴儿背带的品质。美洲地区如此广泛的监管预计将增加由许多有组织和无组织参与者组成的市场的需求和竞争。此外,进口到欧盟并在欧盟製造的婴儿背带在设计时必须考虑到适用的安全要求。欧洲消费者日益增长的消费能力以及製造商对设计高品质婴儿背带以确保婴儿安全和舒适的兴趣日益浓厚,正在推动该地区的市场成长。此外,婴儿人口的快速成长和电子商务平台上的供应量不断增加,推动了婴儿背带和类似产品(例如扣环婴儿背带、婴儿裹背带和婴儿背带)在全部区域的广泛采用。
FPNV定位矩阵
FPNV定位矩阵对于评估婴儿背带市场至关重要。我们检视与业务策略和产品满意度相关的关键指标,以对供应商进行全面评估。这种深入的分析使用户能够根据自己的要求做出明智的决策。根据评估,供应商被分为四个成功程度不同的像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市场占有率分析
市场占有率分析是一种综合工具,可以对婴儿背带市场供应商的现状进行深入而详细的研究。全面比较和分析供应商在整体收益、基本客群和其他关键指标方面的贡献,以便更好地了解公司的绩效及其在争夺市场占有率时面临的挑战。此外,该分析还提供了对该行业竞争特征的宝贵见解,包括在研究基准年观察到的累积、分散主导地位和合併特征等因素。详细程度的提高使供应商能够做出更明智的决策并制定有效的策略,从而在市场上获得竞争优势。
1. 市场渗透率:提供有关主要企业所服务的市场的全面资讯。
2. 市场开拓:我们深入研究利润丰厚的新兴市场,并分析其在成熟细分市场的渗透率。
3. 市场多元化:提供有关新产品发布、开拓地区、最新发展和投资的详细资讯。
4. 竞争评估和情报:对主要企业的市场占有率、策略、产品、认证、监管状况、专利状况和製造能力进行全面评估。
5. 产品开发与创新:提供对未来技术、研发活动和突破性产品开发的见解。
1.婴儿背带市场的市场规模与预测是多少?
2.婴儿背带市场预测期间需要考虑投资的产品、细分市场、应用和领域有哪些?
3.婴儿背带市场的技术趋势和法规结构是什么?
4.婴儿背带市场主要厂商的市场占有率是多少?
5.进入婴儿背带市场合适的形式与策略手段是什么?
[183 Pages Report] The Baby Carrier Market size was estimated at USD 384.59 million in 2023 and expected to reach USD 407.74 million in 2024, at a CAGR 6.00% to reach USD 578.38 million by 2030.
The baby carriers are normally made of soft fabrics that wrap around the chest, providing comfort and support for the baby and allowing the parent or carer to keep their hands free while performing everyday tasks. Growing consumer spending and the increasing popularity of ergonomically designed baby carriers, known for better comfort and safety of babies, are driving the adoption of baby carriers. The increasing number of nuclear families and the rising concerns among parents about the safety of their children is increasing the usage of baby carriers. However, the comfort issues and increasing recalls associated with baby carriers impede the market growth. The ongoing efforts by governing agencies to implement stringent safety standards on manufacturing baby carriers are encouraging market players to add innovative features that allow multiple positions to carry a baby. Moreover, the increasing usage of biomaterials for producing eco-friendly baby carriers is expected to expand the scope of baby carriers.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 384.59 million |
Estimated Year [2024] | USD 407.74 million |
Forecast Year [2030] | USD 578.38 million |
CAGR (%) | 6.00% |
Product: Rising popularity of backpack & buckle carriers for outdoor activities and longer outings
Backpack & buckle carriers have a structured design with a backpack-style harness and buckles for easy adjustments. Backpack & buckle carriers support both the parent and the baby, making them a popular choice for outdoor activities and longer outings. A sling carrier is worn over one shoulder and across the torso, with the baby sitting in the pocket created by the fabric. Sling carriers are versatile, lightweight, and easy to pack, making them the preferred choice for travel or quick errands. Sling carriers are made with various materials, including linen, cotton, and silk. A hammock-like sling usually consists of a fabric panel suspended from two shoulder straps. The baby sits in the fabric panel, providing a secure and comfortable cocoon-like environment. A long-wrappable sling comprises an elongated piece of fabric that can be skillfully wrapped around the wearer's body in multiple configurations. This wrapping technique allows for the creation of a secure and comfortable carrying position for the baby.
Distribution Channel: Growing adoption of online sales channel due to ease of comfort
The child carriers are being purchased through various distribution channels, including online and offline, offering customers a vast pool of opportunities to choose the product. Online sales channels have gained high traction, and as a result, players operating in the industry are strengthening their digital presence through social media platforms, such as Instagram and YouTube, which are playing huge roles in the trends linked to baby and child-specific products. At the same time, offline retailer shopping helps the consumer to inspect the product thoroughly before buying, which decreases the risk of purchasing a duplicate product and provides a more satisfying shopping experience for loved ones.
Regional Insights
The child carrier market is innovative and driven by the prevalence of regional players specialized in offering novel designs and eco-friendly and convenient raw material-based products. Governments of different provinces in the United States have laid strict rules and regulations for maintaining the quality of baby carriers. These extensive rules in the American region are expected to increase the demand and competitiveness in the market, which consists of many organized and unorganized players. Additionally, baby carriers imported to and manufactured in the European Union should be designed to comply with applicable safety requirements in mind. The increasing spending power of European consumers and the growing focus of the manufacturers on designing high-quality baby carriers, ensuring the safety and comfort of babies propel the market growth in the region. Moreover, the surge in the toddler population and growing availability on eCommerce platforms facilitate the higher adoption of baby carriers such as buckled baby carriers, baby wrap carriers, baby sling carriers, and similar products across the APAC region.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Baby Carrier Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Baby Carrier Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the Baby Carrier Market, highlighting leading vendors and their innovative profiles. These include Ankalia Textiles, Artsana S.p.A., Baby K'tan, LLC, BabyBjorn AB, Blue Box Holdings Ltd., Boba Inc., Brevi Milano S.p.A, Britax Child Safety, Inc., Chinmay Kids, ClevrCarriers, Combi, Compass Group Diversified Holdings LLC, Ganttex s.r.o., Goodbaby International Holdings Limited, Kokadi GmbH & Co. KG, Konny, Lalabu, LennyLamb Sp. z o. o. Sp. k., LILLEbaby, LLC, Manduca by Wickelkinder GmbH, MATEX, New Native Inc., R for Rabbit Baby Products Pvt. Ltd., Solly Baby Company, Storchenwiege GmbH & Co. KG, Tetra Clothing, and WildBird, LLC.
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the Baby Carrier Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Baby Carrier Market?
3. What are the technology trends and regulatory frameworks in the Baby Carrier Market?
4. What is the market share of the leading vendors in the Baby Carrier Market?
5. Which modes and strategic moves are suitable for entering the Baby Carrier Market?