市场调查报告书
商品编码
1471080
全球游泳手錶市场:按产品、应用、分销管道划分 - 预测 2024-2030 年Swim Watch Market by Product (Analog Watches, Electronic Watches), Application (Calorie Tracking, Distance Measurement, Heart Rate Monitoring), Distribution Channel - Global Forecast 2024-2030 |
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预计2023年全球游泳手錶市场规模为7.3091亿美元,2024年将达到7.6512亿美元,预计2030年将达到10.1619亿美元,复合年增长率为4.81%。
游泳手錶是一款专门的可穿戴设备,旨在帮助游泳者监测和提高游泳表现和游泳活动,包括单圈时间、游泳距离、划水次数、游泳配速以及其他游泳者的基本指标。游泳手錶领域的一些顶级型号甚至还整合了开放水域游泳的心率监测、卡路里计数和 GPS 功能。游泳选手使用游泳手錶领域收集的资料来分析他们的表现、设定目标并追踪长期进步。游泳手錶的世界是防水的,可以承受游泳环境的压力和条件,使它们成为希望监测其健身水平的休閒游泳者和希望提高其表现的竞技游泳者的宝贵工具。由于人们对游泳作为一种运动和健身的兴趣日益浓厚,全球游泳手錶市场持续成长。消费者在水上运动活动的支出也在增加。这些趋势凸显了世界对游泳手錶日益增长的需求,而游泳手錶是监控游泳表现和进步的重要工具。然而,仿冒品的盛行正在阻碍全球游泳手錶市场的成长。将即时心率监测、划水检测和先进的游泳指标分析等增强功能融入游泳手錶的世界中,使专业和业余游泳运动员寻求深入的表现跟踪和改进的游泳技术成为可能。并为您提供拓展市场的绝佳机会。
主要市场统计 | |
---|---|
基准年[2023] | 73091万美元 |
预测年份 [2024] | 76512万美元 |
预测年份 [2030] | 1,016,190,000 美元 |
复合年增长率(%) | 4.81% |
产品 追踪游泳表现指标和健康资料的能力增加了全球对电子游泳手錶的需求
模拟游泳手錶的特点是采用圆形錶盘以及时针、分针和秒针的传统设计。此类手錶的使用是因为其简单的美学吸引力,而不是先进的追踪功能。模拟游泳手錶的世界适合注重优雅和水下计时的休閒游泳者。电子游泳手錶的世界充满了数位显示器和专为游泳量身定制的先进功能。计圈、行程检测以及与智慧型手机的连接以进行详细的效能分析。电子游泳手錶世界为休閒游泳者和竞技游泳者提供了全面的工具,以监控和提高他们的游泳效率和生产力。
透过使用 Swim Watch World 应用程式进行圈数计算和计时,您可以了解游泳选手的表现并帮助改善您的训练。
游泳手錶的世界可以帮助您追踪游泳期间消耗的卡路里。游泳手錶世界使用先进的演算法,考虑游泳者的活动强度和持续时间来估计总卡路里消耗,并有效监控和管理游泳者的健身目标。游泳手錶世界使用动作感测器和 GPS 技术(在开放水域环境中)来准确测量游泳者的游动距离。这使得游泳选手能够追踪进展、设定距离目标并评估训练的有效性,从而轻鬆保持动力并提高表现。游泳手錶的世界配备了心率监测功能,可让您透过腕戴式感测器或相容的胸带即时了解游泳者的心率。此功能对于管理您的运动强度、优化您的脂肪燃烧和心血管健康运动以及确保您的训练保持在安全心率区内至关重要。
游泳手錶的世界会自动计算圈数和每圈的时间,让游泳者专注于技术和表现,而不会因手动计数而分心。此功能有助于简化训练,并提供有关游泳者的速度和不同训练之间的一致性的即时回馈。先进的游泳手錶可以识别和区分不同的游泳动作,并提供详细的游泳频率和效率分析。这些分析使游泳运动员能够确定改进措施,以调整他们的技术并加强他们游泳的特定方面。
区域洞察
美国的全球游泳手錶市场的特点是游泳爱好者和健身人士的需求不断增长。美国全球游泳手錶市场的成长得益于成熟的运动文化和消费者可用于投资豪华游泳手錶世界的高可支配收入。由于人们对游泳健康益处的认识不断提高以及游泳设施的改善,加拿大和巴西也带来了巨大的成长机会。由于可支配收入的增加以及人们对游泳作为健身和休閒的兴趣日益浓厚,亚太地区成为全球成长最快的游泳手錶市场。中国、日本和印度等国家的游泳比赛和游泳俱乐部数量不断增加,全球对具有计圈、划水识别和详细游泳指标等高级功能的游泳手錶的需求不断增加。亚太地区的全球游泳手錶市场也受惠于线上零售平台的扩张,使更多人更容易接触到游泳手錶的世界。欧洲、中东和非洲地区的全球游泳手錶市场呈现出多元化的格局,竞争激烈,英国、德国和法国等欧洲国家的休閒游泳者对游泳手錶的全球采用率很高。欧洲、中东和非洲地区对游泳手錶的全球需求是由游泳作为竞技运动和休閒的丰富传统以及对健身和健康的浓厚兴趣所推动的。中东和非洲地区是一个新兴市场,由于游泳池和俱乐部的增加倡议促进游泳促进健康和健身的倡议,具有成长潜力。
FPNV定位矩阵
FPNV定位矩阵对于评估全球游泳手錶市场至关重要。我们检视与业务策略和产品满意度相关的关键指标,以对供应商进行全面评估。这种深入的分析使用户能够根据自己的要求做出明智的决策。根据评估,供应商被分为四个成功程度不同的像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市场占有率分析
市场占有率分析是一种综合工具,可以对全球游泳手錶市场供应商的现状进行深入而深入的研究。全面比较和分析供应商在整体收益、基本客群和其他关键指标方面的贡献,以便更好地了解公司的绩效及其在争夺市场占有率时面临的挑战。此外,该分析还提供了对该行业竞争特征的宝贵见解,包括在研究基准年观察到的累积、分散主导地位和合併特征等因素。详细程度的提高使供应商能够做出更明智的决策并制定有效的策略,从而在市场上获得竞争优势。
1. 市场渗透率:提供有关主要企业所服务的市场的全面资讯。
2. 市场开拓:我们深入研究利润丰厚的新兴市场,并分析其在成熟细分市场的渗透率。
3. 市场多元化:提供有关新产品发布、开拓地区、最新发展和投资的详细资讯。
4.竞争评估及资讯:对主要企业的市场占有率、策略、产品、认证、监管状况、专利状况、製造能力等进行综合评估。
5. 产品开发与创新:提供对未来技术、研发活动和突破性产品开发的见解。
1. 全球游泳手錶市场规模及预测为何?
2.在全球游泳手錶市场的预测期内,有哪些产品、细分市场、应用和领域需要考虑投资?
3.全球游泳手錶市场的技术趋势和法规结构是什么?
4.全球游泳手錶市场主要厂商的市场占有率为何?
5.进入全球游泳手錶市场的合适型态和策略手段是什么?
[195 Pages Report] The Swim Watch Market size was estimated at USD 730.91 million in 2023 and expected to reach USD 765.12 million in 2024, at a CAGR 4.81% to reach USD 1,016.19 million by 2030.
A swim watch is a specialized type of wearable device designed to assist swimmers in monitoring and enhancing their swimming performance and activity, which operates by tracking various metrics that are essential for swimmers, such as lap times, distances covered, stroke count, and swimming pace. Some advanced models of swim watches also incorporate heart rate monitoring, calorie counting, and GPS functionality for open-water swimming. Swimmers use the data collected by the swim watch to analyze their performance, set goals, and track improvements over time. Swim watches are waterproof and constructed to withstand the pressures and conditions encountered in swimming environments, making them an invaluable tool for casual swimmers looking to monitor their fitness levels and competitive swimmers aiming to improve their performance. The swim watch market is experiencing growth driven by a rising interest in swimming as a preferred method of exercise and fitness. In addition, there is a rise in consumer spending on water sports activities. These trends highlight a growing demand for swim watches, essential tools for swimmers looking to monitor their performance and progress. However, the availability of counterfeit products impedes the growth of the swim watch market. Incorporating enhanced features such as real-time heart rate monitoring, stroke detection, and advanced swim metrics analysis in swim watches presents a significant opportunity for market expansion by catering to the evolving demands of both professional and amateur swimmers looking for detailed performance tracking and improved swimming techniques.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 730.91 million |
Estimated Year [2024] | USD 765.12 million |
Forecast Year [2030] | USD 1,016.19 million |
CAGR (%) | 4.81% |
Product: Increasing demand for electronic swim watches due to their functionality in tracking swim performance metrics and health data
Analog swim watches feature a traditional design with hour, minute, and often second hands on a circular dial. These watches are primarily used for their simplicity and aesthetic appeal rather than for advanced tracking functionalities. Analog swim watches suit recreational swimmers who prioritize elegance and timekeeping in water. Electronic swim watches are equipped with digital displays and advanced features tailored for swimming. These include lap counting, stroke detection, and often connectivity to smartphones for detailed performance analysis. Electronic swim watches are designed for casual and competitive swimmers and offer a comprehensive tool for monitoring and improving swimming efficiency and productivity.
Application: Widening use of swim watched for lap counting and timing to track the performance of swimmers and improve their training
Swim watches are instrumental in tracking the number of calories burned during swimming sessions. Swim watches estimate total calories expended, enabling swimmers to monitor and manage their fitness goals effectively by utilizing advanced algorithms that consider the swimmer's activity intensity and duration. Swim watches accurately measure the distance a swimmer covers using motion sensors and GPS technology (in open water settings), allowing swimmers to track their progress over time, set distance goals, and evaluate the effectiveness of their training regimes, making it easy for them to stay motivated and improve their performance. Swim watches equipped with heart rate monitoring capabilities offer real-time insights into a swimmer's heart rate through wrist-based sensors or compatible chest straps. This functionality is crucial for managing exercise intensity, optimizing workouts for fat burn or cardiovascular improvements, and ensuring that training sessions remain within safe heart rate zones.
Swim watches help swimmers focus on their technique and performance without the distraction of manual counting by automatically counting laps and timing each lap's duration. This feature is useful for training efficiency, providing immediate feedback on the swimmer's pace and consistency across different sessions. Advanced swim watches recognize and differentiate between various swimming strokes, providing detailed stroke rate and efficiency analytics. These insights enable swimmers to fine-tune their technique and identify areas for improvement to enhance specific aspects of their swimming.
Regional Insights
The American swim watch market is characterized by an increasing demand driven by swimming enthusiasts and fitness-conscious individuals. In the United States, the swim watch market growth is attributed to its well-established sporting culture and high disposable incomes, which allow consumers to invest in premium swim watches. Canada and Brazil also showcase significant growth opportunities owing to the rising awareness of health benefits associated with swimming and the availability of swimming facilities. The Asia-Pacific region is showcasing rapid growth in the swim watch market, fueled by increasing disposable incomes and a growing interest in swimming as a form of fitness and recreational activity. Countries, including China, Japan, and India, show a rise in swimming competitions and clubs, propelling the demand for swim watches that offer advanced features such as lap counting, stroke recognition, and detailed swim metrics. The Asia-Pacific swim watch market also benefits from expanding online retail platforms, making swim watches more accessible to a wide audience. The swim watch market in the EMEA region showcases a diverse landscape with countries in Europe, such as the UK, Germany, and France, showing a high adoption rate of swim watches among competitive and casual swimmers. The demand for swim watches in the EMEA region is driven by a strong focus on fitness and wellness, alongside a rich tradition of swimming as a competitive sport and leisure activity. The Middle East and African region are emerging markets with potential growth, driven by increasing swimming pools, clubs, and initiatives to promote swimming for health and fitness.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Swim Watch Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Swim Watch Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the Swim Watch Market, highlighting leading vendors and their innovative profiles. These include Amazfit by Zepp Health Corporation, Ltd., Apple Inc., Armitron, Boltt Sports Technologies Pvt Ltd., Casio Computer Co., Ltd., COROS Wearables Inc., Fitbit LLC, Form Athletica Inc., Garmin Ltd., Honor by Shenzhen Zhixin New Information Technology Co., Ltd., Huawei Technologies Co., Ltd., Marciano Watches Inc., Moov Inc., Polar Electro Oy, Samsung Electronics Co., Ltd., SKMEICO, Soleus, SUUNTO Oy, Swimmo Inc., Swimovate Ltd., Timex Group, Titan Company Limited, Wahoo Fitness LLC, and Xiaomi Corporation.
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the Swim Watch Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Swim Watch Market?
3. What are the technology trends and regulatory frameworks in the Swim Watch Market?
4. What is the market share of the leading vendors in the Swim Watch Market?
5. Which modes and strategic moves are suitable for entering the Swim Watch Market?