市场调查报告书
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1471098
语音援助市场:按组件、技术和最终用户划分 - 2024-2030 年全球预测Voice Assistance Market by Component (Hardware, Services, Solutions), Technology (Natural Processing Language, Speech Recognition System, Text-to-Speech), End-Use - Global Forecast 2024-2030 |
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预计2023年语音援助市场规模为190.5亿美元,预计2024年将达到234.9亿美元,2030年将达到854.8亿美元,复合年增长率为23.91%。
语音援助使用先进的语音辨识软体来解释和回应口头命令。这些数位工具通常内建于智慧型手机、平板电脑、扬声器和其他装置中,允许用户免持通话、发送讯息、设定提醒,甚至搜寻网路并执行各种任务。这些语音助理用于多种应用,从个人设备到企业级应用。人工智慧技术的持续发展以及物联网(IoT)在日常生活中的日益融合是语音助理使用量快速增加的主要原因。此外,客户服务领域对自动化的需求不断增长、智慧家庭趋势不断增长以及透过数位化改善生活方式,正在为市场成长创造新的机会。然而,隐私和安全问题是语音助理市场成长的主要限制因素。市场参与者正在致力于改进人工智慧演算法,以更好地理解不同的使用者口音、语言、方言和俚语,这可以提高全球市场渗透率,同时维护设备安全。我们也推出了低成本、同样有效的语音助理设备,这将使我们能够开拓更多潜在用户,例如中小型企业和住宅用户。
主要市场统计 | |
---|---|
基准年[2023] | 190.5亿美元 |
预测年份 [2024] | 234.9亿美元 |
预测年份 [2030] | 854.8亿美元 |
复合年增长率(%) | 23.91% |
更多采用基于组件硬体的语音援助。
硬体构成了语音援助技术的实体支柱,包括智慧扬声器、智慧型手机、电脑和其他物联网设备。如今,人们更喜欢支援语音命令的便携式智慧可携式。服务包括与语音援助相关的託管服务,并包括一组全面的服务,旨在处理支援语音的应用程式的整体部署和一致维护。这些服务包括设计、整合和客製化语音援助解决方案。我们的语音援助专业服务利用我们在该领域的专业知识,为希望整合或增强语音功能的公司提供咨询、策略规划和流程优化。语音援助解决方案包括由人工智慧支援的软体和应用程序,可透过语音命令执行任务。我们的软体解决方案因其先进的功能、易用性和个人化而被客户广泛选择。它们可以与智慧家居小工具集成,并且可以执行各种任务,包括预约和发送简讯。
自然语言处理系统的技术进步增强了多语言支持
自然语言处理 (NLP) 是语音援助技术的关键组成部分,使设备能够理解、分析人类语言并以有价值的方式做出回应。最先进的 NLP 演算法结合了机器学习技术,可以更好地理解上下文和细微差别。语音辨识系统构成语音援助的主要部分,并将口语单字转录为文字。这项技术在帮助语音助理理解命令和查询发挥基础作用。文字转语音 (TTS) 技术可将书面文字转换为口语,使语音助理的使用者介面更加流畅。语音辨识(也称为说话人辨识)是语音助理根据使用者的声音辨识使用者身分的能力。该技术在安全身份验证和个人化服务领域具有巨大潜力。
最终用户来自企业供应商的综合解决方案,满足各种公司的业务需求
近年来,企业越来越多地采用支援语音的设备。由于注重简化流程和提高效率,语音助理在实现这些目标方面发挥重要作用。企业依靠语音助理来实现各种功能,包括日历管理、电子邮件自动化、客户服务和业务自动化。另一方面,个人用户依赖语音助理来完成许多个人任务。它们的范围从闹钟、提醒、天气更新和网路搜寻等基本命令到网路购物和智慧家庭自动化等更复杂的任务。由于语音帮助易于使用的介面、个人化的用户体验以及与其他智慧型装置的无缝集成,个人通常倾向于语音援助。
区域洞察
以美国和加拿大为中心的美洲地区已成为先进语音技术采用的热点。主要高科技公司的总部都设在该地区,推动创新,主要是在语音援助方面。该地区的许多用户正在将这些语音助理设备整合到他们的家庭、职场和数位生活中,从而推动了产品需求。在亚洲,在中国、印度和日本等国家的推动下,语音助理技术的广泛整合仍在缓慢发展。推动这一进步的关键因素是与亚太地区最终用户合作的区域和全球科技巨头的影响力日益增强。欧洲目前被视为语音援助产业的成长市场,语音助理整合主要在英国、德国和法国流行。语言细微差别、严格的资料隐私法规以及用户对隐私的高度敏感度是该地区市场参与者创新的主要焦点。在中东和非洲,零售、医疗、银行等各产业的数位转型正在加速,对语音援助的需求不断上升。
FPNV定位矩阵
FPNV定位矩阵对于评估语音援助市场至关重要。我们检视与业务策略和产品满意度相关的关键指标,以对供应商进行全面评估。这种深入的分析使用户能够根据自己的要求做出明智的决策。根据评估,供应商被分为四个成功程度不同的像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市场占有率分析
市场占有率分析是一种综合工具,可以对语音援助市场中供应商的现状进行深入而深入的研究。全面比较和分析供应商在整体收益、基本客群和其他关键指标方面的贡献,以便更好地了解公司的绩效及其在争夺市场占有率时面临的挑战。此外,该分析还提供了对该行业竞争特征的宝贵见解,包括在研究基准年观察到的累积、分散主导地位和合併特征等因素。这种详细程度的提高使供应商能够做出更明智的决策并制定有效的策略,从而在市场上获得竞争优势。
1. 市场渗透率:提供有关主要企业所服务的市场的全面资讯。
2. 市场开拓:我们深入研究利润丰厚的新兴市场,并分析其在成熟细分市场的渗透率。
3. 市场多元化:提供有关新产品发布、开拓地区、最新发展和投资的详细资讯。
4. 竞争评估和情报:对主要企业的市场占有率、策略、产品、认证、监管状况、专利状况和製造能力进行全面评估。
5. 产品开发与创新:提供对未来技术、研发活动和突破性产品开发的见解。
1.语音援助市场的市场规模与预测是多少?
2.语音援助市场预测期内需要考虑投资的产品、细分市场、应用程式和领域有哪些?
3.语音援助市场的技术趋势和法规结构是什么?
4.语音援助市场主要厂商的市场占有率为何?
5.进入语音援助市场的合适型态和策略手段是什么?
[191 Pages Report] The Voice Assistance Market size was estimated at USD 19.05 billion in 2023 and expected to reach USD 23.49 billion in 2024, at a CAGR 23.91% to reach USD 85.48 billion by 2030.
Voice assistance uses advanced speech recognition software to interpret and respond to spoken commands. This digital tool, often embedded in smartphones, tablets, speakers, and other devices, allows users to perform various tasks hands-free, such as making calls, sending messages, setting reminders, or even searching the web. These voice assistants have a wide range of applications, from personal use devices to enterprise-level applications. The continuous development of AI technology and the growing integration of the Internet of Things (IoT) in daily life have greatly impacted the surge in the use of voice assistants. Moreover, the increasing demand for automation in customer service sectors, the growing smart home trend, and improving lifestyle due to digitization are providing new opportunities for the market's growth. However, concerns around privacy and security have been primary limitations to the growth of the voice assistant market. Market players are working on improving the AI algorithms to better understand diverse user accents, languages, dialects, and slang, which can facilitate better market penetration globally while maintaining the security of the devices. They are also introducing low-cost and equally effective voice assistant devices that could tap into a higher number of potential users across SMEs and residential users.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 19.05 billion |
Estimated Year [2024] | USD 23.49 billion |
Forecast Year [2030] | USD 85.48 billion |
CAGR (%) | 23.91% |
Component: Rising adoption of hardware-based voice assistance due to their potential to offer personalized experience
Hardware forms the physical backbone of any voice assistance technology and it includes smart speakers, smartphones, computers, and other IoT devices, which are all equipped with integrated microphones to pick up voice commands. Recently, there has been a significant preference for portable and sleek hardware that supports voice commands. Services include managed services associated with voice assistance, which involve a comprehensive suite of offerings designed to handle the overall deployment and consistent maintenance of voice-enabled applications. These services typically include designing, integrating, and customizing voice assistance solutions to specific user requirements. Professional services within the voice assistance realm leverage expertise in the field to provide consultation, strategy planning, and process optimization for businesses seeking to incorporate or enhance voice-enabled capabilities. Solutions in voice assistance entail software and applications that are powered by artificial intelligence to perform tasks via voice command. The advanced functionality, user-friendliness, and personalization of software solutions make them a widely preferred choice among customers. They can be integrated with smart home gadgets and can perform a wide range of tasks, including making appointments or sending texts.
Technology: Advancements in natural language processing systems to enhance multilingual support
Natural language processing (NLP) is a critical component within voice assistance technology, allowing devices to comprehend, analyze, and respond to human language in a valuable manner. The most advanced NLP algorithms incorporate machine learning techniques for a better understanding of context and nuances in speech. Speech recognition systems form a major part of voice assistance, transcribing spoken words into written format. This technology plays a fundamental role in enabling voice assistants to comprehend commands and queries. Text-to-speech (TTS) technology works on converting written text into spoken words, facilitating a smoother user interface with voice assistants. Voice recognition, also known as speaker recognition, is the ability of a voice assistant to recognize the identity of the user based on their voice. This technology holds immense potential in the realm of secure authentication and personalized services.
End-Use: Comprehensive solutions for enterprise providers catering to different businesses' operational needs
Enterprises have displayed an escalating propensity to adopt voice-enabled devices in recent years. With the focus shifting towards streamlining processes and improving efficiencies, voice assistants are serving an integral role in meeting these objectives. Enterprises leverage voice assistants for various functions such as calendar management, email automation, customer service, and operational automation. On the other hand, individual users significantly utilize voice assistants for a multitude of personal tasks. These range from basic commands such as alarms, reminders, weather updates, and web searches to more complicated tasks such as online shopping and smart home automation. Individuals often lean towards voice assistance due to their easy-to-use interface, personalized user experience, and seamless integration with other smart devices.
Regional Insights
The Americas region, particularly the United States and Canada, has emerged as a hotspot for advanced voice technology adoption. Major tech companies are headquartered in this region, bolstering technological innovations, primarily in voice assistance. Many users in the region have integrated these voice-assistant devices into their homes, workplaces, and digital lives, fostering product demand. In Asia, the widespread integration of voice assistant technologies is still gradually blossoming, majorly propelled by countries including China, India, and Japan. The primary factor fuelling this progress is the escalating influence of tech giants, both regional and global, engaging in collaborations with end-users in the Asia-Pacific. Europe is presently viewed as a growing market in the voice assistance industry, and the integration of voice assistants is popular predominantly in the United Kingdom, Germany, and France. Varying linguistic nuances, stringent data privacy regulations, and higher user sensitivity towards privacy constitute the major focus areas for innovation for the market players in the region. The escalating digital transformation across various sectors, such as retail, healthcare, and banking, in the Middle East & Africa tends to augment the demand for voice assistance.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Voice Assistance Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Voice Assistance Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the Voice Assistance Market, highlighting leading vendors and their innovative profiles. These include Amazon.com, Inc., Apple, Inc., AT&T Inc., Avaamo, Inc., Cisco Systems, Inc., Creative Virtual Ltd., ELSA Corp., Google, LLC by Alphabet Inc., HP Development Company, L.P., Huawei Technologies Co., Ltd., Intel Corporation, International Business Machines Corporation, Lenovo Group Limited,, Let's Nurture Infotech Pvt Ltd., Meta Platforms, Inc., Microsoft Corporation, Mycroft AI, Inc., NEC Corporation, Nokia Corporation, NVIDIA Corporation, Oracle Corporation, Orange S.A., Qualcomm Incorporated, Salesforce, Inc., Samsung Electronics Co., Ltd., SAP SE, Uniphore Technologies Inc., Verint Systems, Inc., Verizon Communications Inc., ZAION SAS, and Zoho Corporation Pvt. Ltd..
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the Voice Assistance Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Voice Assistance Market?
3. What are the technology trends and regulatory frameworks in the Voice Assistance Market?
4. What is the market share of the leading vendors in the Voice Assistance Market?
5. Which modes and strategic moves are suitable for entering the Voice Assistance Market?