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市场调查报告书
商品编码
1496731
POS 软体市场:按功能、格式、部署类型、组织规模、最终用户 - 2024-2030 年全球预测POS Software Market by Functionality (Customer Engagement, Employee Management, Inventory Management), Format (Fixed POS, Mobile POS), Deployment Type, Organization Size, End User - Global Forecast 2024-2030 |
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预计2023年POS软体市场规模为112.3亿美元,预计2024年将达122.9亿美元,2030年将达213.1亿美元,复合年增长率为9.57%。
销售点 (POS) 软体是零售、餐饮和酒店业的重要工具,使他们能够安全且有效率地处理和记录交易。此数位解决方案简化了从销售交易、库存管理、客户关係管理到财务报告的业务。现代 POS 系统用途广泛,可在电脑、平板电脑和智慧型手机等多种装置上运行,并提供即时资料分析,帮助企业做出明智的决策。行动 POS 系统、云端基础的解决方案的日益普及以及付款系统与其他业务运营的整合增加了对 POS 软体的需求。此外,电子商务的发展、对快速、安全交易的需求,以及 POS 系统中针对个人化客户参与策略的高级分析和巨量资料工具的需求,正在推动 POS 软体的采用。然而,先进 POS 系统高昂的初始设定和维护成本可能会阻碍小型企业采用最新技术。由于资料安全和隐私问题,POS 软体市场的成长面临限制。此外,主要参与者正在探索区块链技术和先进加密演算法的集成,以改善网路安全问题和隐私问题。用于预测分析、客户购买行为分析和库存管理的人工智慧和机器学习演算法的整合带来了新的成长机会。将行动钱包和非接触式付款技术纳入销售点系统也是满足消费者对便利性和速度不断增长的需求的一个主要机会领域。
主要市场统计 | |
---|---|
基准年[2023] | 112.3亿美元 |
预测年份 [2024] | 122.9亿美元 |
预测年份 [2030] | 213.1亿美元 |
复合年增长率(%) | 9.57% |
区域洞察
以美国和加拿大为中心的美洲地区,拥有强大、高度发展的技术架构和成熟的电子商务产业,在POS软体创新方面处于领先地位。由于越来越多地采用云端基础的解决方案和行动 POS 系统,美洲 POS 软体市场正在显着成长。美国是零售创新中心,对能够提供分析和见解以更好地了解客户购买行为的 POS 系统的需求很高。由于其多元文化背景,加拿大非常重视资料隐私和多货币支援。由于经济、文化和技术的多样性,欧洲、中东和非洲地区对 POS 软体的需求差异很大。欧盟 (EU) 国家对强调合规性、灵活性、效率、处理复杂税务系统和多语言的整合 POS 系统的需求量很大。欧盟对数位单一市场战略的承诺正在推动先进 POS 系统的采用。严格的资料隐私和安全法规以及零售、电子商务和金融领域采用永续实践的趋势正在进一步塑造该地区的消费趋势。中东地区呈现以零售业和餐旅服务业为主导的强劲成长轨迹。在快速都市化、经济数位化和蓬勃发展的电子商务产业的推动下,亚太地区,特别是中国、日本和印度,POS 软体市场正在爆发式成长。中国透过行动付款和 POS 系统的创新,为 POS 采用率的成长做出了重大贡献,这些系统与社群媒体平台相结合,提高了消费者的参与度和销售量。此外,在社会转向无现金交易的推动下,日本和印度对行动 POS 表现出了浓厚的兴趣。
FPNV定位矩阵
FPNV 定位矩阵对于评估 POS 软体市场供应商的市场定位至关重要。此矩阵提供了对供应商的全面评估,并检查了与业务策略和产品满意度相关的关键指标。这种详细的评估使用户能够根据自己的要求做出明智的决定。根据评估结果,供应商被分为代表其成功程度的四个像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市场占有率分析
市场占有率分析是一种综合工具,可对 POS 软体市场中供应商的现状进行深入而详细的评估。透过仔细比较和分析供应商的贡献,您可以更深入地了解每个供应商的绩效以及他们在争夺市场占有率时面临的挑战。这些贡献包括整体收益、客户群和其他重要指标。此外,该分析还提供了对该行业竞争性质的宝贵见解,包括在研究基准年期间观察到的累积、分散主导地位和合併特征等因素。有了这些详细信息,供应商可以做出更明智的决策并製定有效的策略,以在市场竞争中保持领先地位。
策略分析与建议
策略分析对于寻求在全球市场站稳脚跟的组织至关重要。对当前 POS 软体市场地位的全面评估使企业能够做出符合其长期愿望的明智决策。此关键评估涉及对组织的资源、能力和整体绩效进行彻底分析,以确定核心优势和需要改进的领域。
[196 Pages Report] The POS Software Market size was estimated at USD 11.23 billion in 2023 and expected to reach USD 12.29 billion in 2024, at a CAGR 9.57% to reach USD 21.31 billion by 2030.
Point of sale (POS) software is a pivotal tool for retail businesses, restaurants, and various service-oriented sectors, facilitating the processing and recording of transactions securely and efficiently. This digital solution streamlines the operations from sales transactions, inventory management, and customer relationship management to financial reporting. Modern POS systems are highly versatile, operating on multiple devices, including computers, tablets, and smartphones, providing real-time data analytics to empower businesses in making informed decisions. The increasing adoption of mobile POS systems, cloud-based solutions, and the integration of payment systems with other business operations has fuelled the need for POS software. Furthermore, the growth of eCommerce and the need for fast and secure transactions coupled with the demand for advanced analytics and big data tools in POS systems for personalized customer engagement strategies drive the adoption of POS software. However, the high initial setup and maintenance costs for advanced POS systems might deter small businesses from adopting the latest technologies. The growth of the POS software market faces limitations due to data security and privacy concerns. Moreover, key players are exploring the integration of blockchain technology and advanced encryption algorithms to improve cybersecurity concerns and privacy issues. The integration of AI and ML algorithms for predictive analytics, customer buying behavior analysis, and inventory management presents new growth opportunities. Embracing mobile wallets and contactless payment technologies within POS systems to cater to the rising consumer demand for convenience and speed is another major opportunity area.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 11.23 billion |
Estimated Year [2024] | USD 12.29 billion |
Forecast Year [2030] | USD 21.31 billion |
CAGR (%) | 9.57% |
Regional Insights
The Americas region, particularly the U.S. and Canada, features a robust and highly developed technological architecture and an established eCommerce industry, driving several innovations in POS software. The POS software market in the Americas has shown significant growth due to the increasing adoption of cloud-based solutions and mobile POS systems. The U.S. is a hub for retail innovation and witnesses a high demand for POS systems that offer analytics and insights to understand customer purchasing behavior better. Canada greatly emphasizes data privacy and multi-currency support due to its multicultural context. The demand for POS software in the EMEA region varies widely due to the diverse economic, cultural, and technological landscapes. European Union (EU) countries exhibit a high demand for integrated POS systems capable of navigating complex tax regulations and supporting multiple languages, emphasizing compliance, flexibility, and efficiency. Initiatives toward digital single-market strategies by the EU encourage the adoption of advanced POS systems. Stringent data privacy and security regulation and increasing inclinations toward adopting sustainable practices in the retail, eCommerce, and financial sectors have further shaped consumer dynamics in this region. The Middle East exhibits a robust growth trajectory driven by the retail and hospitality sectors. The APAC region, especially China, Japan, and India, is experiencing explosive growth in the POS software market, propelled by rapid urbanization, digitalization of the economy, and a booming eCommerce sector. China contributes significantly to the increasing adoption of POS with mobile payments and POS system innovations, which are integrated with social media platforms to enhance consumer engagement and sales. Moreover, Japan and India are highly inclined toward mobile POS, driven by the societal shift toward cashless transactions.
Market Insights
The market dynamics represent an ever-changing landscape of the POS Software Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.
FPNV Positioning Matrix
The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the POS Software Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the POS Software Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Recent Developments
Zoho Launches PoS Solution Called Zakya for Small, Medium Enterprises
Zoho Corporation has launched a new division named Zakya, aimed at revolutionizing the point-of-sale (PoS) solutions sphere for retail shops. This innovative platform is designed to ease the technological challenges faced by small businesses by providing a user-friendly, quickly deployable solution that comprehensively covers their needs, from inventory management to omnichannel sales and various back-office operations. [Published On: 2024-02-27]
Metcalfe's Market Expands Adoption of Self-Checkout with Toshiba Global Commerce Solutions, North Country Business Products, and LOC Software
In a strategic move to enhance operational efficiency and elevate customer service, Metcalfe's Market adopted technological innovation by deepening its partnership with Toshiba Global Commerce Solutions. With an ambitious rollout, Metcalfe's integrated additional Toshiba Self Checkout System 7 solutions across its stores in collaboration with North Country Business Products (NCBP) and LOC Software. This expansion underscores Metcalfe's commitment to pioneering customer shopping experiences and also leverages the technology to support insightful data-driven decision-making and enrich loyalty programs. [Published On: 2024-02-22]
Dover Acquires Bulloch Technologies, Inc., a Provider of Point-of-Sale Solutions to the Convenience Retail Industry
Dover Corporation has completed its acquisition of Bulloch Technologies, Inc. to advance point-of-sale (POS) and electronic payment server solutions tailored for the convenience retail segment, Integrated into Dover's Fueling Solutions (DFS) unit within its Clean Energy and Fueling segment, Bulloch's inclusion solidifies DFS's footprint in North America by enhancing its POS and forecourt offerings and also capitalizes on Bulloch's acclaimed track record in Canada. [Published On: 2024-01-31]
Strategy Analysis & Recommendation
The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the POS Software Market. This critical assessment involves a thorough analysis of the organization's resources, capabilities, and overall performance to identify its core strengths and areas for improvement.
Key Company Profiles
The report delves into recent significant developments in the POS Software Market, highlighting leading vendors and their innovative profiles. These include Block, Inc., Brilliant POS, LLC, Cavius International Limited, Clover Network, LLC by Fiserv, Inc., DBS, Inc., Epicor Software Corporation, Evosus,Inc., Fujitsu Limited, Guest Innovations, Inc., H&L Australia Pty Ltd., Heartland Payment Systems, LLC by Global Payments Inc., Helcim Inc., HitPay Payment Solutions Pte Ltd, HP Development Company, L.P., Idealpos Solutions Pty Ltd, Ingenico SA, International Business Machines Corporation, Intuit Inc., LAVU, Inc., Lightspeed Commerce Inc., Microsoft Corporation, NCR Voyix Corporation, NEC Corporation, Oracle Corporation, OVE, Inc., PayPal, Inc., Posist Technologies Pvt. Ltd., RepairDesk INC., Restaurant Revolution Technologies, Inc., Retail Innovation Labs LLC, Revel Systems, Inc., SAP SE, Sapaad Pte Ltd, Shopify Inc., SpotOn Transact, LLC, SwiftPOS Pty Ltd. by MSL Solutions Ltd., Toast, Inc., Toshiba Corporation, TouchBistro Inc., Wipro Limited, and Zoho Corporation Pvt. Ltd..
Market Segmentation & Coverage