市场调查报告书
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1245716
2022-2028 年全球冷冻酸奶市场规模、份额、行业趋势分析报告,按口味(巧克力、草莓、芒果、菠萝、其他)、性质(传统、有机)、分销渠道、区域展望和预测Global Frozen Yogurt Market Size, Share & Industry Trends Analysis Report By Flavor (Chocolate, Strawberry, Mango, Pineapple and Others), By Nature (Conventional and Organic), By Distribution Channel, By Regional Outlook and Forecast, 2022 - 2028 |
2028 年全球冷冻酸奶市场规模预计将达到 138 亿美元,预测期内復合年增长率为 5.0%。
15-17% 的酸奶成分由糖(甜菜糖或蔗糖)组成,这也增加了甜味并增加了固体的数量,从而改善了酸奶的质地和质地。 酸奶可以通过明胶和植物成分(瓜尔胶、角叉菜胶)来稳定,以减少结晶并提高熔化温度。 这种稳定性使冷冻酸奶在处理和温度变化时仍能保持顺滑。 乳製品和非乳製品都可以用来製作冷冻酸奶。 这是一道凉爽的餐点,经常作为甜点食用。
此外,冷冻酸奶也是由椰子和大豆等非乳製品製成的。 根据製造方法的不同,可能含有甜味剂、调味剂、着色剂、稳定剂、防腐剂、乳化剂等。 酸奶含有蛋白质、维生素 B-12、钙、维生素 B-2、钾和镁等多种矿物质,以及对胃肠道有益的细菌。 原味酸奶或凝固酸奶是酸奶中适应性最强的,每杯约含 100-160 卡路里热量,具体取决于脂肪含量。 调味冷冻酸奶有多种选择,从加糖的原味香草到各种水果口味。
COVID-19 影响分析
对于冷冻酸奶,主要製造商正在设计产品配置,例如使用有机成分、尝试不含胆固醇的产品以及不使用添加剂或防腐剂的素食产品。 客户也越来越多地寻找有益于他们健康的营养丰富的产品,例如增强免疫力的产品。 此外,COVID 疫情暂时提振了零售酸奶行业,由于超市库存和专卖店因封锁措施关闭,其消费量一直在缓慢下降。 综上所述,可以说 COVID-19 大流行对冷冻酸奶市场产生了积极影响。
市场增长因素
在线和社交媒体平台的影响力越来越大
由于在线销售渠道众多,中国、巴西和土耳其等新兴国家/地区的冷冻酸奶消费量正在增加。 此外,沙特阿拉伯、印度和韩国等发展中国家的人们意识到冷冻酸奶的健康益处,并将其作为零食或在午餐或晚餐后服用。 因此,社交媒体和在线销售平台的巨大影响力正在推动冷冻酸奶市场的增长。
开发新口味和服务模式
最近的市场趋势是混合不寻常且独特的口味,例如酸味。 自推出以来,酸味冷冻酸奶甜点因其独特的口感和与普通酸奶相比极低的含糖量而广受欢迎。 这是为了满足消费者对健康食品日益增长的需求。 这些新兴市场的发展使冷冻酸奶比冰淇淋等其他选择更受欢迎,这有助于未来几年的市场扩张。
市场约束
与标籤违规和假冒产品污染相关的问题
酸奶产品的消费量在上升,随之而来的是市场上假冒伪劣产品的数量。 假冒也意味着销售假冒品牌或非正品,这是合法冷冻酸奶供应商面临的关键问题。 假冒品牌在消费者对价格敏感的较贫穷国家很常见。 这些劣质产品经常引起滋扰和安全问题,进而给顾客留下不好的印象。 因此,越来越多的假冒产品和严格的政府法规预计会阻碍市场增长。
自然观
根据性质,冷冻酸奶市场分为有机酸奶和常规酸奶。 2021 年,有机部分在冷冻酸奶市场取得了大幅增长。 消费者对有机食品的偏好增加是这一细分市场扩张的原因。 消费者更加意识到摄入合成化学物质对他们的健康和他们今天吃的东西的负面影响。 因此,对使用有机成分的风味酸奶的需求正在增加。
风味展望
根据口味,冷冻酸奶市场分为巧克力、芒果、菠萝、草莓等。 巧克力部分在 2021 年占据了冷冻酸奶市场的最大收入份额。 巧克力是全球最受各个年龄层顾客欢迎的口味,也是最受欢迎的口味。 鲜艳的色泽、独特的甜度和柔滑的质地使其成为最受消费者欢迎的酸奶口味,从而增加了该细分市场的增长。 巧克力还含有抗氧化剂,众所周知对健康有很多好处。
分销渠道展望
根据分销渠道,冷冻酸奶市场分为超市/大卖场、便利店、专卖店、网店等。 2021年冷冻酸奶市场,专卖店板块增速显着。 冷冻酸奶的主要销售渠道之一是专卖店区域。 自助服务模式的采用将进一步扩大这一领域。 大多数由大公司经营的专卖连锁店都采用了自助服务商业模式。 近年来,由于需求上升,许多冷冻酸奶专卖店在新兴国家开业。
区域概览
按地区分析了北美、欧洲、亚太地区和 LAMEA 的冷冻酸奶市场。 欧洲部分将在 2021 年获得冷冻酸奶市场的最高收入份额。 支持欧洲冷冻酸奶市场扩张的因素包括冷冻酸奶产品分销渠道的扩张以及客户对天然和有机冷冻酸奶的需求上升。 此外,保持健康生活方式的愿望和意识不断增强,这也增加了该地区消费者对冷冻酸奶产品的偏好。
The Global Frozen Yogurt Market size is expected to reach $13.8 billion by 2028, rising at a market growth of 5.0% CAGR during the forecast period.
A frozen treat known as frozen yogurt is created using yogurt and occasionally additional dairy and non-dairy ingredients. The same fundamental ingredients as ice cream are found in frozen yogurt, but it also includes live bacterial cultures. It differs from ice milk and traditional soft serve in that it is typically sourer than ice cream (though tanginess is partly due to the presence of lactic acid in the yogurt), in addition to being lower in fat (mainly because of the use of milk in place of cream).
Milk solids, a sweetener, milk fat, yogurt culture (often Streptococcus thermophilus and Lactobacillus bulgaricus), flavorings, and occasionally coloring make up frozen yogurt (natural or artificial). About 0.55 to 6% of yogurt is made up of milk fat, which gives yogurt its richness when added in amounts that are inversely linked to the number of milk solids. About 8-14% of the yogurt volume is made up of milk solids, which provide lactose for proteins and sweetness for creaminess and improved melting resistance.
15-17% of yogurt's contents are made up of sugar (beet or cane), which also adds sweetness and increases the number of solid ingredients, giving yogurt an improved body and texture. The yogurt is stabilized by gelatin and/or vegetable ingredients (guar gum, carrageenan), which lessen crystallization and raises its melting temperature. Due to this stabilization, the frozen yogurt will remain smooth despite handling or temperature changes. Both dairy and non-dairy products can be used to make frozen yogurt. It is a chilly meal that is frequently eaten as a dessert.
Additionally, frozen yogurt is also made from non-dairy foods like coconut and soy. Depending on the method of manufacturing, it may include sweeteners, flavors, color additives, stabilizers, preservatives, and emulsifiers. Yogurt contains various minerals, including protein, vitamin B-12, calcium, vitamin B-2, potassium, magnesium, and beneficial bacteria for the gastrointestinal tract. The most adaptable type of yogurt is plain or set yogurt, which has approximately 100 -160 calories per cup, depending on the amount of fat. The flavored frozen yogurt options range from plain vanilla with sugar to various fruit-flavored varieties.
COVID-19 Impact Analysis
Major players improved the composition of their frozen yogurt offerings by combining organic ingredients, attempting to make them cholesterol-free, and introducing vegan variants with no additional additives or preservatives. This also encouraged customers to search for immunity-boosting goods and other fortified products that would provide health benefits. Additionally, the COVID pandemic temporarily boosted the retail yogurt sector, which had been experiencing a modest decline in consumption due to the shutdown of specialty stores as a result of supermarket stockpiling and lockdown measures. In summary, the COVID-19 pandemic positively affected the frozen yogurt market.
Market Growth Factors
Rising influence of online and social media platforms
The majority of people in developing countries like China, Brazil, and Turkey are consuming more frozen yogurt today because of the availability of numerous online selling channels. Additionally, people in other developing nations like Saudi Arabia, India, South Korea, and others are adopting frozen yogurt as a snack or consuming it after lunch or supper because they know its health benefits. Therefore, the huge impact of social media and online sales platforms is propelling the growth of the frozen yogurt market.
Development of new flavors and service models
The emerging trend in the market is the blending of uncommon or distinctive flavors like the tart flavor. Since their release, tart-flavored frozen yogurt desserts have been incredibly popular because of their exceptional taste and minimal sugar content compared to regular yogurt. This is in accordance with the growing consumer demand for healthy foods. Due to all of these developments, customers favor frozen yogurt over other options like ice cream, aiding in the market's expansion in the coming years.
Market Restraining Factors
Issues regarding labelling violations and availability of counterfeit products
Yogurt product consumption is on the rise, which has also seen a growth in the number of fake and knockoff goods entering the market. Additionally, counterfeiting refers to false branding and the sale of unlicensed goods, which represents a significant issue for legitimate vendors of frozen yogurt. In poor nations with price-sensitive consumers, counterfeit brands are typically common. These subpar goods frequently cause annoyance and safety problems, which in turn cause customers to have bad impressions of them. Thus, it is projected that the growth of fake goods and stringent government regulations will hinder the growth of the market.
Nature Outlook
Based on nature, the frozen yogurt market is categorized into organic and conventional. The organic segment procured a considerable growth rate in the frozen yogurt market in 2021. An increase in consumer preference for organic food goods is responsible for the expansion of the segment. Consumers are more aware of the negative consequences that consuming synthetic chemicals has on their health today, as well as the food that they eat. This has increased market demand for flavored yogurt alternatives made from organic ingredients.
Flavor Outlook
On the basis of flavor, the frozen yogurt market is divided into chocolate, mango, pineapple, strawberry, and others. The chocolate segment acquired the largest revenue share in the frozen yogurt market in 2021. The most popular taste worldwide among customers of all ages is chocolate, which is the most commonly utilized flavor. Due to its vibrant color, distinctive sweetness, and smooth texture, it has become the most popular flavor of yogurt among consumers and hence augments the segment's growth. Additionally, chocolate is known to contain antioxidants that provide numerous health benefits.
Distribution Channel Outlook
Based on distribution channel, the frozen yogurt market is segmented into supermarket/hypermarket, convenience stores, specialist retailers, online stores, and others. The specialty stores segment garnered a remarkable growth rate in the frozen yogurt market in 2021. One of the key sales channels for frozen yogurt is the area of specialty stores. The adoption of the self-serve model would increase this sector's expansion further. The majority of specialized store chains operated by major players use the self-serve business model. In recent years, numerous frozen yogurt specialty stores have also opened in emerging nations, owing to the increased demand.
Regional Outlook
On the basis of region, the frozen yogurt market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The Europe segment procured the highest revenue share in the frozen yogurt market in 2021. Factors supporting the expansion of the frozen yogurt market in Europe include the expansion of frozen yogurt product distribution channels and growing customer demand for natural and organic frozen yogurt. Additionally, the desire to maintain a healthy lifestyle and the increased awareness of this have increased customer indulgence in frozen yogurt goods in this region.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Lactalis Group, General Mills, Inc., Nestle S.A., Saputo, Inc., Britannia Industries Limited (Wadia group), Danone S.A. (Sofina Group), DuPont de Nemours, Inc., Arla Foods, Inc., Yakult Honsha Co., Ltd., and Menchie's Group, Inc.
Strategies Deployed in Frozen Yogurt Market
Feb-2023: Menchie's Group, Inc. came into collaboration with HI-CHEW, the immensely fruity, intensely chewy candy. Under this collaboration, Menchie's Group, Inc. would carry back consumer favorite HI-CHEW Raspberry. This flavor is tossed in participating Menchie's stores nationwide throughout February.
Sep-2022: Lactalis Group expanded its product line by combining Khaas's yogurt products into its portfolio. Presently, Khaas Dahi and Khaas Halal would be included in the portfolio which would result in Lactalis Group becoming the only national dairy company in ethnic yogurt.
Aug-2022: Menchie's Group, Inc. came into collaboration with SEGA, a Japanese multinational video game and entertainment company headquartered in Shinagawa, Tokyo. Under this collaboration, Menchie's Group, Inc. would release a new flavor named Sonic's Vegan Blue Raspberry Sorbet. Additionally, this fresh flavor would be sold in all Menchie's locations.
Jun-2022: Britannia Industries Limited would expand its geographic footprints in India by establishing a new dairy plant and another three greenfield units to cope with the increasing demand for dairy products.
May-2022: Lactalis Group took over Jalna, an Australian yogurt company. Through this acquisition, Lactalis Group would be able to extend its yogurt position and portfolio in the Australian dairy market.
Feb-2022: Nestle S.A. unveiled Fruit & Yogurt Smoothie pouches. Nestle-owned frozen snack brand Outshine revealed this new product which is aimed at both Adults and Children. Additionally, this new yogurt is made with real fruit with non-fat yogurt. Moreover, this new yogurt is available in four exciting flavors, namely, Peach raspberry, Pear vanilla, Blueberry pear, and Strawberry coconut.
Sep-2021: Saputo Inc. took over AmeriQual Group Holdings, LLC., which provides innovative solutions to major branded food companies, food service providers, and retailers. Under this acquisition, Saputo, Inc. took control over Carolina Dairy and Carolina Aseptic businesses previously operated by AmeriQual Group Holdings, LLC. Moreover, this acquisition would lead Saputo, Inc to competently place itself to grab the increasing demand for aseptic Nutritional snacks and Protein beverages.
Aug-2021: Danone S.A. unveiled the new Silk Greek Style Coconutmilk Yogurt Alternatives. This new product is free of artificial sweeteners and dairy and contains 10 grams of plant-based protein. Additionally, this new product line includes four exotic flavors, namely, Blueberry, Vanilla, Lemon, and Strawberry.
Mar-2021: Lactalis Group acquired Ultima Food, a Canadian manufacturer and marketer of yogurt and fresh dairy products, with production facilities in Granby, QC, and Delta, BC. Through this acquisition, Lactalis Group's investment would result in an effective opportunity in expanding the yogurt category in Canada. Moreover, this acquisition would enable the company to expand its footprint internationally.
Nov-2019: Lactalis Group took over Ehrmann Commonwealth Dairy, the U.S. yogurt business of Ehrmann, a Germany-based dairy company. Under this acquisition, Lactalis Group would use Ehrmann's Vermont and Arizona plants to create and strengthen its star brands, attain topflight service and quality for its private label customers and strengthen the national distribution system as well.
Jul-2019: General Mills, Inc. came into partnership with NextFoods, Inc., Colorado-based probiotics company. Under this partnership, General Mills, Inc. joined hands with GoodBelly Probiotics, a subsidiary of NextFoods, Inc to debut a product line of cereal and lactose-free yogurts. Additionally, the yogurt would come out in Vanilla Bean, Strawberry, Coconut, Wild Berry, and Black Cherry flavors. On the other hand, the cereal would come with one SKU, Peanut Butter Crunch.
Jan-2018: Menchie's Group, Inc. collaborated with Hormel Foods Corporation (an American food processing company). Under this collaboration, Menchie's Group, Inc. would craft a limited-edition flavor exploding with peanut buttery taste using the SKIPPY peanut butter. This new flavor is created especially for the fans to have a memorizing experience of SKIPPY peanut butter flavor.
Market Segments covered in the Report:
By Flavor
By Nature
By Distribution Channel
By Geography
Companies Profiled
Unique Offerings from KBV Research
List of Figures