The Global Sparkling Water Market size is expected to reach $92.9 billion by 2031, rising at a market growth of 12.1% CAGR during the forecast period. In the year 2023, the market attained a volume of 8,799.69 Kilo Tonnes experiencing a growth of 19.8% (2020-2023).
Rapid urbanization and increasing exposure to Western lifestyles and trends have contributed to the growing popularity of this water in the Asia Pacific region. Consequently, the Asia pacific region would acquire nearly 26% of the total market share by 2031. Also, the Chinese convenience stores are expected to register 447.27 kilo tonnes of volume by 2031. The water brands have introduced a wide range of flavors and flavor combinations tailored to Asian tastes and preferences. Exotic fruit flavors, floral infusions, and herbal blends are particularly popular among Asian consumers looking for unique and refreshing beverage options. The growing interest in health and wellness has increased demand for functional and wellness beverages in the Asia Pacific region.
Marketing and advertising campaigns help create brand awareness and visibility for the water brands, especially newer or niche brands entering the market. Social media platforms are powerful tools for marketing this water to consumers, especially younger demographics. Brands use platforms like Instagram, Facebook, and Twitter to engage with consumers, share user-generated content, and run targeted advertising campaigns to reach their target audience. Therefore, the market is expanding significantly due to the marketing and advertising campaigns. Additionally, Higher disposable income allows consumers to trade up to premium and high-quality products, including premium water brands. Consumers are willing to pay a premium for water brands that offer unique flavors, high-quality ingredients, and sophisticated packaging. Thus, because of the higher level of disposable income, the market is anticipated to increase significantly.
However, this water is often more expensive than tap water and other non-alcoholic beverages. Price-sensitive consumers may be reluctant to pay a premium for this water, especially when cheaper alternatives are available. High prices and cost considerations can limit the overall growth potential of the market. Thus, high cost can slow down the growth of the market.
Type Outlook
By type, the market is bifurcated into natural/mineral and caffeinated. The caffeinated segment covered a 36% revenue share in the market in 2023. In terms of Volume, the caffeinated segment registered 2,856.02 kilo tonnes in 2023. Caffeinated uplift water provides a natural energy boost without the sugar and calories in traditional energy drinks and sodas. The caffeine content in uplift water helps consumers stay alert and focused throughout the day, making it a popular choice for those needing an energy boost.
Packaging Outlook
Based on packaging, the market is classified into bottled, canned, others. The canned segment acquired a 32% revenue share in the market in 2023. Cans provide better protection against light and oxygen than other packaging materials, such as plastic bottles. This helps extend the shelf life of this water, ensuring that it maintains its freshness and quality for a longer period. Cans come in convenient single-serve sizes, making them an ideal choice for individual consumption.
Distribution Channel Outlook
On the basis of distribution channel, the market is divided into supermarkets & hypermarkets, convenience store, online channel, and others. The online channel segment garnered a 20% revenue share in the market in 2023. In terms of volume, the online channel segment recorded 2,040.65 kilo tonnes in 2023. The online channel offers consumers the convenience of purchasing this water from the comfort of their homes. Consumers can order this water at any time, day or night, without the need to visit a physical store, saving time and effort.
Regional Outlook
Region-wise, the market is analysed across North America, Europe, Asia Pacific, and LAMEA. In 2023, the North America region led the market by generating 37% revenue share. North American consumers are increasingly health-conscious and are seeking healthier beverage options. Rising obesity rates and concerns about excessive sugar consumption have prompted many North Americans to reduce their intake of sugary beverages. Fruit-infused waters and exotic and botanical flavors have gained popularity among North American consumers.
List of Key Companies Profiled
- Nestle S.A.
- PepsiCo, Inc.
- Keurig Dr Pepper, Inc.
- The Coca Cola Company
- Montane Sparkling Spring Water
- WakeWater Beverage Co.
- National Beverage Corporation
- Big Watt Beverage Co.
- Danone S.A.
- Volay Brands, LLC
Global Sparkling Water Market Report Segmentation
By Type (Volume, Kilo Tonnes, USD Billion, 2020-31)
- Natural/Mineral
- Caffeinated
By Packaging (Volume, Kilo Tonnes, USD Billion, 2020-31)
By Distribution Channel (Volume, Kilo Tonnes, USD Billion, 2020-31)
- Supermarkets & Hypermarkets
- Convenience Stores
- Online
- Others
By Geography (Volume, Kilo Tonnes, USD Billion, 2020-31)
- North America
- US
- Canada
- Mexico
- Rest of North America
- Europe
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- South Korea
- Singapore
- Malaysia
- Rest of Asia Pacific
- LAMEA
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA
Table of Contents
Chapter 1.Market Scope & Methodology
- 1.1Market Definition
- 1.2Objectives
- 1.3Market Scope
- 1.4Segmentation
- 1.4.1Global Sparkling Water Market, by Type
- 1.4.2Global Sparkling Water Market, by Packaging
- 1.4.3Global Sparkling Water Market, by Distribution Channel
- 1.4.4Global Sparkling Water Market, by Geography
- 1.5Methodology for the research
Chapter 2.Market at a Glance
Chapter 3.Market Overview
- 3.1Introduction
- 3.1.1Overview
- 3.1.1.1Market Composition and Scenario
- 3.2Key Factors Impacting the Market
- 3.2.1Market Drivers
- 3.2.2Market Restraints
- 3.2.3Market Opportunities
- 3.2.4Market Challenges
- 3.3Porter Five Forces Analysis
Chapter 4.Global Sparkling Water Market by Type
- 4.1Global Natural/Mineral Market by Region
- 4.2Global Caffeinated Market by Region
Chapter 5.Global Sparkling Water Market by Packaging
- 5.1Global Bottled Market by Region
- 5.2Global Canned Market by Region
- 5.3Global Others Market by Region
Chapter 6.Global Sparkling Water Market by Distribution Channel
- 6.1Global Supermarkets & Hypermarkets Market by Region
- 6.2Global Convenience Stores Market by Region
- 6.3Global Online Market by Region
- 6.4Global Others Market by Region
Chapter 7.Global Sparkling Water Market by Region
- 7.1North America Sparkling Water Market
- 7.1.1North America Sparkling Water Market by Type
- 7.1.1.1North America Natural/Mineral Market by Region
- 7.1.1.2North America Caffeinated Market by Region
- 7.1.2North America Sparkling Water Market by Packaging
- 7.1.2.1North America Bottled Market by Country
- 7.1.2.2North America Canned Market by Country
- 7.1.2.3North America Others Market by Country
- 7.1.3North America Sparkling Water Market by Distribution Channel
- 7.1.3.1North America Supermarkets & Hypermarkets Market by Country
- 7.1.3.2North America Convenience Stores Market by Country
- 7.1.3.3North America Online Market by Country
- 7.1.3.4North America Others Market by Country
- 7.1.4North America Sparkling Water Market by Country
- 7.1.4.1US Sparkling Water Market
- 7.1.4.1.1US Sparkling Water Market by Type
- 7.1.4.1.2US Sparkling Water Market by Packaging
- 7.1.4.1.3US Sparkling Water Market by Distribution Channel
- 7.1.4.2Canada Sparkling Water Market
- 7.1.4.2.1Canada Sparkling Water Market by Type
- 7.1.4.2.2Canada Sparkling Water Market by Packaging
- 7.1.4.2.3Canada Sparkling Water Market by Distribution Channel
- 7.1.4.3Mexico Sparkling Water Market
- 7.1.4.3.1Mexico Sparkling Water Market by Type
- 7.1.4.3.2Mexico Sparkling Water Market by Packaging
- 7.1.4.3.3Mexico Sparkling Water Market by Distribution Channel
- 7.1.4.4Rest of North America Sparkling Water Market
- 7.1.4.4.1Rest of North America Sparkling Water Market by Type
- 7.1.4.4.2Rest of North America Sparkling Water Market by Packaging
- 7.1.4.4.3Rest of North America Sparkling Water Market by Distribution Channel
- 7.2Europe Sparkling Water Market
- 7.2.1Europe Sparkling Water Market by Type
- 7.2.1.1Europe Natural/Mineral Market by Country
- 7.2.1.2Europe Caffeinated Market by Country
- 7.2.2Europe Sparkling Water Market by Packaging
- 7.2.2.1Europe Bottled Market by Country
- 7.2.2.2Europe Canned Market by Country
- 7.2.2.3Europe Others Market by Country
- 7.2.3Europe Sparkling Water Market by Distribution Channel
- 7.2.3.1Europe Supermarkets & Hypermarkets Market by Country
- 7.2.3.2Europe Convenience Stores Market by Country
- 7.2.3.3Europe Online Market by Country
- 7.2.3.4Europe Others Market by Country
- 7.2.4Europe Sparkling Water Market by Country
- 7.2.4.1Germany Sparkling Water Market
- 7.2.4.1.1Germany Sparkling Water Market by Type
- 7.2.4.1.2Germany Sparkling Water Market by Packaging
- 7.2.4.1.3Germany Sparkling Water Market by Distribution Channel
- 7.2.4.2UK Sparkling Water Market
- 7.2.4.2.1UK Sparkling Water Market by Type
- 7.2.4.2.2UK Sparkling Water Market by Packaging
- 7.2.4.2.3UK Sparkling Water Market by Distribution Channel
- 7.2.4.3France Sparkling Water Market
- 7.2.4.3.1France Sparkling Water Market by Type
- 7.2.4.3.2France Sparkling Water Market by Packaging
- 7.2.4.3.3France Sparkling Water Market by Distribution Channel
- 7.2.4.4Russia Sparkling Water Market
- 7.2.4.4.1Russia Sparkling Water Market by Type
- 7.2.4.4.2Russia Sparkling Water Market by Packaging
- 7.2.4.4.3Russia Sparkling Water Market by Distribution Channel
- 7.2.4.5Spain Sparkling Water Market
- 7.2.4.5.1Spain Sparkling Water Market by Type
- 7.2.4.5.2Spain Sparkling Water Market by Packaging
- 7.2.4.5.3Spain Sparkling Water Market by Distribution Channel
- 7.2.4.6Italy Sparkling Water Market
- 7.2.4.6.1Italy Sparkling Water Market by Type
- 7.2.4.6.2Italy Sparkling Water Market by Packaging
- 7.2.4.6.3Italy Sparkling Water Market by Distribution Channel
- 7.2.4.7Rest of Europe Sparkling Water Market
- 7.2.4.7.1Rest of Europe Sparkling Water Market by Type
- 7.2.4.7.2Rest of Europe Sparkling Water Market by Packaging
- 7.2.4.7.3Rest of Europe Sparkling Water Market by Distribution Channel
- 7.3Asia Pacific Sparkling Water Market
- 7.3.1Asia Pacific Sparkling Water Market by Type
- 7.3.1.1Asia Pacific Natural/Mineral Market by Country
- 7.3.1.2Asia Pacific Caffeinated Market by Country
- 7.3.2Asia Pacific Sparkling Water Market by Packaging
- 7.3.2.1Asia Pacific Bottled Market by Country
- 7.3.2.2Asia Pacific Canned Market by Country
- 7.3.2.3Asia Pacific Others Market by Country
- 7.3.3Asia Pacific Sparkling Water Market by Distribution Channel
- 7.3.3.1Asia Pacific Supermarkets & Hypermarkets Market by Country
- 7.3.3.2Asia Pacific Convenience Stores Market by Country
- 7.3.3.3Asia Pacific Online Market by Country
- 7.3.3.4Asia Pacific Others Market by Country
- 7.3.4Asia Pacific Sparkling Water Market by Country
- 7.3.4.1China Sparkling Water Market
- 7.3.4.1.1China Sparkling Water Market by Type
- 7.3.4.1.2China Sparkling Water Market by Packaging
- 7.3.4.1.3China Sparkling Water Market by Distribution Channel
- 7.3.4.2Japan Sparkling Water Market
- 7.3.4.2.1Japan Sparkling Water Market by Type
- 7.3.4.2.2Japan Sparkling Water Market by Packaging
- 7.3.4.2.3Japan Sparkling Water Market by Distribution Channel
- 7.3.4.3India Sparkling Water Market
- 7.3.4.3.1India Sparkling Water Market by Type
- 7.3.4.3.2India Sparkling Water Market by Packaging
- 7.3.4.3.3India Sparkling Water Market by Distribution Channel
- 7.3.4.4South Korea Sparkling Water Market
- 7.3.4.4.1South Korea Sparkling Water Market by Type
- 7.3.4.4.2South Korea Sparkling Water Market by Packaging
- 7.3.4.4.3South Korea Sparkling Water Market by Distribution Channel
- 7.3.4.5Singapore Sparkling Water Market
- 7.3.4.5.1Singapore Sparkling Water Market by Type
- 7.3.4.5.2Singapore Sparkling Water Market by Packaging
- 7.3.4.5.3Singapore Sparkling Water Market by Distribution Channel
- 7.3.4.6Malaysia Sparkling Water Market
- 7.3.4.6.1Malaysia Sparkling Water Market by Type
- 7.3.4.6.2Malaysia Sparkling Water Market by Packaging
- 7.3.4.6.3Malaysia Sparkling Water Market by Distribution Channel
- 7.3.4.7Rest of Asia Pacific Sparkling Water Market
- 7.3.4.7.1Rest of Asia Pacific Sparkling Water Market by Type
- 7.3.4.7.2Rest of Asia Pacific Sparkling Water Market by Packaging
- 7.3.4.7.3Rest of Asia Pacific Sparkling Water Market by Distribution Channel
- 7.4LAMEA Sparkling Water Market
- 7.4.1LAMEA Sparkling Water Market by Type
- 7.4.1.1LAMEA Natural/Mineral Market by Country
- 7.4.1.2LAMEA Caffeinated Market by Country
- 7.4.2LAMEA Sparkling Water Market by Packaging
- 7.4.2.1LAMEA Bottled Market by Country
- 7.4.2.2LAMEA Canned Market by Country
- 7.4.2.3LAMEA Others Market by Country
- 7.4.3LAMEA Sparkling Water Market by Distribution Channel
- 7.4.3.1LAMEA Supermarkets & Hypermarkets Market by Country
- 7.4.3.2LAMEA Convenience Stores Market by Country
- 7.4.3.3LAMEA Online Market by Country
- 7.4.3.4LAMEA Others Market by Country
- 7.4.4LAMEA Sparkling Water Market by Country
- 7.4.4.1Brazil Sparkling Water Market
- 7.4.4.1.1Brazil Sparkling Water Market by Type
- 7.4.4.1.2Brazil Sparkling Water Market by Packaging
- 7.4.4.1.3Brazil Sparkling Water Market by Distribution Channel
- 7.4.4.2Argentina Sparkling Water Market
- 7.4.4.2.1Argentina Sparkling Water Market by Type
- 7.4.4.2.2Argentina Sparkling Water Market by Packaging
- 7.4.4.2.3Argentina Sparkling Water Market by Distribution Channel
- 7.4.4.3UAE Sparkling Water Market
- 7.4.4.3.1UAE Sparkling Water Market by Type
- 7.4.4.3.2UAE Sparkling Water Market by Packaging
- 7.4.4.3.3UAE Sparkling Water Market by Distribution Channel
- 7.4.4.4Saudi Arabia Sparkling Water Market
- 7.4.4.4.1Saudi Arabia Sparkling Water Market by Type
- 7.4.4.4.2Saudi Arabia Sparkling Water Market by Packaging
- 7.4.4.4.3Saudi Arabia Sparkling Water Market by Distribution Channel
- 7.4.4.5South Africa Sparkling Water Market
- 7.4.4.5.1South Africa Sparkling Water Market by Type
- 7.4.4.5.2South Africa Sparkling Water Market by Packaging
- 7.4.4.5.3South Africa Sparkling Water Market by Distribution Channel
- 7.4.4.6Nigeria Sparkling Water Market
- 7.4.4.6.1Nigeria Sparkling Water Market by Type
- 7.4.4.6.2Nigeria Sparkling Water Market by Packaging
- 7.4.4.6.3Nigeria Sparkling Water Market by Distribution Channel
- 7.4.4.7Rest of LAMEA Sparkling Water Market
- 7.4.4.7.1Rest of LAMEA Sparkling Water Market by Type
- 7.4.4.7.2Rest of LAMEA Sparkling Water Market by Packaging
- 7.4.4.7.3Rest of LAMEA Sparkling Water Market by Distribution Channel
Chapter 8.Company Profiles
- 8.1WakeWater Beverage Co.
- 8.2Big Watt Beverage Co.
- 8.3Volay Brands, LLC
- 8.4National Beverage Corporation (IBS Partners, Ltd.)
- 8.4.1Company Overview
- 8.4.2Financial Analysis
- 8.5Montane Sparkling Spring Water
- 8.6Nestle S.A.
- 8.6.1Company Overview
- 8.6.2Financial Analysis
- 8.6.3Segmental and Regional Analysis
- 8.6.4Research & Development Expenses
- 8.6.5SWOT Analysis
- 8.7PepsiCo, Inc.
- 8.7.1Company Overview
- 8.7.2Financial Analysis
- 8.7.3Segmental and Regional Analysis
- 8.7.4Research & Development Expense
- 8.7.5SWOT Analysis
- 8.8The Coca Cola Company
- 8.8.1Company Overview
- 8.8.2Financial Analysis
- 8.8.3Segmental and Regional Analysis
- 8.8.4SWOT Analysis
- 8.9Keurig Dr Pepper, Inc.
- 8.9.1Company Overview
- 8.9.2Financial Analysis
- 8.9.3Segmental and Regional Analysis
- 8.9.4Research & Development Expenses
- 8.9.5SWOT Analysis
- 8.10.Danone S.A.
- 8.10.1Company Overview
- 8.10.2Financial Analysis
- 8.10.3Segmental and Regional Analysis
- 8.10.4Research & Development Expenses
- 8.10.5SWOT Analysis
Chapter 9.Winning Imperatives for Sparkling Water Market