全球婴儿身体护理市场 - 预测 2023-2028
市场调查报告书
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1295338

全球婴儿身体护理市场 - 预测 2023-2028

Global Baby Body Care Market - Forecasts from 2023 to 2028

出版日期: | 出版商: Knowledge Sourcing Intelligence | 英文 142 Pages | 商品交期: 最快1-2个工作天内

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简介目录

婴儿身体护理市场预计将从2021年的467.75亿美元增长到2028年的643.98亿美元,复合年增长率为4.68%。

婴儿身体护理市场的推动因素包括:父母对使用安全和亲肤产品重要性的认识不断提高、可支配收入的增加和生活方式的改变、人口的增加和出生率的提高。电子商务和网上购物。 这些行业的增长,尤其是新兴市场的增长,预计将推动婴儿身体护理产品的需求。

此外,Amazon和 Walmart等电子商务平台蓬勃发展,因其便利、选择广泛和具有竞争力的价格而成为消费者的重要渠道。 该在线平台还具有 24/7 访问的优势,并且能够比较多个品牌和零售商的价格和产品功能。 线下渠道仍然是婴儿身体护理产品的主要分销渠道,提供个性化的购物体验,特别是对于想要在购买前触摸和感受产品的父母。 然而,在线渠道正变得越来越受欢迎,尤其是对于那些没有时间去实体店的忙碌父母来说。 在线平台提供了便利、访问广泛的产品以及比较价格和功能的能力,促进了在线分销渠道的增长。

婴儿身体护理市场是由城市化和可支配收入相应增加推动的。

快速的城市化正在推动婴儿身体护理市场的需求。 随着越来越多的人搬到城市地区,生活方式的改变和市场上更多的选择,对婴儿身体护理产品的需求越来越大。 城市父母越来越关心婴儿的健康和福祉,并愿意花更多钱购买不含有害化学物质的天然有机产品。 这导致对被认为对婴儿更安全的天然有机婴儿身体护理产品的需求增加。

市场趋势:

  • 2022 年 10 月,R for Rabbit 推出了全新婴儿护理产品系列 Pure & Beyond,该产品天然、有机、植物性且不含化学品。 该系列包括洗髮水、沐浴露、乳液等。
  • 2022年7月, Johnson & Johnson推出经EWG认证的婴幼儿护肤护髮品牌“Vivvi & Bloom”。 该品牌是与一个名为“Village”的社区共同开发的。
  • 2022 年 2 月,Pigeon Co., Ltd. 将在新加坡推出源自天然成分 Natural Botanicals 的新系列婴儿身体护理产品,以吸引喜欢可持续产品的千禧一代和 Z 世代。□Baby”释放。

护肤品和护髮品预计将强劲增长。

客户的偏好正在转向强调实用性的优质婴儿产品,这影响了婴儿皮肤和护髮产品的生长。 全球消费能力的增强、育儿方式的变化、独立性的增强以及女性的社会进步预计将推动整体市场的扩张。 随着消费者意识到含有危险化学物质(例如过敏和皮疹)的合成婴儿护肤品的缺点,由有机和天然成分製成的护肤品变得越来越受欢迎。 因此,他们选择由植物和有机成分製成的婴儿护理产品,例如沐浴皂、尿布霜和护髮产品。

此外,这些产品还具有帮助治疗皮肤过敏、不适、皮疹和其他类似皮肤相关病症的额外好处。 因此,鑑于这一趋势,全球婴儿护肤市场的主要参与者正在加强其有机和天然产品的生产能力。 研发投资的增加以及使用有机成分的天然婴儿护理产品的趋势正在推动各种製造商推出新产品。 例如,2021年8月,婴儿护理巨头Baby Dove与 Walmart联合推出针对新生儿敏感肌肤和多种族婴儿的洗髮水、护髮素、婴儿洗液和护肤霜新系列。 此类产品创新和创造预计将刺激市场扩张。 2021 年 9 月,科蒂与知名婴儿品牌 Kylie Baby 合作,提供一系列纯素、无农药、无麸质婴儿洗髮水、护髮素和乳液。

北美在婴儿身体护理市场占有很大份额。

按地区划分,婴儿身体护理市场分为北美、南美、欧洲、中东和非洲以及亚太地区。

推动增长的主要因素之一是对天然和有机婴儿护理产品的需求不断增长。 消费者越来越意识到传统婴儿护理产品的成分和潜在的健康风险,并越来越多地寻求天然和有机的替代品。 因此,各公司纷纷推出含有植物提取物和可生物降解材料等成分的更环保、更可持续的产品来应对。 随着消费者变得更加健康和环保,这种趋势可能会持续下去。 例如,婴儿湿巾专家 Water Wipes 提供由 99.9% 水和 1 滴水果提取物製成的婴儿湿巾,使其成为父母更安全、更环保的选择。

市场增长的另一个驱动力是人们越来越意识到婴儿卫生和健康的重要性。 父母已经意识到适当卫生和护理婴儿的重要性,导致对婴儿湿巾、洗髮水和乳液等产品的需求增加。 随着越来越多的父母为宝宝娇嫩的皮肤寻求安全、有效和温和的产品,这一趋势预计将持续下去。

内容

第一章简介

  • 市场概况
  • 市场定义
  • 调查范围
  • 市场细分
  • 货币
  • 先决条件
  • 基准年和预测年时间表

第 2 章研究方法

  • 调查数据
  • 研究过程

第 3 章执行摘要

  • 调查要点

第 4 章市场动态

  • 市场驱动因素
  • 市场製约因素
  • 波特五力分析

第五章全球婴儿身体护理市场:按类型

  • 简介
  • 尿布和臀部湿巾
  • 护肤护髮产品

第六章全球婴儿身体护理市场:按分销渠道划分

  • 简介
  • 在线
  • 离线

第七章全球婴儿身体护理市场:按地区

  • 简介
  • 北美
    • 按类型
    • 按分销渠道
    • 按国家/地区
  • 南美洲
    • 按类型
    • 按分销渠道
    • 按国家/地区
  • 欧洲
    • 按类型
    • 按分销渠道
    • 按国家/地区
  • 中东和非洲
    • 按类型
    • 按分销渠道
    • 按国家/地区
  • 亚太地区
    • 按类型
    • 按分销渠道
    • 按国家/地区

第 8 章竞争格局与分析

  • 主要公司及战略分析
  • 新兴公司和市场盈利能力
  • 合併、收购、协议与合作
  • 供应商竞争力矩阵

第 9 章公司简介

  • Procter & Gamble
  • Pigeon Corporation
  • Johnson & Johnson
  • Unilever
  • Kimberly Clark Corporation
  • Cotton Babies Inc.
  • The Himalaya Drug Company
  • Dabur International Limited
  • Beiersdorf AG
  • Unicharm Corporation
简介目录
Product Code: KSI061612870

The global baby body care market is expected to grow at a CAGR of 4.68% from US$46.775 billion in 2021 to US$64.398 billion in 2028.

The baby body care market is driven by several factors, including the growing awareness among parents about the importance of using safe and gentle products, the rise in disposable income and changing lifestyles, the growing population and increasing birth rates, and the advent of e-commerce and online shopping. The growth of these industries, particularly in emerging markets, is expected to drive the demand for baby body care products.

Moreover, e-commerce platforms, such as Amazon and Walmart, among others, are growing rapidly and have become an important channel for consumers due to their convenience, wider selection, and competitive pricing. Online platforms provide the added advantage of 24/7 accessibility and the ability to compare prices and product features across multiple brands and retailers. The offline channel remains the primary distribution channel for baby body care products, providing a personalized shopping experience, especially for parents who want to touch and feel products before purchasing. However, the online channel has become increasingly popular, particularly for busy parents with limited time to visit physical stores. Online platforms provide convenience, access to a wider range of products, and the ability to compare prices and features, which are driving the growth of the online distribution channel.

The global baby body care market is driven by urbanization and the proportional increase in disposable income.

Rapid urbanization is driving the demand for the global baby body care market. As more people move to cities, there is an increase in the need for baby body care products due to changes in lifestyle and the availability of more options in the market. Urban parents are more concerned about the health and well-being of their babies and are willing to spend more on natural and organic products that are free of harmful chemicals. This has led to increased demand for natural and organic baby body care products, which are considered safer for babies.

Market Developments:

  • In October 2022, R for Rabbit launched its new babycare product range,' Pure & Beyond,' which is natural, organic, plant-based, and chemical-free. This range includes shampoos, body washes, lotions, and other products.
  • In July 2022, Johnson & Johnson launched a new EWG-certified skin & hair care brand for toddlers and babies, "Vivvi & Bloom." It was co-created with a community called "The Village."
  • In February 2022, Pigeon Corporation launched a new line of baby body care products in Singapore, derived from natural ingredients called "Natural Botanical Baby," modified to fascinate millennials and Gen Z, who prefer sustainable products.

The skin and hair care segment is expected to witness robust growth.

Customers' preferences have changed towards premium, high-quality baby items focusing on usefulness, influencing the growth of baby skin and hair care products. The global increase in spending power, changing parenting styles, rising independence, and growing engagement of women in the workforce is anticipated to drive the market's overall expansion. Skincare products made with organic and natural components are becoming more popular as consumers become more aware of the drawbacks of synthetic baby skincare products containing dangerous chemicals, such as allergies or rashes. Parents are choosing baby care products like body washes, diaper creams, and hair care products created from plant-based and organic components as a result.

Additionally, these items provide advantages that aid in treating skin allergies, discomfort, rashes, and other comparable skin-related conditions. Hence, major firms active in the global infant skincare market are enhancing their capacity to produce organic and natural products in light of this trend. Rising investment in R&D and the trend toward baby care products that are natural and made from organic ingredients have pushed various manufacturers to launch new products. For instance, in August 2021, a well-known baby care company, Baby Dove and Walmart worked together to introduce their new line of shampoo, conditioner, baby wash, and skin cream for newborns' fragile skin and multiracial babies. Such product innovations and creations are anticipated to stimulate market expansion. In September 2021, Coty Inc. teamed up with the well-known baby brand Kylie Baby to provide a line of vegan, cruelty-free, and gluten-free shampoos, conditioners, and lotions for babies.

North America accounted for a major share of the global baby body care market.

The global baby body care market has been segmented by geography into North America, South America, Europe, Middle East and Africa, and Asia Pacific.

One of the key factors driving growth is the increasing demand for natural and organic baby care products. Consumers are becoming more conscious of the ingredients and potential health risks associated with traditional baby care products and are, therefore, increasingly seeking out natural and organic alternatives. As a result, companies are responding by launching more eco-friendly and sustainable products, using ingredients like plant-based extracts and biodegradable materials. This trend will continue as consumers become even more health and environmentally conscious. For instance, WaterWipes, a company specializing in baby wipes, offers wipes made with 99.9% water and a drop of fruit extract, making them a safer and more environmentally friendly option for parents.

Another factor contributing to market growth is the rising awareness of the importance of baby hygiene and wellness. Parents are becoming more aware of the importance of proper hygiene and care for their babies, leading to increased demand for products such as baby wipes, shampoos, and lotions. This trend is expected to continue as parents increasingly seek safe, effective, and gentle products for their baby's delicate skin.

Market Segmentation:

BY TYPE

  • Diapers and Wipes
  • Skin and Hair Care

BY DISTRIBUTION CHANNEL

  • Online
  • Offline

BY GEOGRAPHY

  • North America
  • United States
  • Canada
  • Mexico
  • South America
  • Brazil
  • Argentina
  • Others
  • Europe
  • Germany
  • Spain
  • United Kingdom
  • France
  • Others
  • Middle East and Africa
  • Saudi Arabia
  • UAE
  • Others
  • Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Indonesia
  • Thailand
  • Others

TABLE OF CONTENTS

1. INTRODUCTION

  • 1.1. Market Overview
  • 1.2. Market Definition
  • 1.3. Scope of the Study
  • 1.4. Market Segmentation
  • 1.5. Currency
  • 1.6. Assumptions
  • 1.7. Base, and Forecast Years Timeline

2. RESEARCH METHODOLOGY

  • 2.1. Research Data
  • 2.2. Research Process

3. EXECUTIVE SUMMARY

  • 3.1. Research Highlights

4. MARKET DYNAMICS

  • 4.1. Market Drivers
  • 4.2. Market Restraints
  • 4.3. Porter's Five Force Analysis
    • 4.3.1. Bargaining Power of Suppliers
    • 4.3.2. Bargaining Power of Buyers
    • 4.3.3. Threat of New Entrants
    • 4.3.4. Threat of Substitutes
    • 4.3.5. Competitive Rivalry in the Industry
    • 4.3.6. Industry Value Chain Analysis

5. GLOBAL BABY BODY CARE MARKET BY TYPE

  • 5.1. Introduction
  • 5.2. Diapers and Wipes
  • 5.3. Skin and Hair Care

6. GLOBAL BABY BODY CARE MARKET BY DISTRIBUTION CHANNEL

  • 6.1. Introduction
  • 6.2. Online
  • 6.3. Offline

7. GLOBAL BABY BODYCARE MARKET BY GEOGRAPHY

  • 7.1. Introduction
  • 7.2. North America
    • 7.2.1. By Type
    • 7.2.2. By Distribution Channel
    • 7.2.3. By Country
    • 7.2.3.1. United States
    • 7.2.3.2. Canada
    • 7.2.3.3. Mexico
  • 7.3. South America
    • 7.3.1. By Type
    • 7.3.2. By Distribution Channel
    • 7.3.3. By Country
    • 7.3.3.1. Brazil
    • 7.3.3.2. Argentina
    • 7.3.3.3. Others
  • 7.4. Europe
    • 7.4.1. By Type
    • 7.4.2. By Distribution Channel
    • 7.4.3. By Country
    • 7.4.3.1. Germany
    • 7.4.3.2. Spain
    • 7.4.3.3. United Kingdom
    • 7.4.3.4. France
    • 7.4.3.5. Others
  • 7.5. Middle East and Africa
    • 7.5.1. By Type
    • 7.5.2. By Distribution Channel
    • 7.2.3. By Country
    • 7.5.3.1. Saudi Arabia
    • 7.5.3.2. UAE
    • 7.5.3.3. Others
  • 7.6. Asia Pacific
    • 7.6.1. By Type
    • 7.6.2. By Distribution Channel
    • 7.6.3. By Country
    • 7.6.3.1. China
    • 7.6.3.2. Japan
    • 7.6.3.3. India
    • 7.6.3.4. South Korea
    • 7.6.3.5. Indonesia
    • 7.6.3.6. Thailand
    • 7.6.3.7. Others

8. COMPETITIVE ENVIRONMENT AND ANALYSIS

  • 8.1. Major Players and Strategy Analysis
  • 8.2. Emerging Players and Market Lucrativeness
  • 8.3. Mergers, Acquisitions, Agreements, and Collaborations
  • 8.4. Vendor Competitiveness Matrix

9. COMPANY PROFILES

  • 9.1. Procter & Gamble
  • 9.2. Pigeon Corporation
  • 9.3. Johnson & Johnson
  • 9.4. Unilever
  • 9.5. Kimberly Clark Corporation
  • 9.6. Cotton Babies Inc.
  • 9.7. The Himalaya Drug Company
  • 9.8. Dabur International Limited
  • 9.9. Beiersdorf AG
  • 9.10. Unicharm Corporation