市场调查报告书
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1425111
宠物牙齿健康市场 – 预测 2024-2029Pet Dental Health Market - Forecasts from 2024 to 2029 |
牙齿健康是狗或猫整体健康的重要组成部分。对于宠物来说,牙龈疾病是一种痛苦但可以避免的口腔健康问题。良好的牙齿卫生习惯有助于对抗口臭、清除细菌和牙垢,并最终预防这种疾病。美国兽医牙科学院估计,大多数宠物在三岁时就开始出现牙齿或牙周疾病的征兆。口臭是牙科疾病最简单、也是最大的征兆之一。有些宠物饲主认为,宠物天生就有口臭。
宠物牙科健康市场驱动因素
宠物牙齿健康市场的推动因素包括宠物相关牙齿疾病盛行率的增加、兽医进行的牙科检查和手术数量的增加、预防宠物疼痛性牙齿疾病的意识不断增强以及口腔护理产品的推出。由于宠物拥有率上升,护理产品预计将增长。定期进行牙齿清洁和其他治疗以改善动物的整体健康和行为。这些因素预计将为宠物牙齿健康市场的成长创造有利可图的机会。
宠物拥有量增加
宠物拥有量的增加在中产阶级不断扩大的国家尤其明显,也正在影响以宠物人性化为中心的新宠物文化的形成和前景。出生率下降也是导致这一增长的因素。此外,HealthforAnimals 的一份报告预测,到 2023 年,中国将持有大量宠物。 2023年,中国将有7400万隻狗和6700万隻猫。
加大宠物医疗保健投入
宠物产业被认为是一个显着成长的市场,导致宠物饲主为宠物的健康花钱。根据全球动物健康协会的数据,预计 2021 年光是美国消费者就将在宠物和宠物相关产品上花费 1,236 亿金额。此外,根据澳洲动物药品协会的报告,2021年澳洲人将在猫狗身上花费307亿澳元,其中大部分用于宠物食品、兽医治疗和保健品。兽医健康成本以及整个行业都在增加。这可能会对宠物牙齿健康产业产生正面影响。
对有机产品和宠物专用牙齿护理产品的需求正在增加。
随着人类越来越关心宠物的健康,定期刷牙变得非常重要。然而,人类用来刷牙的产品含有木糖醇等有害物质,不能用于宠物。因此,对有机产品的需求更加增加。许多宠物专用口腔护理产品可以在线上或线下轻鬆取得,促进了宠物牙齿保健产品的使用,并加速了宠物牙齿保健市场的成长。除了用于狗和猫的传统口腔护理产品外,还提供多种用于马和兔子的口腔护理产品。
在北美,宠物牙齿保健市场预计将稳定成长。
由于伴同性动物数量的增加和动物保健支出的增加,预计在预测期内北美地区的宠物牙齿健康市场将成长。根据保险资讯研究所的数据,美国有 6,900 万隻宠物,其中大部分是狗。猫以 4530 万隻位居第二。此外,美国宠物产品协会 (APPA) 估计,2020 年美国宠物相关销售支出将超过 1,089 亿美元。最高金额用于用品、非处方成药、兽医护理、购买活体动物以及其他服务(例如美容和住宿)。这些因素导致宠物牙齿保健市场的整体成长。
市场公司策略
主要市场参与者正在与各政府机构合作,确保疫情期间宠物牙齿保健产品的稳定供应。例如,维克的2020年年报指出,该公司在分销宠物保健食品方面没有遇到任何困难。此外,涵盖牙科护理的宠物健康保险的采用率也在增加。宠物医疗保健支出的增加、主要企业的研发计划以及口腔护理产品种类的扩大正在推动宠物牙齿健康市场的发展。
宠物牙齿保健品
An essential component of a dog or cat's overall wellness is dental health. Periodontal disease is a painful and avoidable oral health problem in pets. Good dental hygiene practices can help battle bad breath, eliminate germs and tartar, and eventually help prevent this illness. The American Veterinary Dental College estimates that by the age of three, the majority of pets begin to exhibit signs of dental or periodontal disease. Bad breath is one of the greatest and simplest signs of dental illness. Some pet owners have the perception that pets inherently have foul breath, which explains why it frequently goes unreported and untreated.
Driving factors for the pet dental health market
The pet dental health market is anticipated to grow due to the increasing prevalence of numerous pet-related dental diseases, a growing number of veterinary dental check-ups and procedures, rising awareness to prevent painful dental conditions in pets, oral care product launches, and rising pet ownership rates. To improve an animal's overall health and behavior routine dental cleaning and other treatments are performed. These factors are anticipated to create profitable opportunities for pet dental health market growth.
Growth in pet ownership
Pet ownership growth is especially noticeable in nations where the middle class is expanding, which is also influencing views and the formation of a new pet culture centered upon the growing humanization of pets. Another factor that contributes to an increase is the declining birth rate. Additionally, according to HealthforAnimals report in the year 2023, the report predicts China will possess significant number of pets. Dog and cat ownership in China was 74 million and 67 million respectively in the year 2023.
Increasing investment in pet healthcare
The pet industry is considered a significantly growing market, owing to which pet owners are spending money for their pet's health. According to the Global Animal Health Association, consumers spend a projected $123.6 billion on pets and pet-related goods in the United States alone in 2021. Furthermore, in 2021, according to Animal Medicines Australia's report, Australians spent AUS$ 30.7 billion on dogs and cats, with the majority of the money going into pet food, veterinarian care, and healthcare goods. Along with the overall sector, veterinary care spending is also increasing. This will positively impact the pet dental health industry.
Demand for organic and pet-specific dental care products is rising.
As humans are more concerned about their pet's health, brushing their teeth regularly is gaining importance. However, the products used by humans to brush their teeth cannot be used on pets as they contain toxins like xylitol. This is further surging the demand for organic products. Many pet-specific oral care products are easily available in the market either online or offline which is promoting the use of pet dental health products and surging the pet dental health market growth. In addition to the traditional oral care products available for dogs and cats, there are multiple oral care products available for horses and rabbits are well.
In North America, it is projected that the pet dental health market will grow steadily.
The pet dental health market is anticipated to grow in the North American region during the projected period due to rising companion animal adoption and increasing expenditure in animal healthcare. According to Insurance Information Institute, there are 69 million pets in the United States, with the majority of those being dogs. Cats come in second with 45.3 million. Additionally, The American Pet Products Association (APPA) estimates that more than $108.9 billion was spent on pet-related sales in the U.S. in 2020. Maximum amount was spent on supplies and over-the-counter medications, vet care, the purchase of live animals, and other services (such as grooming and boarding). These factors lead to overall pet dental health market growth.
Market Player Strategies
Key market players collaborated with various government agencies for a consistent supply of pet dental health products even during the pandemic. For instance, Virbac's annual report in 2020 stated that the company did not face any difficulties in the distribution of its pet health products. Additionally, the growing adoption of pet health insurance with dental care coverage is increasing. Increased pet healthcare expenditure, major company R&D initiatives, and expansion of oral care product offerings are fueling the pet dental health market.
Pet Dental Health Products
Market Key Developments