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全球无萤幕显示器市场:预测(2024-2029)Screenless Display Market - Forecasts from 2024 to 2029 |
预计2024年全球无萤幕显示器市场规模将达37.13亿美元,2029年将达83.23亿美元,预测期内复合年增长率为17.52%。
无萤幕显示项目影像和讯息,无需使用数位萤幕。儘管这项技术仍处于发展阶段,但它被证明是解决设备小型化问题的有效解决方案。它需要人类手势引导和空中操纵,并充当显示资讯和使用者之间的介面。
虽然该技术主要用于医疗全像成像,但该技术正逐渐在消费性电子、航太和国防等其他领域普及,预计市场将进一步扩大。这个新兴市场面临着开发令人满意的产品的高成本和技术可行性的挑战。
无萤幕显示器可望彻底改变游戏体验,进而带来游戏领域的模式转移。视网膜显示器按类型细分,是显示器市场的突破性产品,因为它以更高的解析度和像素密度提供更好的视觉体验。此外,它有望减轻眼睛疲劳,这可能是消费者希望转换传统触控萤幕的主要原因。
市场驱动因素
随着对设备小型化的重视,触控显示器现在具有固定或有限的尺寸并且易于携带,这是无萤幕显示器市场成长的主要驱动力。智慧型手机、平板电脑和其他电子设备面临的隐私问题可以透过使用视网膜成像的无萤幕显示器来解决。此外,智慧型手机和家用电器渗透率的不断提高,加上消费者技术知识的不断提高,预计将推动各国无萤幕显示器的销售。
主要科技公司正在投资并改进无萤幕显示器的采用。例如,苹果的 Vision Pro 透过创建 3D虚拟空间代表了无萤幕运算的曙光。此外,从 2D 到 3D 虚拟环境的持续转变以及元宇宙的蓬勃发展是市场成长的进一步驱动因素。例如,2023 年 2 月,Accenture宣布投资全像技术企业Looking Glass Factory,这是一种端到端技术,无需使用耳机或头部追踪即可以 3D 逼真模式显示内容。
无萤幕显示器主要用于医学影像应用,以创建器官和身体内部的 3D 影像,使医生和医疗专业人员能够有效地评估疾病和损伤并做出准确的诊断。随着人们对改善医疗诊断流程的重视,对新技术创新的需求将会增加,预计将对医疗领域无萤幕显示技术的市场需求产生正面影响。
此外,微创手术的广泛使用也是一个额外的驱动因素。根据美国整形外科医师协会提供的资料,2022年,美国的美容微创手术较2019年出现了73%的显着成长。
此外,全息术等先进创新正在进入医疗保健领域,该领域正在进行各种投资和合作。例如,2024年4月,HoloSurge获得了Horizon Europe的890万欧元津贴,用于加强器官全息技术的开发,以提高整体手术决策能力。
消费性电子产业正在经历显着成长,由于新技术的引入,加上对 AR/VR 的投资以应对不断变化的消费趋势,无萤幕显示器预计将呈现正成长。儘管这项技术仍处于起步阶段,但在未来几年具有巨大的成长潜力。无萤幕显示器可以克服触控萤幕的便携性限制。此外,与传统萤幕相比,无萤幕显示器具有更低的电池消费量和额外的安全功能,预计这将进一步增加消费性电子产品对此类技术的市场需求。
由于快速都市化和生活水准不断提高,智慧型手机等电子设备的消费呈现显着增长,预计未来几年将进一步增长。根据GSMA的《行动经济2023》报告,到年终,将有54亿人订阅行动服务,其中全球76%的人口使用智慧型手机。预计到2030年这一比例将达到90%。无萤幕显示技术有望在未来智慧型手机转型中发挥关键作用。
亚太地区预计将占据无萤幕显示器市场的主要份额
由于消费性电子产品的需求增加,以及该地区主要经济体医疗保健和航太领域的强劲成长,预计亚太地区将以较高的年复合成长率成长。根据工业与资讯化部统计,2022年1月至8月,日本电子资讯製造业达到稳定成长,主要企业主要增加价值额年增9.3%。旨在加强电子製造业的生产挂钩激励计划等有利计划正在提供新的成长前景。
此外,全像技术的持续创新,加上该地区大学和领先公司在研发方面的大量投资,也刺激了该地区的市场成长。例如,2024年2月,国际全息製造商协会(IHMA)与区域贸易协会安全识别联盟(SIS)签署协议,允许其进入主要全息市场之一的中国市场。该协议允许 IHMA 成员公司将全息技术推广到政府机构、银行、製造设施等。
The screenless display market is expected to grow at a CAGR of 17.52% over the forecast period to reach US$8.323 billion by 2029, increasing from estimated value of US$3.713 billion in 2024.
The screenless display involves projecting visuals and information without digital screens. Though the technology is in the development stages, still it is proving to be an effective solution to address issues related to device miniaturization. It needs human gestures to direct it and manipulate it in the air, which serves as an interface between the information to be displayed and the user.
It is predominantly used for imaging in medical holography; however, such technology is also slowly gaining popularity in other sectors as well such as consumer electronics, aerospace, and defense which is projected to further the market expansion. This market faces challenges in terms of the high cost and technical feasibility of developing a satisfactory product.
A screenless display will bring a paradigm shift in the gaming segment too, by turning around the experience of playing games. Retinal Display, a segment by type, is a breakthrough in display markets as it will provide a better visual experience at higher resolution and pixel density. Additionally, it is expected to cause less strain on the eyes, which could be a major reason why consumers would want to switch to traditional touchscreens.
Market Drivers
Growing emphasis on device miniaturization has led to fixed or limited size of the touch display to make them easily portable, which is acting as the major driving factor for the screenless display market growth. The privacy issue that smartphones, tablets, and other electronic gadgets face can be handled with the screenless display using retinal imaging. Additionally, rising smartphone and consumer electronics penetration coupled with growing technical how among consumers is expected to drive sales of screenless displays across countries.
Major techno-companies are investing in screenless displays and improving their adoption. For instance, Apple's "Vision Pro" represents the dawn of screenless computing by creating a 3D virtual space. Moreover, the growing shift from a 2D to a 3D virtual environment followed by the booming Metaverse is also acting as an additional driver for the market growth. For instance, in February 2023, Accenture announced the investment in hologram company Looking Glass Factory to bolster the latter in the development of its end-to-end hologram platform that showcases content in 3D life-like pattern without requiring headset or head-tracking usage.
Screenless display is primarily used in medical imaging applications for creating a 3D image of the organs and inside of the body which enables the doctors and healthcare professionals to effectively evaluate the illness and injuries thereby reaching on precise diagnosis. The growing emphasis on improving the medical diagnosis process bolstered the need for new technological innovations which is expected to positively impact the market demand for screenless display technology in the medical sector.
The growing prevalence of minimally invasive surgeries is further acting as an additional driving factor. As per the data provided by the American Society of Plastic Surgeons, in 2022, USA's cosmetics minimal invasive surgeries witnessed a significant 73% growth over 2019.
Moreover, advanced technological innovations such as holography are also finding their way in the healthcare sector with various investments and collaboration being taking place. For instance, in April 2024, HoloSurge was awarded an €8.9 million grant from Horizon Europe to bolster the development of organ hologram technology that would improve the overall surgical-decision decision-making capabilities.
The consumer electronics sector is witnessing significant growth and with the implementation of new technologies coupled with investment in AR/VR to adapt to changing consumer dynamics, screenless display is anticipated to show positive growth. Though the technology is still developing, however, in the coming years it holds huge growth potential. The portability constraint with touch screens can be overcome by screenless displays. Additionally, in comparison to traditional screens, the screenless display offers low battery consumption and additional security features which is estimated to further the market demand for such technology in consumer electronics.
Owing to rapid urbanisation and improvement in living standards the consumption of electronics such as smartphones has witnessed a significant growth and is further expected to grow in the coming years. According to the GSMA's "Mobile Economy 2023" report, by the end of 2022, 5,4 billion people subscribe to mobile services and the same source stated that 76% of the global population adopted smartphones. The percentage figure is expected to reach 90% by 2030. Screenless-display technology is anticipated to play a significant role in the transformation of future smartphones.
Asia Pacific region is expected to hold a substantial share of the screenless display market.
The Asia-Pacific region is also expected to grow at a high compound annual growth rate owing to increasing demand for consumer electronics coupled with the bolstering growth in the healthcare as well aerospace sectors in major regional economies. According to the Ministry of Industry and Information Technology, from January to August 2022, the country's electronics information manufacturing witnessed steady growth, and the major value added of the major firms 9.3% year-on-year increase. Favorable schemes such as the "Production Linked Incentive Scheme" to bolster electronics manufacturing have provided new growth prospects.
Additionally, the ongoing technical innovations in holography in conjunction with heavy investments in research and development by universities and big players in this region, are also stimulating the regional market growth. For instance, in February 2024, the International Hologram Manufacturers Association (IHMA) formed an agreement with the regional trade body "Secure Identification Union (SIS)" which enabled the former to enter the Chinese market which is one of the major holography markets. As per the agreement, IHMA's member companies can promote their hologram technology among governing authorities, banks, and manufacturing facilities among others.