市场调查报告书
商品编码
1627792
全球企业健康市场:预测(2025-2030)Global Corporate Wellness Market - Forecasts from 2025 to 2030 |
预计全球企业健康市场在预测期内将以 4.01% 的复合年增长率成长,从 2025 年的 597.56 亿美元增至 2030 年的 727.23 亿美元。
企业健康是组织设计的计划或活动,旨在支持员工健康和职场的积极健康行为。企业健康计画可以为组织提供多种好处,包括提高生产力和鼓舞员工士气。
全球烟草消费量的成长是推动全球企业健康市场的主要因素之一。世界各地进行的各种研究已证实吸烟与个人焦虑和压力增加有关。
全球戒烟行动在《吸烟报告》中指出,烟草消费和全球吸烟病例逐年大幅增加。报告称,到2022年,约23%的美国总人口将使用烟草,约15.5%的人口将吸食捲烟。同样,在印度,约 23.9% 的总人口使用烟草,约 4.6% 的人口吸烟。
全球企业健康市场的驱动因素
促进全球企业健康市场成长的主要因素是全球人口心理健康障碍病例的增加。近年来,全球精神健康障碍(包括忧郁症和压力)病例显着增加。在企业中,忧郁症和压力会对员工的生产力产生负面影响。
欧盟委员会在该地区精神健康的报告中表示,近年来精神健康障碍病例大幅增加。该委员会表示,到2023年,大约46%的欧盟公民将出现忧郁症、焦虑和压力等情绪和心理问题。该机构进一步指出,约59%的16至24岁人口有心理健康问题,56%的25至39岁人口有心理健康问题。此外,40至54岁族群和55岁以上族群中分别有48%和35%有心理健康问题。
全球企业健康市场的地域展望
从地区来看,企业健康市场分为北美、南美、欧洲、中东和非洲以及亚太地区。企业文化在美国蓬勃发展。然而,在美国,工作时间和工作量增加,员工感到压力很大。美国心理学会对 2,515 名美国员工进行的一项调查显示,77% 的人因工作而承受压力,这对他们的表现、与同事的互动以及对工作的投入程度产生了负面影响。
同样,员工福利研究所进行的 2023 年工作场所健康调查共有总合名受访者,其中包括兼职和全职美国工人。调查结果显示,29%的参与者非常关心自己的职场健康,44%的人则中等关心。此外,近四分之三的员工担心自己的心理健康和护理,四分之一的员工将自己的心理健康状况评为「一般」或「差」。此外,员工对自己的经济福利和包装越来越不满意,导致心理健康问题增加。
然而,包括美国银行业和医疗保健业在内的各个行业已经开始从经济上激励员工的健康。例如,在美国银行,将其财务状况评为「良好」或「优秀」的员工人数在 2023 年和 2024 年分别从 42% 增加到 47%。此外,远端医疗服务的持续进步,即企业健康服务辅以与提供企业健康服务的区域主要企业的策略伙伴关係关係,正在为市场成长创造机会。
美国联邦政府已经认识到职场健康的必要性,并颁布了几项法律来实现这一目标。职场健康计画受到法律规范的约束,包括《健康保险互通性和课责法案》(HIPAA)、《美国残障人士法案》(ADA) 以及《国内税收法》中对雇主支付的社会福利课税的部分内容。因此,对于任何组织来说,纳入员工健康意味着与管理特定公司的联邦法规和法规结合。
此外,CDC 2024 年工作场所健康模型提倡职场健康计画和政策,将其作为改善美国工人生活品质的重要组成部分。这些计划着重于工人的健康和安全,以最大程度地减少健康威胁并改善美国工人的健康状况。该模型提案了实施职场健康促进计画的三种策略:协作性、系统性和综合性,使雇主能够制定持久且高效的计画。
为什么要购买这份报告?
它有什么用?
产业和市场考量、机会评估、产品需求预测、打入市场策略、地理扩张、资本投资决策、法律规范与影响、新产品开发、竞争影响。
The global corporate wellness market is projected to grow at a CAGR of 4.01% over the forecast period, increasing from US$59.756 billion in 2025 to US$72.723 billion by 2030.
Corporate wellness is a type of program or activity an organization designs to support employee health and positive health behavior in the workspace. Corporate wellness programs help in offering multiple benefits to organizations, as they help in increasing productivity, and also boost the morale of the employees.
The increasing global consumption of tobacco is among the major factors boosting the corporate wellness market worldwide. Various studies conducted across the globe observed that smoking cigarettes is related to the rising cases of anxiety and stress in an individual.
The Global Action to End Smoking, in its smoking report, stated that the global cases of tobacco consumption and cigarette smoking have increased significantly over the years. The report stated that in 2022, about 23% of the total population of the USA uses tobacco, whereas about 15.5% of the population smokes cigarettes. Similarly, in India, about 23.9% of the total population uses tobacco, and about 4.6% smokes cigarettes.
Global corporate wellness market drivers
A major factor contributing to the global corporate wellness market's growth is the increasing global cases of mental health disorders among the population. The global cases of mental health disorders, which include depression and stress, have witnessed a significant increase over the years. In the corporate landscape, the cases of depression and stress can negatively affect the productivity of the employees.
The European Commission, in its region's mental health report, stated that the cases of mental health disorders during the last few years witnessed a significant increase. The agency stated that in 2023, about 46% of the total citizens of the EU had emotional or psychological issues, which included depression, anxiety, and stress. The organization further states that about 59% of the population between the ages of 16 and 24 years have mental health issues and 56% of the population between 25 and 39 years. For the citizens between 40 to 54 years and more than 55 years old, the cases of mental health problems were recorded at 48% and 35%, respectively.
Global corporate wellness market geographical outlook
Based on geography, the corporate wellness market is segmented into North America, South America, Europe, the Middle East and Africa, and the Asia Pacific. Corporate culture is booming in the United States. However, working hours and workloads have increased, causing employees to experience a lot of stress in America. A survey by the American Psychological Association on 2,515 employed adults in America showed that 77% of them experienced stress as a result of their jobs, which negatively influenced their level of performance, interaction with coworkers, and work commitment.
Similarly, a total of 1,002 respondents, consisting of both part-time and full-time American workers, participated in the "2023 Workplace Wellness Survey" conducted by the Employee Benefit Research Institute. Based on the survey results, 29% of the participants were extremely worried about their workplace health, whereas 44% were moderately worried. The results also indicated that almost three-quarters of the workers were worried about their emotional care or mental health, and a quarter of the workers rated their mental well-being as fair or poor. Moreover, there has been a decrease in financial benefits and package satisfaction levels among the employees, which has increased worries about their mental health.
However, different industries, including banks and the health sector in the United States, have begun encouraging their employees' wellness financially. For example, citing Bank of America, there was an increase from 42 percent to 47 percent in the number of employees who rated their financial wellness as good or excellent in 2023 and 2024, respectively. Besides, the consistent advancement of telehealth services, where corporate wellness services are complemented by strategic partnerships with regional key players in corporate wellness service provision, has created opportunities for market growth.
The federal government of the United States has acknowledged the need for wellness in the workplace and has created several legislations that make it possible to realize those objectives. Wellness programs in the workplace are under considerable scrutiny due to a regulatory framework that includes the Health Insurance Portability and Accountability Act (HIPAA), the Americans with Disabilities Act (ADA), and the part of the Internal Revenue Code that taxes employer-paid benefits. It, therefore, implies that the wellness embraced by any organization for its employees is in tandem with the federal statutes governing the particular company.
In addition, The CDC Workplace Health Model 2024 promotes workplace health programs and policies as an essential factor that can enhance the quality of life of workers in the United States. These programs emphasize the health and safety of the workforce to minimize health threats and improve the health status of U.S. workers. The model suggests three strategies to implement a workplace health promotion program: coordinated, systematic, and comprehensive, which will enable employers to develop long-standing efficient programs.
Reasons for buying this report:-
What do businesses use our reports for?
Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence