健身器材市场报告：2030 年趋势、预测与竞争分析

健身器材趋势及预测

全球健身器材市场的未来前景广阔，住宅和商业市场充满机会。预计到 2030 年，全球健身器材市场将达到 198 亿美元，2024 年至 2030 年复合年增长率为 5.0%。该市场的主要驱动力是肥胖率高、青年人口增加、可支配收入增加以及世界各地人们对健康问题的认识不断提高。

• 根据 Lucintel 的预测，按类型划分，肌力训练预计将在预测期内达到最高成长。这是因为它在年轻人中具有很高的适应性，可以提高运动表现、治疗和预防伤害，或者只是为了好看​​。
• 从地区来看，预计亚太地区在预测期内仍将是最大的地区。这是由于人们对个人培训和辅导服务的高度重视、生活方式的改变、不良的饮食习惯以及全球肥胖率的上升，导致该地区健康和活跃的人数增加。清晰。

健身器材市场的策略性成长机会

健身器材市场出现的策略性成长机会反映了新兴趋势和不断变化的消费者需求。因此，考虑主要应用程式为利用这些策略成长机会和加强您的市场地位提供了有效的基础。

• 居家健身器材：居家健身为居家健身器材产业提供了广阔的成长机会。在这方面，我们的紧凑、多功能和技术创新的产品满足了消费者寻求有效的家庭锻炼解决方案的需求。
• 穿戴式健身技术：由于能够将健身设备与穿戴式科技相集成，该领域显示出成长潜力。公司可以开发旨在与健身追踪器和智慧型手錶同步的产品，为用户提供有关其锻炼的宝贵资料和个人化见解。
• 企业健康计划：透过扩展到企业健康计划，有成长的潜力。公司可以销售适合职场环境的健身器材和健康解决方案。随着公司改善员工的健康和生产力，这是一个新的细分市场。
• 健身虚拟：虚拟健身平台和设备整合是一个有前景的成长领域。设计增强虚拟锻炼体验的设备（例如互动功能）是吸引对线上健身课程感兴趣的消费者的必经之路。
• 老年人健身解决方案：解决老年人的运动需求是一个策略机会。解决与老龄化相关的健康问题且易于使用的设备可以吸引热衷于保持健康的老年人。

这些成长机会突显了健身器材市场可以扩展和创新的关键领域。公司可以透过专注于家庭健身房解决方案、穿戴式装置整合、企业健康、虚拟健身和高级健身来改善其产品供应并满足不断变化的消费者需求。

健身器材市场驱动因素与挑战

不断变化的技术趋势、经济因素和消费者偏好存在各种驱动因素​​和挑战，影响健身器材市场。牢记这些因素对于驾驭这个市场和利用成长机会至关重要。

推动健身器材市场的因素有：

• 技术进步：人工智慧、机器学习和智慧技术仍然是推动先进设备需求的顶级创新。这些技术透过客製化锻炼、即时回馈和整合资料追踪来改善用户体验。
• 健康意识增强：人们健康意识的增强，对健康健身的需求增加，导致各类健身器材的需求旺盛。消费者越来越愿意投资于有助于他们保持健康和提高整体生活品质的产品。
• 居家健身的出现：在家运动的趋势增加了对各类居家健身器材的需求。人们正在寻找适合他们的生活方式和家中可用空间的方便和灵活的选择。
• 职场健康：公司越来越多地投资于企业健康计划，以改善员工的健康和生产力。因此，对适合企业环境和特定健康计画的健身器材的需求不断增长。
• 永续性趋势：新兴的永续性趋势正在影响市场。人们正在寻找使用可回收材料和节能技术的环保产品。

健身器材市场面临的挑战包括：

• 高成本：先进的健身器材对某些消费者来说可能遥不可及。高价格可能会限制新技术和创新产品的采用，从而抑制市场成长。
• 市场饱和：健身器材市场正变得饱和，产品种类繁多。将自己与竞争对手区分开并保持竞争优势可能会变得困难。
• 不断变化的消费者偏好：随着消费者趋势和偏好的迅速变化，创新至关重要，适应也至关重要。公司必须走在市场趋势的前面，以满足不断变化的需求并保持客户对其产品的兴趣。

从影响健身器材市场的驱动因素和挑战来看，应强调创新、适应性和策略重点。如果公司解决了这些方面，他们将能够更好地在市场中前进，利用成长机会，并克服各种因素产生的障碍。

目录

第一章执行摘要

第二章全球健身器材市场：市场动态

• 简介、背景、分类
• 供应链
• 产业驱动因素与挑战

第三章 2018-2030年市场趋势及预测分析

• 宏观经济趋势（2018-2023）与预测（2024-2030）
• 全球健身器材市场趋势（2018-2023）与预测（2024-2030）
• 全球健身器材市场：依类型
  • 肌力训练器材
  • 心血管训练设备
• 全球健身器材市场：依最终用途分类
  • 住宅
  • 商业的
  • 其他的

第四章 2018-2030年区域市场趋势及预测分析

• 全球健身器材市场区域分布
• 北美健身器材市场
• 欧洲健身器材市场
• 亚太地区健身器材市场
• 其他地区健身器材市场

第五章 竞争分析

• 产品系列分析
• 业务整合
• 波特五力分析

第六章 成长机会与策略分析

• 成长机会分析
  • 全球健身器材市场的成长机会（按类型）
  • 全球健身器材市场最终用途的成长机会
  • 全球健身器材市场按地区成长机会
• 全球健身器材市场新趋势
• 战略分析
  • 新产品开发
  • 扩大全球健身器材市场的产能
  • 全球健身器材市场的併购与合资
  • 认证和许可

第七章主要企业概况

• Precor Incorporated
• Life Fitness
• Shandong EM Health Industry
• Icon Health & Fitness
• Johnson Health Tech
• Nautilus
• TRUE
• Technogym
• Torque Fitness
• Core Health & Fitness

Fitness Equipment Trends and Forecast

The future of the global fitness equipment market looks promising with opportunities in the residential and commercial markets. The global fitness equipment market is expected to reach an estimated $19.8 billion by 2030 with a CAGR of 5.0% from 2024 to 2030. The major drivers for this market are the high prevalence of obesity, the rising youth population, and disposable incomes, as well as growing awareness of health issues among people worldwide.

• Lucintel forecasts that, within the type category, strength training is expected to witness the highest growth over the forecast period due to high adaption among young people to improve their athletic ability and treat or prevent injuries, as well as, treat or prevent injuries, or simply look better.
• In terms of region, APAC will remain the largest region over the forecast period due to a higher inclination toward personal training and instruction services, changing lifestyles, and poor eating habits, obesity rates are rising globally which highlights the need for healthy, active lifestyles in this region.

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Emerging Trends in the Fitness Equipment Market

A set of newly emerging trends is sweeping across the landscape and changing the way the market for fitness equipment is developing. These trends reflect changing consumer preferences, advances in technology, and shifts in lifestyles. These are the vital elements that influence the design and marketing of the equipment, besides usage aspects, which drive massive sales and innovation in the industry.

• Smart and Connected Equipment: The integration of intelligent technologies is changing user experiences in health and fitness equipment. Devices with integrated sensors, Bluetooth connectivity, and internet connectivity enable customized workouts, progress tracking, and real-time feedback. This trend addresses the growing demand for more interactive and data-driven solutions in fitness.
• Rise of Home Fitness Solutions: The increased accessibility and flexibility of home fitness have contributed to its growing popularity. Compact home gyms, resistance bands, and other interactive fitness technologies are in high demand. This reflects a shift from gym-based workouts, which rely on memberships, to solution-based at-home fitness routines.
• Wearables Integration: Modern gym equipment integrates wearables such as fitness trackers or smartwatches, allowing for the tracking of vital signs. These devices can share data across different platforms to provide better insights into performance and enhance user experiences.
• Wellness and Holistic Fitness: The concept of fitness is increasingly being linked to holistic wellness, which includes mental, emotional, and physical health. Accessories related to yoga, meditation, and stress relief are becoming more popular, reflecting a broader view of fitness that goes beyond just exercise.
• Sustainability and Eco-Friendly Designs: Sustainability is becoming a key consideration in the design and manufacturing of fitness equipment. Companies are adopting eco-friendly materials and practices, such as using recycled components and energy-efficient technologies, to appeal to environmentally conscious consumers.

These trends are pushing the envelope of innovation in the fitness equipment market, improving user experiences, and aligning more with the broader wellness and sustainability objectives. As consumers increasingly seek smart, holistic, and sustainable ways to stay fit, it follows that the market is adapting to these evolving demands.

Recent Developments in the Fitness Equipment Market

Recent developments in the fitness equipment market underline major milestones that are redefining the sector. These key events characterize technological advancements, changes in consumer preferences, and market dynamics that are shaping the future of fitness.

• AI and Machine Learning Integration: There is a great advantage in integrating AI and machine learning into fitness equipment for personalized workout recommendations and real-time performance tracking. AI-driven machines adapt to users' fitness levels and goals, increasing both efficiency and enjoyment during workouts.
• Expansion of Virtual Fitness Platforms: One of the most significant trends in the fitness equipment market is the expansion of virtual fitness platforms. These platforms offer both live and on-demand classes, enabling users to exercise at home. The integration of virtual platforms into home fitness equipment enhances ease of operation and user engagement.
• Growth of Space-Saving and Compact Equipment: As living spaces in urban areas become smaller, the use of compact and space-saving equipment has increased. Products such as foldable treadmills and multi-use exercise machines appeal to consumers who need effective workout options that fit in small spaces.
• Eco-Friendly Equipment Development: The manufacturing of fitness equipment is going green. In addition to more energy-efficient technologies, new products that use recyclable materials are being developed. This shift towards environmentally conscious practices caters to eco-aware consumers and supports larger sustainability goals.
• Increased Wearable Integration: Modern fitness equipment is designed to easily integrate with wearables, allowing users to monitor workouts, track health metrics, and synchronize data across devices for a complete view of their fitness progress.

These are some of the key developments driving growth and innovation in the fitness equipment market. The industry is evolving with advanced technologies while considering space constraints and ecological conservation as essential needs for modern consumers.

Strategic Growth Opportunities for Fitness Equipment Market

The strategic growth opportunities that arise in the fitness equipment market reflect emerging trends and changing consumer demands. A review of major applications, therefore, provides a valid basis for leveraging these strategic growth opportunities to strengthen market positions.

• Home Gym Equipment: Fitness at home presents a broad avenue of growth opportunities in the home gym equipment sector. In this regard, compact, versatile, and technologically innovative offerings meet the consumer need for effective workout solutions at home.
• Wearable Fitness Technology: This area shows growth potential as fitness equipment can be integrated with wearable technology. Companies can create products designed to sync with fitness trackers and smartwatches, providing users with valuable data and personalized insights into their workouts.
• Corporate Wellness Programs: There is growth potential through expansion into corporate wellness programs. Companies can sell fitness equipment and wellness solutions tailored for the workplace environment. By enabling firms to improve employee health and productivity, this represents a new market segment.
• Virtualization of Fitness: The integration of virtual fitness platforms with equipment is a promising growth area. Designing equipment that enhances the experience of virtual workouts, including interactive features, is a surefire way to attract consumers interested in online fitness classes.
• Senior Fitness Solutions: Addressing the exercise needs of older adults presents a strategic opportunity. Equipment designed to tackle health problems associated with aging-and facilitate ease of use-can attract senior enthusiasts looking to stay fit.

These growth opportunities highlight key areas where the fitness equipment market can expand and innovate. Companies can improve their offerings and meet evolving consumer needs by focusing on home gym solutions, wearable integration, corporate wellness, virtual fitness, and senior fitness.

Fitness Equipment Market Driver and Challenges

Various drivers and challenges have influenced the trends in technology, economic factors, and changing consumer preferences that affect the fitness equipment market. Keeping these factors in mind is essential when navigating this market and capitalizing on growth opportunities.

The factors responsible for driving the fitness equipment market include:

• Technological Advancements: AI, machine learning, and smart technology remain some of the top innovations driving demand for advanced equipment. These technologies enhance the user experience through customized workouts, real-time feedback, and integrated data tracking.
• Growth in Health Awareness: The demand for health and fitness has increased due to greater awareness among people, leading to a high demand for various types of fitness equipment. Consumers are more interested in investing in products that help them stay fit and healthy, which contributes to an improvement in their overall quality of life.
• Emergence of Home Fitness: The trend of working out at home is increasing the demand for different types of home gym equipment. People are looking for convenient and flexible options that align with their lifestyles and the available space in their homes.
• Wellness at Work: Companies are increasingly investing in corporate wellness programs to improve the health and productivity of their employees. This, in turn, creates demand for fitness equipment tailored to the corporate environment and specific wellness programs.
• Sustainability Trend: The emerging trend of sustainability is influencing the marketplace. People want eco-friendly products made from recyclable materials and energy-efficient technologies.

Challenges in the fitness equipment market include:

• High Costs: Advanced fitness equipment may be unaffordable for some consumers. High prices may result in limited adoption of new technology and innovative products, which could deter market growth.
• Market Saturation: The fitness equipment market is becoming saturated with a wide variety of products. It could be difficult for companies to differentiate their offerings from those of competitors, making it challenging to maintain a competitive advantage.
• Evolving Consumer Preferences: Given the ever-changing consumer trends and preferences, innovation is crucial, and adaptation is essential. Companies need to outpace market trends to meet changing demands and retain customer interest in their products.

From the drivers and challenges that impact the fitness equipment market, the focus should be on innovation, adaptability, and strategic focus. Once companies address these aspects, they will be better positioned to advance in the market, capitalize on growth opportunities, and overcome obstacles arising from various factors.

List of Fitness Equipment Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. Through these strategies fitness equipment companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the fitness equipment companies profiled in this report include-

• Precor Incorporated
• Life Fitness
• Shandong EM Health Industry
• Icon Health & Fitness
• Johnson Health Tech
• Nautilus
• TRUE
• Technogym
• Torque Fitness
• Core Health & Fitness

Fitness Equipment by Segment

The study includes a forecast for the global fitness equipment by type, end use, and region.

Fitness Equipment Market by Type [Analysis by Value from 2018 to 2030]:

• Strength Training Equipment
• Cardiovascular Training Equipment

Fitness Equipment Market by End Use [Analysis by Value from 2018 to 2030]:

• Residential
• Commercial
• Others

Fitness Equipment Market by Region [Analysis by Value from 2018 to 2030]:

• North America
• Europe
• Asia Pacific
• The Rest of the World

Country Wise Outlook for the Fitness Equipment Market

Fitness equipment has become an increasingly fast-moving market due to technological advancements, a change in consumer preferences, and improvements in global health. Owing to the rising focus on personal health and wellness, massive developments are increasingly being seen in key markets like the United States, China, Germany, India, and Japan. These changes reveal broader trends in exercise habits, the incorporation of technology, and market demands-showing how people cater to their fitness and well-being.

• United States: The market for connected fitness equipment is growing rapidly in the U.S. due to the rise of smart treadmills, stationary bikes, and home gym interactive systems. Companies are integrating advanced technologies such as AI and IoT into their products to provide personalized workouts along with real-time feedback. The growth of virtual fitness classes and subscription-based services is influencing consumer preferences toward home-based fitness solutions.
• China: The Chinese market is increasingly focusing on technology-related fitness and smart equipment. Most importantly, the market is witnessing the greater use of AI-enabled fitness machines and application-based workout platforms. The Chinese government encourages physical fitness through policies and investments in public facilities meant for fitness. This, in turn, creates more demand for the latest innovations in the field of physical fitness.
• Germany: Current trends in the German market include high-quality and durable products, with practices that are sustainable in nature. Moreover, there is an increasing use of eco-friendly materials and energy-efficient designs. Additionally, Germany has been experiencing a surge of interest in professional multi-functional exercise apparatus developed for a diverse set of workouts.
• India: The Indian fitness equipment market is growing hand-in-hand with increased awareness of health and fitness. There is a visible upward trend in demand for affordable but space-saving equipment, including compact home gyms and resistance training tools. Growing health consciousness, coupled with rising middle-class incomes, fuels this growth.
• Japan: Robotics and automation are driving new advancements in the fitness equipment market. Innovations include AI-powered personal trainers and smart exercise equipment that provide real-time data analysis and instruct users on how to perform workouts correctly. The market is also experiencing an influx of fitness technologies integrated with wearable devices for enhanced exercise performance.

Features of the Global Fitness Equipment Market

Market Size Estimates: Fitness equipment market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2018 to 2023) and forecast (2024 to 2030) by various segments and regions.

Segmentation Analysis: Fitness equipment market size by type, end use, and region in terms of value ($B).

Regional Analysis: Fitness equipment market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different type, end use, and regions for the fitness equipment market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the fitness equipment market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

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This report answers following 11 key questions:

• Q.1. What are some of the most promising, high-growth opportunities for the fitness equipment market by type (strength training equipment and cardiovascular training equipment), end use (residential, commercial, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
• Q.2. Which segments will grow at a faster pace and why?
• Q.3. Which region will grow at a faster pace and why?
• Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
• Q.5. What are the business risks and competitive threats in this market?
• Q.6. What are the emerging trends in this market and the reasons behind them?
• Q.7. What are some of the changing demands of customers in the market?
• Q.8. What are the new developments in the market? Which companies are leading these developments?
• Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
• Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
• Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Fitness Equipment Market : Market Dynamics

• 2.1: Introduction, Background, and Classifications
• 2.2: Supply Chain
• 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2018 to 2030

• 3.1. Macroeconomic Trends (2018-2023) and Forecast (2024-2030)
• 3.2. Global Fitness Equipment Market Trends (2018-2023) and Forecast (2024-2030)
• 3.3: Global Fitness Equipment Market by Type
  • 3.3.1: Strength Training Equipment
  • 3.3.2: Cardiovascular Training Equipment
• 3.4: Global Fitness Equipment Market by End Use
  • 3.4.1: Residential
  • 3.4.2: Commercial
  • 3.4.3: Others

4. Market Trends and Forecast Analysis by Region from 2018 to 2030

• 4.1: Global Fitness Equipment Market by Region
• 4.2: North American Fitness Equipment Market
  • 4.2.1: North American Market by Type: Strength Training Equipment and Cardiovascular Training Equipment
  • 4.2.2: North American Market by End Use: Residential, Commercial, and Others
• 4.3: European Fitness Equipment Market
  • 4.3.1: European Market by Type: Strength Training Equipment and Cardiovascular Training Equipment
  • 4.3.2: European Market by End Use: Residential, Commercial, and Others
• 4.4: APAC Fitness Equipment Market
  • 4.4.1: APAC Market by Type: Strength Training Equipment and Cardiovascular Training Equipment
  • 4.4.2: APAC Market by End Use: Residential, Commercial, and Others
• 4.5: ROW Fitness Equipment Market
  • 4.5.1: ROW Market by Type: Strength Training Equipment and Cardiovascular Training Equipment
  • 4.5.2: ROW Market by End Use: Residential, Commercial, and Others

5. Competitor Analysis

• 5.1: Product Portfolio Analysis
• 5.2: Operational Integration
• 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

• 6.1: Growth Opportunity Analysis
  • 6.1.1: Growth Opportunities for the Global Fitness Equipment Market by Type
  • 6.1.2: Growth Opportunities for the Global Fitness Equipment Market by End Use
  • 6.1.3: Growth Opportunities for the Global Fitness Equipment Market by Region
• 6.2: Emerging Trends in the Global Fitness Equipment Market
• 6.3: Strategic Analysis
  • 6.3.1: New Product Development
  • 6.3.2: Capacity Expansion of the Global Fitness Equipment Market
  • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Fitness Equipment Market
  • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

• 7.1: Precor Incorporated
• 7.2: Life Fitness
• 7.3: Shandong EM Health Industry
• 7.4: Icon Health & Fitness
• 7.5: Johnson Health Tech
• 7.6: Nautilus
• 7.7: TRUE
• 7.8: Technogym
• 7.9: Torque Fitness
• 7.10: Core Health & Fitness