肉品狗粮市场报告：趋势、预测和竞争分析（至 2031 年）

全球肉品狗粮市场未来前景光明，线上线下销售都存在机会。预计 2025 年至 2031 年期间全球肉类狗粮市场将以 6.0% 的复合年增长率成长。该市场的主要驱动力是全球宠物数量的增长、人们对宠物健康意识的增强以及对动物蛋白质的日益关注。

• Lucintel 预测，按类别划分，干狗粮预计在预测期内将出现高速成长。
• 从应用来看，预计网上销售将实现更高的成长。
• 根据地区，预计北美将在预测期内经历最高的成长。

肉品狗粮市场的策略性成长机会

肉品狗粮市场的多样化应用提供了丰富的策略成长机会。透过利用这些机会，我们可以占领新的细分市场并实现业务扩张。

• 优质和特色食品：采用优质原料和独特配方製作的优质肉类狗粮吸引了那些只想为宠物提供最好的食物的饲主。
• 永续产品线：永续、环保的肉品狗粮对广大有环保意识的消费者有着极大的吸引力。这包括负责任地采购和使用原料，以及使用可回收包装。
• 客製化营养计画：考虑到宠物的个人需求和偏好製化饮食计画可能会确保对个人化宠物营养的需求增加。这包括针对特定健康问题定製配方。
• 扩大电子商务：开发线上销售管道和提供订阅服务有助于提高便利性和市场进入。为了获得更多客户并增加客户参与，您需要一个电子商务平台。
• 扩大全球市场：宠物数量不断增长和可支配收入不断提高的新兴市场将创造进一步的成长机会。让您的产品适应当地偏好和监管要求可以帮助您取得国际成功。

这些新兴机会将推动创新，增加消费者兴趣，并扩大肉品狗粮市场的覆盖范围。

肉品狗粮市场驱动因素与挑战

市场驱动因素和挑战（例如技术变化、消费者偏好的转变以及监管因素）正在塑造肉类狗粮市场。在尝试进入市场之前，必须了解这些因素。就肉类狗粮市场而言，驱动因素包括由于需求、技术和法规导致的消费者偏好变化等问题。这些因素正在改变肉类狗粮市场动态及其成长策略。

推动肉品狗粮市场发展的因素有：

1. 饲养宠物的数量增加：世界各地饲养的宠物数量正在增加，这是改变肉类狗粮需求的因素。随着饲养宠物家庭的数量不断增加，对营养丰富、高品质的宠物食品的需求也持续增加。

2.消费者对附加价值产品的需求：消费者对高附加价值的肉品狗粮需求旺盛。这一趋势在很大程度上与对高品质、尤其是确保宠物健康的增值成分和配方的需求日益增长有关。

3. 技术创新：食品加工和配方技术的改进正在提高肉类狗粮的品质和营养价值。原料整合和保存方面的创新改善了产品供应。

4. 注重永续性：随着环保意识的增强，对永续肉品狗粮的需求正在激增。因此，能够实施环保实践和负责任地采购材料的公司将享有竞争优势。

5. 遵守法规：加强法规对于确保宠物食品的安全和品质至关重要。进入这些市场需要遵守一定的监管规定以维护消费者的信任。

肉品狗粮市场面临的挑战是：

1.永续性的成本：使用永续原料和製造流程的成本非常高。产品的定价必须与其成本相匹配，但结果可能无利可图。平衡环境责任与成本效益是一项巨大的挑战。

2.市场竞争：市场竞争激烈，多个品牌、多个产品相互竞争。这通常会导致激烈的竞争，压低价格和净利率，并可能留下很小的差异化和创新空间。

3. 监管复杂性：不同地区的监管标准各不相同，而且可能非常复杂、具挑战性且耗费资源。确保合规需要付出大量的努力和投资。

这些驱动因素和挑战影响了肉类狗粮产业的产品开发、消费者选择和市场动态。

目录

第一章执行摘要

第 2 章。

• 简介、背景和分类
• 供应链
• 产业驱动因素与挑战

第 3 章 市场趋势与预测分析（2019-2031）

• 宏观经济趋势（2019-2024）与预测（2025-2031）
• 全球肉品狗粮市场趋势（2019-2024 年）及预测（2025-2031 年）
• 全球肉品狗粮市场（按类型）
  • 干狗粮
  • 湿狗粮
• 全球肉品狗粮市场（按应用）
  • 网上销售
  • 线下销售

第 4 章区域市场趋势与预测分析（2019-2031 年）

• 全球肉品狗粮市场（按地区）
• 北美肉品狗粮市场
• 欧洲肉品狗粮市场
• 亚太地区肉品狗粮市场
• 世界其他地区肉品狗粮市场

第五章 竞争分析

• 产品系列分析
• 营运整合
• 波特五力分析

第六章 成长机会与策略分析

• 成长机会分析
  • 全球肉品狗粮市场成长机会（按类型）
  • 全球肉品狗粮市场成长机会（按应用）
  • 全球肉品狗粮市场各区域成长机会
• 全球肉品狗粮市场的新趋势
• 战略分析
  • 新产品开发
  • 全球肉品狗粮市场产能扩张
  • 全球肉品狗粮市场的企业合併
  • 认证和许可

第七章主要企业简介

• Mars Petcare
• Nestle Purina
• General Mills
• JM Smucker
• Hill's Pet Nutrition
• Diamond Pet Foods
• Simmons Pet Food
• Spectrum Brands
• Affinity Petcare
• Unicharm

The future of the global meat-based dog food market looks promising with opportunities in the online sale and offline sale markets. The global meat-based dog food market is expected to grow with a CAGR of 6.0% from 2025 to 2031. The major drivers for this market are growing pet ownership globally, increasing awareness of pet health, and a rising focus on animal protein.

• Lucintel forecasts that, within the type category, dry dog food is expected to witness higher growth over the forecast period.
• Within the application category, online sale is expected to witness higher growth.
• In terms of regions, North America is expected to witness the highest growth over the forecast period.

Gain valuable insights for your business decisions with our comprehensive 150+ page report.

Emerging Trends in the Meat-Based Dog Food Market

The meat-based dog food market currently witnesses trends around a few important changes. These changes mirror the dynamic nature of consumer expectations, technological development, and, to a certain extent, market dynamics.

• Premiumization: The trend toward high-quality and nutritionally rich food, from a consumer perspective, is the leading development behind premium meat-based dog food. Premium products boast improved ingredients and formulations, sometimes inspired by humanization or health benefits.
• Sustainability: There is an increasing focus on sustainable means of producing meat-based dog foods. Brands are now increasingly engaging in eco-friendly sourcing, packaging, and production methods to meet the growing demand by consumers for environmentally responsible products.
• Humanization of Pets: Treating pets as family is among the leading demand trends for meat-based dog foods that mirror human food standards, including high-quality ingredients, health benefits, and gourmet options.
• Transparency and Traceability: Nowadays, customers are getting more interested in the traceability of the ingredients in pet food. Thus, companies answer these needs by providing more transparency and traceability to assure their customers about where and how their pet food is manufactured.
• Growth in demand for functional ingredients: There is a greater usage of functional ingredients like probiotics and omega fatty acids. These functional ingredients address basic health issues related to digestion or joint health apart from providing mere nutrition.

These trends are causing revolutionary changes in the meat-based dog food market through innovation, improvement in the quality of products, and catering to the consumers' relentless pursuit of transparency and sustainability in the market.

Recent Developments in the Meat-Based Dog Food Market

The meat-based dog food market is an ever-evolving marketplace, primarily with far-reaching alterations in the realms of product offerings, production technologies, and consumer trends. These factors have altered the dynamics of the marketplace and further accelerated its growth.

• Introduction of Novel Proteins: The market is also witnessing novel protein introductions, such as bison and kangaroo. These products address the needs of pets with food allergies or sensitivities and provide a value-added product compared to standard meat proteins.
• Advances in Processing Technology: Newer technologies in the processing area are enhancing the quality and nutritional value of meat-based dog foods. This includes better preservation methods and increased integration of ingredients for more nutritious and longer-lasting products.
• Functional Benefits: Several meat-based dog foods are increasingly adding functional ingredients to their products, such as glucosamine for joints or prebiotics for digestive health. This continues to be a very consistent trend, given the growing consumer demand for health-enhancing pet foods.
• Increasing Subscription Models: Subscription services for meat-based dog foods are on the rise. This model serves as the convenience factor for the consumers and helps the brands to establish a loyal client base by way of regular deliveries, along with options for personalization.
• Better Regulatory Standards: The regulatory standards being set for the safety and quality of pet food products are gaining strictness. Compliance with high standards would be of foremost importance in market access and consumer trust.

These factors, in turn, lead to innovations and advancements in the meat-based dog food market and upgrade the products offered to meet the continually changing needs and requirements of pet owners.

Strategic Growth Opportunities for Meat-Based Dog Food Market

There are lots of strategic growth opportunities available in the diverse applications of the meat-based dog food market. By capitalizing on such opportunities, business expansion can be achieved along with capturing new market segments.

• Premium and Specialty Foods: Making premium meat-based dog foods with quality ingredients and unique formulations will be of interest to owners who want only the best for their pets.
• Sustainable Product Lines: Sustainable and eco-friendly meat-based dog foods will be of great appeal to a wide array of environmentally conscious consumers. Responsible sourcing and usage of ingredients and recyclable packaging and other such initiatives can be undertaken.
• Customized Nutrition Plans: Customized meal plans, considering the individual needs and preferences of a pet, would ensure a rise in demand for personalized nutrition in pets. This will involve customization in formulation so that certain health concerns might be targeted.
• Expansion of E-Commerce: Online sales channel development and subscription service provision will be helpful for convenience and better market access. To reach a higher number of customers and have higher customer engagement, there should be e-commerce platforms.
• Global Market Expansion: Emerging markets with growth in pet populations and a rise in disposable incomes create further opportunities for growth. International success can be achieved by adapting products to local tastes and regulatory requirements.

These up-and-coming opportunities are driving innovation, enhancing consumer engagement, and extending market reach in the meat-based dog food market.

Meat-Based Dog Food Market Driver and Challenges

The drivers and challenges shape the meat-based dog food market, including technological changes, consumer preference variations, and regulatory factors. One must understand such factors before trying to progress in the market. The case of the meat-based dog food market involves driving based on the issue of demand, technology, and change in consumer preference through regulation. These are the factors that have been changing the dynamics of the meat-based dog food market and its growth strategy.

The factors responsible for driving the meat-based dog food market include:

1. Increasing ownership of pets: The growing population of pets all over the world has risen, which is a driving demand variable for meat-based dog foods. With households still adopting pets, the demand for nutritious and quality pet foods has continued.

2. Consumer demand for value-added products: There is great demand by consumers for value-added meat-based dog foods. The trend is highly related to the increasing demand for superior quality, among other value-added ingredients and formulations that ensure quality health for the pet.

3. Technological Innovations: Improvement in food processing and formulation technology is raising the quality and nutritional value of meat-based dog foods. Innovations in ingredient integration and preservation improve product offerings.

4. Sustainability Focus: As environmental awareness is increasing, the demand for sustainable meat-based dog foods is surging. Hence, a company that can thereby institute environmentally friendly practices and responsibly sourced ingredients will enjoy a competitive advantage.

5. Compliance with Regulations: Increased regulations are essential to safety and the quality assurance of pet food products. To enter these markets, there is a necessary need for an element of regulatory compliance that will sustain consumer confidence.

Challenges in the meat-based dog food market are:

1. Costs of Sustainability: Applications of the use of sustainable raw materials as well as manufacturing processes are associated with much higher costs. The product would have to be priced according to its costs and may not be profitable in return. Balancing environmental responsibility with cost-effectiveness poses a huge challenge.

2. Market Competition: The market competition is high, with several brands and products competing with one another. This could lead to severe competition on a general basis, pushing prices and margins downward, and leaving little room for differentiation and innovation.

3. Regulatory Complexity: The regulatory standards may vary by region and can be very complex, with challenging and resource-intensive processes to work through. Ensuring compliance takes great effort and much investment.

These drivers and challenges have influenced the course of product development, consumer choice, and market dynamics in the meat-based dog food industry.

List of Meat-Based Dog Food Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. Through these strategies meat-based dog food companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the meat-based dog food companies profiled in this report include-

• Mars Petcare
• Nestle Purina
• General Mills
• J.M. Smucker
• Hill's Pet Nutrition
• Diamond Pet Foods
• Simmons Pet Food
• Spectrum Brands
• Affinity Petcare
• Unicharm

Meat-Based Dog Food by Segment

The study includes a forecast for the global meat-based dog food market by type, application, and region.

Meat-Based Dog Food Market by Type [Analysis by Value from 2019 to 2031]:

• Dry Dog Food
• Wet Dog Food

Meat-Based Dog Food Market by Application [Analysis by Value from 2019 to 2031]:

• Online Sale
• Offline Sale

Meat-Based Dog Food Market by Region [Analysis by Value from 2019 to 2031]:

• North America
• Europe
• Asia Pacific
• The Rest of the World

Country Wise Outlook for the Meat-Based Dog Food Market

The meat-based dog food market is characterized by high dynamics, since these come as an effect of changing consumer preferences, increasing and varying technological advancements, as well as different regional market conditions. This trend is a reflection of more quality, nutrition, and sustainability-aware pet food products in general.

• United States: The market observes an increasing demand for premium and high-protein meat-based dog food in the U.S. It also records that new developments in sourcing and formulation are enhancing product quality, while transparency and ethics are assuming a higher importance for consumers.
• China: The market is developing very fast in China, while it is biased towards the premium segment of meat-based value. Pet ownership and rising disposable income drive demand for high-quality, imported brands, while domestic players improve their product offerings to be at par.
• Germany: The organic and sustainably sourced trend within meat-based dog food is unfolding in Germany. Consumers increasingly want high-quality products that do not harm the environment; hence, eco-conscious brands are on the rise as well as the growth of certification standards.
• India: The mainstream pet market is defined by 1.2 million dogs and cats from the total pet population in India. Meat-based dog food is building up in the Indian market with increasing pet ownership and urbanization. Products that reflect better nutrition are appealing to the growing middle class, while an emphasis has been on providing low-cost products of high quality.
• Japan: The Japanese market is characterized by a high demand for high-quality, nutritionally balanced meat-based dog foods. Significant attention is paid to the integration of traditionally used ingredients with state-of-the-art nutritional science to meet the requirements of the quite demanding owners of pets.

Features of the Global Meat-Based Dog Food Market

Market Size Estimates: Meat-based dog food market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2019 to 2024) and forecast (2025 to 2031) by various segments and regions.

Segmentation Analysis: Meat-based dog food market size by type, application, and region in terms of value ($B).

Regional Analysis: Meat-based dog food market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different types, applications, and regions for the meat-based dog food market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the meat-based dog food market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

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This report answers following 11 key questions:

• Q.1. What are some of the most promising, high-growth opportunities for the meat-based dog food market by type (dry dog food and wet dog food), application (online sale and offline sale), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
• Q.2. Which segments will grow at a faster pace and why?
• Q.3. Which region will grow at a faster pace and why?
• Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
• Q.5. What are the business risks and competitive threats in this market?
• Q.6. What are the emerging trends in this market and the reasons behind them?
• Q.7. What are some of the changing demands of customers in the market?
• Q.8. What are the new developments in the market? Which companies are leading these developments?
• Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
• Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
• Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Meat-Based Dog Food Market : Market Dynamics

• 2.1: Introduction, Background, and Classifications
• 2.2: Supply Chain
• 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2019 to 2031

• 3.1. Macroeconomic Trends (2019-2024) and Forecast (2025-2031)
• 3.2. Global Meat-Based Dog Food Market Trends (2019-2024) and Forecast (2025-2031)
• 3.3: Global Meat-Based Dog Food Market by Type
  • 3.3.1: Dry Dog Food
  • 3.3.2: Wet Dog Food
• 3.4: Global Meat-Based Dog Food Market by Application
  • 3.4.1: Online Sale
  • 3.4.2: Offline Sale

4. Market Trends and Forecast Analysis by Region from 2019 to 2031

• 4.1: Global Meat-Based Dog Food Market by Region
• 4.2: North American Meat-Based Dog Food Market
  • 4.2.1: North American Market by Type: Dry Dog Food and Wet Dog Food
  • 4.2.2: North American Market by Application: Online Sale and Offline Sale
• 4.3: European Meat-Based Dog Food Market
  • 4.3.1: European Market by Type: Dry Dog Food and Wet Dog Food
  • 4.3.2: European Market by Application: Online Sale and Offline Sale
• 4.4: APAC Meat-Based Dog Food Market
  • 4.4.1: APAC Market by Type: Dry Dog Food and Wet Dog Food
  • 4.4.2: APAC Market by Application: Online Sale and Offline Sale
• 4.5: ROW Meat-Based Dog Food Market
  • 4.5.1: ROW Market by Type: Dry Dog Food and Wet Dog Food
  • 4.5.2: ROW Market by Application: Online Sale and Offline Sale

5. Competitor Analysis

• 5.1: Product Portfolio Analysis
• 5.2: Operational Integration
• 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

• 6.1: Growth Opportunity Analysis
  • 6.1.1: Growth Opportunities for the Global Meat-Based Dog Food Market by Type
  • 6.1.2: Growth Opportunities for the Global Meat-Based Dog Food Market by Application
  • 6.1.3: Growth Opportunities for the Global Meat-Based Dog Food Market by Region
• 6.2: Emerging Trends in the Global Meat-Based Dog Food Market
• 6.3: Strategic Analysis
  • 6.3.1: New Product Development
  • 6.3.2: Capacity Expansion of the Global Meat-Based Dog Food Market
  • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Meat-Based Dog Food Market
  • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

• 7.1: Mars Petcare
• 7.2: Nestle Purina
• 7.3: General Mills
• 7.4: J.M. Smucker
• 7.5: Hill's Pet Nutrition
• 7.6: Diamond Pet Foods
• 7.7: Simmons Pet Food
• 7.8: Spectrum Brands
• 7.9: Affinity Petcare
• 7.10: Unicharm