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麦卢卡蜂蜜市场报告：2031 年趋势、预测与竞争分析

Manuka Honey Market Report: Trends, Forecast and Competitive Analysis to 2031

出版日期: 2025年05月16日 | 出版商:

Lucintel | 英文 150 Pages | 商品交期: 3个工作天内

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简介目录

全球麦卢卡蜂蜜市场未来很可能在消化和发炎治疗以及创伤护理和护肤产品市场中看到机会。预计 2025 年至 2031 年间，全球麦卢卡蜂蜜市场将以 5.5% 的复合年增长率成长。这个市场的主要驱动力是人们对健康益处的认识不断提高、对天然和有机产品的需求不断增加，以及在化妆品和护肤行业的使用不断增加。

Lucintel预测，在预测期内，UMF20+将在所有类型中拥有最高的成长率。
根据应用，创伤护理和护肤产品预计将实现高速成长。
根据地区，预计北美将在预测期内实现最高成长。

麦卢卡蜂蜜市场的新趋势

由于消费者兴趣的转变和生产方法的创新，麦卢卡蜂蜜市场正在快速变化。随着对天然和有机保健产品的需求不断增加，许多新兴趋势正在决定市场的未来。从对有机认证的日益关注到电子商务的日益普及，这些趋势正在改变消费者行为并扩大麦卢卡蜂蜜的全球影响力。

网路销售与电子商务的兴起：电子商务的兴起对麦卢卡蜂蜜市场产生了重大影响。网路商店让消费者可以轻鬆购买到种类繁多的麦卢卡蜂蜜产品，尤其是在实体店销售有限的地区。线上销售还使品牌能够进入全球市场，从而提高销售和曝光率。现在，顾客在网路上购买麦卢卡蜂蜜等优质产品时可以轻鬆比较价格、评论和认证，从而促进市场的成长。
重视品质认证：随着对麦卢卡蜂蜜的需求增加，顾客越来越重视产品的真实性和品质。 UMF（独特麦卢卡因子）和MGO（甲基乙二醛）等认证越来越受欢迎，因为它们为消费者提供了品质和纯度的保证。能够获得检验认证的公司的需求越来越大，因为它增加了市场信任和可信度。随着消费者越来越重视产品透明度，这种模式预计将进一步发展。
在护肤产品中的应用：麦卢卡蜂蜜因其天然的抗菌和抗炎特性，在护肤行业中的应用越来越广泛。现在大多数护肤品公司都在其产品中使用麦卢卡蜂蜜来达到治疗和保湿的目的。这种现像在日本、德国和美国等以美容主导的市场尤其普遍。随着消费者转向化学产品的天然替代品，麦卢卡蜂蜜在面膜、乳霜和乳液中的应用越来越多，推动了护肤产业的市场成长。
对有机和天然产品的需求不断增加：麦卢卡蜂蜜凭藉其有机来源和促进健康的特性，可以很好地满足这种需求。随着对有机食品和保健产品的需求不断增加，麦卢卡蜂蜜成为寻求自然解决方案来增强免疫力、消化能力和整体健康的个人的优质选择。这一趋势在美国、德国和日本等新兴市场中普遍存在。
新兴市场本地生产的成长：虽然纽西兰仍是麦卢卡蜂蜜的主要生产国，但澳洲等其他国家也开始探索本地生产机会。随着这种特殊蜂蜜的需求不断增加，新兴市场的本地生产也呈现成长趋势。本地生产不仅节省了运输成本，也让选择本地产品的消费者感到满意。这一趋势将有助于满足日益增长的全球需求，同时又不损害永续性和真实性等方面。

电子商务的成长、对品质认证的重视、麦卢卡蜂蜜在护肤中的使用、对有机产品的兴趣日益浓厚以及当地产量的增加等新兴趋势正在改变麦卢卡蜂蜜市场。这些趋势推动了麦卢卡蜂蜜的流行，增加了其在消费者中的知名度以及其在全球的市场占有率。

麦卢卡蜂蜜市场的最新趋势

由于技术进步、消费者需求增加和市场力量转变，麦卢卡蜂蜜市场正在转型。最近的趋势集中在改善生产流程、确保真实性和扩大分销管道。这些趋势解决了消费者对产品品质、永续性和可用性的担忧，因此对于市场的持续成长至关重要。

麦卢卡蜂蜜生产的技术发展：麦卢卡蜂蜜生产技术的进步正在提高其效率和品质。采收和加工技术的进步意味着麦卢卡蜂蜜可以以更环保的方式生产，同时保留其独特的特性。新技术也有助于检测和防止污染，确保消费者能够获得高品质、纯净的蜂蜜。这一点极为重要，因为全球对麦卢卡蜂蜜的需求持续成长。
麦卢卡蜂蜜认证计划扩展：即将启动一项新的认证计划，以确保麦卢卡蜂蜜的真实性和品质。随着消费者寻求可靠的资讯资讯来源来了解产品的强度和原产国，UMF 和 MGO 等认证变得越来越重要。这些认证对于区分高品质麦卢卡蜂蜜和低品质麦卢卡蜂蜜有很大帮助，有助于促进市场发展和消费者信心。
注重永续性和道德采购：随着对麦卢卡蜂蜜的需求增加，人们更加重视永续性和道德采购方法。公司正在关注减少蜂蜜生产对环境的影响，包括透过绿色包装和采用公平贸易实践。消费者越来越意识到他们购买的产品的环境成本，道德采购惯例是许多麦卢卡蜂蜜消费者购买决策的关键因素。
产品多样化：为了满足日益增长的需求，各大品牌正在使其麦卢卡蜂蜜产品系列多样化。虽然对传统蜂蜜的需求仍然很高，但人们对麦卢卡蜂蜜衍生产品的兴趣日益浓厚，包括护肤品、营养补充剂和茶。这些多样化的产品满足了更广泛的客户需求并开拓了新的市场，使麦卢卡蜂蜜的用途更加多样化，不再仅限于作为食品原料。
进口和通路的扩大：全球对麦卢卡蜂蜜的需求导致进口量增加和通路加强。亚马逊等国际零售商和网路商店现在销售麦卢卡蜂蜜产品，使中国、印度和日本等市场的消费者更容易买到它。加强分销网络也有助于降低价格和提高供应量，从而推动市场成长。

最近的成长包括生产技术的升级、认证计画的扩大、对永续性的关注、产品多样化和分销管道的加强，这些都在推动麦卢卡蜂蜜市场的发展。这些成长正在提高产品品质，建立消费者信任，并将麦卢卡蜂蜜推向新的市场。

The future of the global manuka honey market looks promising with opportunities in the digestion & inflammation treatment and wound-care & skincare product markets. The global manuka honey market is expected to grow with a CAGR of 5.5% from 2025 to 2031. The major drivers for this market are the rising awareness of health benefits, growing demand for natural & organic products, and the increasing use in the cosmetic & skincare industry.

Lucintel forecasts that, within the type category, UMF 20+ is expected to witness the highest growth over the forecast period.
Within the application category, wound-care & skincare product is expected to witness higher growth.
In terms of region, North America is expected to witness the highest growth over the forecast period.

Emerging Trends in the Manuka Honey Market

The manuka honey market is transforming at a fast pace with shifting consumer interests and innovations in production methods. With growing demand for natural and organic health products, a number of emerging trends are defining the future of the market. Right from increased focus on organic certification to the increasing popularity of e-commerce, these trends are altering consumer behavior and increasing the global reach of manuka honey.

Expansion of Online Sales and E-commerce: The expansion of e-commerce has largely influenced the manuka honey market. Online stores provide consumers with ease in access to a vast range of manuka honey products, especially for those who are located in areas where physical retail availability is limited. Online sales also make it possible for brands to access a global market, resulting in increased sales and exposures. Customers are more and more at ease buying high-quality products such as manuka honey online, where they can compare prices, reviews, and certifications easily, contributing to the growth of the market.
Emphasis on Quality Certifications: With the growing demand for manuka honey, customers are increasingly interested in the authenticity and quality of the product. Certifications such as UMF (Unique manuka Factor) and MGO (Methylglyoxal) are gaining traction because they provide consumers with a quality and purity guarantee. Companies that can obtain verifiable certifications are experiencing increased demand because the certifications increase trust and credibility within the market. This pattern is only anticipated to grow as consumers continue to place increasing emphasis on product transparency.
Use in Skincare Products: Manuka honey is increasingly being used in the skincare industry because it is natural and antibacterial and has anti-inflammatory properties. Most skincare companies are now using manuka honey in their products for healing and moisturizing purposes. This is particularly prevalent in the beauty-driven markets of Japan, Germany, and the United States. The increasing application of manuka honey in face masks, creams, and lotions is driving the market's growth in the skincare industry, as consumers turn to natural substitutes for chemical-based products.
Increasing Demand for Organic and Natural Products: Consumers are increasingly becoming health-conscious and are turning towards natural and organic products. manuka honey, with its organic source and health-promoting properties, is well-placed to capture this demand. With the growing demand for organic food and wellness products, manuka honey becomes a premium choice for individuals looking for natural solutions to immunity, digestion, and overall well-being. Such a trend is widely observed in developed markets such as the United States, Germany, and Japan.
Growth of Local Production in New Markets: Although New Zealand continues to dominate as the main producer of manuka honey, other nations, such as Australia, are starting to look for local production opportunities. With increasing demand for this specialty honey, the market is experiencing growth of local production in new markets. Local production is not only cost-saving in terms of shipping costs but also delights consumers who opt for local products. This trend can help satisfy the increased worldwide demand without compromising on aspects of sustainability and authenticity.

New trends like the growth of e-commerce, more emphasis on quality certifications, the use of manuka honey in skincare, greater interest in organic products, and local production expansion are transforming the manuka honey market. These trends are facilitating the growth of manuka honey's reach, enhancing its consumer popularity, and enhancing its market presence across the globe.

Recent Developments in the Manuka Honey Market

The manuka honey market has been transforming with advancements in technology, growing consumer demand, and changing market forces. Recent trends have centered on improving production processes, guaranteeing authenticity, and increasing distribution channels. These trends are important for the sustained growth of the market because they tackle consumer issues related to product quality, sustainability, and availability.

Technological Developments in manuka Honey Production: Advances in the technology of producing manuka honey are enhancing its efficiency and quality. Developments in harvesting and processing technologies ensure that the honey is kept intact with its unique characteristics while being produced in a more environmentally friendly way. New technology also assists in detecting and preventing contamination so that consumers get high-quality, pure honey. This becomes crucial as the demand for manuka honey continues to rise across the world.
Extension of manuka Honey Certification Programs: To help verify the authenticity and quality of manuka honey, new certification programs are on the way. Certifications like UMF and MGO are gaining more and more significance since consumers look for trustworthy sources to inform them of the product's strength and country of origin. These certifications significantly contribute to differentiating high-grade manuka honey from lower-quality ones, bolstering market development and consumer confidence.
Greater Emphasis on Sustainability and Ethical Sourcing: As the demand for manuka honey increases, sustainability and ethical sourcing practices receive greater emphasis. Companies are paying attention to decreasing the environmental footprint of honey manufacturing, such as embracing green packaging and fair trade. Consumers increasingly recognize the environmental cost of what they buy, and ethical sourcing practices are a prime factor in many manuka honey consumers' buying decisions.
Product Offerings Diversification: To address increasing demand, brands are diversifying manuka honey offerings. Although traditional honey continues to be in high demand, interests are increasingly focused on manuka honey-derived products like skincare products, dietary supplements, and teas. Such diversified products address a wider range of customers and access new markets, diversifying the horizon for the use of manuka honey beyond being a food ingredient.
Expanded Importation and Distribution Channels: Demand for manuka honey worldwide has resulted in increased imports and enhanced distribution channels. International retailers and online stores like Amazon are now selling manuka honey products, which make the product readily available to consumers in markets such as China, India, and Japan. Enhanced distribution networks also assist in bringing down prices and enhancing availability, which is helping drive market growth.

The recent growths like technology upgradation in production, expanded certification schemes, sustainability focus, product diversification, and strengthening distribution channels are driving the manuka honey market ahead. The growths are enhancing product quality, building consumers' confidence, and opening the door for manuka honey in new markets.

Strategic Growth Opportunities in the Manuka Honey Market

The manuka honey market is offering various growth opportunities, particularly as consumers become more aware of natural and organic wellness products. Producers and companies are targeting major applications that utilize the special characteristics of manuka honey. Such opportunities are assisting in extending the reach of the market and addressing the rise in consumer demand across various industries.

Growth in the Beauty and Skincare Segment: Manuka honey's anti-inflammatory and antibacterial properties allow it to become a perfect beauty product ingredient. The increasing natural and organic products demand in the beauty industry is creating a very large growth platform for manuka honey. When more skincare products use manuka honey as part of their recipe, the size of the beauty and skincare manuka honey market is likely to grow very high.
Functional Food and Beverages Growth: Manuka honey is being increasingly added to functional food and beverages, such as smoothies, teas, and energy bars. Its health effects, including immunostimulant and digestive benefits, are being targeted at health-aware consumers. The trend is increasing the demand for manuka honey in the food and beverage market, providing new growth opportunities for manufacturers.
Dietary Supplement Focus: The increased awareness of wellness trends has seen more demand for dietary supplements. The health advantages of manuka honey, such as its anti-inflammatory and antimicrobial properties, are making it a popular addition to supplements. As consumers are looking for natural options for treating a number of health issues, the inclusion of manuka honey in dietary supplements is emerging as an important growth opportunity.
Expansion in E-commerce Platforms: E-commerce platforms are becoming an essential distribution channel for manuka honey, particularly in areas of high demand. With more consumers shopping online for health products, the presence of manuka honey on large e-commerce platforms is increasing its coverage. Retailers who adopt e-commerce are taking advantage of the increasing demand for high-quality, natural products such as manuka honey.
Emerging Market Potential: The manuka honey industry is growing in emerging markets like India, China, and Southeast Asia. With growing disposable incomes and a growing interest in health and wellness products, these markets hold tremendous growth opportunities for manuka honey manufacturers. As the product's benefits gain more awareness, the market in these markets is likely to witness high growth.

Strategic opportunities for growth in the beauty and skincare, food and beverage, dietary supplements, e-commerce, and emerging markets industries are leading the manuka honey market. These opportunities are broadening the uses of the product, growing consumer access, and guaranteeing ongoing growth in the market.

Manuka Honey Market Driver and Challenges

The market for manuka honey is propelled by a range of technological, economic, and regulatory drivers. These forces fuel the development of the market while, at the same time, posing challenges. Technological innovation, increased consumer awareness of health, and widening markets are stimulating demand for manuka honey on the one hand. Conversely, product authenticity, environmental conditions, and regulatory challenges complicate the market scenario. The major drivers and hurdles affecting the manuka honey market are interrelated and have immense implications for its long-term growth and sustainability.

The factors responsible for driving the manuka honey market include:

1. Rising Health Consciousness: With consumers turning increasingly health-conscious, demand for natural and organic products has increased. manuka honey, which is rich in healing properties like anti-inflammatory and antibacterial properties, is being sought after more and more for its health benefits. Individuals are opting for manuka honey to improve immunity, facilitate digestion, and enhance skin health. Growing awareness of health benefits is fueling the demand for manuka honey, particularly in developed nations like the United States, Germany, and Japan, where natural health products are highly demanded.

2. Technological Advances in Production: Technological advances in the production of honey, such as better beekeeping techniques and processing techniques, are assisting in boosting the quantity and quality of manuka honey that finds its way into the market. Innovative technologies for monitoring and guaranteeing the purity of manuka honey, such as blockchain technology to enhance supply chain traceability, are assisting in ensuring product authenticity. These innovations not only enhance the consistency of the product but also build consumer confidence, which is crucial for the growth of the market. Improved harvesting and packaging technologies are also enabling producers to satisfy the increasing demand more effectively.

3. E-commerce Expansion: The emergence of e-commerce platforms has provided new channels of distribution for manuka honey, making it easier to reach a global market. Online shopping websites enable consumers to compare prices, reviews, and certifications easily, so they can get high-quality products. E-commerce also enables international trade, allowing manuka honey producers to access markets outside their usual geographic locations. This trend is particularly important in emerging markets such as China and India, where e-commerce is expanding fast and online shopping is becoming more popular.

4. Increasing Demand for Natural Beauty Products: Increasing demand for natural and organic beauty products is another major force behind the manuka honey market. Since manuka honey is antibacterial, anti-inflammatory, and moisturizing, it is also being used in skin care products such as creams, face masks, and shampoos. Consumers are moving away from chemical-based beauty products towards more natural products, and manuka honey is well-positioned within this trend. The skincare market's adoption of manuka honey is opening up new opportunities for growth for honey producers and broadening its uses.

5. Premium Product Perception: manuka honey tends to be positioned as a premium product because it is rare, of high quality, and has health benefits. The Unique manuka Factor (UMF) certification, which guarantees the purity and strength of the honey, has contributed to its luxury status. With consumers still looking for high-quality, luxury health products, manuka honey is a luxury and valuable product. Demand is driven by this premium image, especially among high-end consumers who are willing to pay more for the perceived health benefits and higher quality.

Challenges in the manuka honey market are:

1. Product Authenticity and Quality Assurance: The most significant challenge confronting the manuka honey industry is the problem of authenticity. Owing to its high price tag, there are numerous fake or low-quality manuka honey products available. A big concern is to ensure that products are indeed authentic and fulfill the quality level needed for manuka honey. The lack of universal certification or variable labeling methods can mislead consumers and erode trust in the product. With increasing demand for manuka honey, it is essential to have stringent systems of quality control and certification to safeguard both consumers and producers.

2. Impacts of Environmental and Climate Change: manuka honey production depends greatly on the supply of manuka flowers, which are indigenous to New Zealand and Australia. Climate change and environmental factors like extreme weather, alteration in flowering patterns, etc., can affect the supply of manuka honey considerably. These climatic challenges are threats to the sustainability of the production of manuka honey and might cause price variation or shortage of supply. Moreover, permanent alterations in climate trends might impact the generalized availability of the product, thus making it hard for producers to satisfy worldwide demand.

3. Regulatory and Import Barriers: Challenges of regulatory frameworks and import/export barriers confront the manuka honey market. Various countries have different rules when it comes to importing and certifying manuka honey, something that presents challenges to producers and exporters. For instance, some nations might have robust rules on labelling, packaging, or using certain certifications, something that might hinder market access. Trade tariffs and restrictions also influence the price of importing manuka honey, particularly in developing markets, making it less affordable for consumers. Tackling these regulatory issues is necessary for broadening the international market for manuka honey.

The manuka honey market is propelled by various determinants such as rising consumers' health consciousness, production technology improvements, increasing e-commerce growth, greater demand for natural beauty items, and its high-end product image. Despite this, issues of product authenticity, environmental effects, and regulatory problems still threaten the expansion of the market. In spite of these hurdles, the drivers are also tremendous expansion opportunities, and solving the barriers will be key to guaranteeing long-term viability and market success. As the market changes, so too will the producers and consumers have to follow suit with these shifting patterns.

List of Manuka Honey Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies manuka honey companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the manuka honey companies profiled in this report include-

Comvita
Oha Honey
Manuka Health
Wedderspoon
Arataki Honey
Manuka Doctor
NZ Gold Health

Manuka Honey Market by Segment

The study includes a forecast for the global manuka honey market by type, application, and region.

Manuka Honey Market by Type [Value from 2019 to 2031]:

UMF 5+
UMF 10+
UMF 15+
UMF 20+
Others

Manuka Honey Market by Application [Value from 2019 to 2031]:

Digestion & Inflammation Treatment
Wound-Care & Skincare Products
Others

Manuka Honey Market by Region [Value from 2019 to 2031]:

North America
Europe
Asia Pacific
The Rest of the World

Country Wise Outlook for the Manuka Honey Market

The manuka honey market globally has witnessed strong growth over the years because of its growing popularity amongst health-conscious consumers. manuka honey, with its antibacterial and healing properties, has witnessed an increase in demand in all regions such as the United States, China, Germany, India, and Japan. With natural remedies gaining popularity, the market for this special honey is growing. This expansion is further fueled by continuing research into manuka honey's health benefits and advancements in manufacturing and certification processes to guarantee quality and authenticity.

United States: In the United States, the market for manuka honey has been expanding continuously as consumers gain more knowledge of its health advantages, such as its antimicrobial properties. The growth in demand for organic and natural products has triggered the sales of manuka honey in all major retail channels, such as health food stores and online. Furthermore, growing consciousness regarding gut health, immunity, and skincare has caused consumers to adopt manuka honey in their regular lifestyle. In addition, brands are turning to certifications such as UMF (Unique manuka Factor) and MGO (Methylglyoxal) in order to assure quality, driving trust and market growth.
China: China's expanding middle class and their expanding interest in premium health products have driven demand for manuka honey. As disposable income grows and consumers increasingly become aware of the health advantages of the product, Chinese customers are increasingly reaching out for manuka honey as a natural cure for digestive health, skincare, and immune system strengthening. E-commerce websites are serving to provide greater access to the product for a wider range of consumers. Moreover, China's demand for importing top-quality honey, especially from New Zealand, has contributed to higher imports, and several local brands are taking advantage of this demand by positioning manuka honey as a premium product.
Germany: Germany's manuka honey market has also been steadily growing due to the country's health-conscious population with a preference for natural and organic products. Increased knowledge of the antimicrobial nature of manuka honey and its health benefits is driving demand. Germany's regulatory system also provides assurance that imported honey is of high quality, making true and certified manuka honey more sought after. Online shopping platforms and retailers have been widening their product offerings, and manuka honey is increasingly being utilized in skincare products, thus being a popular choice for consumers looking for natural solutions to both internal and external health.
India: The demand for manuka honey in India is comparatively recent but fast growing, as there has been a rising interest in organic and natural wellness products. The growth of health and wellness trends in cities is fueling this growth. As word spreads regarding the healing properties of the product, particularly in immunity boosting and digestion, more consumers are turning to manuka honey instead of regular honey. Online platforms are helping to make manuka honey more accessible. Yet, high prices and a shortage of domestic production are constraining the growth potential in the near term.
Japan: manuka honey has picked up in Japan, particularly in the beauty and skincare markets, as well as among health-oriented consumers. Its ability to assist with skin hydration, acne treatment, and general skin health has driven its application in cosmetics. Also, Japanese consumers are becoming more and more interested in natural health products that provide digestive benefits, and manuka honey is a natural fit for such interests. In spite of it being a premium product, growing awareness and confidence in its health benefits are propelling it toward popularity. Retailers are stocking more, and the product is also witnessing an increase in New Zealand imports.

Features of the Global Manuka Honey Market

Market Size Estimates: Manuka honey market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2019 to 2024) and forecast (2025 to 2031) by various segments and regions.

Segmentation Analysis: Manuka honey market size by type, application, and region in terms of value ($B).

Regional Analysis: Manuka honey market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different type, application, and regions for the manuka honey market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the manuka honey market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

This report answers following 11 key questions:

Q.1. What are some of the most promising, high-growth opportunities for the manuka honey market by type (UMF 5+, UMF 10+, UMF 15+, UMF 20+, and others), application (digestion & inflammation treatment, wound-care & skincare products, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
Q.2. Which segments will grow at a faster pace and why?
Q.3. Which region will grow at a faster pace and why?
Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
Q.5. What are the business risks and competitive threats in this market?
Q.6. What are the emerging trends in this market and the reasons behind them?
Q.7. What are some of the changing demands of customers in the market?
Q.8. What are the new developments in the market? Which companies are leading these developments?
Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

1. Executive Summary

2. Global Manuka Honey Market : Market Dynamics

2.1: Introduction, Background, and Classifications
2.2: Supply Chain
2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2019 to 2031

3.1. Macroeconomic Trends (2019-2024) and Forecast (2025-2031)
3.2. Global Manuka Honey Market Trends (2019-2024) and Forecast (2025-2031)
3.3: Global Manuka Honey Market by Type
- 3.3.1: UMF 5+
- 3.3.2: UMF 10+
- 3.3.3: UMF 15+
- 3.3.4: UMF 20+
- 3.3.5: Others
3.4: Global Manuka Honey Market by Application
- 3.4.1: Digestion & Inflammation Treatment
- 3.4.2: Wound-Care & Skincare Products
- 3.4.3: Others

4. Market Trends and Forecast Analysis by Region from 2019 to 2031

4.1: Global Manuka Honey Market by Region
4.2: North American Manuka Honey Market
- 4.2.1: North American Market by Type: UMF 5+, UMF 10+, UMF 15+, UMF 20+, and Others
- 4.2.2: North American Market by Application: Digestion & Inflammation Treatment, Wound-Care & Skincare Products, and Others
4.3: European Manuka Honey Market
- 4.3.1: European Market by Type: UMF 5+, UMF 10+, UMF 15+, UMF 20+, and Others
- 4.3.2: European Market by Application: Digestion & Inflammation Treatment, Wound-Care & Skincare Products, and Others
4.4: APAC Manuka Honey Market
- 4.4.1: APAC Market by Type: UMF 5+, UMF 10+, UMF 15+, UMF 20+, and Others
- 4.4.2: APAC Market by Application: Digestion & Inflammation Treatment, Wound-Care & Skincare Products, and Others
4.5: ROW Manuka Honey Market
- 4.5.1: ROW Market by Type: UMF 5+, UMF 10+, UMF 15+, UMF 20+, and Others
- 4.5.2: ROW Market by Application: Digestion & Inflammation Treatment, Wound-Care & Skincare Products, and Others

5. Competitor Analysis

5.1: Product Portfolio Analysis
5.2: Operational Integration
5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

6.1: Growth Opportunity Analysis
- 6.1.1: Growth Opportunities for the Global Manuka Honey Market by Type
- 6.1.2: Growth Opportunities for the Global Manuka Honey Market by Application
- 6.1.3: Growth Opportunities for the Global Manuka Honey Market by Region
6.2: Emerging Trends in the Global Manuka Honey Market
6.3: Strategic Analysis
- 6.3.1: New Product Development
- 6.3.2: Capacity Expansion of the Global Manuka Honey Market
- 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Manuka Honey Market
- 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

7.1: Comvita
7.2: Oha Honey
7.3: Manuka Health
7.4: Wedderspoon
7.5: Arataki Honey
7.6: Manuka Doctor
7.7: NZ Gold Health

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License/价格

麦卢卡蜂蜜市场报告：2031 年趋势、预测与竞争分析

Manuka Honey Market Report: Trends, Forecast and Competitive Analysis to 2031

目录

第一章执行摘要

第二章全球麦卢卡蜂蜜市场：市场动态

第三章 2019年至2031年市场趋势及预测分析

第四章2019年至2031年区域市场趋势与预测分析

第五章竞争分析

第六章成长机会与策略分析

第七章主要企业简介

Manuka Honey Market by Type [Value from 2019 to 2031]:

Manuka Honey Market by Application [Value from 2019 to 2031]:

Manuka Honey Market by Region [Value from 2019 to 2031]:

This report answers following 11 key questions: