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市场调查报告书
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1833825

全谷谷物饮料市场报告：2031 年趋势、预测与竞争分析

Whole Grain Drink Market Report: Trends, Forecast and Competitive Analysis to 2031
出版日期: | 出版商: Lucintel | 英文 150 Pages | 商品交期: 3个工作天内

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全球全谷谷物饮料市场前景光明，这得益于超级市场、线上零售商和便利商店带来的机会。预计2025年至2031年期间，全球全谷谷物饮料市场的复合年增长率将达到8.8%。市场的主要驱动力包括：人们对全谷谷物饮料益处的认识日益加深，对营养植物饮料的需求不断增长，以及口味创新的不断增加。

  • Lucintel 预测，按类型分類的 RTD 在预测期内将出现高速成长。
  • 从应用程式来看，便利商店预计将实现最高成长。
  • 按地区划分，预计亚太地区将在预测期内实现最高成长。

全谷谷物饮料市场的新趋势

随着人们对营养科学的理解不断加深、技术不断进步，以及全球消费者对更健康、更永续的食品选择的偏好，全谷谷物饮料市场正在蓬勃发展。这些新兴趋势正在塑造产品开发和消费者期望，从而催生出丰富多元、富有创新的产品系列。

  • 专注于基本营养以外的功能益处：消费者正在寻找具有特定健康益处的全谷物饮料，例如改善肠道健康（透过纤维和全谷）、持续释放能量和有益于心臟健康（透过β-聚葡萄糖），从而透过有针对性的功能成分推动产品创新。
  • 多样化全谷谷物来源：除了传统的燕麦和大米外，饮料製造商越来越多地将藜麦、苋菜、小米和高粱等古老谷物加入到他们的饮料中，提供更广泛的营养成分、独特的风味体验，满足消费者对多样性和多种健康益处的需求。
  • 注重洁净标示天然成分：消费者对加工程度最低、不含人工添加剂、色素和防腐剂的全谷谷物饮料需求强劲。成分錶简洁易懂、采购资讯透明的产品越来越受欢迎，这也符合更广泛的「清洁饮食」运动。
  • 即饮和便捷饮品形式的扩展：为了适应忙碌的生活方式和便捷的消费习惯，市场上即饮全谷谷物饮料和便捷冲调粉的需求正在激增。这种对便利性的重视，让消费者随时轻鬆享用健康的全谷谷物饮料。
  • 永续采购与道德生产：永续性正成为至关重要的差异化因素。品牌越来越重视符合道德标准的原料采购、环保包装和透明的供应链。消费者越来越重视那些致力于履行环境责任的公司的产品。

这些趋势正在重塑全谷谷物饮料市场，推动更多注重健康、多样化、便利且符合道德标准的选择。该行业正朝着未来迈进，全谷谷物饮料将成为全面永续的日常营养方案中不可或缺的一部分。

全谷谷物饮料市场的最新趋势

受消费者日益增长的健康意识和对便利营养饮品的追求的推动，全谷谷物饮料市场正在快速发展。这些发展趋势催生了更多种类、技术先进的产品，以满足消费者广泛的需求和偏好。

  • 加工创新：研磨、挤压和冷挤压技术的最新进展，使得全谷谷物饮料能够更好地保留营养成分、改善口感并提升风味。这些技术解决了与全谷谷物相关的传统感官挑战，使饮料更加美味可口。
  • 植物来源全谷谷物饮料的兴起：一个关键的发展趋势是以燕麦、杏仁和大米等植物来源的全谷谷物饮料的激增，这些饮料通常被定位为乳製品的替代品。这种饮料迎合了日益增长的纯素食和植物性消费群体，利用全谷谷物来提升营养价值，并带来顺滑的口感。
  • 增强功能性成分：越来越多的製造商在全谷谷物饮料中添加功能性成分，如有益于肠道健康的益生菌、维生素（如维生素 D 和 B12）、矿物质（如钙）和蛋白质，以增强其感知的健康益处和作为机能饮料的吸引力。
  • 开发低糖和无糖选择：为了响应全球健康趋势，人们对开发减重或无糖的全谷谷物饮料产生了浓厚的兴趣，通常使用天然甜味剂或利用谷物的天然甜味剂，以解决对糖摄入的担忧并吸引註重健康的消费者。
  • 不断扩展和可定制的风味特征：除了传统的纯饮料外，各种创新风味组合的全谷谷物饮料正在进入市场，包括水果味、香辛料和咸味品种，以及提供定制混合物以满足个人饮食需求的个性化营养服务。

这些发展正在影响全谷谷物饮料市场，使产品更加营养、美味、多样化和易于获得——将全谷谷物饮料从小众市场转变为饮料行业的主流和高度创新的类别。

目录

第一章执行摘要

第二章 市场概况

  • 背景和分类
  • 供应链

第三章：市场趋势及预测分析

  • 产业驱动力与挑战
  • PESTLE分析
  • 专利分析
  • 法规环境

4. 全球全谷谷物饮料市场（按类型）

  • 概述
  • 吸引力分析：按类型
  • 粉末：趋势与预测（2019-2031）
  • 即饮饮料 (RTD)：趋势与预测（2019-2031）

5. 全球全谷谷物饮料市场（按应用）

  • 概述
  • 吸引力分析：按用途
  • 超级市场：趋势与预测（2019-2031）
  • 线上零售商：趋势与预测（2019-2031）
  • 便利商店：趋势与预测（2019-2031）
  • 其他：趋势与预测（2019-2031）

第六章 区域分析

  • 概述
  • 全球全谷谷物饮料市场（按地区）

7.北美全谷谷类饮料市场

  • 概述
  • 北美全谷谷物饮料市场（按类型）
  • 北美全谷谷物饮料市场（按应用）
  • 美国全谷谷物饮料市场
  • 墨西哥全谷谷物饮料市场
  • 加拿大全谷谷物饮料市场

8. 欧洲全谷饮料市场

  • 概述
  • 欧洲全谷谷物饮料市场类型
  • 欧洲全谷谷物饮料市场（按应用）
  • 德国全谷饮料市场
  • 法国全谷谷物饮料市场
  • 西班牙全谷饮料市场
  • 义大利全谷饮料市场
  • 英国全谷饮料市场

9. 亚太全谷谷物饮料市场

  • 概述
  • 亚太全谷谷物饮料市场（按类型）
  • 亚太全谷谷物饮料市场（按应用）
  • 日本的全谷谷物饮料市场
  • 印度全谷谷物饮料市场
  • 中国的全谷谷物饮料市场
  • 韩国全谷谷物饮料市场
  • 印尼的全谷谷物饮料市场

第十章世界其他地区全谷谷物饮料市场

  • 概述
  • 世界其他地区全谷谷物饮料市场（按类型）
  • 世界其他地区全谷谷物饮料市场（按应用）
  • 中东全谷谷物饮料市场
  • 南美洲全谷谷物饮料市场
  • 非洲全谷谷物饮料市场

第11章 竞争分析

  • 产品系列分析
  • 营运整合
  • 波特五力分析
    • 竞争对手之间的竞争
    • 买方的议价能力
    • 供应商的议价能力
    • 替代品的威胁
    • 新进入者的威胁
  • 市占率分析

第十二章：机会与策略分析

  • 价值链分析
  • 成长机会分析
    • 按类型分類的成长机会
    • 按应用分類的成长机会
  • 全球全谷谷物饮料市场的新趋势
  • 战略分析
    • 新产品开发
    • 认证和许可
    • 合併、收购、协议、合作和合资企业

第十三章 价值链主要企业的公司简介

  • Competitive Analysis
  • Nestle
  • Odwalla
  • Juiceology
  • Natura Foods
  • Campbell Soup
  • NOW Foods
  • Unisoy
  • Similac
  • Enfamil
  • Weiwei Group

第十四章 附录

  • 图表目录
  • 表格列表
  • 调查方法
  • 免责声明
  • 版权
  • 简称和技术单位
  • 关于 Lucintel
  • 询问

The future of the global whole grain drink market looks promising with opportunities in the supermarket, online retailer, and convenient store markets. The global whole grain drink market is expected to grow with a CAGR of 8.8% from 2025 to 2031. The major drivers for this market are the increasing awareness of whole grain beverage benefits, the rising demand for nutritious plant-based drinks, and the growing innovation in flavor profiles.

  • Lucintel forecasts that, within the type category, RTD is expected to witness higher growth over the forecast period.
  • Within the application category, convenient store is expected to witness the highest growth.
  • In terms of region, APAC is expected to witness the highest growth over the forecast period.

Emerging Trends in the Whole Grain Drink Market

The whole grain drink market is dynamically evolving, driven by an increased understanding of nutritional science, technological breakthroughs, and a global pivot towards healthier and sustainable food choices. These emerging trends are shaping product development and consumer expectations, creating diverse and innovative offerings.

  • Focus on Functional Benefits Beyond Basic Nutrition: Consumers are seeking whole grain drinks that offer specific health advantages, such as improved gut health (due to fiber and prebiotics), sustained energy release, and heart health benefits (from beta-glucans). This drives product innovation to include targeted functional ingredients.
  • Diversification of Whole Grain Sources: Beyond traditional oats and rice, manufacturers are increasingly exploring and incorporating ancient grains like quinoa, amaranth, millet, and sorghum into drinks. This offers a wider nutritional profile, unique flavor experiences, and caters to consumers seeking variety and diverse health benefits.
  • Emphasis on Clean Label and Natural Ingredients: There's a strong consumer demand for whole grain drinks with minimal processing, no artificial additives, colors, or preservatives. Products with short, recognizable ingredient lists and transparent sourcing information are gaining significant traction, aligning with a broader "clean eating" movement.
  • Expansion of Ready-to-Drink and Convenience Formats: The market is seeing a surge in RTD whole grain drinks and convenient powdered mixes, catering to busy lifestyles and on-the-go consumption. This focus on convenience ensures that healthy whole grain options are easily accessible for consumers at any time.
  • Sustainable Sourcing and Ethical Production: Sustainability is becoming a crucial differentiating factor. Brands are emphasizing ethically sourced ingredients, environmentally friendly packaging, and transparent supply chains. Consumers are increasingly valuing products from companies that demonstrate a commitment to environmental responsibility.

These trends are reshaping the whole grain drink market by pushing for more health-centric, diverse, convenient, and ethically produced options. The industry is moving towards a future where whole grain drinks are integral to a holistic and sustainable approach to daily nutrition.

Recent Developments in the Whole Grain Drink Market

The whole grain drink market is undergoing rapid evolution, influenced by increasing health consciousness and a desire for convenient, nutritious options. These developments are leading to a more diversified and technologically advanced product landscape, catering to a wide array of consumer needs and preferences.

  • Innovation in Processing Technologies: Recent advancements in milling, extrusion, and cold extrusion techniques allow for better retention of nutrients, improved texture, and enhanced flavor profiles in whole grain drinks. These technologies address traditional sensory challenges associated with whole grains, making drinks more palatable and appealing.
  • Rise of Plant-Based Whole Grain Drinks: A significant development is the proliferation of whole grain drinks derived from plant sources like oats, almonds, and rice, often positioned as dairy alternatives. This caters to the growing vegan and plant-based consumer segments, leveraging whole grains for added nutritional value and creamy textures.
  • Fortification with Functional Ingredients: Manufacturers are increasingly fortifying whole grain drinks with additional functional ingredients such as probiotics for gut health, vitamins (e.g., Vitamin D, B12), minerals (e.g., calcium), and proteins. This enhances the perceived health benefits and broadens their appeal as functional beverages.
  • Development of Low-Sugar and No-Sugar Options: Responding to global health trends, there's a strong focus on developing whole grain drinks with reduced or no added sugars, often using natural sweeteners or leveraging the inherent sweetness of grains. This addresses concerns about sugar intake and appeals to health-conscious consumers.
  • Expansion of Flavor Profiles and Customization: Beyond traditional plain varieties, the market is seeing an influx of diverse and innovative flavor combinations for whole grain drinks. This includes fruit-infused, spiced, and even savory options, along with personalized nutrition services offering customized blends to meet individual dietary needs.

These developments are impacting the whole grain drink market by making products more nutritious, palatable, diverse, and accessible. They are transforming whole grain drinks from a niche segment into a mainstream and highly innovative category within the beverage industry.

Strategic Growth Opportunities in the Whole Grain Drink Market

The whole grain drink market offers significant strategic growth opportunities across various applications, driven by evolving consumer lifestyles and health priorities. Capitalizing on these opportunities requires targeted product development and marketing strategies to meet specific consumer demands.

  • Breakfast and Meal Replacement: A primary growth opportunity lies in positioning whole grain drinks as convenient and nutritious breakfast options or meal replacements. Developing fortified drinks with balanced macronutrients (protein, fiber, healthy fats) can cater to busy consumers seeking a quick and wholesome start to their day.
  • Sports and Active Nutrition: Whole grain drinks can be strategically targeted at athletes and active individuals as a source of sustained energy and post-workout recovery. Formulations combining whole grains with protein and electrolytes can appeal to this segment, offering a natural and complex carbohydrate source.
  • Digestive Health and Gut Wellness: Given the high fiber content of whole grains, promoting drinks for digestive health and gut wellness is a strong growth opportunity. Products enriched with prebiotics and probiotics can appeal to consumers seeking to improve their gut microbiome and alleviate digestive issues.
  • Children's Nutrition: Developing child-friendly whole grain drinks with appealing flavors and textures, fortified with essential vitamins and minerals for growth and development, presents a significant opportunity. This addresses parental concerns about healthy beverage choices for their children, offering a nutritious alternative to sugary drinks.
  • Senior Nutrition: As the global senior population grows, there's an increasing demand for easily digestible and nutrient-dense beverages. Whole grain drinks, potentially fortified with calcium, Vitamin D, and protein, can cater to the specific nutritional needs of seniors, supporting bone health and overall vitality.

These opportunities are impacting the whole grain drink market by driving specialized product development and market segmentation. By focusing on particular consumer needs and application contexts, manufacturers can unlock new revenue streams and establish stronger market positions.

Whole Grain Drink Market Driver and Challenges

The whole grain drink market is influenced by a dynamic interplay of factors, where significant drivers propel its growth, while notable challenges necessitate continuous innovation and strategic adaptation. Understanding these technological, economic, and regulatory forces is vital for industry participants.

The factors responsible for driving the whole grain drink market include:

1. Rising Health and Wellness Consciousness: Consumers are increasingly prioritizing healthier food and beverage choices, seeking products that offer functional benefits beyond basic nutrition. Whole grain drinks, with their inherent fiber and nutrient content, align perfectly with this growing health and wellness trend, driving demand.

2. Increasing Demand for Plant-Based Diets: The global shift towards vegan, vegetarian, and flexitarian diets is a significant driver. Whole grain drinks, often plant-based, provide a natural and nutritious alternative to dairy or other animal-derived beverages, appealing to a growing segment of consumers.

3. Growing Prevalence of Lifestyle Diseases: The rising incidence of chronic diseases like diabetes, obesity, and heart disease is prompting consumers to seek foods that can help manage or prevent these conditions. Whole grains are known for their role in blood sugar control and cardiovascular health, boosting demand for related drinks.

4. Convenience and On-the-Go Consumption: Modern busy lifestyles drive demand for convenient and ready-to-consume food and beverage options. Whole grain drinks in RTD formats or easy-to-mix powders offer a quick, nutritious solution for breakfast, snacks, or meal replacements, fitting seamlessly into consumers' routines.

5. Innovation in Product Formulation and Processing: Continuous advancements in food science enable manufacturers to create more palatable, stable, and nutrient-rich whole grain drinks. Improved processing techniques and diverse ingredient combinations are overcoming sensory barriers and expanding product offerings, attracting a wider consumer base.

Challenges in the whole grain drink market are:

1. Sensory and Palatability Issues: Whole grains can sometimes impart a gritty texture, strong taste, or earthy flavor that may not appeal to all consumers, especially those accustomed to refined grain products. Overcoming these sensory challenges while retaining nutritional integrity is a significant hurdle for manufacturers.

2. Limited Shelf Life and Stability: The presence of whole grain components (bran and germ) can sometimes reduce the shelf life of drinks due to enzymatic activity or lipid oxidation. Maintaining stability and freshness without excessive processing or artificial preservatives is a technical challenge.

3. Consumer Education and Awareness: Despite growing health consciousness, many consumers may still lack a full understanding of the specific health benefits of whole grains in liquid form or how they differ from refined grain products. Educating the public effectively about these benefits is crucial for wider market penetration.

The impact of these drivers and challenges is a market experiencing rapid innovation and growth, primarily fueled by consumer desire for healthier, convenient, and plant-based options. However, addressing taste and texture preferences, ensuring product stability, and enhancing consumer education are critical for the sustained and widespread success of whole grain drinks.

List of Whole Grain Drink Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies whole grain drink companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the whole grain drink companies profiled in this report include-

  • Nestle
  • Odwalla
  • Juiceology
  • Natura Foods
  • Campbell Soup
  • NOW Foods
  • Unisoy
  • Similac
  • Enfamil
  • Weiwei Group

Whole Grain Drink Market by Segment

The study includes a forecast for the global whole grain drink market by type, application, and region.

Whole Grain Drink Market by Type [Value from 2019 to 2031]:

  • Powder
  • RTD

Whole Grain Drink Market by Application [Value from 2019 to 2031]:

  • Supermarkets
  • Online Retailers
  • Convenient Stores
  • Others

Country Wise Outlook for the Whole Grain Drink Market

The whole grain drink market is experiencing robust growth, propelled by increasing consumer awareness of health benefits, a rising preference for plant-based diets, and the demand for convenient, nutritious beverages. Innovations in processing technology and diversification of grain types are key drivers, as consumers seek functional drinks that support digestive health, weight management, and overall well-being.

  • United States: The US market is seeing a surge in fiber-rich and plant-based whole grain drinks, driven by health-conscious consumers and the popularity of gluten-free options. Manufacturers are incorporating ingredients like oats, quinoa, and chia seeds, with a focus on clean labels, functional benefits, and convenient ready-to-drink (RTD) formats to cater to busy lifestyles.
  • China: China's whole grain drink market is expanding rapidly, influenced by rising health awareness and government initiatives promoting healthier diets. There's significant research into improving the texture and sensory characteristics of whole grain products, leveraging processing technologies like grinding, sprouting, and fermentation to overcome traditional taste barriers for Chinese consumers.
  • Germany: Germany's market for whole grain drinks emphasizes clean-label, organic, and sustainably sourced products, aligning with strong consumer preferences. Developments include innovations in fiber-rich plant-based dairy alternatives and minimally processed cereals, often leveraging the country's historical appreciation for whole grains like rye, while also catering to gluten-free demands.
  • India: India's whole grain drink market is experiencing growth as part of its broader non-alcoholic beverage expansion, driven by a youthful population and expanding middle class. While specific whole grain drink developments are less detailed, the overall trend towards healthy, low-sugar, and functional beverages, including those with natural ingredients like probiotics and adaptogens, is significant.
  • Japan: Japan's market shows a notable shift towards healthier RTD beverages, including whole grain-infused options. For instance, recent developments include the launch of whole oats RTD coffee beverages, providing dietary fiber and heart-healthy beta-glucan. The focus is on reduced sugar content and enhanced functional ingredients to meet consumer demands for wellness.

Features of the Global Whole Grain Drink Market

  • Market Size Estimates: Whole grain drink market size estimation in terms of value ($B).
  • Trend and Forecast Analysis: Market trends (2019 to 2024) and forecast (2025 to 2031) by various segments and regions.
  • Segmentation Analysis: Whole grain drink market size by type, application, and region in terms of value ($B).
  • Regional Analysis: Whole grain drink market breakdown by North America, Europe, Asia Pacific, and Rest of the World.
  • Growth Opportunities: Analysis of growth opportunities in different types, applications, and regions for the whole grain drink market.
  • Strategic Analysis: This includes M&A, new product development, and competitive landscape of the whole grain drink market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

This report answers following 11 key questions:

  • Q.1. What are some of the most promising, high-growth opportunities for the whole grain drink market by type (powder and RTD), application (supermarkets, online retailers, convenient stores, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
  • Q.2. Which segments will grow at a faster pace and why?
  • Q.3. Which region will grow at a faster pace and why?
  • Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
  • Q.5. What are the business risks and competitive threats in this market?
  • Q.6. What are the emerging trends in this market and the reasons behind them?
  • Q.7. What are some of the changing demands of customers in the market?
  • Q.8. What are the new developments in the market? Which companies are leading these developments?
  • Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
  • Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
  • Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Market Overview

  • 2.1 Background and Classifications
  • 2.2 Supply Chain

3. Market Trends & Forecast Analysis

  • 3.2 Industry Drivers and Challenges
  • 3.3 PESTLE Analysis
  • 3.4 Patent Analysis
  • 3.5 Regulatory Environment

4. Global Whole Grain Drink Market by Type

  • 4.1 Overview
  • 4.2 Attractiveness Analysis by Type
  • 4.3 Powder: Trends and Forecast (2019-2031)
  • 4.4 RTD: Trends and Forecast (2019-2031)

5. Global Whole Grain Drink Market by Application

  • 5.1 Overview
  • 5.2 Attractiveness Analysis by Application
  • 5.3 Supermarkets: Trends and Forecast (2019-2031)
  • 5.4 Online Retailers: Trends and Forecast (2019-2031)
  • 5.5 Convenient stores: Trends and Forecast (2019-2031)
  • 5.6 Others: Trends and Forecast (2019-2031)

6. Regional Analysis

  • 6.1 Overview
  • 6.2 Global Whole Grain Drink Market by Region

7. North American Whole Grain Drink Market

  • 7.1 Overview
  • 7.2 North American Whole Grain Drink Market by Type
  • 7.3 North American Whole Grain Drink Market by Application
  • 7.4 United States Whole Grain Drink Market
  • 7.5 Mexican Whole Grain Drink Market
  • 7.6 Canadian Whole Grain Drink Market

8. European Whole Grain Drink Market

  • 8.1 Overview
  • 8.2 European Whole Grain Drink Market by Type
  • 8.3 European Whole Grain Drink Market by Application
  • 8.4 German Whole Grain Drink Market
  • 8.5 French Whole Grain Drink Market
  • 8.6 Spanish Whole Grain Drink Market
  • 8.7 Italian Whole Grain Drink Market
  • 8.8 United Kingdom Whole Grain Drink Market

9. APAC Whole Grain Drink Market

  • 9.1 Overview
  • 9.2 APAC Whole Grain Drink Market by Type
  • 9.3 APAC Whole Grain Drink Market by Application
  • 9.4 Japanese Whole Grain Drink Market
  • 9.5 Indian Whole Grain Drink Market
  • 9.6 Chinese Whole Grain Drink Market
  • 9.7 South Korean Whole Grain Drink Market
  • 9.8 Indonesian Whole Grain Drink Market

10. ROW Whole Grain Drink Market

  • 10.1 Overview
  • 10.2 ROW Whole Grain Drink Market by Type
  • 10.3 ROW Whole Grain Drink Market by Application
  • 10.4 Middle Eastern Whole Grain Drink Market
  • 10.5 South American Whole Grain Drink Market
  • 10.6 African Whole Grain Drink Market

11. Competitor Analysis

  • 11.1 Product Portfolio Analysis
  • 11.2 Operational Integration
  • 11.3 Porter's Five Forces Analysis
    • Competitive Rivalry
    • Bargaining Power of Buyers
    • Bargaining Power of Suppliers
    • Threat of Substitutes
    • Threat of New Entrants
  • 11.4 Market Share Analysis

12. Opportunities & Strategic Analysis

  • 12.1 Value Chain Analysis
  • 12.2 Growth Opportunity Analysis
    • 12.2.1 Growth Opportunities by Type
    • 12.2.2 Growth Opportunities by Application
  • 12.3 Emerging Trends in the Global Whole Grain Drink Market
  • 12.4 Strategic Analysis
    • 12.4.1 New Product Development
    • 12.4.2 Certification and Licensing
    • 12.4.3 Mergers, Acquisitions, Agreements, Collaborations, and Joint Ventures

13. Company Profiles of the Leading Players Across the Value Chain

  • 13.1 Competitive Analysis
  • 13.2 Nestle
    • Company Overview
    • Whole Grain Drink Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 13.3 Odwalla
    • Company Overview
    • Whole Grain Drink Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 13.4 Juiceology
    • Company Overview
    • Whole Grain Drink Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 13.5 Natura Foods
    • Company Overview
    • Whole Grain Drink Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 13.6 Campbell Soup
    • Company Overview
    • Whole Grain Drink Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 13.7 NOW Foods
    • Company Overview
    • Whole Grain Drink Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 13.8 Unisoy
    • Company Overview
    • Whole Grain Drink Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 13.9 Similac
    • Company Overview
    • Whole Grain Drink Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 13.10 Enfamil
    • Company Overview
    • Whole Grain Drink Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 13.11 Weiwei Group
    • Company Overview
    • Whole Grain Drink Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing

14. Appendix

  • 14.1 List of Figures
  • 14.2 List of Tables
  • 14.3 Research Methodology
  • 14.4 Disclaimer
  • 14.5 Copyright
  • 14.6 Abbreviations and Technical Units
  • 14.7 About Us
  • 14.8 Contact Us

List of Figures

  • Figure 1.1: Trends and Forecast for the Global Whole Grain Drink Market
  • Figure 2.1: Usage of Whole Grain Drink Market
  • Figure 2.2: Classification of the Global Whole Grain Drink Market
  • Figure 2.3: Supply Chain of the Global Whole Grain Drink Market
  • Figure 3.1: Driver and Challenges of the Whole Grain Drink Market
  • Figure 3.2: PESTLE Analysis
  • Figure 3.3: Patent Analysis
  • Figure 3.4: Regulatory Environment
  • Figure 4.1: Global Whole Grain Drink Market by Type in 2019, 2024, and 2031
  • Figure 4.2: Trends of the Global Whole Grain Drink Market ($B) by Type
  • Figure 4.3: Forecast for the Global Whole Grain Drink Market ($B) by Type
  • Figure 4.4: Trends and Forecast for Powder in the Global Whole Grain Drink Market (2019-2031)
  • Figure 4.5: Trends and Forecast for RTD in the Global Whole Grain Drink Market (2019-2031)
  • Figure 5.1: Global Whole Grain Drink Market by Application in 2019, 2024, and 2031
  • Figure 5.2: Trends of the Global Whole Grain Drink Market ($B) by Application
  • Figure 5.3: Forecast for the Global Whole Grain Drink Market ($B) by Application
  • Figure 5.4: Trends and Forecast for Supermarkets in the Global Whole Grain Drink Market (2019-2031)
  • Figure 5.5: Trends and Forecast for Online Retailers in the Global Whole Grain Drink Market (2019-2031)
  • Figure 5.6: Trends and Forecast for Convenient stores in the Global Whole Grain Drink Market (2019-2031)
  • Figure 5.7: Trends and Forecast for Others in the Global Whole Grain Drink Market (2019-2031)
  • Figure 6.1: Trends of the Global Whole Grain Drink Market ($B) by Region (2019-2024)
  • Figure 6.2: Forecast for the Global Whole Grain Drink Market ($B) by Region (2025-2031)
  • Figure 7.1: North American Whole Grain Drink Market by Type in 2019, 2024, and 2031
  • Figure 7.2: Trends of the North American Whole Grain Drink Market ($B) by Type (2019-2024)
  • Figure 7.3: Forecast for the North American Whole Grain Drink Market ($B) by Type (2025-2031)
  • Figure 7.4: North American Whole Grain Drink Market by Application in 2019, 2024, and 2031
  • Figure 7.5: Trends of the North American Whole Grain Drink Market ($B) by Application (2019-2024)
  • Figure 7.6: Forecast for the North American Whole Grain Drink Market ($B) by Application (2025-2031)
  • Figure 7.7: Trends and Forecast for the United States Whole Grain Drink Market ($B) (2019-2031)
  • Figure 7.8: Trends and Forecast for the Mexican Whole Grain Drink Market ($B) (2019-2031)
  • Figure 7.9: Trends and Forecast for the Canadian Whole Grain Drink Market ($B) (2019-2031)
  • Figure 8.1: European Whole Grain Drink Market by Type in 2019, 2024, and 2031
  • Figure 8.2: Trends of the European Whole Grain Drink Market ($B) by Type (2019-2024)
  • Figure 8.3: Forecast for the European Whole Grain Drink Market ($B) by Type (2025-2031)
  • Figure 8.4: European Whole Grain Drink Market by Application in 2019, 2024, and 2031
  • Figure 8.5: Trends of the European Whole Grain Drink Market ($B) by Application (2019-2024)
  • Figure 8.6: Forecast for the European Whole Grain Drink Market ($B) by Application (2025-2031)
  • Figure 8.7: Trends and Forecast for the German Whole Grain Drink Market ($B) (2019-2031)
  • Figure 8.8: Trends and Forecast for the French Whole Grain Drink Market ($B) (2019-2031)
  • Figure 8.9: Trends and Forecast for the Spanish Whole Grain Drink Market ($B) (2019-2031)
  • Figure 8.10: Trends and Forecast for the Italian Whole Grain Drink Market ($B) (2019-2031)
  • Figure 8.11: Trends and Forecast for the United Kingdom Whole Grain Drink Market ($B) (2019-2031)
  • Figure 9.1: APAC Whole Grain Drink Market by Type in 2019, 2024, and 2031
  • Figure 9.2: Trends of the APAC Whole Grain Drink Market ($B) by Type (2019-2024)
  • Figure 9.3: Forecast for the APAC Whole Grain Drink Market ($B) by Type (2025-2031)
  • Figure 9.4: APAC Whole Grain Drink Market by Application in 2019, 2024, and 2031
  • Figure 9.5: Trends of the APAC Whole Grain Drink Market ($B) by Application (2019-2024)
  • Figure 9.6: Forecast for the APAC Whole Grain Drink Market ($B) by Application (2025-2031)
  • Figure 9.7: Trends and Forecast for the Japanese Whole Grain Drink Market ($B) (2019-2031)
  • Figure 9.8: Trends and Forecast for the Indian Whole Grain Drink Market ($B) (2019-2031)
  • Figure 9.9: Trends and Forecast for the Chinese Whole Grain Drink Market ($B) (2019-2031)
  • Figure 9.10: Trends and Forecast for the South Korean Whole Grain Drink Market ($B) (2019-2031)
  • Figure 9.11: Trends and Forecast for the Indonesian Whole Grain Drink Market ($B) (2019-2031)
  • Figure 10.1: ROW Whole Grain Drink Market by Type in 2019, 2024, and 2031
  • Figure 10.2: Trends of the ROW Whole Grain Drink Market ($B) by Type (2019-2024)
  • Figure 10.3: Forecast for the ROW Whole Grain Drink Market ($B) by Type (2025-2031)
  • Figure 10.4: ROW Whole Grain Drink Market by Application in 2019, 2024, and 2031
  • Figure 10.5: Trends of the ROW Whole Grain Drink Market ($B) by Application (2019-2024)
  • Figure 10.6: Forecast for the ROW Whole Grain Drink Market ($B) by Application (2025-2031)
  • Figure 10.7: Trends and Forecast for the Middle Eastern Whole Grain Drink Market ($B) (2019-2031)
  • Figure 10.8: Trends and Forecast for the South American Whole Grain Drink Market ($B) (2019-2031)
  • Figure 10.9: Trends and Forecast for the African Whole Grain Drink Market ($B) (2019-2031)
  • Figure 11.1: Porter's Five Forces Analysis of the Global Whole Grain Drink Market
  • Figure 11.2: Market Share (%) of Top Players in the Global Whole Grain Drink Market (2024)
  • Figure 12.1: Growth Opportunities for the Global Whole Grain Drink Market by Type
  • Figure 12.2: Growth Opportunities for the Global Whole Grain Drink Market by Application
  • Figure 12.3: Growth Opportunities for the Global Whole Grain Drink Market by Region
  • Figure 12.4: Emerging Trends in the Global Whole Grain Drink Market

List of Tables

  • Table 1.1: Growth Rate (%, 2023-2024) and CAGR (%, 2025-2031) of the Whole Grain Drink Market by Type and Application
  • Table 1.2: Attractiveness Analysis for the Whole Grain Drink Market by Region
  • Table 1.3: Global Whole Grain Drink Market Parameters and Attributes
  • Table 3.1: Trends of the Global Whole Grain Drink Market (2019-2024)
  • Table 3.2: Forecast for the Global Whole Grain Drink Market (2025-2031)
  • Table 4.1: Attractiveness Analysis for the Global Whole Grain Drink Market by Type
  • Table 4.2: Market Size and CAGR of Various Type in the Global Whole Grain Drink Market (2019-2024)
  • Table 4.3: Market Size and CAGR of Various Type in the Global Whole Grain Drink Market (2025-2031)
  • Table 4.4: Trends of Powder in the Global Whole Grain Drink Market (2019-2024)
  • Table 4.5: Forecast for Powder in the Global Whole Grain Drink Market (2025-2031)
  • Table 4.6: Trends of RTD in the Global Whole Grain Drink Market (2019-2024)
  • Table 4.7: Forecast for RTD in the Global Whole Grain Drink Market (2025-2031)
  • Table 5.1: Attractiveness Analysis for the Global Whole Grain Drink Market by Application
  • Table 5.2: Market Size and CAGR of Various Application in the Global Whole Grain Drink Market (2019-2024)
  • Table 5.3: Market Size and CAGR of Various Application in the Global Whole Grain Drink Market (2025-2031)
  • Table 5.4: Trends of Supermarkets in the Global Whole Grain Drink Market (2019-2024)
  • Table 5.5: Forecast for Supermarkets in the Global Whole Grain Drink Market (2025-2031)
  • Table 5.6: Trends of Online Retailers in the Global Whole Grain Drink Market (2019-2024)
  • Table 5.7: Forecast for Online Retailers in the Global Whole Grain Drink Market (2025-2031)
  • Table 5.8: Trends of Convenient stores in the Global Whole Grain Drink Market (2019-2024)
  • Table 5.9: Forecast for Convenient stores in the Global Whole Grain Drink Market (2025-2031)
  • Table 5.10: Trends of Others in the Global Whole Grain Drink Market (2019-2024)
  • Table 5.11: Forecast for Others in the Global Whole Grain Drink Market (2025-2031)
  • Table 6.1: Market Size and CAGR of Various Regions in the Global Whole Grain Drink Market (2019-2024)
  • Table 6.2: Market Size and CAGR of Various Regions in the Global Whole Grain Drink Market (2025-2031)
  • Table 7.1: Trends of the North American Whole Grain Drink Market (2019-2024)
  • Table 7.2: Forecast for the North American Whole Grain Drink Market (2025-2031)
  • Table 7.3: Market Size and CAGR of Various Type in the North American Whole Grain Drink Market (2019-2024)
  • Table 7.4: Market Size and CAGR of Various Type in the North American Whole Grain Drink Market (2025-2031)
  • Table 7.5: Market Size and CAGR of Various Application in the North American Whole Grain Drink Market (2019-2024)
  • Table 7.6: Market Size and CAGR of Various Application in the North American Whole Grain Drink Market (2025-2031)
  • Table 7.7: Trends and Forecast for the United States Whole Grain Drink Market (2019-2031)
  • Table 7.8: Trends and Forecast for the Mexican Whole Grain Drink Market (2019-2031)
  • Table 7.9: Trends and Forecast for the Canadian Whole Grain Drink Market (2019-2031)
  • Table 8.1: Trends of the European Whole Grain Drink Market (2019-2024)
  • Table 8.2: Forecast for the European Whole Grain Drink Market (2025-2031)
  • Table 8.3: Market Size and CAGR of Various Type in the European Whole Grain Drink Market (2019-2024)
  • Table 8.4: Market Size and CAGR of Various Type in the European Whole Grain Drink Market (2025-2031)
  • Table 8.5: Market Size and CAGR of Various Application in the European Whole Grain Drink Market (2019-2024)
  • Table 8.6: Market Size and CAGR of Various Application in the European Whole Grain Drink Market (2025-2031)
  • Table 8.7: Trends and Forecast for the German Whole Grain Drink Market (2019-2031)
  • Table 8.8: Trends and Forecast for the French Whole Grain Drink Market (2019-2031)
  • Table 8.9: Trends and Forecast for the Spanish Whole Grain Drink Market (2019-2031)
  • Table 8.10: Trends and Forecast for the Italian Whole Grain Drink Market (2019-2031)
  • Table 8.11: Trends and Forecast for the United Kingdom Whole Grain Drink Market (2019-2031)
  • Table 9.1: Trends of the APAC Whole Grain Drink Market (2019-2024)
  • Table 9.2: Forecast for the APAC Whole Grain Drink Market (2025-2031)
  • Table 9.3: Market Size and CAGR of Various Type in the APAC Whole Grain Drink Market (2019-2024)
  • Table 9.4: Market Size and CAGR of Various Type in the APAC Whole Grain Drink Market (2025-2031)
  • Table 9.5: Market Size and CAGR of Various Application in the APAC Whole Grain Drink Market (2019-2024)
  • Table 9.6: Market Size and CAGR of Various Application in the APAC Whole Grain Drink Market (2025-2031)
  • Table 9.7: Trends and Forecast for the Japanese Whole Grain Drink Market (2019-2031)
  • Table 9.8: Trends and Forecast for the Indian Whole Grain Drink Market (2019-2031)
  • Table 9.9: Trends and Forecast for the Chinese Whole Grain Drink Market (2019-2031)
  • Table 9.10: Trends and Forecast for the South Korean Whole Grain Drink Market (2019-2031)
  • Table 9.11: Trends and Forecast for the Indonesian Whole Grain Drink Market (2019-2031)
  • Table 10.1: Trends of the ROW Whole Grain Drink Market (2019-2024)
  • Table 10.2: Forecast for the ROW Whole Grain Drink Market (2025-2031)
  • Table 10.3: Market Size and CAGR of Various Type in the ROW Whole Grain Drink Market (2019-2024)
  • Table 10.4: Market Size and CAGR of Various Type in the ROW Whole Grain Drink Market (2025-2031)
  • Table 10.5: Market Size and CAGR of Various Application in the ROW Whole Grain Drink Market (2019-2024)
  • Table 10.6: Market Size and CAGR of Various Application in the ROW Whole Grain Drink Market (2025-2031)
  • Table 10.7: Trends and Forecast for the Middle Eastern Whole Grain Drink Market (2019-2031)
  • Table 10.8: Trends and Forecast for the South American Whole Grain Drink Market (2019-2031)
  • Table 10.9: Trends and Forecast for the African Whole Grain Drink Market (2019-2031)
  • Table 11.1: Product Mapping of Whole Grain Drink Suppliers Based on Segments
  • Table 11.2: Operational Integration of Whole Grain Drink Manufacturers
  • Table 11.3: Rankings of Suppliers Based on Whole Grain Drink Revenue
  • Table 12.1: New Product Launches by Major Whole Grain Drink Producers (2019-2024)
  • Table 12.2: Certification Acquired by Major Competitor in the Global Whole Grain Drink Market