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市场调查报告书
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1865762

红酒市场报告:趋势、预测与竞争分析(至2031年)

Red Wine Market Report: Trends, Forecast and Competitive Analysis to 2031

出版日期: | 出版商: Lucintel | 英文 150 Pages | 商品交期: 3个工作天内

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由于在连锁零售、超市、便利商店和电商平台等领域蕴藏着巨大的发展机会,全球红酒市场前景看好。预计2025年至2031年间,全球红酒市场将以5%的复合年增长率成长。推动该市场成长的关键因素包括消费者对高端酒类饮品的偏好增强、人们对红酒健康益处的认知不断提高以及社交饮酒文化的兴起。

  • 根据 Lucintel 的预测,在预测期内,赤霞珠葡萄酒有望成为所有产品类型中成长率最高的。
  • 按销售管道,电子商务平台预计将呈现最高的成长率。
  • 从区域来看,预计亚太地区在预测期内将达到最高的成长率。

红葡萄酒市场的新趋势

受消费者价值观转变、技术创新以及对更多元化、更负责任的消费体验的需求等因素影响,红酒市场正经历着剧烈的变化。这些趋势促使酒庄调整其生产、行销和分销策略。

  • 永续性和有机趋势:消费者对有机种植、生物动力法和永续生产的红酒的需求日益增长,这是一个显着的趋势。消费者越来越重视环保做法,例如减少化学品使用、节约用水和环保包装(例如,更轻的瓶子、替代容器),这促使相关认证和绿色环保措施激增。
  • 优质葡萄酒与匠心工艺:儘管面临经济压力,消费者仍愿意为优质手工红葡萄酒支付更高的价格。这一趋势反映了消费者行为的转变,他们更加註重“少即是多”,关注葡萄酒的产地、独特的风土以及酒瓶背后的故事,从而提升了人们对红葡萄酒的认知和鑑赏力。
  • 探索其他品种和产区:气候变迁和消费者的好奇心正推动着人们对来自气候较冷和鲜为人知产区的红酒品种的兴趣。酿酒师们正在尝试种植耐旱葡萄品种,并在新的风土条件下种植传统品种,从而酿造出更多样化的红酒,这些葡萄酒注重清新口感和独特的风味特征。
  • 电子商务和直销管道:线上销售平台和直销模式的快速普及是关键趋势。酒庄正投资于用户友好的网站、订阅服务和数位行销,以直接接触消费者,提供更便利的购物体验、个人化提案和独家产品。
  • 体验式行销与葡萄酒旅游:品牌正致力于为消费者提供身临其境型体验,例如葡萄园之旅、葡萄酒品嚐、葡萄采摘活动等。这一趋势超越了单纯的消费,旨在培养消费者与品牌和红酒酿造过程更深层的互动和情感联繫,尤其吸引年轻一代。

这些新兴趋势正在从根本上重塑红酒市场,它们透过推广永续的做法、不断增长的对优质多样化产品的需求以及利用数位平台直接与消费者互动,推动该行业朝着更具环保意识、质量驱动和体验导向的未来发展。

红葡萄酒市场的最新趋势

近年来,受消费者行为改变、葡萄栽培技术进步以及人们对环境和社会责任日益关注等因素的影响,红酒市场正经历几个重要的发展趋势。这些创新正在提升产品质量,扩大供应范围,并增强市场吸引力。

  • 有机和生物动力红酒的成长:近年来,有机和生物动力红酒的生产和消费迅速增长,这是一个值得关注的趋势。为了回应消费者日益增长的健康和环保意识,酒庄正在采用永续的耕作方式,经过认证的环保红酒也变得越来越普及。
  • 轻盈清新的红酒风格正在兴起:酒体轻盈、果香浓郁、酒精浓度较低的红酒正逐渐成为明显的趋势。这迎合了消费者对更百搭的「畅饮型葡萄酒」的偏好,这类葡萄酒适合在各种场合享用,而消费者也逐渐摒弃了以往厚重、高酒精度的红葡萄酒。
  • 替代包装创新:近期趋势包括越来越多地采用传统玻璃瓶以外的替代包装形式。例如罐装红酒、衬袋纸盒和单份包装。这些创新具有便利、便携和减少碳足迹的优点,更受年轻消费族群和户外消费场景的青睐。
  • 先进的葡萄栽培和酿酒技术:市场正在见证精准葡萄栽培技术的进步,包括利用无人机和感测器监测葡萄园以及人工智慧驱动的酿酒分析。这些技术有助于优化葡萄品质、应对气候变迁、确保稳定生产,并有助于提高红酒的品质。
  • 销售和行销领域的数位转型:关键发展包括电子商务平台的扩张、直接面向消费者 (DTC) 的销售以及数位行销策略(例如社交媒体、影响者合作)的进步,这些都有助于红酒品牌扩大市场覆盖范围、实现个人化产品提案,并更好地与消费者互动和教育消费者。

这些近期趋势正透过提高产品永续性、扩大供应范围以及与现代消费者生活方式的契合度,对红酒市场产生重大影响。为了满足不断变化的偏好和消费习惯,该行业正积极拥抱创新,并丰富产品种类。

目录

第一章执行摘要

第二章 市场概览

  • 背景和分类
  • 供应链

第三章:市场趋势与预测分析

  • 产业驱动因素与挑战
  • PESTLE分析
  • 专利分析
  • 法规环境

第四章 全球红酒市场(依产品类型划分)

  • 概述
  • 吸引力分析:依产品类型
  • 设拉子:趋势与预测(2019-2031)
  • 梅洛:趋势与预测(2019-2031)
  • 赤霞珠:趋势与预测(2019-2031)
  • 黑皮诺:趋势与预测(2019-2031)
  • Barbera:趋势与预测(2019-2031)
  • 乳酪馅饼:趋势与预测(2019-2031)
  • 波尔多:趋势与预测(2019-2031)
  • 品丽珠:趋势与预测(2019-2031)
  • 其他:趋势与预测(2019-2031 年)

第五章 全球红酒市场(依酒体类型划分)

  • 概述
  • 吸引力分析:依体型划分
  • 莱特博迪:趋势与预测(2019-2031)
  • 中型醇度咖啡:趋势与预测(2019-2031)
  • 全身:趋势与预测(2019-2031)

第六章:全球红酒市场(依甜度划分)

  • 概述
  • 吸引力分析:依甜度水平
  • 干旱:趋势与预测(2019-2031 年)
  • 半甜:趋势与预测(2019-2031)
  • 套件:趋势与预测(2019-2031)

7. 全球红酒市场依销售管道

  • 概述
  • 吸引力分析:按销售管道划分
  • 组织零售:趋势与预测(2019-2031)
  • 杂货店:趋势与预测(2019-2031)
  • 便利商店:趋势与预测(2019-2031)
  • 电子商务平台:趋势与预测(2019-2031)
  • 其他:趋势与预测(2019-2031 年)

第八章 区域分析

  • 概述
  • 全球红酒市场(按地区划分)

第九章 北美红酒市场

  • 概述
  • 北美红葡萄酒市场按产品类型划分
  • 北美红酒市场依销售管道划分
  • 美国红酒市场
  • 墨西哥红酒市场
  • 加拿大红酒市场

第十章:欧洲红酒市场

  • 概述
  • 欧洲红葡萄酒市场按产品类型划分
  • 欧洲红酒市场依销售管道划分
  • 德国红酒市场
  • 法国红酒市场
  • 西班牙红酒市场
  • 义大利红酒市场
  • 英国红酒市场

第十一章:亚太红酒市场

  • 概述
  • 亚太地区红酒市场依产品类型划分
  • 亚太地区红酒市场依销售管道划分
  • 日本红酒市场
  • 印度红酒市场
  • 中国红酒市场
  • 韩国红酒市场
  • 印尼红酒市场

第十二章 世界其他地区(ROW)红酒市场

  • 概述
  • ROW 红酒市场依产品类型划分
  • ROW红酒市场依销售管道划分
  • 中东红酒市场
  • 南美洲红酒市场
  • 非洲红酒市场

第十三章 竞争分析

  • 产品系列分析
  • 营运整合
  • 波特五力分析
    • 竞争对手之间的竞争
    • 买方议价能力
    • 供应商的议价能力
    • 替代品的威胁
    • 新进入者的威胁
  • 市占率分析

第十四章:机会与策略分析

  • 价值链分析
  • 成长机会分析
    • 按产品类型分類的成长机会
    • 发展机会:依体型划分
    • 成长机会:依甜度等级划分
    • 按销售管道分類的成长机会
  • 全球红酒市场的新趋势
  • 战略分析
    • 新产品开发
    • 认证和许可
    • 企业合併、协议、合作关係和合资企业

第十五章 价值链中主要企业的概况

  • 竞争分析
  • Accolade Wines Australia Limited
  • Casella Family Brands
  • Cavrio
  • Concha y Toro
  • Constellation Brands
  • Diageo
  • E & J Gallo
  • Grupo Penaflor
  • The Wine Group
  • Treasury Wine Estates

第十六章附录

  • 图表清单
  • 表格列表
  • 分析方法
  • 免责声明
  • 版权
  • 简称和技术单位
  • 关于 Lucintel
  • 询问

The future of the global red wine market looks promising with opportunities in the modern trade, grocery store, convenience store, and e-commerce platform markets. The global red wine market is expected to grow with a CAGR of 5% from 2025 to 2031. The major drivers for this market are the increasing consumer preference for premium alcoholic beverages, the rising awareness about health benefits of red wine, and the growing popularity of social drinking culture.

  • Lucintel forecasts that, within the product type category, cabernet sauvignon is expected to witness the highest growth over the forecast period.
  • Within the sales channel category, e-commerce platform is expected to witness the highest growth.
  • In terms of region, APAC is expected to witness the highest growth over the forecast period.

Emerging Trends in the Red Wine Market

The red wine market is experiencing dynamic shifts, influenced by evolving consumer values, technological innovation, and a desire for more diverse and responsible consumption experiences. These trends are prompting wineries to adapt their production, marketing, and distribution strategies.

  • Sustainability and Organic Focus: A significant trend is the increasing demand for organic, biodynamic, and sustainably produced red wines. Consumers are prioritizing environmentally friendly practices, including reduced chemical use, water conservation, and eco-conscious packaging (e.g., lighter bottles, alternative formats), leading to a surge in certifications and green initiatives.
  • Premiumization and Craftsmanship: Despite economic pressures, consumers are showing a willingness to pay more for high-quality, artisanal, and premium red wines. This trend reflects a shift towards "drinking less but better," with a focus on provenance, unique terroir, and the story behind the bottle, elevating the perception and value of red wine.
  • Exploration of Alternative Varieties and Regions: Climate change and consumer curiosity are driving interest in red wine varieties from cooler climates or lesser-known regions. Winemakers are experimenting with drought-resistant grapes or planting traditional varieties in new terroirs, leading to a diversification of red wine offerings that emphasize freshness and unique flavor profiles.
  • E-commerce and Direct-to-Consumer Channels: The accelerated adoption of online sales platforms and direct-to-consumer models is a crucial trend. Wineries are investing in user-friendly websites, subscription services, and digital marketing to reach consumers directly, offering greater convenience, personalized recommendations, and access to exclusive releases.
  • Experiential Marketing and Wine Tourism: Brands are increasingly focusing on creating immersive experiences for consumers, such as vineyard tours, wine tastings, and harvest events. This trend extends beyond mere consumption, fostering deeper engagement and an emotional connection with the brand and the red wine-making process, particularly appealing to younger generations.

These emerging trends are fundamentally reshaping the red wine market by promoting sustainable practices, driving demand for premium and diverse offerings, and leveraging digital platforms for direct consumer engagement. The industry is evolving towards a more environmentally conscious, quality-driven, and experience-oriented future.

Recent Developments in the Red Wine Market

The red wine market has seen several pivotal recent developments, driven by changing consumer behaviors, technological advancements in viticulture, and a heightened focus on environmental and social responsibility. These innovations are enhancing product quality, accessibility, and market appeal.

  • Growth in Organic and Biodynamic Red Wines: A significant recent development is the rapid expansion of organic and biodynamic red wine production and consumption. Driven by consumer health awareness and environmental concerns, wineries are adopting sustainable farming practices, leading to a broader availability of certified eco-friendly red wine options.
  • Emergence of Lighter and Fresher Red Styles: There's a notable development towards lighter-bodied, fruit-forward red wines, often with lower alcohol content. This caters to a consumer preference for more versatile and "sessionable" wines that can be enjoyed in various settings, moving away from traditionally heavy, high-alcohol reds.
  • Innovation in Alternative Packaging: Recent developments include the increasing adoption of alternative packaging formats beyond traditional glass bottles, such as canned red wine, bag-in-box, and single-serve options. These innovations offer convenience, portability, reduced carbon footprint, and appeal to younger demographics and outdoor consumption occasions.
  • Advanced Viticulture and Winemaking Technologies: The market has seen developments in precision viticulture, including the use of drones and sensors for vineyard monitoring, and AI-driven insights for winemaking. These technologies help optimize grape quality, manage climate challenges, and ensure consistent production, impacting the quality of red wines.
  • Digital Transformation in Sales and Marketing: The expansion of e-commerce platforms, direct-to-consumer (DTC) sales, and digital marketing strategies (e.g., social media, influencer collaborations) is a key development. This enhances market reach for red wine brands, facilitates personalized recommendations, and allows for greater consumer engagement and education.

These recent developments are significantly impacting the red wine market by making products more sustainable, accessible, and aligned with modern consumer lifestyles. The industry is embracing technological innovation and diversifying its offerings to cater to evolving tastes and consumption habits.

Strategic Growth Opportunities in the Red Wine Market

The red wine market offers several strategic growth opportunities across key applications, driven by evolving consumer preferences, a growing appreciation for quality, and the increasing global reach of wine culture. Capitalizing on these opportunities is crucial for market players to expand their footprint and achieve sustainable growth.

  • Premium and Ultra-Premium Segment: Targeting affluent consumers with high-end, limited-edition, and collectible red wines offers significant growth. Focusing on exceptional quality, unique terroirs, sophisticated branding, and curated experiences can capture this profitable segment, driven by connoisseurship and investment opportunities.
  • Food Pairing and Culinary Integration: Emphasizing red wine's role in culinary experiences and food pairing provides a strong growth opportunity. Collaborating with chefs, restaurants, and food influencers to showcase versatile red wines that complement diverse cuisines can broaden consumption occasions and appeal to gastronomes.
  • Emerging Markets Penetration: Expanding into emerging markets, particularly in Asia (e.g., India, Southeast Asia) where wine consumption is growing from a low base, presents substantial long-term growth. Tailoring marketing strategies to local tastes and cultural nuances, alongside effective distribution networks, can unlock vast consumer potential.
  • Sustainable and Ethical Sourcing: Focusing on red wines produced with strong sustainability credentials (organic, biodynamic, carbon-neutral) offers a competitive advantage. This appeals to environmentally conscious consumers and aligns with corporate social responsibility, building brand loyalty and opening doors to eco-focused retail channels.
  • Direct-to-Consumer Sales and Wine Clubs: Investing in robust e-commerce platforms and developing wine club memberships offers a direct growth channel. This allows wineries to build direct relationships with consumers, offer personalized selections, and gain valuable customer data, bypassing traditional retail intermediaries and increasing profit margins.

These opportunities are significantly impacting the red wine market by driving premiumization, fostering deeper integration with culinary experiences, and expanding geographical reach into new consumer bases. By leveraging digital channels and emphasizing sustainability, the industry can achieve substantial growth and resonate with evolving consumer values.

Red Wine Market Driver and Challenges

The red wine market is influenced by a complex interplay of major drivers and challenges, including various technological, economic, and regulatory factors. These elements collectively shape market dynamics, influencing demand, innovation, and profitability across the industry.

The factors responsible for driving the red wine market include:

1. Increasing Health Consciousness: The growing awareness of potential health benefits associated with moderate red wine consumption (e.g., antioxidants) is a significant driver. This perception encourages consumption among health-conscious individuals and those seeking alternatives to other alcoholic beverages.

2. Rising Disposable Incomes: Globally, increasing disposable incomes, particularly in emerging economies and among middle-to-high-income segments, enable consumers to afford premium and higher-quality red wines. This economic uplift supports premiumization trends and expands the consumer base.

3. Cultural Significance and Culinary Integration: Red wine's deep cultural roots in many societies and its integral role in culinary traditions and social gatherings contribute to its enduring popularity. This cultural significance drives consistent demand and encourages exploration of diverse red wine varieties for food pairing.

4. Expansion of E-commerce and Digital Marketing: The widespread adoption of online retail channels and sophisticated digital marketing strategies significantly drives market reach. E-commerce platforms offer convenience, broader selection, and personalized recommendations, making red wine more accessible to a global audience.

5. Innovation in Viticulture and Winemaking: Continuous advancements in viticulture (e.g., vineyard management, disease resistance) and winemaking techniques (e.g., fermentation control, aging methods) improve the quality, consistency, and diversity of red wines. This innovation enhances consumer appeal and drives product differentiation.

Challenges in the red wine market are:

1. Changing Consumer Preferences: A significant challenge is the evolving consumer preference, particularly among younger demographics, towards lighter beverages, including white wines, rose, sparkling wines, and low/no-alcohol options. This trend can lead to a decline in red wine's market share in some regions.

2. Impact of Climate Change on Grape Production: Climate change poses a substantial long-term challenge, affecting grape yields, quality, and harvest times due to unpredictable weather patterns, rising temperatures, and increased extreme events. This can lead to production inconsistencies, higher costs, and impact the characteristic profiles of traditional red wines.

3. Stringent Regulations and Taxation: The red wine market faces complex and varying regulatory frameworks concerning production, labeling, marketing, and sales across different countries. High excise duties and taxes in many regions can increase product costs for consumers, acting as a barrier to consumption and market growth.

The red wine market is primarily driven by growing health awareness, rising disposable incomes, and its inherent cultural significance, further amplified by digital advancements and continuous innovation. However, it faces notable challenges from shifting consumer preferences towards lighter alternatives, the profound impact of climate change on viticulture, and complex regulatory landscapes that can impede growth and profitability.

List of Red Wine Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies red wine companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the red wine companies profiled in this report include-

  • Accolade Wines Australia Limited
  • Casella Family Brands
  • Cavrio
  • Concha y Toro
  • Constellation Brands
  • Diageo
  • E & J Gallo
  • Grupo Penaflor
  • The Wine Group
  • Treasury Wine Estates

Red Wine Market by Segment

The study includes a forecast for the global red wine market by product type, body type, sweetness level, sales channel, and region.

Red Wine Market by Product Type [Value from 2019 to 2031]:

  • Shiraz
  • Merlot
  • Cabernet Sauvignon
  • Pinot Noir
  • Barbera
  • Blaufrankisch
  • Bordeaux
  • Cabernet Franc
  • Others

Red Wine Market by Body Type [Value from 2019 to 2031]:

  • Light Bodied
  • Medium Bodied
  • Full-Bodied

Red Wine Market by Sweetness Level [Value from 2019 to 2031]:

  • Dry
  • Semi-sweet
  • Sweet

Red Wine Market by Sales Channel [Value from 2019 to 2031]:

  • Modern Trade
  • Grocery Stores
  • Convenience Stores
  • E-Commerce Platforms
  • Others

Red Wine Market by Region [Value from 2019 to 2031]:

  • North America
  • Europe
  • Asia Pacific
  • The Rest of the World

Country Wise Outlook for the Red Wine Market

The global red wine market is undergoing significant transformations, driven by evolving consumer preferences, increasing health consciousness, and a growing emphasis on sustainability. Technological advancements in viticulture and winemaking, alongside innovative marketing and distribution strategies, are shaping a dynamic landscape where premiumization and diverse consumption experiences are key.

  • United States: The U.S. red wine market is seeing a preference for premium, organic, and sustainable options, influenced by younger, health-conscious consumers. E-commerce and direct-to-consumer sales are expanding, while brands use storytelling and AI-driven personalization to engage consumers. Climate change is prompting innovation in vineyard management.
  • China: China's red wine market is cautiously optimistic after a slump, with imports showing growth due to Australian wine's return. While still dominant, red wine faces headwinds as white, sparkling, and low-alcohol wines gain traction. Digital channels, especially social commerce and KOL endorsements, are becoming crucial for sales and localized storytelling.
  • Germany: Germany's red wine market, though a significant segment, is experiencing a gradual decline in market share compared to white and rose wines. Price sensitivity among consumers is a challenge, with discounters popular. However, the market overall is seeing growth driven by sustainability initiatives, organic wines, and innovative packaging like lighter bottles and cans.
  • India: India's red wine market is projected for significant growth, driven by increasing prosperity, urbanization, and evolving consumer preferences. Red wines are particularly popular due to their perceived status and smoother profiles. Strategic branding, focused on prestige and familiarity, is crucial for success, with major cities like Mumbai, Bengaluru, and Delhi NCR driving demand.
  • Japan: Japan's red wine market shows steady growth, with increasing popularity of domestic wines alongside dominant imports. Government support for local wineries and a growing interest in wine culture are key drivers. Challenges include climatic conditions affecting grape yield and an aging workforce, but the market is embracing diverse offerings and premiumization.

Features of the Global Red Wine Market

  • Market Size Estimates: Red wine market size estimation in terms of value ($B).
  • Trend and Forecast Analysis: Market trends (2019 to 2024) and forecast (2025 to 2031) by various segments and regions.
  • Segmentation Analysis: Red wine market size by various segments, such as by product type, body type, sweetness level, sales channel, and region in terms of value ($B).
  • Regional Analysis: Red wine market breakdown by North America, Europe, Asia Pacific, and Rest of the World.
  • Growth Opportunities: Analysis of growth opportunities in different product type, body type, sweetness level, sales channel, and regions for the red wine market.
  • Strategic Analysis: This includes M&A, new product development, and competitive landscape of the red wine market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

This report answers following 11 key questions:

  • Q.1. What are some of the most promising, high-growth opportunities for the red wine market by product type (shiraz, merlot, cabernet sauvignon, pinot noir, barbera, blaufrankisch, bordeaux, cabernet franc, and others), body type (light bodied, medium bodied, and full-bodied), sweetness level (dry, semi-sweet, and sweet), sales channel (modern trade, grocery stores, convenience stores, e-commerce platforms, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
  • Q.2. Which segments will grow at a faster pace and why?
  • Q.3. Which region will grow at a faster pace and why?
  • Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
  • Q.5. What are the business risks and competitive threats in this market?
  • Q.6. What are the emerging trends in this market and the reasons behind them?
  • Q.7. What are some of the changing demands of customers in the market?
  • Q.8. What are the new developments in the market? Which companies are leading these developments?
  • Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
  • Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
  • Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Market Overview

  • 2.1 Background and Classifications
  • 2.2 Supply Chain

3. Market Trends & Forecast Analysis

  • 3.2 Industry Drivers and Challenges
  • 3.3 PESTLE Analysis
  • 3.4 Patent Analysis
  • 3.5 Regulatory Environment

4. Global Red Wine Market by Product Type

  • 4.1 Overview
  • 4.2 Attractiveness Analysis by Product Type
  • 4.3 Shiraz: Trends and Forecast (2019-2031)
  • 4.4 Merlot: Trends and Forecast (2019-2031)
  • 4.5 Cabernet Sauvignon: Trends and Forecast (2019-2031)
  • 4.6 Pinot Noir: Trends and Forecast (2019-2031)
  • 4.7 Barbera: Trends and Forecast (2019-2031)
  • 4.8 Blaufrankisch: Trends and Forecast (2019-2031)
  • 4.9 Bordeaux: Trends and Forecast (2019-2031)
  • 4.10 Cabernet Franc: Trends and Forecast (2019-2031)
  • 4.11 Others: Trends and Forecast (2019-2031)

5. Global Red Wine Market by Body Type

  • 5.1 Overview
  • 5.2 Attractiveness Analysis by Body Type
  • 5.3 Light Bodied: Trends and Forecast (2019-2031)
  • 5.4 Medium Bodied: Trends and Forecast (2019-2031)
  • 5.5 Full-Bodied: Trends and Forecast (2019-2031)

6. Global Red Wine Market by Sweetness Level

  • 6.1 Overview
  • 6.2 Attractiveness Analysis by Sweetness Level
  • 6.3 Dry: Trends and Forecast (2019-2031)
  • 6.4 Semi-sweet: Trends and Forecast (2019-2031)
  • 6.5 Sweet: Trends and Forecast (2019-2031)

7. Global Red Wine Market by Sales Channel

  • 7.1 Overview
  • 7.2 Attractiveness Analysis by Sales Channel
  • 7.3 Modern Trade: Trends and Forecast (2019-2031)
  • 7.4 Grocery Stores: Trends and Forecast (2019-2031)
  • 7.5 Convenience Stores: Trends and Forecast (2019-2031)
  • 7.6 E-commerce Platforms: Trends and Forecast (2019-2031)
  • 7.7 Others: Trends and Forecast (2019-2031)

8. Regional Analysis

  • 8.1 Overview
  • 8.2 Global Red Wine Market by Region

9. North American Red Wine Market

  • 9.1 Overview
  • 9.2 North American Red Wine Market by Product Type
  • 9.3 North American Red Wine Market by Sales Channel
  • 9.4 United States Red Wine Market
  • 9.5 Mexican Red Wine Market
  • 9.6 Canadian Red Wine Market

10. European Red Wine Market

  • 10.1 Overview
  • 10.2 European Red Wine Market by Product Type
  • 10.3 European Red Wine Market by Sales Channel
  • 10.4 German Red Wine Market
  • 10.5 French Red Wine Market
  • 10.6 Spanish Red Wine Market
  • 10.7 Italian Red Wine Market
  • 10.8 United Kingdom Red Wine Market

11. APAC Red Wine Market

  • 11.1 Overview
  • 11.2 APAC Red Wine Market by Product Type
  • 11.3 APAC Red Wine Market by Sales Channel
  • 11.4 Japanese Red Wine Market
  • 11.5 Indian Red Wine Market
  • 11.6 Chinese Red Wine Market
  • 11.7 South Korean Red Wine Market
  • 11.8 Indonesian Red Wine Market

12. ROW Red Wine Market

  • 12.1 Overview
  • 12.2 ROW Red Wine Market by Product Type
  • 12.3 ROW Red Wine Market by Sales Channel
  • 12.4 Middle Eastern Red Wine Market
  • 12.5 South American Red Wine Market
  • 12.6 African Red Wine Market

13. Competitor Analysis

  • 13.1 Product Portfolio Analysis
  • 13.2 Operational Integration
  • 13.3 Porter's Five Forces Analysis
    • Competitive Rivalry
    • Bargaining Power of Buyers
    • Bargaining Power of Suppliers
    • Threat of Substitutes
    • Threat of New Entrants
  • 13.4 Market Share Analysis

14. Opportunities & Strategic Analysis

  • 14.1 Value Chain Analysis
  • 14.2 Growth Opportunity Analysis
    • 14.2.1 Growth Opportunities by Product Type
    • 14.2.2 Growth Opportunities by Body Type
    • 14.2.3 Growth Opportunities by Sweetness Level
    • 14.2.4 Growth Opportunities by Sales Channel
  • 14.3 Emerging Trends in the Global Red Wine Market
  • 14.4 Strategic Analysis
    • 14.4.1 New Product Development
    • 14.4.2 Certification and Licensing
    • 14.4.3 Mergers, Acquisitions, Agreements, Collaborations, and Joint Ventures

15. Company Profiles of the Leading Players Across the Value Chain

  • 15.1 Competitive Analysis
  • 15.2 Accolade Wines Australia Limited
    • Company Overview
    • Red Wine Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 15.3 Casella Family Brands
    • Company Overview
    • Red Wine Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 15.4 Cavrio
    • Company Overview
    • Red Wine Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 15.5 Concha y Toro
    • Company Overview
    • Red Wine Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 15.6 Constellation Brands
    • Company Overview
    • Red Wine Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 15.7 Diageo
    • Company Overview
    • Red Wine Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 15.8 E & J Gallo
    • Company Overview
    • Red Wine Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 15.9 Grupo Penaflor
    • Company Overview
    • Red Wine Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 15.10 The Wine Group
    • Company Overview
    • Red Wine Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 15.11 Treasury Wine Estates
    • Company Overview
    • Red Wine Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing

16. Appendix

  • 16.1 List of Figures
  • 16.2 List of Tables
  • 16.3 Research Methodology
  • 16.4 Disclaimer
  • 16.5 Copyright
  • 16.6 Abbreviations and Technical Units
  • 16.7 About Us
  • 16.8 Contact Us

List of Figures

  • Figure 1.1: Trends and Forecast for the Global Red Wine Market
  • Figure 2.1: Usage of Red Wine Market
  • Figure 2.2: Classification of the Global Red Wine Market
  • Figure 2.3: Supply Chain of the Global Red Wine Market
  • Figure 3.1: Driver and Challenges of the Red Wine Market
  • Figure 3.2: PESTLE Analysis
  • Figure 3.3: Patent Analysis
  • Figure 3.4: Regulatory Environment
  • Figure 4.1: Global Red Wine Market by Product Type in 2019, 2024, and 2031
  • Figure 4.2: Trends of the Global Red Wine Market ($B) by Product Type
  • Figure 4.3: Forecast for the Global Red Wine Market ($B) by Product Type
  • Figure 4.4: Trends and Forecast for Shiraz in the Global Red Wine Market (2019-2031)
  • Figure 4.5: Trends and Forecast for Merlot in the Global Red Wine Market (2019-2031)
  • Figure 4.6: Trends and Forecast for Cabernet Sauvignon in the Global Red Wine Market (2019-2031)
  • Figure 4.7: Trends and Forecast for Pinot Noir in the Global Red Wine Market (2019-2031)
  • Figure 4.8: Trends and Forecast for Barbera in the Global Red Wine Market (2019-2031)
  • Figure 4.9: Trends and Forecast for Blaufrankisch in the Global Red Wine Market (2019-2031)
  • Figure 4.10: Trends and Forecast for Bordeaux in the Global Red Wine Market (2019-2031)
  • Figure 4.11: Trends and Forecast for Cabernet Franc in the Global Red Wine Market (2019-2031)
  • Figure 4.12: Trends and Forecast for Others in the Global Red Wine Market (2019-2031)
  • Figure 5.1: Global Red Wine Market by Body Type in 2019, 2024, and 2031
  • Figure 5.2: Trends of the Global Red Wine Market ($B) by Body Type
  • Figure 5.3: Forecast for the Global Red Wine Market ($B) by Body Type
  • Figure 5.4: Trends and Forecast for Light Bodied in the Global Red Wine Market (2019-2031)
  • Figure 5.5: Trends and Forecast for Medium Bodied in the Global Red Wine Market (2019-2031)
  • Figure 5.6: Trends and Forecast for Full-Bodied in the Global Red Wine Market (2019-2031)
  • Figure 6.1: Global Red Wine Market by Sweetness Level in 2019, 2024, and 2031
  • Figure 6.2: Trends of the Global Red Wine Market ($B) by Sweetness Level
  • Figure 6.3: Forecast for the Global Red Wine Market ($B) by Sweetness Level
  • Figure 6.4: Trends and Forecast for Dry in the Global Red Wine Market (2019-2031)
  • Figure 6.5: Trends and Forecast for Semi-sweet in the Global Red Wine Market (2019-2031)
  • Figure 6.6: Trends and Forecast for Sweet in the Global Red Wine Market (2019-2031)
  • Figure 7.1: Global Red Wine Market by Sales Channel in 2019, 2024, and 2031
  • Figure 7.2: Trends of the Global Red Wine Market ($B) by Sales Channel
  • Figure 7.3: Forecast for the Global Red Wine Market ($B) by Sales Channel
  • Figure 7.4: Trends and Forecast for Modern Trade in the Global Red Wine Market (2019-2031)
  • Figure 7.5: Trends and Forecast for Grocery Stores in the Global Red Wine Market (2019-2031)
  • Figure 7.6: Trends and Forecast for Convenience Stores in the Global Red Wine Market (2019-2031)
  • Figure 7.7: Trends and Forecast for E-commerce Platforms in the Global Red Wine Market (2019-2031)
  • Figure 7.8: Trends and Forecast for Others in the Global Red Wine Market (2019-2031)
  • Figure 8.1: Trends of the Global Red Wine Market ($B) by Region (2019-2024)
  • Figure 8.2: Forecast for the Global Red Wine Market ($B) by Region (2025-2031)
  • Figure 9.1: North American Red Wine Market by Product Type in 2019, 2024, and 2031
  • Figure 9.2: Trends of the North American Red Wine Market ($B) by Product Type (2019-2024)
  • Figure 9.3: Forecast for the North American Red Wine Market ($B) by Product Type (2025-2031)
  • Figure 9.4: North American Red Wine Market by Sales Channel in 2019, 2024, and 2031
  • Figure 9.5: Trends of the North American Red Wine Market ($B) by Sales Channel (2019-2024)
  • Figure 9.6: Forecast for the North American Red Wine Market ($B) by Sales Channel (2025-2031)
  • Figure 9.7: Trends and Forecast for the United States Red Wine Market ($B) (2019-2031)
  • Figure 9.8: Trends and Forecast for the Mexican Red Wine Market ($B) (2019-2031)
  • Figure 9.9: Trends and Forecast for the Canadian Red Wine Market ($B) (2019-2031)
  • Figure 10.1: European Red Wine Market by Product Type in 2019, 2024, and 2031
  • Figure 10.2: Trends of the European Red Wine Market ($B) by Product Type (2019-2024)
  • Figure 10.3: Forecast for the European Red Wine Market ($B) by Product Type (2025-2031)
  • Figure 10.4: European Red Wine Market by Sales Channel in 2019, 2024, and 2031
  • Figure 10.5: Trends of the European Red Wine Market ($B) by Sales Channel (2019-2024)
  • Figure 10.6: Forecast for the European Red Wine Market ($B) by Sales Channel (2025-2031)
  • Figure 10.7: Trends and Forecast for the German Red Wine Market ($B) (2019-2031)
  • Figure 10.8: Trends and Forecast for the French Red Wine Market ($B) (2019-2031)
  • Figure 10.9: Trends and Forecast for the Spanish Red Wine Market ($B) (2019-2031)
  • Figure 10.10: Trends and Forecast for the Italian Red Wine Market ($B) (2019-2031)
  • Figure 10.11: Trends and Forecast for the United Kingdom Red Wine Market ($B) (2019-2031)
  • Figure 11.1: APAC Red Wine Market by Product Type in 2019, 2024, and 2031
  • Figure 11.2: Trends of the APAC Red Wine Market ($B) by Product Type (2019-2024)
  • Figure 11.3: Forecast for the APAC Red Wine Market ($B) by Product Type (2025-2031)
  • Figure 11.4: APAC Red Wine Market by Sales Channel in 2019, 2024, and 2031
  • Figure 11.5: Trends of the APAC Red Wine Market ($B) by Sales Channel (2019-2024)
  • Figure 11.6: Forecast for the APAC Red Wine Market ($B) by Sales Channel (2025-2031)
  • Figure 11.7: Trends and Forecast for the Japanese Red Wine Market ($B) (2019-2031)
  • Figure 11.8: Trends and Forecast for the Indian Red Wine Market ($B) (2019-2031)
  • Figure 11.9: Trends and Forecast for the Chinese Red Wine Market ($B) (2019-2031)
  • Figure 11.10: Trends and Forecast for the South Korean Red Wine Market ($B) (2019-2031)
  • Figure 11.11: Trends and Forecast for the Indonesian Red Wine Market ($B) (2019-2031)
  • Figure 12.1: ROW Red Wine Market by Product Type in 2019, 2024, and 2031
  • Figure 12.2: Trends of the ROW Red Wine Market ($B) by Product Type (2019-2024)
  • Figure 12.3: Forecast for the ROW Red Wine Market ($B) by Product Type (2025-2031)
  • Figure 12.4: ROW Red Wine Market by Sales Channel in 2019, 2024, and 2031
  • Figure 12.5: Trends of the ROW Red Wine Market ($B) by Sales Channel (2019-2024)
  • Figure 12.6: Forecast for the ROW Red Wine Market ($B) by Sales Channel (2025-2031)
  • Figure 12.7: Trends and Forecast for the Middle Eastern Red Wine Market ($B) (2019-2031)
  • Figure 12.8: Trends and Forecast for the South American Red Wine Market ($B) (2019-2031)
  • Figure 12.9: Trends and Forecast for the African Red Wine Market ($B) (2019-2031)
  • Figure 13.1: Porter's Five Forces Analysis of the Global Red Wine Market
  • Figure 13.2: Market Share (%) of Top Players in the Global Red Wine Market (2024)
  • Figure 14.1: Growth Opportunities for the Global Red Wine Market by Product Type
  • Figure 14.2: Growth Opportunities for the Global Red Wine Market by Body Type
  • Figure 14.3: Growth Opportunities for the Global Red Wine Market by Sweetness Level
  • Figure 14.4: Growth Opportunities for the Global Red Wine Market by Sales Channel
  • Figure 14.5: Growth Opportunities for the Global Red Wine Market by Region
  • Figure 14.6: Emerging Trends in the Global Red Wine Market

List of Tables

  • Table 1.1: Growth Rate (%, 2023-2024) and CAGR (%, 2025-2031) of the Red Wine Market by Product Type, Body Type, Sweetness Level, and Sales Channel
  • Table 1.2: Attractiveness Analysis for the Red Wine Market by Region
  • Table 1.3: Global Red Wine Market Parameters and Attributes
  • Table 3.1: Trends of the Global Red Wine Market (2019-2024)
  • Table 3.2: Forecast for the Global Red Wine Market (2025-2031)
  • Table 4.1: Attractiveness Analysis for the Global Red Wine Market by Product Type
  • Table 4.2: Market Size and CAGR of Various Product Type in the Global Red Wine Market (2019-2024)
  • Table 4.3: Market Size and CAGR of Various Product Type in the Global Red Wine Market (2025-2031)
  • Table 4.4: Trends of Shiraz in the Global Red Wine Market (2019-2024)
  • Table 4.5: Forecast for Shiraz in the Global Red Wine Market (2025-2031)
  • Table 4.6: Trends of Merlot in the Global Red Wine Market (2019-2024)
  • Table 4.7: Forecast for Merlot in the Global Red Wine Market (2025-2031)
  • Table 4.8: Trends of Cabernet Sauvignon in the Global Red Wine Market (2019-2024)
  • Table 4.9: Forecast for Cabernet Sauvignon in the Global Red Wine Market (2025-2031)
  • Table 4.10: Trends of Pinot Noir in the Global Red Wine Market (2019-2024)
  • Table 4.11: Forecast for Pinot Noir in the Global Red Wine Market (2025-2031)
  • Table 4.12: Trends of Barbera in the Global Red Wine Market (2019-2024)
  • Table 4.13: Forecast for Barbera in the Global Red Wine Market (2025-2031)
  • Table 4.14: Trends of Blaufrankisch in the Global Red Wine Market (2019-2024)
  • Table 4.15: Forecast for Blaufrankisch in the Global Red Wine Market (2025-2031)
  • Table 4.16: Trends of Bordeaux in the Global Red Wine Market (2019-2024)
  • Table 4.17: Forecast for Bordeaux in the Global Red Wine Market (2025-2031)
  • Table 4.18: Trends of Cabernet Franc in the Global Red Wine Market (2019-2024)
  • Table 4.19: Forecast for Cabernet Franc in the Global Red Wine Market (2025-2031)
  • Table 4.20: Trends of Others in the Global Red Wine Market (2019-2024)
  • Table 4.21: Forecast for Others in the Global Red Wine Market (2025-2031)
  • Table 5.1: Attractiveness Analysis for the Global Red Wine Market by Body Type
  • Table 5.2: Market Size and CAGR of Various Body Type in the Global Red Wine Market (2019-2024)
  • Table 5.3: Market Size and CAGR of Various Body Type in the Global Red Wine Market (2025-2031)
  • Table 5.4: Trends of Light Bodied in the Global Red Wine Market (2019-2024)
  • Table 5.5: Forecast for Light Bodied in the Global Red Wine Market (2025-2031)
  • Table 5.6: Trends of Medium Bodied in the Global Red Wine Market (2019-2024)
  • Table 5.7: Forecast for Medium Bodied in the Global Red Wine Market (2025-2031)
  • Table 5.8: Trends of Full-Bodied in the Global Red Wine Market (2019-2024)
  • Table 5.9: Forecast for Full-Bodied in the Global Red Wine Market (2025-2031)
  • Table 6.1: Attractiveness Analysis for the Global Red Wine Market by Sweetness Level
  • Table 6.2: Market Size and CAGR of Various Sweetness Level in the Global Red Wine Market (2019-2024)
  • Table 6.3: Market Size and CAGR of Various Sweetness Level in the Global Red Wine Market (2025-2031)
  • Table 6.4: Trends of Dry in the Global Red Wine Market (2019-2024)
  • Table 6.5: Forecast for Dry in the Global Red Wine Market (2025-2031)
  • Table 6.6: Trends of Semi-sweet in the Global Red Wine Market (2019-2024)
  • Table 6.7: Forecast for Semi-sweet in the Global Red Wine Market (2025-2031)
  • Table 6.8: Trends of Sweet in the Global Red Wine Market (2019-2024)
  • Table 6.9: Forecast for Sweet in the Global Red Wine Market (2025-2031)
  • Table 7.1: Attractiveness Analysis for the Global Red Wine Market by Sales Channel
  • Table 7.2: Market Size and CAGR of Various Sales Channel in the Global Red Wine Market (2019-2024)
  • Table 7.3: Market Size and CAGR of Various Sales Channel in the Global Red Wine Market (2025-2031)
  • Table 7.4: Trends of Modern Trade in the Global Red Wine Market (2019-2024)
  • Table 7.5: Forecast for Modern Trade in the Global Red Wine Market (2025-2031)
  • Table 7.6: Trends of Grocery Stores in the Global Red Wine Market (2019-2024)
  • Table 7.7: Forecast for Grocery Stores in the Global Red Wine Market (2025-2031)
  • Table 7.8: Trends of Convenience Stores in the Global Red Wine Market (2019-2024)
  • Table 7.9: Forecast for Convenience Stores in the Global Red Wine Market (2025-2031)
  • Table 7.10: Trends of E-commerce Platforms in the Global Red Wine Market (2019-2024)
  • Table 7.11: Forecast for E-commerce Platforms in the Global Red Wine Market (2025-2031)
  • Table 7.12: Trends of Others in the Global Red Wine Market (2019-2024)
  • Table 7.13: Forecast for Others in the Global Red Wine Market (2025-2031)
  • Table 8.1: Market Size and CAGR of Various Regions in the Global Red Wine Market (2019-2024)
  • Table 8.2: Market Size and CAGR of Various Regions in the Global Red Wine Market (2025-2031)
  • Table 9.1: Trends of the North American Red Wine Market (2019-2024)
  • Table 9.2: Forecast for the North American Red Wine Market (2025-2031)
  • Table 9.3: Market Size and CAGR of Various Product Type in the North American Red Wine Market (2019-2024)
  • Table 9.4: Market Size and CAGR of Various Product Type in the North American Red Wine Market (2025-2031)
  • Table 9.5: Market Size and CAGR of Various Sales Channel in the North American Red Wine Market (2019-2024)
  • Table 9.6: Market Size and CAGR of Various Sales Channel in the North American Red Wine Market (2025-2031)
  • Table 9.7: Trends and Forecast for the United States Red Wine Market (2019-2031)
  • Table 9.8: Trends and Forecast for the Mexican Red Wine Market (2019-2031)
  • Table 9.9: Trends and Forecast for the Canadian Red Wine Market (2019-2031)
  • Table 10.1: Trends of the European Red Wine Market (2019-2024)
  • Table 10.2: Forecast for the European Red Wine Market (2025-2031)
  • Table 10.3: Market Size and CAGR of Various Product Type in the European Red Wine Market (2019-2024)
  • Table 10.4: Market Size and CAGR of Various Product Type in the European Red Wine Market (2025-2031)
  • Table 10.5: Market Size and CAGR of Various Sales Channel in the European Red Wine Market (2019-2024)
  • Table 10.6: Market Size and CAGR of Various Sales Channel in the European Red Wine Market (2025-2031)
  • Table 10.7: Trends and Forecast for the German Red Wine Market (2019-2031)
  • Table 10.8: Trends and Forecast for the French Red Wine Market (2019-2031)
  • Table 10.9: Trends and Forecast for the Spanish Red Wine Market (2019-2031)
  • Table 10.10: Trends and Forecast for the Italian Red Wine Market (2019-2031)
  • Table 10.11: Trends and Forecast for the United Kingdom Red Wine Market (2019-2031)
  • Table 11.1: Trends of the APAC Red Wine Market (2019-2024)
  • Table 11.2: Forecast for the APAC Red Wine Market (2025-2031)
  • Table 11.3: Market Size and CAGR of Various Product Type in the APAC Red Wine Market (2019-2024)
  • Table 11.4: Market Size and CAGR of Various Product Type in the APAC Red Wine Market (2025-2031)
  • Table 11.5: Market Size and CAGR of Various Sales Channel in the APAC Red Wine Market (2019-2024)
  • Table 11.6: Market Size and CAGR of Various Sales Channel in the APAC Red Wine Market (2025-2031)
  • Table 11.7: Trends and Forecast for the Japanese Red Wine Market (2019-2031)
  • Table 11.8: Trends and Forecast for the Indian Red Wine Market (2019-2031)
  • Table 11.9: Trends and Forecast for the Chinese Red Wine Market (2019-2031)
  • Table 11.10: Trends and Forecast for the South Korean Red Wine Market (2019-2031)
  • Table 11.11: Trends and Forecast for the Indonesian Red Wine Market (2019-2031)
  • Table 12.1: Trends of the ROW Red Wine Market (2019-2024)
  • Table 12.2: Forecast for the ROW Red Wine Market (2025-2031)
  • Table 12.3: Market Size and CAGR of Various Product Type in the ROW Red Wine Market (2019-2024)
  • Table 12.4: Market Size and CAGR of Various Product Type in the ROW Red Wine Market (2025-2031)
  • Table 12.5: Market Size and CAGR of Various Sales Channel in the ROW Red Wine Market (2019-2024)
  • Table 12.6: Market Size and CAGR of Various Sales Channel in the ROW Red Wine Market (2025-2031)
  • Table 12.7: Trends and Forecast for the Middle Eastern Red Wine Market (2019-2031)
  • Table 12.8: Trends and Forecast for the South American Red Wine Market (2019-2031)
  • Table 12.9: Trends and Forecast for the African Red Wine Market (2019-2031)
  • Table 13.1: Product Mapping of Red Wine Suppliers Based on Segments
  • Table 13.2: Operational Integration of Red Wine Manufacturers
  • Table 13.3: Rankings of Suppliers Based on Red Wine Revenue
  • Table 14.1: New Product Launches by Major Red Wine Producers (2019-2024)
  • Table 14.2: Certification Acquired by Major Competitor in the Global Red Wine Market