查看购物车
  • Traditional Chinese
  • English
  • Japanese
  • Korean
封面
市场调查报告书
商品编码
1197806

在线食品配送市场 - COVID-19 的增长、趋势、影响和预测 (2023-2028)

Online Food Delivery Market - Growth, Trends, and Forecasts (2023 - 2028)
出版日期: | 出版商: Mordor Intelligence | 英文 110 Pages | 商品交期: 2-3个工作天内

价格

※ 本网页内容可能与最新版本有所差异。详细情况请与我们联繫。

简介目录

在线外卖市场预计在预测期内（2023 年至 2028 年）将以 16.24% 的复合年增长率增长。

COVID-19 大流行对生活的大多数方面造成了严重破坏，包括人们获取商品的能力。 政府封锁迫使消费者呆在家里，无法正常购物。 许多餐馆已经关闭或被迫依靠外卖生存。 在这种情况下，许多客户使用的送货上门服务解决了 COVID-19 的问题。 当冠状病毒大流行席捲全球时，食品行业和相关服务受到重创。 此次疫情促使印度政府将外卖和餐饮业务列为关键服务。 超过 20% 的印度人口每天都依赖在线食品和餐厅服务，因此客户正在迅速上网。

客户正在快速上网，这推动了电子商务行业在过去十年中的快速发展。 消费者购买习惯的变化受到多种原因的推动，其中一些因行业和国家/地区而异，另一些则是全球变化的产物。 其中许多是由于在线送餐业务的兴起、消费者对在线电子商务发展的了解、更容易和更安全的服务在线支付、可支配收入增加以及在家工作使人们更加自给自足。据认为，这是由于花在烹饪上的时间减少了。

互联网普及率的提高、智能手机的快速普及、电子银行系统的简化、食品服务物流的改善以及生活方式的改变是推动在线食品配送市场增长的一些关键因素。它是 例如，印度外卖平台 Zomato 拥有 8000 万月活跃用户，併计划在未来几年内达到 2000 万。 因此，不断增加的智能手机用户和互联网普及率正在推动在线送餐服务的增长。 所调查市场的最新趋势包括实时订单跟踪和定制食品配送。 因此，公司正在增加对研发 (R&D) 和营销的投资，并扩大其地域范围以保持其市场地位。 许多大公司都采用了以物流为中心的食品配送系统，因为该模型能够以有限的成本和更高的速度帮助扩大规模。

在线外卖市场趋势

云厨房越来越受欢迎

在外卖市场，随着越来越多的消费者通过在线平台购买食品，云厨房越来越受欢迎。 因此，消费者的便利、忙碌的生活方式和强大的互联网渗透率正在推动通过云厨房订购食品的数量增加。

Cloud Kitchen 已成为现有和新餐馆老闆开设食品业务的热门投资目的地。 Rebel Foods 的 Faasos、Kilo 的 Biryani、Freshmenu 等是该领域流行的云厨房连锁店。 由于外卖订单量大，老牌餐饮连锁店也开始开设云厨房门店，而不是家庭餐厅。 由于可以在创纪录的时间内以合理的价格方便地交付食物，因此在线订购正在增加。 点餐已成为外出就餐的首选方式。 在线送餐不仅正在从传统餐厅抢走市场份额，而且正在取代家常饭菜。 不断变化的客户偏好和越来越多的外出就餐麻烦推动了送货上门的选择，随之而来的是食品服务行业的转变，现在用餐胜过用餐体验。 例如，食品订购和交付应用程序 Swiggy 推出了一个名为 Swiggy Access 的共享云厨房空间，允许新的和现有的餐厅从这些厨房空间进行仅交付操作。

北美主导市场

北美市场在全球市场中占有较高的市场份额，主要得益于美国强大的用户渗透率。 北美是全球最大的在线食品配送市场之一。 它现在形成了世界上最大的在线食品配送市场。 北美在线食品配送市场目前受到多种因素的驱动。 更大的城市人口、他们忙碌的生活方式以及互联网和智能手机普及率的提高是推动该地区在线外卖市场增长的一些关键因素。 此外，构成消费群体主体的美国庞大的年轻人口进一步推动了这一增长。 各种在线送餐服务提供商正在尝试使用自动驾驶汽车、无人机和机器人进行创新的送餐方式，从而对市场的增长产生积极影响。 个人的高生活水平继续刺激该地区对在线食品配送包装服务的需求。 Doordash、Uber Eats、Postmates、GrubHub-Seamless 和 Caviar 等北美主要公司都采取了新产品开发、全球扩张、收购和投资等发展在线外卖市场的策略。

在线食品配送市场竞争对手分析

我们研究的市场竞争激烈，一些提供在线送餐服务的领先公司包括 Deliveroo、Just Eat、Delivery Hero、Grub Hub 和 Uber Eats。 公司为加强市场优势而青睐的关键战略包括扩张、併购和合作，以实现整合和优化产品。 例如，Swiggy 通过在印度现有的 28 个城市之外的 16 个新城市推出服务来扩大业务。 玩家正在努力通过提供技术创新、定制订单、增加合作餐厅的数量等方式来改善他们的服务。

其他好处

  • Excel 格式的市场预测 (ME) 表
  • 三个月的分析师支持

内容

第一章介绍

  • 调查结果和市场定义
  • 调查范围

第二章研究方法论

第 3 章执行摘要

第四章市场动态

  • 市场驱动力
  • 市场製约因素
  • 波特的五力分析
    • 新进入者的威胁
    • 买方/消费者议价能力
    • 供应商的议价能力
    • 替代品的威胁
    • 竞争公司之间的敌对关係

第 5 章市场细分

  • 按商业模式
    • 物流专业食品配送系统
    • 定制送餐系统
    • 餐厅专用送餐系统
  • 按平台类型
    • 手机/平板电脑应用
    • 网站
  • 按地区
    • 北美
      • 美国
      • 加拿大
      • 墨西哥
      • 其他北美地区
    • 欧洲
      • 西班牙
      • 英国
      • 德国
      • 法国
      • 意大利
      • 俄罗斯
      • 其他欧洲地区
    • 亚太地区
      • 中国
      • 日本
      • 印度
      • 澳大利亚
      • 其他亚太地区
    • 南美洲
      • 巴西
      • 阿根廷
      • 其他南美洲
    • 中东
      • 阿拉伯联合酋长国
      • 南非
      • 其他中东地区

第六章竞争格局

  • 最活跃的公司
  • 最常采用的策略
  • 市场份额分析
  • 公司简介
    • Delivery Hero SE
    • Grab Holdings Inc.
    • Just Eat Holding Limited
    • Grubhub Holding Inc.
    • Uber Technologies Inc.
    • Deliveroo
    • Pizza Hut International LLC
    • Delivery.com
    • Domino's Pizza Inc.
    • iFood

第七章市场机会与未来趋势

第 8 章 COVID-19 对市场的影响

简介目录
Product Code: 67386

The online food delivery market is projected to register a CAGR of 16.24% during the forecast period (2023 - 2028).

The COVID-19 pandemic has wreaked havoc on most facets of life, including people's ability to access products. Consumers have been held at home due to government-imposed lockdowns, preventing regular shopping habits. Many restaurants have closed or resorted to takeout in order to stay afloat. For many customers, home delivery has provided a solution to some of COVID-19's challenges. When the pandemic of coronavirus hit the world, the food industry and related services were heavily impacted. This outbreak led the Indian government to make the food delivery and restaurants business to be categorized as critical services. Since more than 20% of the population in India relies on online food and restaurants services on a daily basis.

Customers are rapidly heading online, which has fueled rapid growth in the e-commerce industry over the last decade. This shift in consumer shopping habits has been fueled by a variety of causes, some of which are industry or country-specific, while others are the product of global shifts. Most of it can be attributed to the availability of an increased number of online food delivery businesses, a better understanding by consumers of the developments of online e-commerce, a better easy and secure option for online payments of services, disposable income on the rise, work from home decreasing time for people to invest in making the food themselves.

Increased internet penetration rate, quick access to smartphones, simplified e-banking systems, improved food-service logistics, and changing lifestyles are some of the prime factors driving the online food delivery market growth. For instance, the Indian food delivery platform, Zomato, has 80 million monthly active users and has set targets of reaching 20 million over the next few years. Hence, an increase in smartphone users and internet penetration is driving growth in online food delivery services. Some of the recent trends in the market studied include real-time order tracking and customized food delivery. Thus, companies are increasing their investments in research and development (R&D) and marketing and expanding their geographical reach to maintain their position in the market. Most of the leading players are following logistics-focused food delivery systems due to the model's ability to help gain scale with limited costs and increased speed.

Online Food Delivery Market Trends

Rising Popularity of Cloud Kitchens

The food delivery market is witnessing a rise in the popularity of cloud kitchens due to many consumers purchasing their food through online platforms. Thus, the increasing number of food orders through cloud kitchens, due to the convenience factor, hectic lifestyles of consumers, and strong internet penetration.

Cloud kitchens have emerged as the popular investment choice for both established and new restaurateurs for opening a food business. Faasos by Rebel Foods, Biryani By Kilo, and Freshmenu are some of the popular cloud kitchen chains operating in this segment. Established restaurant chains are now also opening cloud kitchen outlets instead of opening a dine-in outlets to cater to high food delivery orders. The ease of getting food delivered at a reasonable price and in record time has led to an increase in the number of orders being placed online. Instead of dining out, people prefer to order in. Online food delivery is not only eating into the market share of traditional dine-in restaurants but is also replacing home-cooking. Because of the shift in customer preference and an increased sense of hassle in dining out, the home delivery option has gained momentum and, along with that, has brought a change in the restaurant industry as now food overpowers the dining experience. For instance, the food ordering and delivery app Swiggy launched shared cloud kitchen spaces called Swiggy Access and enabled new as well as existing restaurants to operate delivery-only operations from these kitchen spaces.

North America Dominates the Market

The North American market has a high market share in the global market, mainly due to strong user penetration rates in the United States. It is one of the largest markets for global online food delivery. It currently represents the world's biggest online food delivery market. North America's online food delivery market is currently being driven by several factors. Significant urban population, their busy lifestyles, and increasing penetration of the internet and smartphones are some of the key drivers that have driven the online food delivery market growth in the region. Moreover, the United States' large young population, which constitutes the majority of the consumer base, has further facilitated this growth. Various online food delivery service providers are experimenting with innovative food delivery methods via self-driving cars, drones, and robots, thereby positively influencing the market growth. The high living standards of individuals are continuing to spur the demand for online food delivery packaging services in the region. Some of the major players in North America, including Doordash, Uber Eats, Postmates, GrubHub -Seamless, and Caviar, are adopting strategies for the development of the online food delivery market like new products development, global expansion, acquisitions, and investments.

Online Food Delivery Market Competitor Analysis

The market studied is highly competitive, and some of the leading players offering online food delivery services include Deliveroo, Just Eat, Delivery Hero, Grub Hub, and Uber Eats. The key strategies preferred by companies to strengthen their market dominance include expansion, mergers and acquisitions, and partnerships to achieve consolidation and optimize their offerings. For instance, Swiggy expanded its operations by launching services in 16 new cities in addition to the existing 28 cities in India. Players are increasingly offering technological innovation, order customization, and increasing the number of partnering restaurants to improve their offerings.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Deliverables and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 By Business Model
    • 5.1.1 Logistics-focused Food Delivery System
    • 5.1.2 Order-focused Food Delivery System
    • 5.1.3 Restaurant-specific Food Delivery System
  • 5.2 By Platform Type
    • 5.2.1 Mobile/Tablet Applications
    • 5.2.2 Websites
  • 5.3 Geography
    • 5.3.1 North America
      • 5.3.1.1 United States
      • 5.3.1.2 Canada
      • 5.3.1.3 Mexico
      • 5.3.1.4 Rest of North America
    • 5.3.2 Europe
      • 5.3.2.1 Spain
      • 5.3.2.2 United Kingdom
      • 5.3.2.3 Germany
      • 5.3.2.4 France
      • 5.3.2.5 Italy
      • 5.3.2.6 Russia
      • 5.3.2.7 Rest of Europe
    • 5.3.3 Asia-Pacific
      • 5.3.3.1 China
      • 5.3.3.2 Japan
      • 5.3.3.3 India
      • 5.3.3.4 Australia
      • 5.3.3.5 Rest of Asia-Pacific
    • 5.3.4 South America
      • 5.3.4.1 Brazil
      • 5.3.4.2 Argentina
      • 5.3.4.3 Rest of South America
    • 5.3.5 Middle-East
      • 5.3.5.1 United Arab Emirates
      • 5.3.5.2 South Africa
      • 5.3.5.3 Rest of Middle-East

6 COMPETITIVE LANDSCAPE

  • 6.1 Most Active Companies
  • 6.2 Most Adopted Strategies
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles
    • 6.4.1 Delivery Hero SE
    • 6.4.2 Grab Holdings Inc.
    • 6.4.3 Just Eat Holding Limited
    • 6.4.4 Grubhub Holding Inc.
    • 6.4.5 Uber Technologies Inc.
    • 6.4.6 Deliveroo
    • 6.4.7 Pizza Hut International LLC
    • 6.4.8 Delivery.com
    • 6.4.9 Domino's Pizza Inc.
    • 6.4.10 iFood

7 MARKET OPPORTUNITIES AND FUTURE TRENDS

8 IMPACT OF COVID-19 ON THE MARKET