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市场调查报告书
商品编码
1198401

小吃店市场——增长、趋势和预测 (2023-2028)

Snack Bars Market - Growth, Trends, and Forecast (2023 - 2028)

出版日期: | 出版商: Mordor Intelligence | 英文 156 Pages | 商品交期: 2-3个工作天内

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简介目录

在预测期内,小吃店市场预计将以 4.45% 的复合年增长率增长。

主要亮点

  • 在大流行之前,消费者将休閒食品视为舒适食品,而不管其对健康的益处。 儘管如此,大流行已经将零食偏好转向健康零食,并使我们更加了解饮食中的功能性成分。 因此,全球对小吃店的需求有所增加。
  • 此外,全球对天然材料和有机产品的需求正在迅速增长。 因此,製造商推出越来越多声称天然有机的新产品,例如“无人工添加剂”、“非转基因”和“无糖”,这推动了零食棒市场的增长.
  • 消费者对移动中的健康零食的需求是全球小吃店销售的主要推动力。 美国人和欧洲人不断变化的生活方式导致他们吃得更少,吃得更多,从而增加了对更健康的选择、小吃店的需求。
  • 美国人和欧洲人生活方式的改变(包括少餐)导致零食消费量增加。 因此,小吃店作为更健康的选择的需求量不断增加。
  • 小吃店提供了多种机会,包括功能性成分、低糖、增味剂和植物性蛋白质,这些都是推动小吃店市场增长的因素。 也有推动市场的技术创新,例如包装变化和针对消费者的产品发布。
  • 然而,限制市场增长的主要因素是与替代零食相比,这些棒的价格较高。 消费者对清洁标籤原材料的偏好很高,使其成为经济较弱国家消费者的昂贵产品。

小吃店市场趋势

对植物性和功能性小吃店的需求

  • 消费者行为不再使用动物产品的变化主要是由于人们越来越关注动物福利、个人健康和可持续性。 食用动物蛋白与高胆固醇、高脂肪和卡路里有关,并会增加患心脏病、高血糖和肥胖症的风险。
  • 随着植物性产品和纯素饮食趋势的发展,对纯素小吃店的需求也在增长。 植物性小吃店的主要风味成分包括甜菜、螺旋藻、橙子、花生酱、核仁巧克力饼和红色浆果。
  • 例如,2021 年 7 月,英国食品品牌 Oggs 推出了四款新的素食小吃店:Chocolate Tiffin Bar、Gooey Brownie Bar、Millionaire's Shortbread 和 Flapjacks bar。 这些产品采用该品牌获得专利的纯素液态蛋替代品 aquafaba 而非乳製品製成。

北美市场份额最大

  • 北美的健康意识越来越强,对健康食品的要求也越来越高。 该地区的零食和谷物棒製造商已成功响应消费者对营养减肥零食不断增长的需求。
  • 由于北美小吃店市场竞争激烈,製造商纷纷推出各种小吃店以使其产品脱颖而出。 产品重新定位是接触更广泛消费者、巩固消费者基础和增加市场份额的关键战略。 蛋白质和纤维是这些小吃店的主要成分。
  • 在美国,千禧一代和婴儿潮一代是小吃店的主要消费者。 2021 年 8 月,总部位于印度的 Fitsport Nutrition Foods 通过亚马逊美国上市在美国推出了一系列 THOP 能量和蛋白质棒。 该公司旨在通过提供素食小吃店来扩大北美小吃店市场。

快餐店市场竞争对手分析

由于跨国公司和区域参与者的存在,小吃店市场竞争激烈。 这些参与者正在采取各种策略来区分他们的产品并获得超过其行业竞争对手的优势。 Kellogg's、General Mills Inc.、Clif Bar & Company、Mars Incorporated、Post Holdings Inc. 是全球小吃店市场的主要参与者。 市场上的主要参与者在全球拥有广泛的分销网络。 我们还专注于通过了解该领域的不同需求来扩展我们的产品组合。

其他好处

  • Excel 格式的市场预测 (ME) 表
  • 三个月的分析师支持

内容

第一章介绍

  • 研究假设和市场定义
  • 调查范围

第二章研究方法论

第 3 章执行摘要

第四章市场动态

  • 市场驱动因素
  • 市场製约因素
  • 产业吸引力 - 波特五力分析
    • 新进入者的威胁
    • 买方/消费者议价能力
    • 供应商的议价能力
    • 替代品的威胁
    • 竞争公司之间的敌对关係

第 5 章市场细分

  • 产品类型
    • 麦片吧
      • 格兰诺拉麦片/牛奶什锦早餐棒
      • 其他谷物棒
    • 能量棒
    • 其他小吃店
  • 分销渠道
    • 超市/大卖场
    • 便利店
    • 专卖店
    • 在线商店
    • 其他分销渠道
  • 按地区
    • 北美
      • 美国
      • 加拿大
      • 墨西哥
      • 其他北美地区
    • 欧洲
      • 英国
      • 德国
      • 西班牙
      • 法国
      • 意大利
      • 俄罗斯
      • 其他欧洲地区
    • 亚太地区
      • 中国
      • 日本
      • 印度
      • 澳大利亚
      • 其他亚太地区
    • 南美洲
      • 巴西
      • 阿根廷
      • 其他南美洲
    • 中东
      • 阿拉伯联合酋长国
      • 南非
      • 其他中东地区

第六章竞争格局

  • 主要参与者的策略
  • 市场份额分析
  • 公司简介
    • The Kellogg Company
    • Associated British Foods PLC
    • General Mills Inc.
    • Nestle SA
    • PepsiCo Inc.
    • Post Holdings Inc.
    • Clif Bar & Company
    • Mars Incorporated
    • The Hain Celestial Group Inc.
    • HALO Foods

第7章 市场机会未来动向

简介目录
Product Code: 53342

The Snack Bars Market is expected to register a CAGR of 4.45% during the forecast period.

Key Highlights

  • Consumers considered snacking a comfort food before the pandemic, regardless of its health benefits. Nonetheless, the pandemic has shifted snack preferences to healthier snacks with a more conscious awareness of functional ingredients in their diet. This, in turn, boosted the demand for snack bars globally.
  • Furthermore, demand for natural and organic products has increased significantly globally. Therefore, manufacturers have been increasingly launching new products with natural and organic claims, such as "no artificial additive," "non-GMO," and "reduced sugar," which are boosting the snack bar market's growth.
  • Consumer demand for convenient and healthy on-the-go snack options has by far been the primary attribute for the sales of snack bars all over the world. Changing lifestyles of Americans and Europeans, involving the consumption of smaller meals, are leading to increased consumption of snacks; hence, snack bars, being the healthier option, are witnessing increasing demand.
  • The changing lifestyles of Americans and Europeans, involving the consumption of smaller meals, are leading to the increased consumption of snacks. Hence, snack bars, being the healthier option, are witnessing increasing demand.
  • The snack bar has various opportunities within functional ingredients, reduced sugar, savory spins, and plant proteins, which is a fueling factor for the market growth of the snack bar. The trending innovations in the market also involve modifications in packaging and the launch of targeted-consumer products.
  • However, a major factor restraining the market's growth is the high price of these bars compared to alternative snacks. Consumer preference for clean-label ingredients is high, which makes the products expensive for consumers in economically weaker countries.

Snack Bars Market Trends

Demand for Plant-Based and Functional Snack Bars

  • The shifting consumer behavior from animal products is mainly due to people's growing concerns about animal welfare, personal health, and sustainability. The intake of animal protein is associated with high cholesterol levels, fat, and calories, which increases the risk of cardiac diseases, high blood sugar levels, and obesity.
  • With the increased inclination toward plant-based products and a vegan diet, there has also been a demand for vegan snack bars. Some prominent flavor components for plant-based snack bars include beet, spirulina, orange, peanut butter, brownie, and red berry.
  • For instance, in July 2021, the UK-based food brand 'Oggs' launched a range of four new vegan snack bars, including Chocolate Tiffin Bar, Gooey Brownie Bar, Millionaire's Shortbread, and Flapjacks bars. These products were made using the brand's patented vegan liquid egg alternative, aquafaba, instead of dairy.

North America Holds the Largest Market Share

  • North Americans are progressively becoming health conscious, generating the demand for healthy foods. The region's snack and cereal bar manufacturers are successfully meeting the rising consumer demand for nutritious dietary snacks.
  • Due to the high competition in the snack bars market in North America, manufacturers are launching variants of snack bars to differentiate their products. Repositioning products is the key strategy to serve a wide range of consumers and strengthen the consumer base to gain increased market share. Protein and fiber form the key components of these snack bars.
  • Millennials and baby boomers are the major consumers of snack bars in the United States. In August 2021, India-based Fitsport Nutrition Foods launched its range of THOP energy and protein bars in the United States via a listing on Amazon, United States. The company aims to expand in the North American snack bar market with its vegan snack bar offerings.

Snack Bars Market Competitor Analysis

The snack bars market is intensely competitive due to the presence of multinational and regional players. These players have been differentiating their products and adopting various strategies to gain an edge over their industry rivals. Kellogg's, General Mills Inc., Clif Bar & Company, Mars Incorporated, and Post Holdings Inc. are some of the major giants in the snack bars market with a global presence. Key players in the market have wide distribution networks across the world. They have also been focusing on expanding their product portfolios by understanding the various requirements in the segment.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 Product Type
    • 5.1.1 Cereal Bars
      • 5.1.1.1 Granola/Muesli Bars
      • 5.1.1.2 Other Cereal Bars
    • 5.1.2 Energy Bars
    • 5.1.3 Other Snack Bars
  • 5.2 Distribution Channel
    • 5.2.1 Supermarkets/Hypermarkets
    • 5.2.2 Convenience Stores
    • 5.2.3 Specialty Stores
    • 5.2.4 Online Stores
    • 5.2.5 Other Distribution Channels
  • 5.3 Geography
    • 5.3.1 North America
      • 5.3.1.1 United States
      • 5.3.1.2 Canada
      • 5.3.1.3 Mexico
      • 5.3.1.4 Rest of North America
    • 5.3.2 Europe
      • 5.3.2.1 United Kingdom
      • 5.3.2.2 Germany
      • 5.3.2.3 Spain
      • 5.3.2.4 France
      • 5.3.2.5 Italy
      • 5.3.2.6 Russia
      • 5.3.2.7 Rest of Europe
    • 5.3.3 Asia-Pacific
      • 5.3.3.1 China
      • 5.3.3.2 Japan
      • 5.3.3.3 India
      • 5.3.3.4 Australia
      • 5.3.3.5 Rest of Asia-Pacific
    • 5.3.4 South America
      • 5.3.4.1 Brazil
      • 5.3.4.2 Argentina
      • 5.3.4.3 Rest of South America
    • 5.3.5 Middle-East
      • 5.3.5.1 United Arab Emirates
      • 5.3.5.2 South Africa
      • 5.3.5.3 Rest of Middle-East

6 COMPETITIVE LANDSCAPE

  • 6.1 Strategies Adopted by Leading Players
  • 6.2 Market Share Analysis
  • 6.3 Company Profiles
    • 6.3.1 The Kellogg Company
    • 6.3.2 Associated British Foods PLC
    • 6.3.3 General Mills Inc.
    • 6.3.4 Nestle SA
    • 6.3.5 PepsiCo Inc.
    • 6.3.6 Post Holdings Inc.
    • 6.3.7 Clif Bar & Company
    • 6.3.8 Mars Incorporated
    • 6.3.9 The Hain Celestial Group Inc.
    • 6.3.10 HALO Foods

7 MARKET OPPORTUNITIES AND FUTURE TRENDS