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市场调查报告书
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1198643

触摸屏控制器市场-增长、趋势、COVID-19 影响和预测 (2023-2028)

Touch Screen Controllers Market - Growth, Trends, and Forecasts (2023 - 2028)

出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3个工作天内

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简介目录

在预测期内,触摸屏控制器市场预计将以 14.9% 左右的复合年增长率增长。

调查显示,智能家电、门锁系统、生物认证设备、汽车信息娱乐系统等产品中,具有触摸屏功能的设备正被家电和汽车行业等各行各业采用,支撑市场增长。

主要亮点

  • 触摸屏控制器是一种转换器,可检测触摸传感器输入并将用户所需的压力或触摸操作发送到设备。 在触摸屏设备中,传感器嵌入到触摸屏控制器中,使设备能够理解和识别用户的高级触摸功能。 近年来,各种终端用户行业在设备中采用触摸屏功能显着增加了对这些设备的需求。
  • 例如,智能手机在过去十年中发展迅猛,已成为一种常见的家居用品。 与 PC 和台式机相比,人们越来越意识到这些设备中数字技术的可负担性,这进一步推动了智能手机行业的发展。 根据 2021 年爱立信移动报告,自 2011 年以来,4G LTE 网络的部署在全球创造 55 亿个新智能手机连接方面发挥了关键作用,随着 5G 技术在电信行业的主导地位,这一数字还将进一步增长。预计
  • 通过支持滑动、双指缩放、滑动(或轻弹)、旋转、按住(或长按)等手势,市场上对基于触摸的手势识别的技术投资正在增长。刺激了进一步的增长。 除了增加触摸屏的出货量,汽车应用正在用投射式电容触摸屏取代电阻式触摸屏,增加了对电容式触摸屏控制器的需求。
  • 但是,实现高质量的触摸界面并非易事,因为必须满足许多要求。 这些不同的要求有时是相互排斥的,除非系统设计得当,否则会导致权衡取舍。 此外,功耗和刷新率难以优化也是製约该市场增长的一个因素。
  • 事实证明,触摸屏是我们数字社会不可或缺的一部分,儘管 COVID-19 对许多企业造成了严重影响,但由于大流行病,对触摸屏设备的需求持续上升。在此期间保持稳定。 由于政府旅行限制和无法同时容纳多人等措施迫使组织转向远程工作环境,对个人设备的需求尤其激增。 由于混合工作文化预计在未来将继续存在,对配备触摸屏功能的智能设备的需求很高,预计这将对研究目标市场的增长产生类似的影响。

触摸屏控制器市场趋势

消费电子占据主要市场份额

  • 消费电子产品是市场中最基本和最重要的部分之一。 由于对新产品和创新产品的需求快速增长,触摸屏被用于多种产品。 手机、平板电脑、可穿戴设备、笔记本电脑和个人电脑是为数不多的广泛采用触摸功能的家用电器。 如今,冰箱、洗衣机、复印机等产品都配备了触控界面,以提供更好的消费体验,创造差异化需求。
  • 考虑到触摸屏技术的普及,大多数供应商已将此技术应用到他们的家用电器中,例如相机、便携式音乐播放器、健身器材、门铃视频监视器等,这对触摸屏控制器的需求产生了积极影响。我'我在这里。 例如,2022 年 7 月,主要家电製造商小米推出了 Smart Home Screen 6,配备 5.45 英寸触摸屏,分辨率为 960 x 480 像素。
  • 在可穿戴领域,价格有望下降,竞争有望加剧。 此外,改进的功能(例如包含呼叫和短信跟踪等功能)也促进了销售。 可穿戴行业越来越多地采用触摸屏功能,其增长预计将对触摸屏控制器市场产生积极影响。
  • 此外,近年来智能手机的普及率显着提高。 据爱立信称,2021 年全球将有 63.4 亿智能手机用户。 可折迭手机有望加剧这些系统控制器的市场竞争。 预计 5G 设备将维持移动设备的进一步增长并提振该细分市场的需求。

预计亚太地区将占据较大的市场份额

  • 亚太地区在过去几十年经历了显着增长。 特别是在中国、韩国、日本和印度等国家,工业、汽车和消费电子等行业增长显着。 例如,根据 OICA 的数据,中国是最大的汽车生产国,到 2021 年汽车总产量将超过 2600 万辆。
  • 中国还是电动汽车生产的领导者。 根据中国汽车工业协会(CAAM)的数据,中国生产了约 350 万辆新能源汽车,其中包括 290 万辆纯电动汽车。 触摸屏在汽车中的应用正在增加,尤其是车载信息娱乐系统,汽车行业的增长预计将推动亚太地区对触摸屏控制器的需求。
  • 此外,智能手錶和创新手环正在亚太地区的各个国家/地区迅速普及。 成本下降以及这些设备的创新设计和功能引起了消费者的极大兴趣,尤其是年轻一代。 此外,中产阶级可支配收入的增加是推动需求的主要因素之一。
  • 此外,智能手机和平板电脑等家用电器的价格下降、简单用户界面的日益普及以及政府对电子学习教育的举措进一步推动了智能家用电器的使用。 预计此类趋势将对市场增长产生重大影响。

触摸屏控制器市场竞争对手分析

触摸屏控制器市场竞争激烈,由几家大公司组成。 NXP Semiconductors、Texas Instruments Incorporated、STMicroelectronics 和 Microchip Technology Inc. 等主要参与者在行业竞争对手中占据主导地位。 每家公司都专注于为各种应用开发差异化产品,以获得相对于其他参与者的竞争优势。

2022 年 10 月 - 大型消费电子产品公司海尔在印度推出了全新的人工智能洗衣机“海尔 979”系列。 这款洗衣机还兼容物联网,可以使用智能手机应用程序和语音助手终端访问洗衣机及其功能。 这款洗衣机配备直动式电机和新型触摸屏控制面板。

2022 年 10 月 - 中国芯片设计和解决方案提供商汇顶科技宣布,它将通过 GA687X 单芯片解决方案扩展其用于汽车显示器的触摸控制器产品组合,支持从 12.3 英寸到 27 英寸对角线的大型显示器。 据该公司称,该芯片将提供高达 250Hz 的刷新率和 10ms 的响应速度,使用户能够无延迟地控制功能。

其他好处

  • Excel 格式的市场预测 (ME) 表
  • 3 个月的分析师支持

内容

第1章介绍

  • 研究假设和市场定义
  • 调查范围

第2章研究方法论

第 3 章执行摘要

第 4 章市场洞察

  • 市场概览
  • 产业吸引力 - 波特五力分析
    • 供应商的议价能力
    • 买家的议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争公司之间的敌对关係
  • 技术快照
  • 评估 COVID-19 对市场的影响

第 5 章市场动态

  • 市场驱动因素
    • 智能设备的增加
    • 各行各业的使用率增加
  • 市场製约因素
    • 技术相关的复杂性

第 6 章市场细分

  • 按类型
    • 电阻膜法
    • 电容法
  • 最终用户
    • 工业
    • 医疗保健
    • 消费类电子产品
    • 零售
    • 汽车
    • BFSI
    • 其他最终用户
  • 区域信息
    • 北美
      • 美国
      • 加拿大
    • 欧洲
      • 英国
      • 德国
      • 法国
      • 西班牙
      • 其他欧洲地区
    • 亚太地区
      • 中国
      • 印度
      • 日本
      • 韩国
      • 澳大利亚
      • 其他亚太地区
    • 拉丁美洲
      • 巴西
      • 墨西哥
      • 阿根廷
      • 其他拉丁美洲地区
    • 中东和非洲
      • 阿拉伯联合酋长国
      • 沙特阿拉伯
      • 南非
      • 其他中东和非洲地区

第7章竞争格局

  • 公司简介
    • NXP Semiconductors
    • Renesas Electronic Corporation
    • SAMSUNG Electronics Co. Ltd
    • Texas Instruments Incorporated
    • Analog Devices Inc.
    • STMicroelectronics
    • MELFAS Co. Ltd
    • Synaptics Incorporated
    • Semtech Corporation
    • Microchip Technology Inc.

第8章 投资分析

第9章 市场将来展望

简介目录
Product Code: 47961

The Touch Screen Controllers Market is expected to grow by registering a CAGR of about 14.9% over the forecast period. The growing adoption of devices having touch screens feature across various industries, including consumer electronics and the automotive industry, in products like smart home appliances, door locking systems, biometric devices, and automobile infotainment systems are driving the growth of the market studied.

Key Highlights

  • Touch screen controllers are converters, as they detect the touch sensor input and send the desired user action of pressure or touch to the device. In touch screen devices, sensors are incorporated with touch screen controllers to help the device understand and recognize sophisticated touch functions from the user. In recent years, the demand for these devices has grown significantly, owing to the increasing adoption of touchscreen features across various end-user industry devices.
  • For instance, the smartphone industry has grown significantly in the last decade to become a common household name. The increasing awareness about the affordability of digital technologies of these devices compared to PCs and desktops further propelled the smartphone industry's growth. According to a 2021 Ericsson Mobility report, the deployment of 4G LTE networks has been crucial in generating 5.5 billion new smartphone connections worldwide since 2011, which is expected to grow further as 5G technology takes over the communication industry.
  • Technological investments in touch-based gesture recognition further propelled the market growth by supporting gestures, such as slide, pinch-to-zoom, swipe (or flick), twist, and press-and-hold (or long press). In addition to increased touch screen units shipped, projected capacitive touch screens are replacing resistive technology in automotive applications, driving the demand for capacitive touch screen controllers.
  • However, with so many requirements to fulfill, creating a high-quality touch interface is challenging. These different requirements can sometimes conflict, leading to trade-offs unless the system is designed smartly. Additionally, challenges in achieving correct power consumption and refresh rate are among the factors restraining the growth of the market studied.
  • As touch screens have proven to be an integral part of the digital world, the demand for touch screen devices remained steady even during the pandemic, even though COVID-19 severely impacted many businesses. The demand shooter up sharply, especially in the personal device segment, as measures taken by the government, such as travel restrictions and restrictions on the availability of several people at a place, forced the organizations to shift to remote work setup. With the hybrid work culture expected to stay, the demand for smart devices with touchscreen features is expected to remain high, which will have a similar impact on the growth of the market studied.

Touch Screen Controllers Market Trends

Consumer Electronics to Hold a Major Market Share

  • Consumer electronics is one of the market's most essential and significant segments. The fast-paced demand for new and innovative products has seen touch screens being embraced by multiple products. Mobiles, tablets, wearables, laptops, and PCs are among the few consumer electronic products that have adopted touch capabilities on a broader scale. Recently, products such as refrigerators, washing machines, copiers, etc., all have been equipped with touch-enabled interfaces to offer a better consumer experience and create a differentiated demand.
  • Considering the increasing acceptance of touchscreen technology, most vendors include this technology in consumer electronic devices, such as cameras, portable music players, exercise equipment, doorbell video monitors, etc., which positively impacts the demand for touchscreen controllers. For instance, in July 2022, Xiaomi, a leading consumer electronics company, launched Smart Home Screen 6 with a 5.45-inch touchscreen display with a 960 x 480 px resolution.
  • The competition in the wearables segment is expected to grow as it has become more affordable. Furthermore, the increased functionality, such as calling, SMS tracking, etc., being incorporated into these devices is also driving their sales. With the touchscreen feature increasingly taking place in the wearables industry, its growth is expected to positively impact the touchscreen controller market.
  • Furthermore, smartphone adoption increased significantly in recent years. According to Ericsson, in 2021, smartphone subscriptions reached 6,340 million globally. Foldable mobile phones are expected to increase competition in the market for controllers that support these systems. 5G devices are expected to sustain further mobile device growth and boost the market segment's demand.

Asia-Pacific Expected to Hold Significant Market Share

  • The Asia-Pacific region witnessed remarkable growth in the last few decades; sectors such as industrial, automotive, and consumer electronics have grown significantly, especially in the countries, such as China, South Korea, Japan, and India, among others. For instance, according to OICA, China was the leading automobile manufacturer, with a total production of automobiles reaching just over 26 million in 2021.
  • China is also among the leading producer of electric vehicles. According to the China Association of Automobile Manufacturers (CAAM), the country produced about 3.5 million units of new energy vehicles, including 2.9 million battery-electric vehicles. As touch screens are increasingly being used in automobiles, especially in the automotive infotainment systems, the growth of the automobile industry is expected to drive the demand for touch screen controllers in the Asia-Pacific region.
  • Smartwatches and innovative bracelets are also witnessing a huge spike in adoption across various countries in the Asia-Pacific region. The declining cost, along with these devices' innovative design and features is significantly attracting consumers' attention, especially the younger generation. Furthermore, the increasing disposable income of the middle class is also among the major factor driving their demand.
  • The declining cost of consumer electronics, such as smartphones and tablet PCs, the growing adoption of simplicity in the user interface, and government initiatives toward E-learning education have further encouraged the usage of intelligent consumer electronic devices. Such trends are also expected to have a notable impact on the growth of the market studied.

Touch Screen Controllers Market Competitor Analysis

The touchscreen controller market is highly competitive and consists of several major players. Major players, such as NXP Semiconductors, Texas Instruments Incorporated, STMicroelectronics, Microchip Technology Inc., etc., govern industry rivalry. The companies focus on developing differentiated products for various applications to gain a competitive advantage over other players.

October 2022 - Haier, a leading consumer electronics company, launched its new AI-enabled Washing Machine series Haier 979 in India. The washing machine is also IoT-enabled, enabling the user to use smartphone apps and voice assistant devices to access the machine and its functions. The washing machine includes a direct motion motor and a new touchscreen control panel.

October 2022 - Goodix Technology, a chip designer and solutions provider in China, announced that it is expanding its range of touch controllers for in-vehicle displays with the GA687X single-chip solution, which supports large displays from 12.3 to 27 inches diagonal. According to the company, the chip achieves a refresh rate of up to 250 Hz and a response time of 10 ms to allow users to control functions without latency.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Buyers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitute Products
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Technology Snapshot
  • 4.4 Assessment of the Impact of COVID-19 on the Market

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Increase in the Number of Smart Devices
    • 5.1.2 Increased Usage across Various Industries
  • 5.2 Market Restraints
    • 5.2.1 Complexities Associated with the Technology

6 MARKET SEGMENTATION

  • 6.1 By Type
    • 6.1.1 Resistive
    • 6.1.2 Capacitive
  • 6.2 By End-user
    • 6.2.1 Industrial
    • 6.2.2 Healthcare
    • 6.2.3 Consumer Electronics
    • 6.2.4 Retail
    • 6.2.5 Automotive
    • 6.2.6 BFSI
    • 6.2.7 Other End-users
  • 6.3 By Geography
    • 6.3.1 North America
      • 6.3.1.1 United States
      • 6.3.1.2 Canada
    • 6.3.2 Europe
      • 6.3.2.1 United Kingdom
      • 6.3.2.2 Germany
      • 6.3.2.3 France
      • 6.3.2.4 Spain
      • 6.3.2.5 Rest of Europe
    • 6.3.3 Asia-Pacific
      • 6.3.3.1 China
      • 6.3.3.2 India
      • 6.3.3.3 Japan
      • 6.3.3.4 South Korea
      • 6.3.3.5 Australia
      • 6.3.3.6 Rest of Asia-Pacific
    • 6.3.4 Latin America
      • 6.3.4.1 Brazil
      • 6.3.4.2 Mexico
      • 6.3.4.3 Argentina
      • 6.3.4.4 Rest of Latin America
    • 6.3.5 Middle East & Africa
      • 6.3.5.1 United Arab Emirates
      • 6.3.5.2 Saudi Arabia
      • 6.3.5.3 South Africa
      • 6.3.5.4 Rest of Middle East & Africa

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 NXP Semiconductors
    • 7.1.2 Renesas Electronic Corporation
    • 7.1.3 SAMSUNG Electronics Co. Ltd
    • 7.1.4 Texas Instruments Incorporated
    • 7.1.5 Analog Devices Inc.
    • 7.1.6 STMicroelectronics
    • 7.1.7 MELFAS Co. Ltd
    • 7.1.8 Synaptics Incorporated
    • 7.1.9 Semtech Corporation
    • 7.1.10 Microchip Technology Inc.

8 INVESTMENT ANALYSIS

9 FUTURE OUTLOOK OF THE MARKET