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市场调查报告书
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1445477

讯息安全 - 市场占有率分析、产业趋势与统计、成长预测(2024 - 2029 年)

Messaging Security - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2024 - 2029)

出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3个工作天内

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简介目录

讯息安全市场规模预计到 2024 年将达到 91 亿美元,预计到 2029 年将达到 250.5 亿美元,在预测期内(2024-2029 年)CAGR为 22.45%。

讯息安全 - 市场

随着 COVID-19 的爆发,由于各国的组织在封锁期间部署了远端工作访问,安全工具和解决方案被越来越多地采用,讯息安全市场预计将出现显着增长。根据Google提供的资料,该公司平均每天拦截约 1,800 万封 COVID-19 垃圾邮件。

主要亮点

  • 为了保护讯息传递基础设施而对设备上的消息进行加密称为讯息传递安全性。它创建一个安全的网络,限制未经请求的讯息,并保护设备免受众多危险。它包括电子邮件防毒、零小时恶意软体侦测系统、电子邮件入侵防御、基于模式的反垃圾邮件、基于网际网路协定 (IP) 信誉的反垃圾邮件和电子邮件入侵防御。它在许多行业都有重要的应用,包括银行、金融服务、保险 (BFSI)、资讯科技 (IT)、房地产、政府和军队。它也可以部署在本地或云端。
  • 随着业务通讯越来越多地转向行动装置上的消费者讯息应用程序,企业面临越来越大的安全风险。 BYOD(自带设备)和智慧型手机采用率的持续增长,加上员工使用缺乏企业通讯所需的实体和技术保障的消费级讯息应用程序,使公司面临安全风险。
  • 推动市场扩张的主要因素之一是世界的快速城市化和网路攻击频率的上升。此外,基于云端和基于虚拟设备的解决方案的使用增加正在加速市场扩张。此外,为了管理敏感的使用者资料,组织正在使用多云环境和基于软体即服务 (SaaS) 的平台。因此,电子邮件和讯息安全服务被更频繁地用于公司内部通讯以及与外部各方的协作。
  • ts 讯息安全针对电子邮件网路钓鱼、商业电子邮件洩露诈骗和勒索软体攻击提供的多层保护是市场扩张的另一个因素。即时通讯服务供应商对安全解决方案不断增长的需求也创造了良好的市场前景。预计该市场将受到其他因素的进一步推动,例如行动装置的使用不断增加以及安全讯息解决方案的尖端技术的创建。
  • COVID-19 的出现对全球经济和公共卫生产生了重大影响。封锁和限制也迫使许多产业停止生产和运营,从而扰乱了其供应链。此外,许多企业正在从传统的工作安排转向允许在家和远距工作的工作安排。因此,电子邮件比以往任何时候都更频繁地用于组织内部通讯。公司秘密资讯可能会洩露,可能会损害公司。因此,许多企业已经开始实施讯息安全,增加了市场需求,并推动了讯息安全产业在疫情期间的扩张。

讯息安全市场趋势

BFSI 中的应用占据重要市场份额

  • 金融部门收集客户产生的大量资料。为了使用透过各种资料点收集的资料并提高客户满意度,银行和金融组织越来越多地使用服务来储存和分析复杂资料。随着客户期望的提高、技术能力的增强和监管要求的提高,银行机构被迫采取主动的安全方法,从而整合基于云端的安全平台。
  • 电子邮件安全解决方案有助于银行降低风险、实施时间和成本,以跟上组织存取控制的法规。资料不断增长,主要是由于电子交易的增加。该部门员工和客户之间的电子邮件交换包含至关重要的有价值的信息,这些信息是有利可图的,可以为骇客带来高额收益。
  • 为了保护其 IT 流程和系统、保护客户关键资料并遵守政府法规,私人和公共银行机构致力于实施最新技术来防止网路攻击。
  • 现代消费者习惯于生活各方面的数位交互,金融服务也不例外。然而,BFSI 行业经常需要迎头赶上。众多金融科技公司正在利用传统银行的弱点,以更先进的数位解决方案进入金融业。消费者现在可以从苹果和亚马逊等公司获得信用卡和小型企业贷款。有趣的是,客户想要测试它们。

北美市场预计将出现最高成长

  • 北美是全球所有主要组织的主要中心。该地区是技术采用的领先创新者和先驱者之一。它在讯息安全解决方案供应商中拥有强大的立足点,为市场的成长做出了巨大贡献。
  • 随着电子交易的增加,资料呈指数级增长。电子邮件交换,特别是在 BFSI、政府、零售和电子商务等最终用户行业内,员工和客户之间的电子邮件交换,包含利润丰厚的关键讯息,可能会为骇客带来高额收益。因此,该地区以外使用电子邮件作为内部和外部主要通讯方式的组织正在采取措施加密并限制对其电子邮件帐户的窃听和骇客攻击。
  • 各种最终用户行业的扩张和物联网的成长正在推动该地区对智慧型设备的需求。影响市场的攻击风险可能因企业和政府而异。因此,保护资料已成为该地区的首要任务。而且,北美地区尤其是美国的网路攻击正在迅速上升。它们达到了历史最高水平,这主要是由于该地区连网设备数量的迅速增加。
  • 政府和企业都可能面临影响市场的恶意攻击的风险。因此,保护资料变得越来越重要,推动了讯息安全的发展。
  • 美国联邦通讯委员会 (FCC) 已向美国人发出警报,提醒他们注意 SMS(简讯服务)网路钓鱼攻击的激增,这些攻击旨在窃取他们的金钱和个人资讯。此类攻击背后的诈骗者通常称为简讯诈骗或机器人文字(如 FCC 所做的那样),他们可能会采用各种诱惑来说服人们提供敏感资讯。 FCC 追踪的不是电话或简讯流量,而是消费者投诉,直到去年6 月,有关不需要的简讯的投诉逐渐增加,从2019 年的约5,700 起增加到2020 年的14,000 起,再到2021 年的15,300 起。

讯息安全产业概述

由于市场上存在塔塔通讯、Macafee、思科、微软等大公司,以及其他努力创新和协作以获取最大市场份额的新参与者,该市场呈现碎片化。由于骇客不断试图渗透讯息软体的安全,因此该公司正在花费巨资更新韧体和防火墙软体,以防止用户遭受不必要的攻击和垃圾邮件。

  • 2022 年 5 月 - 思科宣布公开发布思科云端控制框架 (CCF)。 Cisco CCF 是一个综合框架,收集了国家和国际安全的所有合规性和认证标准。精简、合理的合规和风险管理策略使团队能够确保云端产品和服务符合安全和隐私法规,同时节省大量成本。

额外的好处:

  • Excel 格式的市场估算 (ME) 表
  • 3 个月的分析师支持

目录

第 1 章:简介

  • 研究假设和市场定义
  • 研究范围

第 2 章:研究方法

第 3 章:执行摘要

第 4 章:市场动态

  • 市场概况
  • 产业吸引力 - 波特五力分析
    • 新进入者的威胁
    • 买家/消费者的议价能力
    • 供应商的议价能力
    • 替代产品的威胁
    • 竞争激烈程度
  • 市场驱动因素
    • 保护机密资讯免受恶意软体威胁的需求
    • 基于云端和虚拟设备的解决方案越来越受欢迎
  • 市场限制
    • 对网路攻击缺乏认识
    • 实施各种讯息安全解决方案的复杂性不断增加
  • Covid-19 对市场的影响

第 5 章:市场细分

  • 部署类型
    • 本地部署
  • 类型
    • 电子邮件
    • 简讯
  • 最终用户产业
    • BFSI
    • 政府
    • 卫生保健
    • 媒体和娱乐
    • 零售及电子商务
    • 製造业
    • 教育
    • 其他最终用户产业
  • 地理
    • 北美洲
    • 欧洲
    • 亚太地区
    • 拉丁美洲
    • 中东和非洲

第 6 章:竞争格局

  • 公司简介
    • Mcafee, LLC
    • Cisco Systems, Inc.
    • Barracuda Networks, Inc.
    • Microsoft Corporation
    • Trend Micro Incorporated
    • TATA Communications
    • Mimecast Limited
    • Trustwave Holdings, Inc.
    • Sophos Ltd.
    • Proofpoint, Inc.
    • Forcepoint Software company

第 7 章:投资分析

第 8 章:市场的未来

简介目录
Product Code: 67396

The Messaging Security Market size is estimated at USD 9.10 billion in 2024, and is expected to reach USD 25.05 billion by 2029, growing at a CAGR of 22.45% during the forecast period (2024-2029).

Messaging Security - Market

With the outbreak of COVID-19, the messaging security market is expected to witness significant growth as security tools, and solutions are increasingly adopted, due to organizations deploying remote work access, amid lockdowns, in various countries. According to data provided by Google, an average of about 18 million COVID-19 spamming emails are blocked by the company every day.

Key Highlights

  • Encrypting messages on a device in order to safeguard the messaging infrastructure is referred to as messaging security. It creates a secure network, limits unsolicited messages, and safeguards devices from numerous dangers. It includes email antivirus, zero-hour malware detection systems, email intrusion prevention, pattern-based anti-spam, internet protocol (IP) reputation-based anti-spam, and email intrusion prevention. It has significant applications in a variety of industries, including banking, financial services, insurance (BFSI), information technology (IT), real estate, government, and the military. It may also be deployed on-premises or in the cloud.
  • Enterprises are facing rising security risks as business communications increasingly shift to consumer messaging applications on mobile devices. The continued increase in BYOD (Bring Your Own Device) and smartphone adoption, coupled with employee use of consumer-grade messaging apps that lack the physical and technical safeguards necessary for enterprise communication, is exposing companies to security risks.
  • One of the main factors propelling the market's expansion is the world's rapid urbanization and the rising frequency of cyberattacks. Additionally, the increased use of cloud-based and virtual appliance-based solutions is accelerating market expansion. Further, To manage sensitive user data, organizations are using multi-cloud environments and Software-as-a-Service (SaaS)-based platforms. As a result, email and messaging security services are being used more frequently for internal company communication and collaboration with outside parties.
  • The multi-layered protection that ts messaging security provides against email phishing, business email compromise scams, and ransomware attacks is another factor in the market's expansion. The expanding need for security solutions from instant messaging service providers is also creating a good market picture. The market is expected to be further fueled by additional factors, such as the rising use of mobile devices and the creation of cutting-edge technologies for secure messaging solutions.
  • The introduction of COVID-19 has had a significant impact on both the global economy and public health. Lockdowns and limitations have also forced numerous industries to halt production and operations, which has disrupted their supply chain. Additionally, a lot of businesses are switching from traditional working arrangements to ones that allow for home-based and remote employment. As a result, emails are used more frequently than ever for internal communications within organizations. Secret corporate information can be exposed, potentially harming the company. As a result, a lot of businesses have begun implementing messaging security, increasing their market demand and fueling the expansion of the messaging security industry throughout the pandemic.

Messaging Security Market Trends

Applications in BFSI to Hold a Significant Market Share

  • The financial sector gathers a massive volume of data generated by its customers. To use the collected data through various data points and improve customer satisfaction, banks and financial organizations are increasingly employing services to store and analyze complex data. With greater customer expectations, growing technological capabilities, and regulatory requirements, banking institutions are pushed to adopt a proactive approach to security, thereby incorporating cloud-based security platforms.
  • Email security solutions help reduce risks, implementation time, and costs for banks that try to keep pace with regulations regarding organizational access control. The data is continuously growing, primarily due to the increase in e-transactions. Email exchanges within this sector amongst employees and customers contain crucial valuable information that is lucrative and can result in a high gain for hackers.
  • To secure their IT processes and systems, secure customer critical data, and comply with government regulations, private and public banking institutes are focused on implementing the latest technology to prevent cyber attacks.
  • Modern consumers are accustomed to digital interactions in all aspects of their life, and financial services are no exception. The BFSI industry, however, frequently needs to catch up. Numerous Fintech companies are taking advantage of the weaknesses of traditional banks to enter the finance industry with more advanced digital solutions. Consumers can now get credit cards and small business loans from companies like Apple and Amazon. Interestingly, customers want to test them.

North America is Expected to Witness Highest Growth in the Market

  • North America is a primary hub for all major organizations globally. The region is among the leading innovators and pioneers in terms of technological adoption. It has a strong foothold over messaging security solution vendors, contributing considerably to the market's growth.
  • There has been exponential data growth, with an increase in e-transactions. Email exchanges, especially within end-user industries like the BFSI, government, retail, and e-commerce, among employees and customers, contain crucial information that is rather lucrative and may result in a high gain for hackers. Hence, organizations based out of the region, which use emails as a primary mode of communication, both internally and externally, are taking measures to encrypt and limit eavesdropping and hacking of their email accounts.
  • The expansion of the various end-user industries and the growth of IoT are driving the demand for smart devices in the region. The risks of attacks impacting the market may vary from corporates to governments. Thus, securing the data has become a priority in the region. Moreover, cyberattacks in the North American region, especially in the United States, are rising rapidly. They have reached an all-time high, primarily due to the region's rapidly increasing number of connected devices.
  • Governments and corporations may both be subject to the risk of malicious assaults impacting the market. Thus, protecting the data has taken on increased importance, driving the development of message security.
  • Americans have been alerted by the Federal Communications Commission (FCC) to an upsurge in SMS (Short Message Service) phishing attacks that aim to steal their money and personal information. Scammers behind such attacks, often known as smishing or robotexts (as the FCC does), may employ a variety of enticements to persuade people to provide sensitive information. Instead of call or text traffic, the FCC tracks consumer complaints, and until June last year, complaints about unwanted text messages increased progressively from around 5,700 in 2019 to 14,000 in 2020 to 15,300 in 2021.

Messaging Security Industry Overview

The market is fragmented due to the presence of major companies in the market, like Tata Communications, Macafee, Cisco, Microsoft, and other new players striving to innovate and collaborate to capture the maximum market share. Since hackers continuously try to penetrate messaging software security, companies are spending heavily on updating firmware and firewall software to prevent users from unnecessary attacks and spam.

  • In May 2022 - The public release of the Cisco Cloud Controls Framework (CCF) was announced by Cisco. The Cisco CCF is a comprehensive framework that gathers all compliance and certification criteria for both national and international security. A streamlined, rationalized compliance and risk management strategy equips teams to ensure that cloud goods and services comply with security and privacy regulations while saving considerable costs.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Force Analysis
    • 4.2.1 Threat of New Entrants
    • 4.2.2 Bargaining Power of Buyers/Consumers
    • 4.2.3 Bargaining Power of Suppliers
    • 4.2.4 Threat of Substitute Products
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Market Drivers
    • 4.3.1 Demand for Protecting the Confidential Information from Malware Threats
    • 4.3.2 Increasing Popularity of Cloud-based and Virtual Appliance-based Solutions
  • 4.4 Market Restraints
    • 4.4.1 Lack of Awareness about Cyberattacks
    • 4.4.2 Increasing Complexity in Implementing Various Messaging Security Solution
  • 4.5 Impact of Covid-19 on the Market

5 MARKET SEGMENTATION

  • 5.1 Deployment Type
    • 5.1.1 Cloud
    • 5.1.2 On-Premise
  • 5.2 Type
    • 5.2.1 Email
    • 5.2.2 SMS
  • 5.3 End User Industry
    • 5.3.1 BFSI
    • 5.3.2 Government
    • 5.3.3 Healthcare
    • 5.3.4 Media and Entertainment
    • 5.3.5 Retail and E-commerce
    • 5.3.6 Manufacturing
    • 5.3.7 Education
    • 5.3.8 Other End User Industries
  • 5.4 Geography
    • 5.4.1 North America
    • 5.4.2 Europe
    • 5.4.3 Asia Pacific
    • 5.4.4 Latin America
    • 5.4.5 Middle East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Company Profiles*
    • 6.1.1 Mcafee, LLC
    • 6.1.2 Cisco Systems, Inc.
    • 6.1.3 Barracuda Networks, Inc.
    • 6.1.4 Microsoft Corporation
    • 6.1.5 Trend Micro Incorporated
    • 6.1.6 TATA Communications
    • 6.1.7 Mimecast Limited
    • 6.1.8 Trustwave Holdings, Inc.
    • 6.1.9 Sophos Ltd.
    • 6.1.10 Proofpoint, Inc.
    • 6.1.11 Forcepoint Software company

7 INVESTMENT ANALYSIS

8 FUTURE OF THE MARKET