永续包装：市场占有率分析、产业趋势与统计、成长预测（2024-2029）

永续包装市场规模预计到 2024 年为 2,927.1 亿美元，预计到 2029 年将达到 4,235.6 亿美元，在预测期内（2024-2029 年）复合年增长率为 7.67%。

主要亮点

• 永续包装涉及促进永续性的包装解决方案的开发和利用。我们严重依赖生命週期评估和清单来指导决策并尽量减少对环境的影响。
• 近年来，消费者对永续性的兴趣显着增加。循环经济的兴起进一步强调了永续包装的重要性。为了回应民众对包装废弃物，特别是一次性塑胶的担忧，世界各国政府正在製定严格的法规，以限制环境破坏并加强废弃物管理。
• 法国、德国和英国等国家带头不仅在欧盟（EU）内部实施了强有力的回收措施，而且还采用了生产者延伸责任（EPR）。在亚洲，泰国从2020年1月1日起在全国范围内禁止在主要商店使用一次性塑胶袋，最终目标是减少塑胶污染。
• 根据海洋保护协会的统计，每年有 800 万吨塑胶进入海洋，而目前海洋中已有 1.5 亿吨塑胶。这是一个严重的问题。例如，这就像一年内每分钟将纽约市一辆垃圾车的塑胶倾倒到海洋中一样。该调查确定 2025 年是环保包装的关键一年，超过 40% 的受访者计划采用创新和永续的包装技术。公司越来越多地转向循环经济，使用可堆肥和生物分解性的材料，并重新考虑容器设计以减少废弃物。
• 然而，既不可回收又生物分解的塑胶包装的使用正在增加，加剧了碳排放。相比之下，亚马逊、谷歌和利乐等大公司都有实现净零碳排放的雄心勃勃的目标，预计此举需要大量资本投资。

永续包装市场趋势

再生包装领域占据主要市场份额

• 消费者对永续产品的需求不断增长正在推动回收包装的成长。随着环保意识的增强，消费者正在积极寻找优先考虑永续性的品牌，尤其是在包装选择上。这种消费者的转变促使各行业的公司转向回收包装，以满足消费者的期望并加强企业社会责任。同时，回收技术的进步正在简化回收材料在包装中的应用，使製造商更具成本效益，并进一步加速市场成长。
• 全球政府和监管机构对于扩大回收包装市场至关重要。他们制定了严格的法规和政策，重点是减少塑胶废弃物和促进回收。特别是，欧盟循环经济行动计画等倡议以及美国和加拿大等国家的塑胶废弃物减少指令正在引领企业投资永续包装。这些指令不仅强制要求使用回收材料，还鼓励包装设计和材料科学的创新，以提高可回收性并最大限度地减少环境足迹。
• 回收过程中的技术进步对于回收包装市场的成长至关重要。化学回收等创新技术将塑胶分解成原始单体，为包装中的高品质回收材料铺平了道路。这些进步解决了传统机械回收的局限性，例如材料劣化和某些塑胶的可回收性有限。随着技术的不断发展，回收包装的品质和有效性正在提高，并有望进一步推动市场需求。
• 公司越来越认识到回收包装的经济效益。透过采用回收材料，公司可以减少对原始资源的依赖，降低生产成本并防止供应链中断。此外，使用回收包装的品牌不仅能与具有环保意识的消费者产生共鸣，还能使自己与竞争对手区分开来并增加市场吸引力。因此，包装产业的大小公司都在大力投资回收包装解决方案，支持市场的强劲成长轨迹。

亚太地区市场预计将显着成长

• 中国电子商务巨头和宅配服务正在积极减少包装材料。例如，顺丰推出了可回收包装箱，每个包装箱可回收约10次。顺丰速运已在各大城市部署了超过10万个包装箱，包括一线城市和多个二线城市。其主要目的是取代传统的纸盒和塑胶袋，减少发泡块和胶带的使用。顺丰强调，这些努力符合推动中国永续物流的发展。该公司还投资于研发，以创造更耐用、更环保的包装解决方案，确保所使用的材料可以重复使用，而不会影响内容物的安全性和完整性。
• 印度中产阶级的崛起、有组织零售的快速扩张、出口的增加以及电子商务行业的蓬勃发展都为所研究市场的成长铺平了道路。然而，这种成长需要环保包装，以确保一流的质量，同时最大限度地减少对环境的影响。因此，公司采用永续包装实务已成为当务之急。公司越来越多地转向生物分解性材料，并引入创新设计，以减少塑胶的使用并最大限度地减少废弃物。此外，政府法规和消费者意识正在推动向更环保的包装解决方案的转变，许多公司製定了雄心勃勃的永续性目标来满足这些新标准。
• Capgemini SA最近的一项研究深入探讨了永续性和不断变化的消费行为。研究发现，79% 的消费者正在改变他们的购买模式，主要是出于社会责任、整体性和环境问题。值得注意的是，53% 的消费者和 57% 18 至 24 岁的消费者被较不知名的品牌所吸引，因为它们环保。此外，超过一半（52%）的受访者表达了对优先考虑永续性的公司的情感连结。研究也强调，消费者愿意为采用永续包装的产品支付溢价，显示市场对环保产品的需求强劲。适应这些偏好的品牌可以避免市场占有率被具有环保意识的竞争对手夺走。
• 该地区的主要企业处于技术创新的前沿，正在推动永续包装市场的成长。这些创新包括植物来源塑胶等新材料的开发、先进的回收技术和智慧包装解决方案，这些解决方案可以延长产品的保质期，同时减少对环境的影响。产业领导者、新兴企业和研究机构之间的合作也正在培育包装产业持续改进和永续性的文化。

永续包装产业概述

永续包装市场高度分散，领先的主要企业包括： Amcor Limited、TetraPak International SA、WestRock Company、Smurfit Kappa Group PLC 和 Sonoco Products Company 正在积极致力于开发创新和环保的包装解决方案，以满足日益增长的永续实践需求。我们大力投资研发，以提高产品的可回收性和生物分解性，并努力减少我们的包装材料对环境的影响。此外，这些主要企业经常与供应链中的其他相关人员合作，以促进永续性并遵守严格的监管标准。

• 2024 年 5 月，Amkor 与主要企业AVON 宣布将在中国推出 Amplima Plus，这是 AVON 小黑裙沐浴凝胶的填充用袋。这项策略性倡议旨在减少碳排放和水消费量。
• 2024 年 3 月 全球印刷和包装解决方案公司凸版推出 GL-SP，这是一种基于双轴延伸聚丙烯(BOPP) 的阻隔膜，彻底改变了永续包装。该新产品加入了GL BARRIER系列，该系列以透明沉淀阻隔膜而闻名，在全球市场上占有率第一。

其他好处：

• Excel 格式的市场预测 (ME) 表
• 3 个月分析师支持

目录

第一章简介

• 研究假设和市场定义
• 调查范围

第二章调查方法

第三章执行摘要

第四章市场洞察

• 市场概况
• 产业价值链分析
• 产业吸引力波特五力分析
  • 供应商的议价能力
  • 买方议价能力
  • 新进入者的威胁
  • 竞争公司之间敌对关係的强度
  • 替代品的威胁
• 评估微观经济因素对工业的影响

第五章市场动态

• 市场驱动因素
  • 政府针对永续包装的倡议
  • 包装小型化
  • 消费者偏好转向可回收和环保材料
• 市场限制因素
  • 製造工厂产能限制
  • 原料高成本

第六章 市场细分

• 按流程
  • 可重复使用的包装
  • 可降解包装
  • 回收包装
• 按材质
  • 玻璃
  • 塑胶
  • 金属
  • 纸
• 按最终用户
  • 药品/医疗保健
  • 化妆品/个人护理
  • 饮食
  • 其他最终用户
• 按地区
  • 北美洲
  • 欧洲
  • 亚太地区
  • 拉丁美洲
  • 中东/非洲

第七章 竞争格局

• 公司简介
  • Amcor Limited
  • Westrock Company
  • TetraPak International SA
  • Sonoco Products Company
  • Smurfit Kappa Group PLC
  • Sealed Air Corporation
  • Mondi PLC
  • Huhtamaki OYJ
  • BASF SE
  • Ardagh Group SA
  • Ball Corporation
  • Crown Holdings Inc.
  • DS Smith PLC
  • Genpak LLC
  • International Paper Company

第八章投资分析

第九章市场展望

The Sustainable Packaging Market size is estimated at USD 292.71 billion in 2024, and is expected to reach USD 423.56 billion by 2029, growing at a CAGR of 7.67% during the forecast period (2024-2029).

Key Highlights

• Sustainable packaging involves developing and utilizing packaging solutions that enhance sustainability. It relies heavily on life cycle assessments and inventories to guide decisions and minimize environmental impact.
• In recent years, consumer interest in sustainability has surged significantly. The rise of circular economics has further underscored the importance of sustainable packaging. Governments worldwide, responding to public concerns over packaging waste, particularly single-use plastics, are enacting stringent regulations to curb environmental harm and bolster waste management.
• Leading the charge, countries like France, Germany, and the United Kingdom are not only enforcing robust recycling measures within the European Union but are also adopting extended producer responsibilities (EPRs). In Asia, Thailand implemented a nationwide ban on single-use plastic bags in major stores starting January 1, 2020, with the ultimate goal of reducing plastic pollution.
• According to the Ocean Conservancy statistics, 8 million metric tons of plastic enter the oceans annually, adding to the estimated 150 million metric tons already present. This is a critical issue. To put this in perspective, it is akin to dumping a New York City garbage truck's load of plastic into the ocean every minute for a year. The survey identifies 2025 as a pivotal year for eco-friendly packaging, with over 40% of respondents planning to adopt innovative and sustainable packaging techniques. Companies are increasingly pivoting toward a circular economy, utilizing compostable materials and biodegradables and rethinking container designs to reduce waste.
• However, the use of non-recyclable, non-biodegradable plastic packaging is on the rise, exacerbating carbon emissions. In response, major corporations like Amazon, Google, and Tetrapak are setting ambitious targets, aiming for net-zero carbon emissions, a move expected to entail significant capital investments.

Sustainable Packaging Market Trends

The Recycled Packaging Segment to Hold Significant Share in Market

• Increasing consumer demand for sustainable products is driving the growth of recycled packaging. As environmental awareness rises, consumers are actively seeking brands that prioritize sustainability, particularly in their packaging choices. This consumer shift is compelling companies across sectors to pivot toward recycled packaging, aligning with both consumer expectations and bolstering their corporate social responsibility standings. Simultaneously, advancements in recycling technologies are streamlining the incorporation of recycled materials into packaging, enhancing cost-effectiveness for manufacturers, and further amplifying market growth.
• Global governments and regulatory bodies are pivotal in expanding the recycled packaging market. They are enacting stringent regulations and policies, with a primary focus on curbing plastic waste and promoting recycling. Notably, initiatives like the European Union's Circular Economy Action Plan and plastic waste reduction mandates in countries like the United States and Canada are nudging companies toward sustainable packaging investments. These directives not only mandate the use of recycled materials but also foster innovation in packaging design and material science, aiming to bolster recyclability and minimize environmental footprints.
• Technological strides in recycling processes are pivotal for the growth of the recycled packaging market. Innovations like chemical recycling, which breaks down plastics into their original monomers, are paving the way for high-quality recycled materials in packaging. These advancements are addressing limitations seen in traditional mechanical recycling, like material degradation and the restricted recyclability of certain plastics. With ongoing technological evolution, the quality and efficacy of recycled packaging are poised to elevate, further stoking market demand.
• Businesses are increasingly recognizing the economic merits of recycled packaging. By embracing recycled materials, companies can diminish their dependence on virgin resources, trim production costs, and buffer themselves against supply chain disruptions. Moreover, brands adopting recycled packaging not only resonate with environmentally conscious consumers but also carve out a distinct niche from their competitors, bolstering their market appeal. Consequently, both major players and smaller enterprises in the packaging realm are channeling substantial investments into recycled packaging solutions, underpinning the market's robust growth trajectory.

Asia-Pacific Expected to Register Significant Market Growth

• Chinese e-commerce giants and express delivery services are actively cutting down on packaging materials. For example, SF Express introduced recyclable packaging boxes, each capable of being recycled approximately ten times. In major cities, including first-tier and several second-tier ones, the company deployed over 100,000 of these boxes. Its primary aim is to replace traditional paper boxes and plastic bags, thereby reducing the usage of foam blocks and tape. SF Express emphasized that these efforts align with China's push for sustainable logistics growth. The company has also invested in research and development to create more durable and eco-friendly packaging solutions, ensuring that the materials used can withstand multiple cycles of use without compromising the safety and integrity of the contents.
• The rise of India's middle class, the rapid expansion of organized retail, increasing exports, and the booming e-commerce industry are all paving the way for the growth of the market studied. This growth, however, necessitates environmentally friendly packaging that ensures top-notch quality with minimal environmental repercussions. Consequently, the adoption of sustainable packaging practices by companies is gaining paramount importance. Companies are increasingly focusing on biodegradable materials, reducing plastic usage, and implementing innovative designs that minimize waste. Additionally, government regulations and consumer awareness are driving the shift toward greener packaging solutions, with many firms setting ambitious sustainability targets to meet these new standards.
• A recent survey by Capgemini delved into sustainability and changing consumer behavior. It revealed that 79% of consumers are altering their buying patterns, primarily driven by social responsibility, inclusivity, and environmental concerns. Notably, 53% of all consumers and a significant 57% of those aged 18 to 24 are gravitating toward lesser-known brands due to their eco-friendliness. Moreover, over half (52%) of respondents expressed an emotional connection with businesses prioritizing sustainability. The survey also highlighted that consumers are willing to pay a premium for sustainably packaged products, indicating a strong market demand for eco-friendly options. Brands that adapt to these preferences avoid losing market share to more environmentally conscious competitors.
• Key players in the region are spearheading innovations, propelling the growth of the sustainable packaging market. These innovations include the development of new materials such as plant-based plastics, advanced recycling technologies, and smart packaging solutions that enhance product shelf life while reducing environmental impact. Collaborative efforts between industry leaders, startups, and research institutions are also fostering a culture of continuous improvement and sustainability in the packaging industry.

Sustainable Packaging Industry Overview

The sustainable packaging market exhibits a high degree of fragmentation, with prominent players such as Amcor Limited, TetraPak International SA, WestRock Company, Smurfit Kappa Group PLC, and Sonoco Products Company. These companies are actively engaged in developing innovative and eco-friendly packaging solutions to meet the growing demand for sustainable practices. They invest significantly in research and development to enhance the recyclability and biodegradability of their products, striving to reduce the environmental impact of packaging materials. Additionally, these key players often collaborate with other stakeholders in the supply chain to encourage sustainability and adhere to stringent regulatory standards.

• May 2024: Amcor and AVON, a leading cosmetics company, announced the launch of the AmPrima Plus refill pouch for AVON's Little Black Dress shower gels in China. This strategic initiative aims to reduce both carbon footprint and water consumption.
• March 2024: TOPPAN, a global player in printing and packaging solutions, revolutionized sustainable packaging with the launch of GL-SP, a barrier film utilizing biaxially oriented polypropylene (BOPP) as the substrate. This new product has been added to the GL BARRIER series, renowned for its transparent vapor-deposited barrier films, which hold a leading share in the global market.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

• 1.1 Study Assumptions and Market Definition
• 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

• 4.1 Market Overview
• 4.2 Industry Value Chain Analysis
• 4.3 Industry Attractiveness: Porter's Five Forces Analysis
  • 4.3.1 Bargaining Power of Suppliers
  • 4.3.2 Bargaining Power of Buyers
  • 4.3.3 Threat of New Entrants
  • 4.3.4 Intensity of Competitive Rivalry
  • 4.3.5 Threat of Substitute Products
• 4.4 Assessment of the Impact of Microeconomic Factors on the Industry

5 MARKET DYNAMICS

• 5.1 Market Drivers
  • 5.1.1 Government Initiatives Toward Sustainable Packaging
  • 5.1.2 Downsizing of Packaging
  • 5.1.3 Shift in Consumer Preferences Toward Recyclable and Eco-friendly Materials
• 5.2 Market Restraints
  • 5.2.1 Capacity Constraint of Manufacturing Plants
  • 5.2.2 High Cost of Raw Materials

6 MARKET SEGMENTATION

• 6.1 By Process
  • 6.1.1 Reusable Packaging
  • 6.1.2 Degradable Packaging
  • 6.1.3 Recycled Packaging
• 6.2 By Material Type
  • 6.2.1 Glass
  • 6.2.2 Plastic
  • 6.2.3 Metal
  • 6.2.4 Paper
• 6.3 By End User
  • 6.3.1 Pharmaceutical and Healthcare
  • 6.3.2 Cosmetics and Personal Care
  • 6.3.3 Food and Beverage
  • 6.3.4 Other End Users
• 6.4 By Geography
  • 6.4.1 North America
  • 6.4.2 Europe
  • 6.4.3 Asia-Pacific
  • 6.4.4 Latin America
  • 6.4.5 Middle East and Africa

7 COMPETITIVE LANDSCAPE

• 7.1 Company Profiles
  • 7.1.1 Amcor Limited
  • 7.1.2 Westrock Company
  • 7.1.3 TetraPak International SA
  • 7.1.4 Sonoco Products Company
  • 7.1.5 Smurfit Kappa Group PLC
  • 7.1.6 Sealed Air Corporation
  • 7.1.7 Mondi PLC
  • 7.1.8 Huhtamaki OYJ
  • 7.1.9 BASF SE
  • 7.1.10 Ardagh Group SA
  • 7.1.11 Ball Corporation
  • 7.1.12 Crown Holdings Inc.
  • 7.1.13 DS Smith PLC
  • 7.1.14 Genpak LLC
  • 7.1.15 International Paper Company

8 INVESTMENT ANALYSIS

9 MARKET OUTLOOK