套模标籤：市场占有率分析、产业趋势与统计、成长预测（2025-2030）

套模标籤市场规模预计到 2025 年将达到 12.1 亿美元，到 2030 年将达到 15.5 亿美元，预测期内（2025-2030 年）复合年增长率为 5.09%。

主要亮点

• 与其他方法相比，套模贴标为使用者提供了更广泛的装饰选择。这些标籤经久耐用，可在运输过程中耐受粗暴搬运和磨损，非常适合需要坚固包装的产品。高品质印刷可实现复杂的设计和鲜艳的色彩，并在整个产品生命週期中保持完整。多种外观和纹理选项使製造商能够创造出在商店上脱颖而出的独特且有吸引力的包装。套模贴标还允许快速更改设计，这对于季节性或促销包装的更改特别有利。
• 此外，该方法透过将贴标籤製程合併到容器製造中来减少製造时间和成本。无需单独的贴标步骤，确保清洁并降低污染风险。此外，套模贴标非常环保，因为它通常使用可回收材料，并且比传统贴标方法产生的废弃物更少。
• 消费者对精美包装的日益偏好正在推动市场成长。色彩缤纷、美观、无标籤的消费品提供了利润丰厚的行销机会，并可作为实用的品牌工具。因此，越来越多的製造商采用套模标籤进行产品包装，提振了市场的正面前景。与压敏贴标和套标贴标等传统方法相比，套模贴标具有多种优势，包括增强的耐用性、卓越的抗损坏性和改善的视觉吸引力。
• 这些标籤具有弹性、防水性，并且可以承受湿度和极端温度变化。套模标籤在使用后表现出卓越的抗衝击、耐磨和刮痕能力。此外，这些标籤有助于纳入补充产品资讯并提高公司的品牌声誉。化工、食品饮料和製药等行业需要高品质且具成本效益的标籤，进一步推动市场扩张。
• 随着各地区和细分市场探索套模贴标 (IML) 技术的众多优势，其潜力不断扩大。推动这一成长的是 IML 提供耐用、高品质标籤的能力，这些标籤在製造过程中无缝整合到包装中。根据其对本地业务和接近性客户的承诺，中冶集团将在巴西圣保罗附近的卢韦拉建立一个新的 IML 生产设施。此次策略扩张预计将加强我们与区域客户的关係，并以高效、可持续的方式为他们提供高品质的 IML 标籤。
• 这个新设施将加快交货时间、降低运输成本并提高对当地市场需求的应对力。全球领先的标籤公司 MCC 于 2024 年 7 月在巴西卢韦拉推出了IML 生产工厂。这项投资显示了中冶集团对不断增长的巴西市场的信心以及支持各地区行业包装需求的承诺。
• 由于生产成本上升和原材料价格上涨，套模标籤市场面临重大挑战。这些因素可能会对製造商的利润率带来压力并减缓市场扩张。套模製程中使用的塑胶、树脂和其他重要材料的成本上涨可能会迫使公司承担这些成本或将其转嫁给消费者，从而可能影响需求。
• 此外，有关特定材料标籤要求的政府法规因地区而异，也限制了市场的成长。这些不同的标准和合规措施正在影响标籤解决方案在全球市场的扩张。

套模标籤市场趋势

饮料业预计将占据最大市场份额

• 由于包装美观的重要性，预计饮料行业将广泛采用套模标籤。正确的包装有助于延长产品的保质期并吸引潜在客户。套模贴标具有多种优势，包括耐用性、耐湿气和温度变化以及与容器的无缝整合。该技术可以将高品质、逼真的图像直接融入包装中，从而提高品牌知名度和产品吸引力。此外，从长远来看，套模贴标可以消除单独贴标步骤和材料的需要，从而降低包装成本。
• 饮料包装中的套模贴标容器有几个优点。设计灵活性使製造商能够创造出独特且引人注目的包装解决方案。这些容器透过将高品质图形直接融入包装中来增强产品的美感。 IML 技术消除了与单独的贴标流程和设备相关的额外成本。此外，IML 容器非常环保，因为它们通常使用可回收材料，并且不需要使用黏合剂。
• 此外，IML 容器可实现独特的形状和设计，并带有环绕式标籤，打造出在商店上脱颖而出的独特最终产品。这种包装方法还提高了耐用性和防潮性，使其适合各种饮料类型和储存条件。
• 套模标籤由夹在两层聚丙烯之间的高阻隔材料组成。这种结构提供了出色的保护，使套模标籤适合饮料行业。此标籤可防止水分和气体的传播，从而延长碳酸饮料和果汁等产品的保质期。多层结构也提高了耐用性和对环境因素的抵抗力，确保产品资讯和品牌在整个产品生命週期中保持完整。
• 饮料产业，尤其是新兴市场的饮料产业，是套模标籤采用的主要动力。 2023年，中国即饮饮料市场价值为171亿美元，预计2027年将达230亿美元。饮料市场的成长预计将推动该类别套模标籤的需求。消费者对便利性和行动消费的偏好推动了对包装饮料的需求，并推动了对高品质、耐用的标籤解决方案（如模内标籤）的需求。
• 此外，套模贴标在生产效率和永续性具有优势。标籤在成型时贴上，无需单独贴标操作并降低包装成本。这种整合方法还最大限度地减少了材料废弃物和能源消耗，符合饮料行业对永续包装解决方案的日益重视。
• 由于对环保高性能标籤的需求不断增加以及製造技术的改进，套模标籤（IML）市场正在不断增长。在饮料业，对包装品牌产品的需求正在加速 IML 的采用。 IML 在软性饮料和酒精饮料行业尤其受到重视，因为它具有视觉吸引力、耐用性和防伪功能等优点。

亚太地区预计将创下最快成长率

• 对创新、个人化和高品质标籤的需求预计将受到套模标籤可用的广泛定制选项以及亚太地区最终用户行业不断增长的需求的推动。这些客製化选项使製造商能够创造出独特、引人注目的设计，并帮助他们的产品在商店中脱颖而出。随着消费者越来越喜欢具有独特包装的产品，许多公司正在投资先进的标籤技术。
• 此外，可支配收入的增加和生活方式的改变也促进了这一趋势。随着亚洲消费者经历经济成长，他们愿意花更多钱购买包装精美的奢侈品。消费行为的这些变化促使品牌专注于增强产品展示，包括使用高品质标籤。生活方式的改变，尤其是在都市区，也更加重视产品包装的便利性和美观性，进一步增加了对复杂标籤解决方案的需求。
• 印度、中国、印尼和马来西亚等新兴经济体为包装产业提供了巨大的成长机会。随着对各种包装产品的需求增加，这些国家人均可支配收入的成长正在推动产业的显着成长。这种趋势在都市区尤其明显，生活方式和消费模式的变化有利于方便的即食产品。
• 此外，这些国家不断壮大的中产阶级对奢侈品和品牌商品的需求不断增加，进一步推动了包装产业的发​​展。这些经济体电子商务和零售业的成长也导致对创新和永续标籤解决方案的需求不断增长。随着这些国家不断工业化和都市化，包装产业预计将在支持经济发展和满足不断变化的消费者需求方面发挥关键作用。
• 印度的标籤产业显示出巨大的成长潜力，主要是由于各种产品类型的包装解决方案的需求不断增长。对高品质、高效贴标设备的需求正在推动贴标机械产业的扩张。
• 此外，政府努力提高消费者对准确标籤的认识，也支持了产业的成长。该行业的公司注重技术创新以满足市场需求。例如，2024 年 3 月，印度包装行业的主要企业Mold-Tek Packaging Limited 安装了一台带有底漆和上光站的 Durst RSCi 510 mm 印刷机，以增强我投资的套模标籤的数位印刷能力。
• 消费品（FMCG）是印度经济的第四个部门。印度的快速消费品由三个主要部分组成：食品和饮料、家居用品和医疗保健。这些细分市场包括各种高需求产品且周转率很高。
• 2020年，中国快消品市场规模达1,100亿美元。这一重大估值反映了该行业在印度经济状况中的重要性及其对该国 GDP 的重大贡献。快速消费品市场的成长动力是都市化的加快、可支配收入的增加以及消费者偏好的变化。 2027年市场规模预计将达6,150亿美元。这一显着的成长预测证实了印度快速消费品产业的巨大潜力。人口成长、农村地区消费增加以及现代零售业态的采用预计将刺激市场扩张。
• 快速消费品市场的扩张将对包装和标籤的需求产生重大影响。该行业的成长直接转化为对包装解决方案的需求增加，因为快速消费品需要有吸引力且资讯丰富的包装才能在零售货架上脱颖而出。这一趋势为该地区的各种包装技术（包括套模标籤）带来了巨大的机会。

套模标籤行业概况

套模标示市场的竞争格局较为分散。由于主要企业的存在，市场内参与者之间的企业间竞争非常激烈，例如：然而，Innovia Films (CCL Industries)、Multi-Color Corporation 和 Orianaa Decorpackand 透过广泛的研发和扩张策略拥有更强大的市场足迹。

其他好处

• Excel 格式的市场预测 (ME) 表
• 3 个月分析师支持

目录

第一章简介

• 研究假设和市场定义
• 调查范围

第二章调查方法

第三章执行摘要

第四章市场洞察

• 市场概况
• 产业吸引力－波特五力分析
  • 新进入者的威胁
  • 买家/消费者的议价能力
  • 供应商的议价能力
  • 替代品的威胁
  • 竞争公司之间敌对关係的强度
• 产业价值链分析

第五章市场动态

• 市场驱动因素
  • 随着终端用户产业的不断成长，新兴经济体越来越关注标籤解决方案
  • 塑造标籤市场的永续性趋势
• 市场限制因素
  • 高生产成本和原物料价格上涨抑制市场成长
  • 每个地区有关特定材料标籤解决方案的政府法规限制了市场成长

第六章 市场细分

• 按最终用户产业
  • 食物
  • 饮料
  • 化妆品
  • 家居用品
  • 药品
  • 其他最终用户产业
• 按地区
  • 北美洲
  • 欧洲
  • 亚洲
  • 澳洲/纽西兰
  • 拉丁美洲
  • 中东/非洲

第七章 竞争格局

• 公司简介
  • Innovia Films（CCL Industries）
  • Multi-Color Corporation
  • Orianaa Decorpack
  • Letra Graphix Pvt. Ltd
  • Taghleef Industries
  • Inland Label and Marketing Services LLC
  • Cosmo Films
  • WINNERS LABELS LLP
  • Nissha Metallizing Solutions
  • ITC PACKAGING SLU

第八章投资分析

第九章 市场机会及未来趋势

The In Mold Labels Market size is estimated at USD 1.21 billion in 2025, and is expected to reach USD 1.55 billion by 2030, at a CAGR of 5.09% during the forecast period (2025-2030).

Key Highlights

• In-mold labeling gives users a broader range of decorative options than other methods. These labels are durable and resistant to rough handling and scuffing during transportation, making them ideal for products that require robust packaging. They offer high-quality printing capabilities, allowing for intricate designs and vibrant colors that remain intact throughout the product's lifecycle. The diverse appearance and texture options enable manufacturers to create unique, appealing packaging that stands out on store shelves. In-mold labeling also allows for quick design modifications, which is particularly beneficial for seasonal or promotional packaging changes.
• Additionally, this method reduces production time and costs by integrating the labeling process into the container's manufacturing. The process maintains cleanliness by eliminating the need for separate labeling steps, reducing the risk of contamination. Furthermore, in-mold labeling is environmentally friendly, as it often uses recyclable materials and produces less waste than traditional labeling methods.
• Consumers' rising preference for attractive packaging drives market growth. Colorful, aesthetically pleasing, no-label consumer goods offer lucrative marketing opportunities and serve as practical branding tools. Consequently, manufacturers are increasingly adopting in-mold labels for product packaging, bolstering the market's positive outlook. In-mold labeling boasts several advantages over traditional methods like pressure-sensitive or sleeve labeling, including enhanced durability, superior damage resistance, and heightened visual appeal.
• These labels are resilient, waterproof, and capable of withstanding humidity and extreme temperature fluctuations. Once affixed, in-mold labels demonstrate remarkable resistance to impact, abrasion, and scratching. Additionally, these labels facilitate the inclusion of supplementary product information, bolstering a company's brand reputation. The demand for high-quality yet cost-effective labels across industries like chemicals, food, beverage, and pharmaceuticals further fuels the market's expansion.
• The potential of in-mold labeling (IML) technology continues to expand as regions and market segments explore its numerous benefits. This growth is driven by IML's ability to provide durable, high-quality labels seamlessly integrated into the packaging during manufacturing. In line with its commitment to local presence and customer proximity, MCC is establishing a new IML production facility in Louveira, near Sao Paulo, Brazil. This strategic expansion is expected to strengthen relationships with regional customers, providing them with high-quality IML labels efficiently and sustainably.
• The new facility will enable faster turnaround times, reduced shipping costs, and improved responsiveness to local market demands. In July 2024, MCC, a leading global label company, launched its IML production plant in Louveira, Brazil, scheduled to open in early 2025. This investment demonstrates MCC's confidence in the growing Brazilian market and its commitment to supporting the packaging needs of various regional industries.
• The in-mold labels market faces significant challenges due to escalating production costs and increasing prices of raw materials. These factors may pressure manufacturers' profit margins and potentially slow market expansion. The rising costs of plastics, resins, and other essential materials used in the in-mold process are forcing companies to either absorb these expenses or pass them on to consumers, potentially affecting demand.
• Additionally, government regulations concerning specific material labeling requirements across different regions pose constraints on market growth. These varying standards and compliance measures impact the expansion of labeling solutions in the global market.

In Mold Labels Market Trends

The Beverage Industry is Expected to Hold the Largest Share of the Market

• The beverage industry is expected to widely adopt in-mold labeling due to the importance of packaging aesthetics. Adequate packaging helps extend product shelf life and attracts potential customers. In-mold labeling offers several advantages, including durability, resistance to moisture and temperature changes, and seamless integration with the container. This technology allows for high-quality, photorealistic images to be incorporated directly into the packaging, enhancing brand visibility and product appeal. Additionally, in-mold labeling can reduce packaging costs in the long run by eliminating the need for separate labeling processes and materials.
• In-mold labeled containers in beverage packaging offer several advantages. They provide design flexibility, allowing manufacturers to create unique, eye-catching packaging solutions. These containers enhance product aesthetics by integrating high-quality graphics directly into the packaging material. IML technology reduces additional costs associated with separate labeling processes and equipment. Furthermore, IML containers are environmentally friendly, as they often use recyclable materials and eliminate the need for adhesives.
• Additionally, IML containers allow for unique shapes and designs with wrap-around labels, creating distinctive end products that stand out on store shelves. This packaging method also offers improved durability and resistance to moisture, making it suitable for various beverage types and storage conditions.
• In-mold labels comprise a high-barrier material layer between two polypropylene layers. This structure provides excellent protection, making in-mold labels suitable for the beverage industry. The labels enhance the shelf life of products such as carbonated soft drinks and juices by preventing moisture and gas permeation. The multi-layer construction also offers improved durability and resistance to environmental factors, ensuring that product information and branding remain intact throughout the product's lifecycle.
• The beverage industry, especially in emerging markets, has been a significant driver for in-mold label adoption. In 2023, China's ready-to-drink beverage market was valued at USD 17.1 billion, with projections indicating it will reach USD 23 billion by 2027. This growth in the beverage market is expected to drive the demand for in-mold labels in this category. Consumer preference for convenience and on-the-go consumption has increased the demand for packaged beverages, fueling the need for high-quality, durable labeling solutions like in-mold labels.
• Additionally, in-mold labeling offers advantages in production efficiency and sustainability. The labels are applied during molding, eliminating the need for separate labeling operations and reducing packaging costs. This integrated approach also minimizes material waste and energy consumption, aligning with the growing emphasis on sustainable packaging solutions in the beverage industry.
• The in-mold labels (IML) market is growing due to increased demand for eco-friendly, high-performance labels and improved manufacturing technologies. The beverage industry is adopting IML at a faster rate, driven by the need for packaged and branded products. IML offers benefits such as visual appeal, durability, and anti-counterfeiting features, making it particularly valuable in the soft drink and alcoholic beverage industries.

Asia-Pacific is Expected to Register the Fastest Growth Rate

• The demand for innovative, personalized, and high-quality labels is expected to be driven by the extensive customization options available for in-mold labels and the rising demand from end-user industries in Asia-Pacific. These customization options allow manufacturers to create unique, eye-catching designs to help products stand out on store shelves. The increasing consumer preference for products with distinctive packaging has led many companies to invest in advanced labeling technologies.
• Furthermore, the increasing disposable income and changing lifestyles are also contributing to this trend. As Asian consumers experience economic growth, they are more willing to spend on premium products with attractive packaging. This shift in consumer behavior has prompted brands to focus on enhancing their product presentation, including using high-quality labels. The changing lifestyles, particularly in urban areas, have also emphasized convenience and aesthetics in product packaging, further driving the demand for sophisticated labeling solutions.
• Developing economies like India, China, Indonesia, and Malaysia present substantial growth opportunities for the packaging industry. The rising per capita and disposable incomes in these countries drive significant industry growth as the demand for various packaged products increases. This trend is particularly evident in urban areas, where changing lifestyles and consumption patterns favor convenience and ready-to-eat products.
• Additionally, the expanding middle class in these nations is fueling demand for premium and branded goods, further boosting the packaging industry. The growth of the e-commerce and retail industries in these economies also contributes to the increased need for innovative and sustainable label solutions. As these countries continue to industrialize and urbanize, the packaging industry is expected to play a crucial role in supporting economic development and meeting evolving consumer needs.
• The labeling industry in India shows significant growth potential, primarily due to increasing demand for packaging solutions across various product categories. The need for high-quality, efficient labeling equipment fuels the expansion of the labeling machine industry.
• Additionally, government initiatives to raise consumer awareness about accurate labeling are supporting the industry's growth. Companies in this industry are focusing on innovation to meet market demands. For example, in March 2024, Mold-Tek Packaging Limited, a prominent player in the Indian packaging industry, invested in a Durst RSCi 510 mm press with priming and varnishing stations to enhance digital printing capabilities for in-mold labels.
• Fast-moving consumer goods (FMCG) is the fourth largest sector in the Indian economy. India's FMCG landscape comprises three main segments, namely food and beverage, household and personal care, and healthcare. These segments encompass a wide range of high-demand products and have a rapid turnover rate.
• In 2020, the country's FMCG market was valued at USD 110 billion. This substantial valuation reflects the sector's importance in India's economic landscape and its significant contribution to the country's GDP. The FMCG market's growth is driven by increasing urbanization, rising disposable incomes, and changing consumer preferences. In 2027, the market is expected to be valued at USD 615 billion. This remarkable growth forecast underscores the immense potential of the Indian FMCG sector. The expansion is likely to be fueled by population growth, increased rural consumption, and the adoption of modern retail formats.
• This expanding FMCG market significantly impacts the demand for packaging and labeling. As FMCG products require attractive and informative packaging to stand out on retail shelves, the growth in this sector directly translates to increased demand for packaging solutions. This trend creates substantial opportunities for various packaging technologies, including in-mold labeling, in the region.

In Mold Labels Industry Overview

The competitive landscape of the in-mold labels market is fragmented. The competitive rivalry among the players in the market is high owing to the presence of some key players such as Innovia Films (CCL Industries), Multi-Color Corporation, and Orianaa Decorpackand. However, these players have a stronger market footprint through extensive research and development and expansion strategies.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

• 1.1 Study Assumptions and Market Definition
• 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

• 4.1 Market Overview
• 4.2 Industry Attractiveness - Porter's Five Forces Analysis
  • 4.2.1 Threat of New Entrants
  • 4.2.2 Bargaining Power of Buyers/Consumers
  • 4.2.3 Bargaining Power of Suppliers
  • 4.2.4 Threat of Substitute Products
  • 4.2.5 Intensity of Competitive Rivalry
• 4.3 Industry Value Chain Analysis

5 MARKET DYNAMICS

• 5.1 Market Drivers
  • 5.1.1 Increased Focus on Label Solutions in Developing Economies with Growing End-user Industries
  • 5.1.2 Sustainability Trends Reshaping the Label Market
• 5.2 Market Restraints
  • 5.2.1 High Production Costs and Rising Raw Material Prices Constrain Market Growth
  • 5.2.2 Government Regulations Regarding Specific Material Labeling Solutions in Various Regions Restrict the Market's Growth

6 MARKET SEGMENTATION

• 6.1 By End-user Industry
  • 6.1.1 Food
  • 6.1.2 Beverage
  • 6.1.3 Cosmetics
  • 6.1.4 Household Care
  • 6.1.5 Pharmaceuticals
  • 6.1.6 Other End-user Industries
• 6.2 By Geography
  • 6.2.1 North America
  • 6.2.2 Europe
  • 6.2.3 Asia
  • 6.2.4 Australia and New Zealand
  • 6.2.5 Latin America
  • 6.2.6 Middle East and Africa

7 COMPETITIVE LANDSCAPE

• 7.1 Company Profiles
  • 7.1.1 Innovia Films (CCL Industries)
  • 7.1.2 Multi-Color Corporation
  • 7.1.3 Orianaa Decorpack
  • 7.1.4 Letra Graphix Pvt. Ltd
  • 7.1.5 Taghleef Industries
  • 7.1.6 Inland Label and Marketing Services LLC
  • 7.1.7 Cosmo Films
  • 7.1.8 WINNERS LABELS LLP
  • 7.1.9 Nissha Metallizing Solutions
  • 7.1.10 ITC PACKAGING SLU

8 INVESTMENT ANALYSIS

9 MARKET OPPORTUNITIES AND FUTURE TRENDS