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市场调查报告书
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1639446

南美油漆和涂料：市场占有率分析、行业趋势和成长预测（2025-2030 年）

South America Paints And Coatings - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3个工作天内

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简介目录

南美油漆和涂料市场规模预计在 2025 年为 65.4 亿美元，预计到 2030 年将达到 83.5 亿美元，预测期内（2025-2030 年）的复合年增长率将超过 5%。

南美洲油漆和涂料市场-IMG1

COVID-19疫情对南美的油漆和涂料行业产生了负面影响。在最初的影响之后，由于许多工厂和建筑工地关闭，该行业的需求下降。这导致油漆和涂料产量下降并扰乱了供应链。现在，市场正从疫情中復苏。预计市场将在 2022 年达到疫情前的水平，并在未来几年以温和的速度成长。

主要亮点

  • 推动市场发展的关键因素是该地区建设产业的成长和汽车行业不断增长的需求。
  • 有关使用无 VOC 材料的严格规定预计会阻碍市场成长。
  • 预计生物基油漆和涂料的需求不断增加以及该地区航太业的不断增长将为市场提供成长机会。
  • 在南美，建筑业占据市场最终用户部分的主导地位。

南美洲油漆和涂料市场趋势

建筑涂料和涂料占据市场主导地位

  • 建筑油漆和涂料是迄今为止油漆和涂料行业最大的细分市场。建筑涂料的目的是保护和装饰表面。它被用来粉刷建筑物和住宅。许多都有特定用途，例如屋顶、墙壁或地板。无论用于何种用途，建筑涂料都必须提供一定程度的装饰性、耐用性和保护性。
  • 建筑涂料应用于办公大楼、仓库、便利商店、商场、住宅等商业建筑。这些涂料可以应用于外部和内部表面，还可以包括密封剂和特殊产品。
  • 巴西是南半球最大的国家之一，近年来各类建筑计划的投资增加。
  • 2023年8月，巴西启动了「新加速发展计画」（Novo PAC），计画在2023年至2026年期间投资3,450亿美元用于该国各类基础设施和建筑建设。
  • 该地区的商业建筑正在发生显着转变。值得注意的计划包括巴西的保利尼亚资料中心和阿雷格里港资料中心 i，它们均于 2023 年启动，是该地区最大的专案之一。
  • 一些南美国家正在采取措施，让不断增长的人口更便宜地负担住宅。例如，巴西于2023年2月重启了全国针对低收入者的联邦住宅计画。 2023年10月，世界银行核准向厄瓜多尔提供1亿美元贷款，旨在加强经济适用房和弹性住宅。
  • 预计该地区的这些趋势将在预测期内促进建筑涂料的成长。

巴西占市场主导地位

  • 由于巴西拥有成熟的汽车和建筑行业以及在工业领域的强劲投资，预计预测期内巴西将在该地区占据主导地位。
  • 根据OICA预测，2022年该国汽车产量将达237万辆，与前一年同期比较增加约5%。根据OICA预测，2022年巴西汽车总销量将为183万辆，较2021年的186万辆下降约1.9%。
  • 2022年，由于车辆成本上升，乘用车、轻型商用车和重型商用车销售量均下降。不过，2022年客车和乘用车销量占比为23.4%，创下汽车领域最高增幅。
  • 然而，巴西拥有南美洲最大的电动车市场。 1月中旬，巴西宪法和司法委员会（CCJ）核准了一项法案，从2030年1月起禁止在该国销售新的汽油和柴油汽车。预计到 2030 年，巴西将有约 70 万辆电动车投入营运。
  • 此外，2023年3月巴西建设产业依然疲软，活动和就业连续第五个月下降。然而，巴西建筑业商会（CBIC）支持的全国工业联合会（CNI）最新资料显示，建筑活动的下降并不严重，但却十分普遍。此外，2023 年 2 月至 3 月的活动下降将是自 2022 年 11 月开始的一系列下降中最温和的。
  • 经济活动下降的原因是能源和建筑材料价格高涨、通膨压力上升、利率高企、需求水准疲软以及家庭债务过高。 2023年3月建筑活动指数为49.5，连续第五个月低于50。 2月份为47.6，1月份为45.9。
  • 过去三年来，巴西家具产业一直稳定成长，目前新家具设计的需求很高。
  • 巴西是世界第六大家俱生产国，许多巴西家具公司和设计师都投资了创新解决方案，以加速生产、运输和交付。由于这些努力，2020 年至 2021 年巴西家具出口增加了 50.9%，其中 35% 的巴西家具出口专门销往美国商店。
  • 据巴西家具製造商协会(ABIMOVEL) 称，巴西家具业由19,000 家公司组成，其中80% 位于圣保罗州、南里奥格兰德州、米纳斯吉拉斯州、巴拉那州和菲律宾州。包括集中在圣卡塔琳娜州的南部和东南部。
  • 据IEMI Inteligencia de Mercado称，2022年巴西的家具产量将超过3.67亿件，而2021年为4.05亿件。不过，预计巴西币巴西币亿雷亚尔。
  • 因此，随着建筑、基础设施和汽车行业的成长，未来几年对油漆和被覆剂的需求预计会增加。

南美洲油漆和涂料行业概况

南美洲油漆和涂料市场部分合併。主要企业（不分先后顺序）包括 PPG Industries, Inc.、Akzo Nobel NV、Jotun、Axalta Coating Systems 和 The Sherwin William Company。

其他福利：

  • Excel 格式的市场预测 (ME) 表
  • 3 个月的分析师支持

目录

第 1 章 简介

  • 调查前提条件
  • 研究范围

第二章调查方法

第三章执行摘要

第四章 市场动态

  • 驱动程式
    • 当地建筑业的成长
    • 在汽车领域的应用和使用日益增多
    • 其他驱动因素
  • 限制因素
    • 有关 VOC排放的严格环境法规
    • 其他阻碍因素
  • 产业价值链分析
  • 波特五力分析
    • 供应商的议价能力
    • 买家的议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争程度

第 5 章 市场区隔（以金额为准的市场规模）

  • 依树脂类型
    • 丙烯酸纤维
    • 环氧树脂
    • 醇酸
    • 聚酯纤维
    • 聚氨酯
    • 其他树脂（聚丙烯等）
  • 依技术分类
    • 水性
    • 溶剂型
    • 粉末涂料
    • UV 固化涂料
  • 按最终用户产业
    • 建筑学
    • 车
    • 木头
    • 工业
    • 其他最终用户产业
  • 按地区
    • 巴西
    • 阿根廷
    • 哥伦比亚
    • 智利
    • 秘鲁
    • 南美洲其他地区

第六章 竞争格局

  • 併购、合资、合作与协议
  • 市场占有率（%）**/排名分析
  • 主要企业策略
  • 公司简介
    • Akzo Nobel NV
    • Axalta Coating Systems
    • BASF SE
    • Hempel
    • Jotun
    • Lanco Paints
    • PPG Industries, Inc.
    • Renner Herrmann SA
    • The Sherwin William Company
    • WEG Coatings

第七章 市场机会与未来趋势

  • 对生物基和环保油漆和涂料的需求不断增加
  • 航太成长机会
简介目录
Product Code: 49872

The South America Paints And Coatings Market size is estimated at USD 6.54 billion in 2025, and is expected to reach USD 8.35 billion by 2030, at a CAGR of greater than 5% during the forecast period (2025-2030).

South America Paints And Coatings - Market - IMG1

The COVID-19 pandemic negatively impacted the South American paints and coatings industry. Following the initial impact, the industry has experienced a decline in demand due to the shutdown of numerous factories and construction sites. Consequently, paint and coating production declined and disrupted the supply chain. Currently, the market has recovered from the pandemic. The market reached pre-pandemic levels in 2022 and is expected to grow at a moderate pace in the coming years.

Key Highlights

  • Major factors driving the market studied are the growing construction industry in the region and the increasing demand from the automotive sector.
  • It is anticipated that stringent regulations on using VOC-free materials are expected to hinder market growth.
  • The increasing demand for bio-based paints and coatings and the growing presence of the aerospace sector in the region are expected to provide growth opportunities in the market.
  • The architectural sector dominated the end-user segment of the market in South America.

South America Paints and Coatings Market Trends

Architectural Paints and Coatings to Dominate the Market

  • Architectural paints and coatings are by far the largest segment in the paints and coatings industry. Architectural coatings are meant to protect and decorate surface features. They are used to coat buildings and homes. Most are designated for specific uses, such as roof coatings, wall paints, or deck finishes. No matter its use, each architectural coating must provide certain decorative, durable, and protective functions.
  • Architectural coatings are used in applications for commercial purposes, such as office buildings, warehouses, retail convenience stores, shopping malls, and residential buildings. Such coatings can be applied on outer surfaces and inner surfaces and include sealers or specialty products.
  • Brazil is one of the largest countries in the South that has seen a rise in investments for various construction projects in recent times.
  • In August 2023, Under the Novo Programa de Aceleracao do Crescimento (Novo PAC), the government planned to invest USD 345 billion between 2023 and 2026 in the construction of various infrastructure and buildings in the country.
  • The region is witnessing a notable shift in its commercial construction landscape. Notable projects like the Paulinia Data Center and Porto Alegre Data Center I of Brazil, initiated in 2023, are among the largest in the region.
  • Several South American nations are rolling out initiatives to make housing more affordable for their growing populations. For Instance, in February 2023, Brazil relaunched its nationwide federal housing program, targeting low-income individuals. In October 2023, the World Bank approved a USD 100 million financing package for Ecuador, specifically aimed at bolstering affordable and resilient housing.
  • Such trends in the region are expected to contribute to the growth of architectural coatings during the forecast period.

Brazil to Dominate the Market

  • Brazil is expected to dominate in the region during the forecast period due to the presence of established automotive and construction industries and investments in the industrial sector.
  • As per OICA, the production of automobiles in the country amounted to 2.37 million units in 2022, registering a growth of around 5% compared to the previous year. As per OICA, the total sales of vehicles in the country amounted to 1.83 million units in Brazil in 2022, as compared to 1.86 million units in 2021, registering a decline of around 1.9%.
  • Passenger cars, light commercial vehicles, and heavy commercial vehicles witnessed a decline in 2022 sales in the country owing to the growing cost of vehicles. However, bus and coach sales registered the highest growth in the automotive segment, accounting for 23.4% in 2022.
  • However, Brazil has the largest electric vehicle market in South America. In mid-January, Brazil's Constitution and Justice Commission (CCJ) approved a bill prohibiting the sale of new petrol and diesel-powered cars in the country as of January 2030. Around 700 thousand EVs are expected to be circulating in Brazil by 2030.
  • Furthermore, The Brazilian construction industry remained weak in March 2023, with activity and employment falling for the fifth month. However, the most recent data by the National Confederation of Industry (CNI), with the support of the Brazilian Chamber of Construction Industry (CBIC), indicate that the fall in activity was not severe and broad. Furthermore, the reduction in activity from February to March 2023 is the mildest in the series of declines that began in November 2022.
  • The reduction in activity is ascribed to high energy and construction material prices and soaring inflationary pressures, as are high-interest rates, decreasing levels of demand, and excessive household debt. In March 2023, the building activity index was 49.5, marking the fifth consecutive month with a score less than 50. This was preceded by February scores of 47.6 and January 2023 scores of 45.9.
  • The Brazilian furniture industry has been growing steadily over the past three years, and the demand for newly designed furniture has been high recently.
  • Brazil is the sixth largest producer of furniture globally, and many Brazilian furniture companies and designers have invested in innovative solutions that speed up production, shipping, and delivery. As a result of these efforts and more, furniture exports grew 50.9% from 2020 to 2021, with 35% of Brazil's exports in the furniture industry specifically destined for American stores.
  • According to the Brazilian Association of Furniture Manufacturers (ABIMOVEL), Brazil's furniture industry is formed by 19,000 companies, 80% of which are concentrated in the country's South and Southeast regions, led by the state of Sao Paulo and followed by the conditions of Rio Grande do Sul, Minas Gerais, Parana, and Santa Catarina.
  • According to IEMI Inteligencia de Mercado, the country produced more than 367 million furniture units in 2022 compared to 405 million units in 2021. However, the furniture production value in Brazil amounted to approximately 65 billion Brazilian reals in 2022 compared to 68.04 billion Brazilian reals in 2021.
  • Hence, with the growth in the construction, infrastructure, and automotive sectors, the demand for paints and coatings is expected to witness growth over the coming years.

South America Paints and Coatings Industry Overview

The South American paints and coatings market is partially consolidated. The major companies (not in particular order) include PPG Industries, Inc., Akzo Nobel N.V., Jotun, Axalta Coating Systems, and The Sherwin William Company.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Drivers
    • 4.1.1 Growing Construction Industry in the Region
    • 4.1.2 Increasing Applications and Usage in the Automotive Sector
    • 4.1.3 Other Drivers
  • 4.2 Restraints
    • 4.2.1 Stringent Environmental Regulations Related to VOC-Emissions
    • 4.2.2 Other Restraints
  • 4.3 Industry Value Chain Analysis
  • 4.4 Porter's Five Forces Analysis
    • 4.4.1 Bargaining Power of Suppliers
    • 4.4.2 Bargaining Power of Buyers
    • 4.4.3 Threat of New Entrants
    • 4.4.4 Threat of Substitute Products and Services
    • 4.4.5 Degree of Competition

5 MARKET SEGMENTATION (Market Size in Value)

  • 5.1 Resin Type
    • 5.1.1 Acrylics
    • 5.1.2 Epoxy
    • 5.1.3 Alkyd
    • 5.1.4 Polyester
    • 5.1.5 Polyurethane
    • 5.1.6 Other Resin Types (Polypropylene, Etc.)
  • 5.2 Technology
    • 5.2.1 Water-borne
    • 5.2.2 Solvent-borne
    • 5.2.3 Powder Coating
    • 5.2.4 UV-cured Coating
  • 5.3 End-User Industry
    • 5.3.1 Architectural
    • 5.3.2 Automotive
    • 5.3.3 Wood
    • 5.3.4 Industrial
    • 5.3.5 Other End-user Industries
  • 5.4 Geography
    • 5.4.1 Brazil
    • 5.4.2 Argentina
    • 5.4.3 Colombia
    • 5.4.4 Chile
    • 5.4.5 Peru
    • 5.4.6 Rest of South America

6 COMPETITIVE LANDSCAPE

  • 6.1 Mergers and Acquisitions, Joint Ventures, Collaborations, and Agreements
  • 6.2 Market Share (%)**/Ranking Analysis
  • 6.3 Strategies Adopted by Leading Players
  • 6.4 Company Profiles
    • 6.4.1 Akzo Nobel N.V.
    • 6.4.2 Axalta Coating Systems
    • 6.4.3 BASF SE
    • 6.4.4 Hempel
    • 6.4.5 Jotun
    • 6.4.6 Lanco Paints
    • 6.4.7 PPG Industries, Inc.
    • 6.4.8 Renner Herrmann S.A.
    • 6.4.9 The Sherwin William Company
    • 6.4.10 WEG Coatings

7 MARKET OPPORTUNITIES AND FUTURE TRENDS

  • 7.1 Increasing Demand for Bio-based and Eco-friendly Paints and Coatings
  • 7.2 Growing Opportunities in the Aerospace Sector