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市场调查报告书
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AaaS（自动化即服务）-市场占有率分析、行业趋势和统计、成长预测（2025-2030 年）

Automation-as-a-Service - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3个工作天内

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简介目录

自动化即服务 (AaaS) 市场规模预计在 2025 年达到 107.2 亿美元，预计到 2030 年将达到 364.7 亿美元，预测期内（2025-2030 年）的复合年增长率为 27.75%。 。

自动化即服务市场-IMG1

推动受访市场成长的关键因素是所有最终用户群体对自动化的接受度不断提高、云端运算的采用不断增加以及物联网设备的数量不断增加。预计未来几年对医疗保健服务的需求将会增加。随着大多数国家的医疗保健基础设施不断发展以管理大量患者资料，包括入院和患者病史在内的许多业务都需要自动化。

关键亮点

  • 人工智慧 (AI)、机器学习、云端运算和物联网 (IoT) 等新技术在企业中的快速发展和广泛采用推动了自动化即服务 (AaaS) 的兴起。根据摩根士丹利预测，到2050年AI业务收入预计将达到1兆美元，将对AaaS市场产生直接影响。随着企业寻求能够加快价值实现时间的部署选项，云端基础的解决方案的采用预计将快速成长。数位化劳动力的崛起推动着企业投资私有云端云和公共云端，以实现劳动密集且难以自动化的流程的自动化。
  • 业务流程自动化专注于实现常规 IT 程序和业务服务的自动化，以提高生产力、降低成本并确保营运顺利进行。跨组织普遍使用 BPA 是由多种因素驱动的，包括准备将基础设施迁移到云端、增强业务永续营运连续性和加强企业流程。例如，欧洲大型保险公司 Generali 从业务转向自动化流程，节省了时间和成本。可重复的程序可节省高达 90% 的成本，并将完成艰鉅业务所需的时间缩短 50%。
  • 随着企业寻求能够更快看到效益的部署选项，云端解决方案的采用可能很快就会大幅成长。私人公司在投资云端运算，因为随着他们扩大数位化劳动力队伍以实现业务自动化，他们需要灵活的部署和授权选项。因此，大多数市场参与企业主要关注基于云端基础的解决方案。 Amperity 是一家成立于 2022 年的新公司，提供企业资料平台，将细分的消费者资料转化为革命性的云端体验。
  • 由于资料遗失的可能性，资料安全和隐私是企业应该关注的关键因素。如果不支付赎金来获得解密密钥以恢復资料，资料遗失就会成为 AlienBot、Wannacry、Cryptojackling、Fireball、Zeus 等新案例的威胁。这些威胁包括垃圾邮件、可移动磁碟机、潜在有害软体、可疑网站等。一种名为 Clop 的新恶意软体已经阻止了 600 多个 Windows 进程。因此，许多组织现在将安全措施纳入其规划中，以节省成本、保护资料并降低攻击风险。
  • 全球对自动化的需求因新冠疫情而加速并重申。我们看到各行业的云端原生机器人、智慧资料撷取和流程发现机器人的数量增加。人们迫切希望自动化能够简化操作并降低成本，自动化软体供应商报告的高利用率证明了这一点，利用率从 60% 上升到了 95%。

AaaS（自动化即服务）市场的趋势

BFSI 预计将占很大份额

虚拟助理和机器人在 BFSI 等客户服务行业中的应用日益广泛，进一步推动了研究市场的成长。银行业竞争非常激烈，因为该行业中有很多参与企业。由于激烈的竞争，企业正在寻求实施具有成本效益的解决方案来获得优势。

流程透明度、客户服务改善、入职期间流程优化、资料、成功遵守各执法机构法规的能力以及整个银行和金融业的资料驱动性质都在推动机器人自动化的采用。的因素：

由于业务流程应用程式中自动化采用率高，BFSI 是研究市场的主要采用者和投资者之一。自动柜员机柜檯、钞票存款和自动提款机是该领域自动化解决方案的一些早期应用。为了未来的成功，BFSI 的 RPA 数位自动化浪潮需要进行规范。

2022 年 7 月，加拿大领先的自动化服务供应商Tangentia 将协助企业在银行和金融业利用 RPA 和 AI。 TiA Core AI 采用机器学习、自然语言处理、电脑视觉、深度学习和 RPA 等创新技术建构。 TiA Core AI 正在为任务挖掘工具市场领导者 Soroco 提供客户资料协助服务。该组织选择 TiA Core AI 作为其资料库安装，因为它认识到创新和自动化对于满足其 BFSI 客户的高服务需求的重要性。

2022 年 7 月，印度领先的私人保险公司之一 Bajaj Allianz General Insurance Company 宣布将使用 Amazon Textract，这是一项机器学习 (ML) 服务，可自动从扫描的文件中提取文字、手写内容和资料。我们用它来自动化我们的保险流程。这将使 Bajaj Allianz 能够缩短交货时间并提高客户满意度。

预计北美将占很大份额

北美是所研究市场中最大的贡献者和投资者之一，这得益于主要 IT 公司和大多数顶级供应商都位于美国。此外，中国对本土新兴企业的股权投资正在激增，为该行业带来了创新。例如，美国钢铁公司和卡内基铸造厂正在加速和扩大由先进机器人技术和人工智慧(AI) 驱动的工业自动化，涉及先进製造、工业机器人、整合系统、自主移动、语音分析等领域。投资和合作伙伴关係，

在安装方面，美国目前在自动化即服务 (AaaS) 业务中占据主导地位，推动了该领域的需求。全球人工智慧技术支出的大部分被美国独自吸收。美国是世界上互联网普及率最高的国家之一，约有 85% 的公民可以上网，这有助于该国自动化即服务 (AaaS) 的扩张。

此外，美国拥有紧密整合的基于物联网的设备，每秒钟都会产生大量数位资料。埃森哲、IBM、微软等大型IT和云端基础公司也集中在美国各地。该行业也受到多个金融技术领域日益增长的自动化需求的严重影响。

除了製造业等核心产业外，其他领域的自动化程度提高也进一步扩大了该地区的研究市场。 2022 年 6 月，赛普拉斯宣布推出一体化测试自动化平台，将自动化测试整合并转换为持续测试。 Celtra 行销创意自动化 (CA) 是一款创意自动化解决方案，适用于希望简化整个创意工作流程中的创新流程和协作的企业。据该公司称，Spotify 和阿迪达斯已经采用了创意自动化来解决扩展和创建内容的各种挑战。

AaaS（自动化即服务）产业概览

自动化即服务 (AaaS) 市场比较分散。许多国际市场参与企业，例如 IBM，正越来越多地采用收购策略来扩大市场占有率和产品创新。为了增强产品功能并向客户提供最新技术，UiPath 和 Pegasystems Inc. 正在逐步实施合作和伙伴关係策略。产品创新是市场供应商之间的关键差异之一。

2022 年 8 月，总部位于伦敦的用于非结构化文件和通讯的自然语言处理 (NLP)新兴企业公司 Re:infer 被 UiPath 收购。 UiPath 的软体机器人将能够理解电子邮件、线上聊天和语音会话的上下文和含义，从而透过自动化和人工智慧实现更好的客户支援互动。

2022 年 2 月，Healthnet Global 推出了 AutoMaid，这是一套智慧病房自动化系统，其中包括具有非接触式感测器的云端基础的病患监测工具、通讯舱和人工智慧分流系统。这些功能可以即时捕捉身体生命体征，为先前手动监测的患者提供全天候监测。

其他福利

  • Excel 格式的市场预测 (ME) 表
  • 3 个月的分析师支持

目录

第 1 章 简介

  • 研究假设和市场定义
  • 研究范围

第二章调查方法

第三章执行摘要

第四章 市场洞察

  • 市场概况
  • 产业价值链分析
  • 产业吸引力-波特五力分析
    • 供应商的议价能力
    • 消费者议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争对手之间的竞争强度
  • COVID-19 工业影响评估

第五章 市场动态

  • 市场驱动因素
    • 业务流程自动化的需求不断增加
    • 云端服务的采用率不断提高
  • 市场限制
    • 资料安全和隐私问题

第六章 市场细分

  • 依实施类型
    • 本地
    • 云
  • 按部门
    • 资讯科技
    • 金融
    • 人力资源
    • 销售与行销
    • 手术
  • 按公司规模
    • 大型企业
    • 中小企业
  • 按行业
    • BFSI
    • 通讯和 IT
    • 零售和消费品
    • 医学生命科学
    • 製造业
    • 其他的
  • 地区
    • 北美洲
    • 欧洲
    • 亚太地区
    • 拉丁美洲
    • 中东和非洲

第七章 竞争格局

  • 公司简介
    • Automation Anywhere, Inc.
    • Blue Prism Group PLC
    • IBM Corporation
    • Microsoft Corporation
    • Uipath Inc.
    • HCL Technologies Limited
    • Hewlett Packard Enterprise
    • Kofax Inc.
    • Nice Ltd.
    • Pegasystems Inc.

第八章投资分析

第九章：市场的未来

简介目录
Product Code: 64259

The Automation-as-a-Service Market size is estimated at USD 10.72 billion in 2025, and is expected to reach USD 36.47 billion by 2030, at a CAGR of 27.75% during the forecast period (2025-2030).

Automation-as-a-Service - Market - IMG1

Some key reasons propelling the growth of the studied market are the increasing acceptance of automation across all end-user sectors, expanding the reach of cloud computing, and rising IoT device numbers. The need for healthcare services is anticipated to increase in the upcoming years. Many operations, including admissions and patient histories, need to be automated as most countries' healthcare infrastructure develops to manage massive amounts of patient data.

Key Highlights

  • The rapid development of new technologies like artificial intelligence (AI), machine learning, cloud computing, and the Internet of Things (IoT), as well as their widespread use by businesses, have contributed to the significant expansion of automation as a service (AaaS). According to Morgan Stanley, the estimated USD 1 trillion in sales for the AI business by 2050 will directly impact the AaaS market. The adoption of cloud-based solutions will rapidly grow as firms look for deployment options that hasten value realization. Due to the growth of their digital workforces, businesses invest in private or public clouds to automate labor-intensive, challenging-to-automate processes.
  • Business process automation focuses on automating routine IT procedures and business services to increase productivity, cut expenses, and maintain smooth operations. The general use of BPA throughout organizations results from several factors, including businesses preparing to move their infrastructure to the cloud, bolstering business continuity, and enhancing corporate processes. For instance, Generali, a significant insurance provider in Europe, went from manual to automated business operations, saving time and money. Through repeatable procedures, this led to savings of up to 90% and a 50% decrease in the time required to underwrite challenging tasks.
  • Adopting cloud solutions will expand significantly shortly as companies demand deployment options that enable them to gain benefits more quickly. Companies invest in a private or public cloud because they require flexible deployment and licensing choices as they increase their digital workforces to automate tasks. Consequently, the majority of market players focus primarily on cloud-based solutions. Amperity, a brand-new company founded in 2022, offers an enterprise data platform to transform fragmented consumer data into revolutionary cloud experiences.
  • Data security and privacy are factors that companies should focus on as data loss is possible. Data loss is a threat from new cases like AlienBot, Wannacry, Cryptojackling, Fireball, Zeus, and others if a ransom is not paid for the decryption key to restore the data. These threats include spam emails, removable drives, potentially unwanted software, and suspicious websites. Over 600 Windows processes are blocked by the most recent malware, called Clop. Therefore, many organizations now include security in their plans to save money, protect the data, and lower the risk of an attack.
  • The global demand for automation was accelerated and reemphasized by the COVID-19 pandemic. Across industries, there was an increase in cloud-native bots, intelligent data capture, and process discovery bots. There was a significant desire for automation to streamline tasks and cut expenses, as seen by the high rises in utilization rates from 60 percent to 95 percent reported by automation software vendors.

Automation as a Service Market Trends

BFSI is Expected Hold Major Share

The growing adoption of virtual assistants and bots across customer service industries, like BFSI, further expands the studied market growth. The banking industry has intense industrial competition due to many players. Due to the fierce competition, companies are attempting to introduce cost-effective solutions to help them stay ahead.

Process transparency, improved customer service, process optimization during onboarding, data integrity, and the capacity to successfully comply with regulations of various enforcement agencies, as well as the data-driven nature of the overall banking and financial sector, are some of the factors contributing to the growth of the BFSI Market using robotic automation process.

BFSI is one of the significant adopters and investors in the studied market, owing to a high automation adoption rate across business process applications. Automated tellers, draft deposits, and cash deposit machines are some of the initial applications of automation solutions in the sector. The digital automation wave of RPA for BFSI needs to be regulated for future success.

In July 2022, Tangentia, one of Canada's top automation services providers, will assist businesses in utilizing RPA and AI in the banking and finance industries. TiA Core AI has been built with innovative technologies, including machine learning, natural language processing, computer vision, deep learning, and RPA. TiA Core AI provides services to Soroco, a market leader in task mining tools, to assist with client data. The organization used TiA Core AI for database installations because it recognizes the significance of technological innovation and automation in achieving the high service demands of BFSI clients.

In July 2022, Bajaj Allianz General Insurance Company, one of the leading private insurers in India, automated insurance processes using Amazon Textract, a machine learning (ML) service that automatically extracts text, handwriting, and data from scanned documents. This helps Bajaj Allianz to speed up turnaround times and enhance customer satisfaction.

North America is Expected to Major Share

North America is one of the biggest contributors and investors in the studied market owing to the existence of leading IT companies and the fact that the USA is the home to the bulk of the top suppliers. Additionally, the country is seeing a surge in equity investments in homegrown startups, bringing innovation to the industry. For instance, United States Steel and Carnegie Foundry announced a strategic investment and partnership to accelerate and scale industrial automation driven by advanced robotics and artificial intelligence (AI) in advanced manufacturing, industrial robotics, integrated systems, autonomous mobility, voice analytics, and more.

Regarding installation, the US now dominates the automation-as-a-service business, increasing demand for the sector. The majority of global expenditure on artificial intelligence technologies is absorbed by the US alone. The US is one of the best-connected countries in the world, with around 85% of its people accessing the internet, which contributes to the expansion of automation-as-a-service in the country.

Additionally, the US has a strong integration of linked IoT-based devices, which produce enormous amounts of digital data every second. Leading IT and cloud-based businesses, such as Accenture, IBM, Microsoft Corporation, and others, are also concentrated nationwide. The industry is also heavily impacted by the increased need for automation in several financial and technological sectors.

Apart from core industries, like manufacturing, the growing automation in other sectors further expands the region's studied market. In June 2022, Cypress launched an all-in-one test automation platform to integrate and transform automated testing into continuous testing. Celtra Creative Automation (CA) for Marketing is a production automation solution for enterprises looking to simplify the creative process and collaboration along the entire production workflow. According to the company, Spotify and Adidas have embraced Creative Automation to solve various content scaling and production challenges.

Automation as a Service Industry Overview

The automation-as-a-service market is fragmented. Numerous international market players, like IBM, are becoming increasingly involved in acquisition tactics to increase their market share and product innovation. To increase the capabilities of their products and give their clients the newest technology, UiPath, and Pegasystems Inc. are progressively implementing collaboration or partnership strategies. Product innovation is one of the significant differentiating factors among market vendors.

In August 2022, Re: infer, a London-based natural language processing (NLP) startup for unstructured documents and communications, was acquired by UiPath. UiPath software robots can now comprehend the context and semantics of emails, online chats, and audio sessions, resulting in better customer support interactions using automation and Artificial Intelligence.

In February 2022, Healthnet Global introduced an intelligent in-patient room automation system as a one-stop shop for all in-patient requirements called AutoMaid, which contains a contactless sensor, communication pod, and cloud-based patient monitoring tool having an AI-powered triaging system. These features capture real-time body vitals and offer round-the-clock monitoring for previously manually monitored patients.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Value Chain Analysis
  • 4.3 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.3.1 Bargaining Power of Suppliers
    • 4.3.2 Bargaining Power of Consumers
    • 4.3.3 Threat of New Entrants
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry
  • 4.4 Assessment of COVID-19 impact on the Industry

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Increased Demand for Automation Across Business Processes
    • 5.1.2 Increasing Adoption of Cloud Services
  • 5.2 Market Restraints
    • 5.2.1 Concerns Regarding Data Security and Privacy

6 MARKET SEGMENTATION

  • 6.1 By Deployment Type
    • 6.1.1 On-premise
    • 6.1.2 Cloud
  • 6.2 By Business Function
    • 6.2.1 Information Technology
    • 6.2.2 Finance
    • 6.2.3 Human Resources
    • 6.2.4 Sales and Marketing
    • 6.2.5 Operations
  • 6.3 By Enterprise Size
    • 6.3.1 Large Enterprises
    • 6.3.2 Small and Medium-sized Enterprises
  • 6.4 By End-user Vertical
    • 6.4.1 BFSI
    • 6.4.2 Telecom and IT
    • 6.4.3 Retail and Consumer Goods
    • 6.4.4 Healthcare and Life Sciences
    • 6.4.5 Manufacturing
    • 6.4.6 Other End-user Industries
  • 6.5 Geography
    • 6.5.1 North America
    • 6.5.2 Europe
    • 6.5.3 Asia Pacific
    • 6.5.4 Latin America
    • 6.5.5 Middle East and Africa

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Automation Anywhere, Inc.
    • 7.1.2 Blue Prism Group PLC
    • 7.1.3 IBM Corporation
    • 7.1.4 Microsoft Corporation
    • 7.1.5 Uipath Inc.
    • 7.1.6 HCL Technologies Limited
    • 7.1.7 Hewlett Packard Enterprise
    • 7.1.8 Kofax Inc.
    • 7.1.9 Nice Ltd.
    • 7.1.10 Pegasystems Inc.

8 INVESTMENT ANALYSIS

9 FUTURE OF THE MARKET