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市场调查报告书
商品编码
1642117

视讯处理解决方案：市场占有率分析、行业趋势和成长预测（2025-2030 年）

Video Processing Solutions - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 100 Pages | 商品交期: 2-3个工作天内

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简介目录

预计 2025 年视讯处理解决方案市场规模为 203.4 亿美元，预计到 2030 年将达到 463.3 亿美元，预测期内（2025-2030 年）的复合年增长率为 17.9%。

视讯处理解决方案-市场-IMG1

5G 网路的全球推出预计将改变影片串流产业。 5G的高速和低延迟连接将提高影片内容的质量，使影片处理解决方案更具吸引力并振兴市场。凭藉流畅的视讯内容和更短的资料到决策时间，视讯处理解决方案在各种工业应用中都具有潜力，包括安全性和监控、串流媒体和广播。

关键亮点

  • 随着每年都有更多的串流媒体服务问世，串流媒体市场正在不断扩大。到 2030 年，串流媒体市场规模将达到 3,300 亿美元，从而推动对视讯处理解决方案的需求。根据美国的观察，2022年2月的一週内，人们观看了1694亿分钟的串流影片。目前，大约有 85% 的美国家庭可以使用至少一种影片串流服务。随着互联网和智慧型手机、平板电脑和互动式显示器等连网型设备在世界各地的视讯点播中得到越来越广泛的应用，视讯处理解决方案预计将在未来几年内实现健康成长。
  • 使用视讯分析软体的视讯监控系统可以识别多种事件。例如，国际机场协会 (ACI) 采用了用于物件侦测和追踪的视讯处理解决方案 OpenCV。根据国际机场协会 (ACI) 统计，大多数机场每小时的飞机起降量约为 20 架次，尖峰时段每分钟可达一架。为了管理机场内的地面交通，飞机着陆后需要追踪其位置，这可以透过与飞行员协调并透过机场的CCTV网络监控他们的动作来实现。用于飞机侦测场景的内建CCTV系统与视讯处理功能相结合，实现了操作自动化。
  • 视讯处理会产生大量资料，因此需要采用云端技术来储存。然而，这种云端基础的系统比内部系统更安全，因此公司不愿意投资视讯处理解决方案。此外，处理影像讯息，特别是在监控和影像分析等领域，可能会引发隐私和安全问题。此外，遵守资料保护条例也可能阻碍这个市场，减缓成长和机会。
  • 新冠疫情刺激了居家经济的成长，消费者偏好转向线上娱乐。影片串流服务的需求爆炸性成长，迫使串流媒体提供者在新内容，尤其是原创内容上投入更多资金。许多串流媒体营运商采用了影片处理解决方案，以确保内容传送生命週期每个阶段的无缝、无错误的数位体验。预计调查期间视讯处理解决方案市场的需求将保持强劲。

视讯处理解决方案市场的趋势

多萤幕视讯点播应用需求激增

  • 对监视摄影机、保全摄影机、CCTV摄影机、无人驾驶飞行器 (UAV) 等的需求正在上升，低成本摄影机增加了视讯影像的数量。手动管理统计数据以获取即时资讯非常困难且成本高昂。为了节省时间和精力，企业将这项任务外包给视讯处理公司。
  • 在製造业中，工人安全是主要关注点。安装的CCTV摄影机仅用于该设施的远端监控和追踪。然而，针对安全相关问题自动发出警报是必要的。这就是视讯处理的作用所在，因为它消除了专门人员不断即时监控视讯影像的需要。
  • 随着智慧型手机、平板电脑等行动装置的广泛使用，行动萤幕已成为观看视讯随选节目的主要平台。因此，内容提供者正在针对行动装置优化他们的服务并创造行动友善的体验以改善用户体验。
  • 例如，根据Apptopia的数据，2022年全球下载量最多的娱乐应用程式是Tiktok，总合下载量达6.72亿次。排名第二的是 Netflix，下载量为 1.65 亿次，排名第三的是 YouTube，全球用户下载量为 1.54 亿次。串流媒体服务的行动版本 Disney+ 以 1.47 亿次下载量位居全球第四。
  • 2023 年 4 月，Shabodi 和 Megh Computing 开发了一套网路视讯分析解决方案，可用于各种工业应用，包括即时安全和监控。该解决方案有望帮助智慧工厂框架中的品管、安全监控和流程优化。两家公司将在汉诺威工业博览会的工业转型会议上展示他们的产品。
  • Over-The-Top+（OTT）的发展正在创造新的机会和收益来源，但也导致服务供应商市场过度饱和。在这个竞争激烈的市场中，OTT 供应商正在投资视讯处理解决方案，以最大限度地提高其内容製作投资的回报。例如，由 Synamedia 开发的 Fluid Edge CDN 描述了一种可扩展、智慧且高效的 CDN 操作。复杂的流量预测引擎等功能允许 ISP 提供额外的 CDN 容量，同时仍将部分利润转移给版权持有者。

亚太地区经历快速成长

  • 亚太地区国内安全支出正在增加。随着机场和火车站等人流量大的地方和交通繁忙地区越来越多地安装CCTV，安全机构正在转向视讯处理解决方案来改善其监控和监视应用。例如，在印度，印多尔、海得拉巴和新德里等邦是世界上监控最严格的城市之一。
  • 利用人工智慧的视讯监控系统具有许多优点，包括可扩展性和适应性。
  • 例如，2022 年 3 月，菲律宾国家铁路部署了视讯分析解决方案，以侦测潜在的安全隐患，例如突破道闸护栏的情况。在新冠肺炎疫情期间，该系统的热成像软体功能充分发挥了优势，它还可用于在进入铁路设施之前识别体温升高的乘客和员工。
  • 亚太地区的视讯消费正在快速成长。包括Over-The-Top（OTT）服务和社交媒体影片在内的视讯串流服务日益普及，推动了对能够产生高品质内容的视讯处理解决方案的需求。例如，在亚太地区，OTT类别不再是小众市场，而是随着时间的推移快速成长的市场。在印度，到 2022 年，约有 4.54 亿用户每月将至少观看一次在线视频，各 OTT 平台的活跃付费订阅用户将达到 1.195 亿。许多OTT爱好者对影像品质有很高的要求。 OTT 供应商使用视讯处理解决方案来实现详细、高品质的 4K 视讯技术。
  • 内容提供者不断探索新的压缩技术，以满足全球日益增长的串流影音需求。随着设备、平台和标准的激增，在以正确的品质等级和位元率交付影片时需要考虑许多优化。
  • 例如，2022 年 9 月，MediaKind 透过其 Aquila Streaming 解决方案实现了在微软公共云端平台 Azure 上运行的 UHD OTT VVC 的直播。该解决方案预计将满足内容提供者对新压缩方法的需求，以确保满足消费者对高品质观看体验的期望。

视讯处理解决方案行业概览

视讯处理解决方案市场的特点是多个参与企业满足区域和全球需求。在各行各业，业务运作正在从本地转向数位平台。这种转变正在推动云端基础的视讯处理解决方案的进步。

解决方案包括使用云端基础的视讯製作工具储存、编辑、渲染、管理和製作点播和直播视讯内容。值得注意的是，许多视讯处理供应商都在努力透过不断推出改进的产品以及与各种公司合作来扩大其市场范围，以确保领先地位。该市场的参与企业包括 Base Media Cloud、Akamai Technologies、Apriorit Software Development Company、Imagine Communications Corp. 和 InPixal。

2023 年 4 月，MediaKind 和 Net Insight 建立策略伙伴关係关係，旨在根据广播公司和经销商的需求打造全面的云端基础的IP 视讯交付解决方案。这项创新解决方案旨在简化将影像内容从现场活动场所传输到云端的过程。此整合系统有望提供强大的串流安全性，包括端对端加密和用于身份验证、授权和审核的复杂设施。

此外，2023 年 3 月，一家以色列付费电视服务供应商采用了 Synamedia 的安全解决方案和视讯网路技术，以增强智慧电视的使用者体验。 Synamedia 的 Go Experience Manager 让提供者 Yes 能够根据使用者的过往观看习惯和当前流行内容提供内容推荐，从而客製化使用者的观看体验。该平台透过整合来自各种来源和管道的附加内容并将其呈现为旨在超个人化用户体验的内容集合来提高用户参与度。

其他福利

  • Excel 格式的市场预测 (ME) 表
  • 3 个月的分析师支持

目录

第 1 章 简介

  • 研究假设和市场定义
  • 研究范围

第二章调查方法

第三章执行摘要

第四章 市场洞察

  • 市场概况
  • 产业吸引力-波特五力分析
    • 供应商的议价能力
    • 消费者议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争对手之间的竞争
  • COVID-19 对视讯处理解决方案市场的影响

第五章 市场动态

  • 市场驱动因素
    • 多萤幕视讯点播应用需求激增
    • 安全性和监控增加监控支出
    • 视讯处理解决方案的技术进步
  • 市场问题
    • 视讯处理的复杂性和整合性
    • 延误问题

第六章 市场细分

  • 按解决方案
    • 软体
    • 按服务
  • 按部署
    • 本地
    • 云
  • 按应用
    • 安全与监控
    • 串流媒体和广播
    • 其他的
  • 按行业
    • 媒体与娱乐
    • 防御
    • 政府/国防安全保障
    • 其他的
  • 按地区
    • 北美洲
      • 美国
      • 加拿大
    • 欧洲
      • 德国
      • 英国
      • 法国
      • 欧洲其他地区
    • 亚太地区
      • 印度
      • 中国
      • 日本
      • 其他亚太地区
    • 其他的

第七章 竞争格局

  • 公司简介
    • Morpho, Inc.
    • Ateme
    • Vantrix Corporation
    • Synamedia
    • The MathWorks, Inc.
    • SRI International
    • Base Media Cloud
    • Akamai Technologies
    • Apriorit software development company
    • Imagine Communications Corp.
    • InPixal
    • MediaKind
    • Surf Communications Solutions Ltd.

第八章投资分析

第九章：市场的未来

简介目录
Product Code: 66680

The Video Processing Solutions Market size is estimated at USD 20.34 billion in 2025, and is expected to reach USD 46.33 billion by 2030, at a CAGR of 17.9% during the forecast period (2025-2030).

Video Processing Solutions - Market - IMG1

The rollout of 5G networks globally is anticipated to transform the video streaming industry. 5G's high-speed and low-latency connections will improve the quality of video content, thus increasing the appeal of video processing solutions and stimulating the market. With its smooth video content and quicker data-to-decision time, video processing solutions have found a possible place in various industrial applications, including security & surveillance, streaming & broadcasting, and others.

Key Highlights

  • With more streaming services becoming available yearly, the streaming market constantly expands. By 2030, the streaming market will reach USD 330 billion, increasing the demand for video processing solutions. Observations from the US revealed people watched 169.4 billion minutes of streaming video in a single week in February 2022. Approximately 85% of households in the United States now have access to at least one video streaming service. As the internet and connected devices like smartphones, tablets, and interactive displays become more widely used for video-on-demand applications among the global population, video processing solutions are expected to grow at a healthy rate in the coming years.
  • A video surveillance system using video analytics software can identify several events. For instance, Airport Council International (ACI) adopted OpenCV, the video processing solution for object detection and object tracking. According to ACI, most airports have around 20 aircraft movements per hour, which reaches one move per minute during peak hours. To manage ground traffic in the airport, once a plane lands, the plane's location should be tracked, which is accomplished by coordinating with the pilot and monitoring movement on the airport's CCTV network. The built-in CCTV system for plane detection scenarios was integrated with video processing capabilities to automate the operation.
  • Since a vast amount of data is generated from video processing, cloud technologies are being used to store this. However, these cloud-based systems offer more security than in-house systems, so the companies don't easily invest in video processing solutions. Moreover, processing video information, particularly in areas such as surveillance and video analysis, can raise privacy and security issues. Additionally, adherence to data protection regulations may hinder this market, resulting in slower growth and opportunities.
  • The COVID-19 outbreak fueled the growth of the stay-at-home economy, and consumer preferences shifted toward online entertainment. Video streaming services saw an exploding demand, so streaming providers were compelled to spend more money on new content, especially originals. Many streaming operators adopted video processing solutions to ensure a seamless and error-free digital experience at every level of the content distribution lifecycle. The demand for the video processing solutions market will remain strong during the studied period.

Video Processing Solutions Market Trends

Surge in Demand for Multi-screen Video-on-Demand Application

  • The demand for surveillance, security cameras, CCTV cameras, unmanned aerial vehicles (UAVs), etc., and the volume of video footage is rising due to low-cost cameras. It is challenging to maintain track of statistics manually to retrieve real-time information, and doing so would also cost money. Businesses are outsourcing this task to video processing companies to save a handful of time and effort.
  • Worker safety is a primary concern in the manufacturing industry. The installed CCTV cameras are only used for remote facility monitoring and tracking. However, automating the alerts for any safety or security-related issue is necessary. Here, video processing comes into the picture as it eliminates the need for dedicated staff to constantly watch the video footage in real-time.
  • The prevalence of mobile devices, including smartphones, tablets, and other devices, has made the mobile screen the predominant platform for viewing video-on-demand content. As a result, content providers are optimizing their services for mobile devices and creating mobile-friendly applications to improve the user experience.
  • For instance, the most downloaded entertainment app globally in 2022 was Tiktok, with a total of 672 million downloads, according to Apptopia. Netflix followed in second place with 165 million downloads, and YouTube was in third place with 154 million downloads from users worldwide. Disney+, a mobile application for streaming services, ranked fourth globally with 147 million downloads.
  • In April 2023, Shabodi and Megh Computing developed a network-aware video analytics solutions suite that will be effective across various industrial use cases, including real-time security and surveillance. The solution will likely help in smart factory frameworks' quality control, safety monitoring, and process optimization. The duo will showcase their product at the Hannover Messe Industrial Transformation Conference.
  • While over-the-top (OTT) expansion has created new opportunities and revenue streams, it has also oversaturated the market with service providers. In such a competitive market, OTT providers invest in video processing solutions to generate the maximum return on investment in content creation. For instance, Fluid EdgeCDN, developed by Synamedia, provides scalable, smart, and effective CDN operations. With features like a sophisticated traffic prediction engine, ISPs can offer extra CDN capacity while giving the rights holder a portion of the profits.

Asia-Pacific to Witness Significant Growth

  • Domestic security spending has increased in the Asia-Pacific region. Security agencies have been encouraged to use video processing solutions for improved monitoring and surveillance applications due to the increased number of CCTV installations in public gatherings or places with high footfalls, like airports and railway stations. For instance, in India, the states like Indore, Hyderabad, and New Delhi are some of the most surveilled cities in the world.
  • Artificial intelligence-driven video surveillance systems offer various advantages, including scalability and adaptability, which enable them to be tailored to provide contextual information and safety in multiple settings.
  • For instance, in March 2022, the National Railways of the Philippines implemented a video analytics solution to detect potential safety hazards, such as destroying boom gate barriers. During the COVID-19 pandemic, the system proved advantageous with its capability of thermal imaging software, as it was also used to identify passengers and employees with elevated body temperature indications before entering railway facilities.
  • Video consumption in Asia-Pacific is growing at a rapid rate. Video streaming services, such as over-the-top (OTT) services and social media videos, have seen a surge in popularity, prompting the demand for video processing solutions that can produce high-quality content. For instance, the OTT category is no longer a niche in Asia-Pacific, and the market is surging with time. In India, about 454 million users watched an online video at least once a month in 2022, with 119.5 million active paid subscriptions across OTT platforms. Most OTT enthusiasts demand high picture quality. OTT providers use video processing solutions for detailed, high-quality 4K video technology.
  • Content providers continuously explore new compression techniques to meet the increasing demand for global video streaming. With the proliferation of devices, platforms, and standards, numerous optimization points exist to consider when providing video at a quality level and appropriate bitrate.
  • For instance, in September 2022, MediaKind enabled live UHD OTT VVC streaming, running entirely on Microsoft's Azure public-cloud platform through its Aquila Streaming solution. This solution is expected to fulfill the need for new compression methods required by content providers to ensure consumer expectations for a high-quality viewing experience are met.

Video Processing Solutions Industry Overview

The video processing solution market is characterized by a multiple players catering to both regional and global demands. Across various industries, there is a noticeable shift from on-premises setups to digital platforms for corporate operations. This transition has expedited the advancement of cloud-based video processing solutions.

Solutions encompass saving, editing, rendering, managing, and producing on-demand as well as live video content utilizing cloud-based video production tools. Notably, many of these video processing providers continually introduce improved products, engage in partnerships with diverse companies to extend their market reach, and strive to secure a leading position. Prominent participants in this market include Base Media Cloud, Akamai Technologies, Apriorit software development company, Imagine Communications Corp., InPixal, and others.

In April 2023, MediaKind and Net Insight forged a strategic partnership with the objective of creating a comprehensive cloud-based IP video distribution solution tailored to the needs of broadcasters and distributors. This innovative solution is poised to streamline the process of transmitting video content from live event venues to the cloud. It is anticipated that this unified system will offer robust stream security, including end-to-end encryption and sophisticated features for authentication, authorization, and auditing.

Furthermore, in March 2023, an Israeli pay TV service provider adopted Synamedia's security solutions and Video Network technologies to enhance the user experience on smart TVs. Synamedia's Go Experience Manager will empower the provider, Yes, to tailor the viewing experience for its users by offering content recommendations based on their past viewing habits and current trending content. This platform will amalgamate additional content and channels from various sources, presenting them in content collections designed to hyper-personalize the user experience, thereby increasing user engagement.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Consumers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitutes
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Impact of COVID-19 on the Video Processing Solutions Market

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Surge in Demand for Multi-screen Video-on-Demand Application
    • 5.1.2 Growth in Security & Surveillance Monitoring Spending
    • 5.1.3 Technological Advancement in Video Processing Solution
  • 5.2 Market Challenges
    • 5.2.1 Complexity and Integration in Video Processing Process
    • 5.2.2 Latency Concerns

6 MARKET SEGMENTATION

  • 6.1 By Solution
    • 6.1.1 Software
    • 6.1.2 Services
  • 6.2 By Deployment
    • 6.2.1 On-Premise
    • 6.2.2 Cloud
  • 6.3 By Application
    • 6.3.1 Security & Surveillance
    • 6.3.2 Streaming & Broadcasting
    • 6.3.3 Other Applications
  • 6.4 By Industry
    • 6.4.1 Media & Entertainment
    • 6.4.2 Defense
    • 6.4.3 Government/Homeland Security
    • 6.4.4 Other Industries
  • 6.5 By Geography
    • 6.5.1 North America
      • 6.5.1.1 United States
      • 6.5.1.2 Canada
    • 6.5.2 Europe
      • 6.5.2.1 Germany
      • 6.5.2.2 United Kingdom
      • 6.5.2.3 France
      • 6.5.2.4 Rest of Europe
    • 6.5.3 Asia-Pacific
      • 6.5.3.1 India
      • 6.5.3.2 China
      • 6.5.3.3 Japan
      • 6.5.3.4 Rest of Asia-Pacific
    • 6.5.4 Rest of the World

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Morpho, Inc.
    • 7.1.2 Ateme
    • 7.1.3 Vantrix Corporation
    • 7.1.4 Synamedia
    • 7.1.5 The MathWorks, Inc.
    • 7.1.6 SRI International
    • 7.1.7 Base Media Cloud
    • 7.1.8 Akamai Technologies
    • 7.1.9 Apriorit software development company
    • 7.1.10 Imagine Communications Corp.
    • 7.1.11 InPixal
    • 7.1.12 MediaKind
    • 7.1.13 Surf Communications Solutions Ltd.

8 INVESTMENT ANALYSIS

9 FUTURE OF THE MARKET