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市场调查报告书
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1683784

德国电动自行车:市场占有率分析、行业趋势和统计、成长预测(2025-2029 年)

Germany E-bike - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2029)

出版日期: | 出版商: Mordor Intelligence | 英文 192 Pages | 商品交期: 2-3个工作天内

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简介目录

德国电动自行车市场规模预计在 2025 年为 91.3 亿美元,预计到 2029 年将达到 124.6 亿美元,预测期内(2025-2029 年)的复合年增长率为 8.06%。

德国电动自行车-市场-IMG1

推进系统细分市场概览

  • 德国是欧洲电动自行车产业领先的地区之一。推动电动自行车市场销售的关键因素包括创新的产品功能、电池和驱动装置的完全整合、有吸引力的设计以及高品质材料的使用。
  • 大众、Gazelle等企业在德国汉诺威举行的2018年IAA国际车展上推出了新型电动货运自行车,以满足物流业的需求。 Pon Bike Group 旗下公司 Gazelle 与 Aluca 和 MaaS(移动即服务)Start-UpsDOCKR 合作,生产 Gazell D10 货运电动自行车型号。这款新型货运电动自行车称为轻型电动货运车辆(LEFT),承重能力为 100 公斤,最多可携带两个欧洲托盘尺寸(1,200 * 800 * 1,100 毫米)的传统运输箱。它配备了250W Bosch Performance CX马达和1000Wh电池。
  • 随着汽油价格上涨和人们环保意识的增强,德国政府和公民预计将转向电动车。高速电动自行车有望取代辅助自行车,成为最实用的交通工具,儘管它们最适合短途旅行。速度踏板提供的动力越大、速度越快,它就越受欢迎。

德国电动自行车市场的趋势

在德国,电动自行车的普及率一直大幅上升,显示市场渗透率和消费者接受度不断提高。

  • 在德国,过去几年骑自行车逐渐成为一种流行的日常通勤方式。此外,近年来随着电动自行车的推出,对自行车的需求也随之增加。污染和交通状况的持续恶化以及燃料价格的上涨,导致全国电动自行车的普及率不断提高。在德国,电动自行车的销量在所有年龄层中都在增长,其中 45 岁以上的人对电动自行车的兴趣更大。 2018年电动自行车渗透率较2017年提升至23.40%。
  • 2020年的疫情对整个德国的电动自行车市场产生了正面影响。社交距离和对使用公共交通的担忧等因素改变了消费者的通勤方式,进而导致电动自行车普及率大幅上升,2020 年的电动自行车普及率与 2019 年相比增长了约 7%。
  • 随着电动自行车公司推出具有先进技术、更长电池续航力等高科技特性的新车型,吸引消费者,德国民众对电动自行车的兴趣显着增加。此外,节省燃料以及消费者对无碳、更健康交通的偏好正在推动电动自行车的普及。这些因素导致该国电动自行车普及率在 2021 年与 2020 年相比增加到 42.60%,预计在预测期内德国的电动自行车普及率还将增长。

在德国,每天通勤距离在5至15公里之间的通勤者比例保持稳定,显示通勤模式一致。

  • 城市居民逐渐接受自行车文化,德国对自行车的需求大幅增加。大约 23% 的人骑自行车去上班、上学或上大学。对自行车基础设施和公共交通网络的投资鼓励人们选择骑自行车而不是其他交通方式。 2020年,通勤距离在5至15公里之间的人数增加也增加了德国对自行车的需求。
  • 2020年,德国的新冠疫情导致健身房和大众公共关闭,德国人重新发现骑自行车作为一种安全、与社会隔离的交通途径。此外,疫情期间,全国范围内5-15公里半径范围内的通勤者数量有所增加,因为人们选择骑自行车锻炼身体或到附近的地方跑步作为週末休閒。配备先进电池组的电动自行车续航里程可达 40-45 公里,其推出正推动自行车的需求,尤其是对于每天出行 5-15 公里的消费者而言。
  • 疫情发生后,人们养成了骑自行车的习惯。在新冠肺炎疫情限制解除后,许多人开始每天骑自行车往返于办公室、企业和附近的市场之间,半径范围都在5至15公里内。 2021年,约有10%的使用者每天骑职场。在其他日子里,约有 17% 的人选择骑自行车到办公室。骑自行车上下班的人数正在增加,部分原因是它有益于健康、实现碳排放和,并且可避免交通拥堵,从而节省时间。由于这些因素,预计到 2029 年,居住在 5-15 公里半径范围内的通勤者数量将会增加,在德国将达到 67.2%。

德国电动自行车产业概况

德国电动自行车市场较为分散,前五大公司的市占率为19.82%。该市场的主要企业是:Accell Group、CUBE Bikes、Merida Industry、Pon Holding BV 和 Riese & Muller GmbH(按字母顺序排列)。

其他福利

  • Excel 格式的市场预测 (ME) 表
  • 3 个月的分析师支持

目录

第 1 章执行摘要和主要发现

第二章 报告要约

第 3 章 简介

  • 研究假设和市场定义
  • 研究范围
  • 调查方法

第四章 产业主要趋势

  • 自行车销量
  • 人均国内生产毛额
  • 通货膨胀率
  • 电动自行车普及率
  • 每天出游 5 至 15 公里的人口/通勤者百分比
  • 自行车出租
  • 电动自行车电池价格
  • 电池化学价格表
  • 超本地化配送
  • 自行车道
  • 徒步人数
  • 电池充电容量
  • 交通拥堵指数
  • 法律规范
  • 价值链与通路分析

第五章 市场区隔

  • 推进类型
    • 踏板辅助
    • 高速电动自行车
    • 油门辅助
  • 应用程式类型
    • 货运/公用设施
    • 城市/城区
    • 健行
  • 电池类型
    • 铅酸电池
    • 锂离子电池
    • 其他的

第六章 竞争格局

  • 关键策略趋势
  • 市场占有率分析
  • 业务状况
  • 公司简介
    • Accell Group
    • Canyon Bicycle
    • Cartrend GmbH(Fischer)
    • CUBE Bikes
    • Giant Manufacturing Co. Ltd.
    • KTM Bike Industries
    • Maxon Motor GmbH
    • Merida Industry Co. Ltd.
    • Pon Holding BV
    • Prophete GmbH & Co. KG
    • Riese & Muller GmbH
    • Specialized Bicycle Components
    • Winora Staiger GmbH

第七章:执行长的关键策略问题

第 8 章 附录

  • 世界概况
    • 概述
    • 五力分析框架
    • 全球价值链分析
    • 市场动态(DRO)
  • 资讯来源和进一步阅读
  • 图片列表
  • 关键见解
  • 资料包
  • 词彙表
简介目录
Product Code: 93665

The Germany E-bike Market size is estimated at 9.13 billion USD in 2025, and is expected to reach 12.46 billion USD by 2029, growing at a CAGR of 8.06% during the forecast period (2025-2029).

Germany E-bike - Market - IMG1

PROPULSION SEGMENT MARKET OVERVIEW

  • Germany is one of the leading regions of the European e-bike industry. Some of the major factors driving sales in the e-bike market are the innovative features of the products, fully integrated batteries and drives, appealing designs, and the use of high-quality materials.
  • Players like VW and Gazelle unveiled new e-cargo bikes at the 2018 IAA (Internationale Automobil-Ausstellung) Commercial Vehicles exhibition in Hannover, Germany, to address the demands of the logistics industry. One of the Pon Bike Group's companies, Gazelle, collaborated with Aluca and DOCKR (mobility as a services (MaaS) start-up) to produce the Gazell D10 cargo e-bike model. The new cargo e-bike, known as the light electrical freight transporter (LEFT), has a capacity of 100 kg and can carry up to two conventional carriage boxes with Euro Pallet dimensions (1,200*800*1,100 mm). A 250 W Bosch Performance CX motor and a 1000 Wh battery are included with the LEFT.
  • Germany's government and citizens are expected to switch to electric vehicles as gasoline prices increase and people grow more environmentally conscious. Speed pedelecs are expected to overtake the pedal-assisted bicycles as the most practical mode of transportation, even if they are best for shorter trips. Speed pedelecs will likely become more popular as power and speed capabilities advance.

Germany E-bike Market Trends

Germany exhibits a significant and consistent increase in E-Bike adoption rates, highlighting a strong market penetration and consumer acceptance.

  • The bicycle has gradually become one of the popular modes of daily commuting over the past few years in Germany. Moreover, the launch of e-bikes has increased the demand for bicycles in recent years. continuous growth in pollution and traffic conditions along with a hike in fuel prices have increased adoption of the e-bikes across the country. Germany is witnessing a sales growth of e-bikes under a variety of age groups and people between the age of 45 and above are highly showing interest in the bikes. As a result, the adoption rate for e-bikes has increased to 23.40% in 2018 over 2017.
  • The pandemic wave in 2020 has created a positive impact on the e-bike market across Germany. Factors such as taking measures of social distancing and anxiety about using public transportation have changed the commuting methods of the consumer which further has brought a big boom in the adoption of e-bicycles by growth of around 7% in 2020 over the year 2019.
  • The e-bicycle companies are launching new models with advanced technologies and high-tech features such as long battery ranges, which are attracting customers due to which the interest in e-bikes among the people of Germany is growing significantly. Moreover, the preference of consumers for a carbon-free and healthier ride along with fuel saving is contributing to the higher adoption rate of e-bicycles. Owing to such factors the country has witnessed an e-bike adoption rate increased to 42.60% in 2021 over 2020, which is projected to grow during the forecast period in Germany.

Germany shows a stable percentage of commuters traveling 5-15 km daily, indicating consistent commuting patterns.

  • People in different cities have started to gradually adopt the bicycle culture, and Germany has seen a huge increase in the demand for bicycles. Approximately 23% of people opt for bicycles to get to work, schools, or universities. The investments in cycling infrastructure and public transportation networks are encouraging people to choose a bicycle over other vehicles. An increase in the number of commuters with 5-15 km travel in 2020 also increased the demand for bicycles in Germany.
  • The COVID-19 pandemic in Germany in 2020 led to the shutdown of gyms and public transit, and people in Germany rediscovered bicycles as a safe, socially isolating mode of transportation. Aside from this, during the pandemic, people chose to exercise through bicycling or going for weekend recreational runs to nearby locations, increasing the number of commuters within the range of 5-15 km across the country. The introduction of e-bikes with advanced battery packs for providing an enhanced range of up to 40-45 km is boosting the demand for bicycles, especially by consumers traveling a distance of 5-15 km daily.
  • Individuals became habitual to riding bicycles after the pandemic. After the removal of the COVID-19 restrictions, many people started commuting by bicycle daily between offices, businesses, and adjacent markets within a range of 5-15 km. In 2021, about 10% of users traveled by bicycle daily to their workplaces. On alternative days, around 17% of people opted for bicycles to travel to offices. Bicycle commuters are on the rise, partly due to the health benefits, carbon-free journeys, and time savings from avoiding traffic jams. Such factors are expected to increase the number of commuters within the 5-15 km travel range, reaching 67.2% in 2029 across Germany.

Germany E-bike Industry Overview

The Germany E-bike Market is fragmented, with the top five companies occupying 19.82%. The major players in this market are Accell Group, CUBE Bikes, Merida Industry Co. Ltd., Pon Holding B.V. and Riese & Muller GmbH (sorted alphabetically).

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 EXECUTIVE SUMMARY & KEY FINDINGS

2 REPORT OFFERS

3 INTRODUCTION

  • 3.1 Study Assumptions & Market Definition
  • 3.2 Scope of the Study
  • 3.3 Research Methodology

4 KEY INDUSTRY TRENDS

  • 4.1 Bicycle Sales
  • 4.2 GDP Per Capita
  • 4.3 Inflation Rate
  • 4.4 Adoption Rate Of E-bikes
  • 4.5 Percent Population/commuters With 5-15 Km Daily Travel Distance
  • 4.6 Bicycle Rental
  • 4.7 E-bike Battery Price
  • 4.8 Price Chart Of Different Battery Chemistry
  • 4.9 Hyper-local Delivery
  • 4.10 Dedicated Bicycle Lanes
  • 4.11 Number Of Trekkers
  • 4.12 Battery Charging Capacity
  • 4.13 Traffic Congestion Index
  • 4.14 Regulatory Framework
  • 4.15 Value Chain & Distribution Channel Analysis

5 MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2029 and analysis of growth prospects)

  • 5.1 Propulsion Type
    • 5.1.1 Pedal Assisted
    • 5.1.2 Speed Pedelec
    • 5.1.3 Throttle Assisted
  • 5.2 Application Type
    • 5.2.1 Cargo/Utility
    • 5.2.2 City/Urban
    • 5.2.3 Trekking
  • 5.3 Battery Type
    • 5.3.1 Lead Acid Battery
    • 5.3.2 Lithium-ion Battery
    • 5.3.3 Others

6 COMPETITIVE LANDSCAPE

  • 6.1 Key Strategic Moves
  • 6.2 Market Share Analysis
  • 6.3 Company Landscape
  • 6.4 Company Profiles
    • 6.4.1 Accell Group
    • 6.4.2 Canyon Bicycle
    • 6.4.3 Cartrend GmbH (Fischer)
    • 6.4.4 CUBE Bikes
    • 6.4.5 Giant Manufacturing Co. Ltd.
    • 6.4.6 KTM Bike Industries
    • 6.4.7 Maxon Motor GmbH
    • 6.4.8 Merida Industry Co. Ltd.
    • 6.4.9 Pon Holding B.V.
    • 6.4.10 Prophete GmbH & Co. KG
    • 6.4.11 Riese & Muller GmbH
    • 6.4.12 Specialized Bicycle Components
    • 6.4.13 Winora Staiger GmbH

7 KEY STRATEGIC QUESTIONS FOR E BIKES CEOS

8 APPENDIX

  • 8.1 Global Overview
    • 8.1.1 Overview
    • 8.1.2 Porter's Five Forces Framework
    • 8.1.3 Global Value Chain Analysis
    • 8.1.4 Market Dynamics (DROs)
  • 8.2 Sources & References
  • 8.3 List of Tables & Figures
  • 8.4 Primary Insights
  • 8.5 Data Pack
  • 8.6 Glossary of Terms