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市场调查报告书
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1689715

微型菜苗：市场占有率分析、产业趋势与统计、成长预测（2025-2030 年）

Microgreens - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3个工作天内

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简介目录

微型菜苗市场规模预计在 2025 年为 2,615 亿美元，预计到 2030 年将达到 3,566 亿美元，预测期内（2025-2030 年）的复合年增长率为 6.4%。

微型蔬菜市场-IMG1

主要亮点

  • 微型菜苗是小而嫩的蔬菜绿叶，可用于增强各种菜餚（包括义式麵食、披萨、煎蛋捲和沙拉）的颜色、质地和风味。其浓郁芳香的味道、多样的色彩和质地使其成为广受欢迎的烹饪食材。食用微型菜苗对健康有益，包括控制体重、预防慢性病、提高免疫力和改善心理健康。
  • 全球范围内越来越健康的饮食习惯和日益增强的营养意识继续推动微型菜苗市场的发展。消费者，尤其是都市区的消费者，越来越意识到微型菜苗比成熟蔬菜具有更高的营养密度。根据《国际家庭科学期刊》发表的一项研究，微型菜苗品种所含的营养成分比成熟植物高出 40 倍。因此，美国、英国、澳洲等地的大型超级市场超市正在扩大微型菜苗的库存。
  • 为了满足日益增长的需求，我们投资了先进的水耕系统，并使用人工智慧和智慧感测器来优化生长条件。因此，用于种植的温室面积显着增加。例如，根据欧盟委员会的数据，到 2023 年，西班牙将拥有 25,000 公顷温室种植面积，义大利将拥有 18,500 公顷温室种植面积。像 Freight Farms 这样的公司正在利用利用现有空间的垂直农场将微型菜苗纳入其生产週期，以最大限度地提高产量。每托盘微型菜苗可产出 0.001-0.002 吨，收益丰厚。
  • 绿色蔬菜、香草或微型菜苗是最盈利的作物之一，但适合室内种植的品种有限，可能会限制市场的成长。儘管水耕技术具有巨大的潜力，但在农业领域的进展和应用却相对缓慢。
  • 绿花椰菜、生菜、芝麻菜和罗勒是世界各地采用水耕和垂直农业技术种植的重要微型菜苗。微型菜苗在已开发国家需求量很大，因为它们可以在室内全年种植。据美国新鲜农产品协会称，消费者的收入越高、年龄越大，他们购买西兰花微型菜苗的可能性就越大。随着人口的增长，微型菜苗提供了一种营养丰富、永续的食品供应多样化方式，预计将推动市场成长。

微型菜苗市场趋势

室内农业的普及率不断提高

  • 全球人口不断增长导致粮食需求增加、生产性土地减少，促使农民采用室内农业等高科技方法。同时，日益增强的健康意识鼓励人们摄取更有营养的饮食，进一步推动了室内农业方法的采用。
  • 农业机械化的普及以及水耕、气耕、鱼菜共生等高科技农业技术的先进知识有望推动微型菜苗产业的扩张。随着世界各地的消费者转向更健康的饮食习惯，对微型菜苗的需求正在增加，预计未来几年产量将会成长。此类保护性栽培方法的日益普及促进了市场的逐步成长。
  • 烹饪业正在大力推广微型菜苗，因为它们可以增强风味并具有视觉吸引力。厨师机会使用微型菜苗作为装饰和主要配料，这使得它们在餐厅和家庭厨师中越来越受欢迎。消费者教育倡议强调了微型菜苗的多功能性和健康益处，进一步推动了微型菜苗农场的普及，并增强了这一趋势。
  • 在加拿大，包括微型菜苗在内的温室蔬菜产量一直在稳步增长，这一长达数十年的成长趋势预计将持续下去。特别是到2023年，安大略省和不列颠哥伦比亚省等省份的温室蔬菜收穫面积将领先，分别为1,590公顷和340公顷。

北美是微型菜苗最大的市场

  • 2023 年，北美占据了微型菜苗市场的最大份额。随着该地区人们越来越意识到健康益处和均衡饮食，开始将有机食品（包括绿叶沙拉和微型菜苗）纳入饮食，市场正在不断扩大。美国种植者正在透过改进室内和垂直耕作方法大规模生产微型菜苗。
  • 北美的微型菜苗是在受控的农业设施中种植的，主要在纽约、多伦多和芝加哥等大城市。该市场吸引了创业投资投资，并显示出巨大的成长潜力。 2023 年 3 月，加拿大首个免持垂直农场将在不列颠哥伦比亚省开业，从播种到收穫全过程采用非接触式技术。
  • 消费者的意识和健康意识对美国微型菜苗市场的成长产生了重大影响。美国报告称，从2019年到2023年，美国家庭在蔬菜上的平均支出增加了23%以上。随着消费者更加重视健康饮食并寻求机能性食品，对微型菜苗的需求日益增加，微型蔬菜已成为市场上高级产品。
  • 在美国，许多零售商向当地餐厅和农民供应「经过认证的自然生长」的微型菜苗种子，可以进行水耕或垂直种植。由于光照需求高，加拿大农民更喜欢在室内种植微型菜苗，而不是在温室里种植。室内种植减少了许多与室外种植有关的害虫和疾病问题。因此，农民纷纷进入这个市场以满足全球对微型菜苗日益增长的需求。

微型菜苗产业概况

由于国际和地区参与者的存在，微型菜苗市场变得分散且竞争激烈。微型菜苗市场的主要企业包括 Farmbox Greens LLC、The Chef's Garden Inc.、Aerofarms LLC、Living Earth Farms 和 Good Leaf Farms。这些参与者采用产品发布和扩张作为其在微型菜苗市场成长的关键策略。

其他福利

  • Excel 格式的市场预测 (ME) 表
  • 3 个月的分析师支持

目录

第 1 章 简介

  • 研究假设和市场定义
  • 研究范围

第二章调查方法

第三章执行摘要

第四章 市场动态

  • 市场概况
  • 市场驱动因素
    • 健康意识增强，对营养丰富的食品的需求增加
    • 城市和室内农业的发展
    • 高级餐饮和烹饪的采用率不断提高
  • 市场限制
    • 生产成本高，扩充性有限
    • 保存期限短和储存挑战
  • 价值链分析

第五章 市场区隔

  • 类型
    • 绿色花椰菜
    • 生菜和菊苣
    • 芝麻菜
    • 罗勒
    • 茴香
    • 红萝卜
    • 向日葵
    • 萝卜
    • 豌豆
    • 其他类型
  • 农业
    • 室内农业
    • 垂直农业
    • 商业温室
    • 其他农业
  • 培养基
    • 泥炭藓
    • 土壤
    • 椰壳纤维
    • 棉纸
    • 其他媒体
  • 分销管道
    • 大卖场/超级市场
    • 餐厅
    • 其他分销管道
  • 地区
    • 北美洲
      • 美国
      • 加拿大
      • 墨西哥
      • 北美其他地区
    • 欧洲
      • 荷兰
      • 西班牙
      • 德国
      • 法国
      • 其他欧洲国家
    • 亚太地区
      • 中国
      • 印度
      • 新加坡
      • 澳洲
      • 其他亚太地区
    • 南美洲
      • 巴西
      • 智利
      • 阿根廷
      • 南美洲其他地区
    • 中东和非洲
      • 阿尔及利亚
      • 沙乌地阿拉伯
      • 埃及
      • 南非
      • 其他中东和非洲地区

第六章 竞争格局

  • 最受欢迎的策略
  • 市场占有率分析
  • 公司简介
    • AeroFarms LLC
    • Truleaf（GoodLeaf Farms）
    • Living Earth Farm
    • Charlies Produce（Farm Box Greens）
    • Jiangsu Skyplant Greenhouse Technology Co. Ltd
    • Shanghai Dehuan Industry Co. Ltd
    • Chef's Garden Inc.
    • Madar Farms
    • Metro Microgreens
    • Gotham Greens

第七章 市场机会与未来趋势

简介目录
Product Code: 67626

The Microgreens Market size is estimated at USD 261.50 billion in 2025, and is expected to reach USD 356.60 billion by 2030, at a CAGR of 6.4% during the forecast period (2025-2030).

Microgreens - Market - IMG1

Key Highlights

  • Microgreens are small, tender vegetable greens used to enhance the color, texture, and flavor of various dishes, including pasta, pizza, omelets, and salads. Their robust aromatic flavor, diverse range of colors, and textures make them popular in culinary applications. Consuming microgreens is associated with health benefits such as weight management, prevention of chronic medical conditions, immunity boosting, and mental health improvement.
  • The global trend towards healthier eating habits and increased nutritional awareness continues to drive the microgreens market. Consumers, particularly in urban areas, have become more informed about the high nutrient density of microgreens compared to their mature counterparts. A study published in the International Journal of Home Science found that microgreen varieties contained up to 40 times more nutrients than their mature plant equivalents. Consequently, major supermarket chains in countries such as the United States, United Kingdom, and Australia have expanded their microgreens offerings.
  • To meet the growing demand, investments are being made in advanced hydroponic systems that utilize artificial intelligence and smart sensors to optimize growth conditions. Aa a result, there is significant growth in greenhouse hectares for cultivation. For instance, according to the European Commission, the area under greenhouses in Spain reached 25,000 ha and in Italy 18,500 ha in 2023. Companies like Freight Farms are maximizing output by integrating microgreens into their production cycles in vertical farms, utilizing existing space. These microgreens can yield between 0.001 to 0.002 metric tons per tray, generating significant revenue.
  • While greens and herbs or microgreens are among the most profitable crops, the limited varieties available for indoor farming may restrict market growth. Although hydroponics farming holds significant potential, its progress and adoption in agriculture have been relatively slow.
  • Broccoli, lettuce, arugula, and basil are among the essential microgreens cultivated worldwide using hydroponics and vertical farming techniques. The demand for microgreens is increasing in developed countries, as they can be cultivated indoors throughout the year. According to the United States Fresh Produce Association, the likelihood of consumers purchasing broccoli microgreens increases with income and age. With a growing population, microgreens offer a nutritious and sustainable means to diversify the food supply, which is expected to drive market growth.

Microgreens Market Trends

Rise in Adoption of Indoor Farming

  • The increasing global population has led to a rise in food demand, prompting farmers to adopt high-tech methods like indoor farming due to the decrease in productive land. Concurrently, growing health consciousness has encouraged people to consume nutrient-rich diets, further promoting the adoption of indoor farming practices.
  • The increased acceptance of agricultural mechanization and advanced knowledge of high-tech farming techniques such as hydroponics, aeroponics, and aquaponics are expected to drive the expansion of the microgreens industry. As consumers worldwide shift towards healthier diets, the demand for microgreens is increasing, with production expected to rise in the coming years. This growing adoption of protected cultivation has contributed to moderate market growth.
  • The culinary industry has incorporated microgreens for their flavor enhancement and visual appeal. Chefs increasingly utilize microgreens as garnishes or key ingredients, boosting their popularity in restaurants and among home cooks. This trend is reinforced by consumer education initiatives that emphasize the versatility and health benefits of microgreens, further promoting the adoption of microgreen farms.
  • In Canada, greenhouse vegetable production, including microgreens, has seen a steady increase, with the multi-decade growth trend expected to continue. Notably, in 2023, provinces such as Ontario and British Columbia led in harvested areas of greenhouse-grown vegetables, with 1,590 hectares and 340 hectares, respectively.

North America is the Largest Market for Microgreens

  • North America held the largest share of the microgreens market in 2023. Increased awareness of health benefits and balanced diets has led people in this region to incorporate green vegetable salads and organic-based food items, including microgreens, into their diets, expanding the market. United States growers have achieved large-scale microgreens production through improved indoor and vertical farming practices.
  • Most North American microgreens production occurs in controlled environment agriculture facilities, with major urban centers like New York, Toronto, and Chicago at the forefront. The market has attracted significant venture capital investment, indicating strong growth potential. In March 2023, Canada's first hands-free vertical farm opened in British Columbia, utilizing touchless technology from seeding to harvest.
  • Consumer awareness and health consciousness have significantly influenced the growth of the microgreens market in the USA. The United States Department of Agriculture reported that the average United States household's spending on vegetables increased by over 23% between 2019 and 2023. As consumers prioritize healthy eating and seek functional foods, the demand for microgreens has risen, establishing them as a premium, health-focused product in the market.
  • Many retailers in the United States supply "Certified Naturally Grown" microgreen seeds to local restaurants and farmers, which can be grown hydroponically and through vertical farming. Canadian farmers prefer indoor agriculture over greenhouse farming for microgreens cultivation due to lighting requirements. Indoor production reduces many pest and disease issues associated with outdoor growing. Consequently, farmers are entering this market to meet the increasing global demand for microgreens.

Microgreens Industry Overview

The microgreens market is fragmented and highly competitive due to the presence of international and regional players. The key players in the microgreens market include Farmbox Greens LLC, The Chef's Garden Inc., Aerofarms LLC, Living Earth Farms, and Good Leaf Farms. These players are adopting product launches and expansion as key strategies for growth in the microgreens market.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Rising Health Consciousness and Demand for Nutrient-Dense Foods
    • 4.2.2 Growth of Urban Farming and Indoor Agriculture
    • 4.2.3 Increasing Adoption in Fine Dining and Culinary
  • 4.3 Market Restraints
    • 4.3.1 High Production Costs and Limited Scalability
    • 4.3.2 Short Shelf Life and Storage Challenges
  • 4.4 Value Chain Analysis

5 MARKET SEGMENTATION

  • 5.1 Type
    • 5.1.1 Broccoli
    • 5.1.2 Lettuce and Chicory
    • 5.1.3 Arugula
    • 5.1.4 Basil
    • 5.1.5 Fennel
    • 5.1.6 Carrots
    • 5.1.7 Sunflower
    • 5.1.8 Radish
    • 5.1.9 Peas
    • 5.1.10 Other Types
  • 5.2 Farming
    • 5.2.1 Indoor Farming
    • 5.2.2 Vertical Farming
    • 5.2.3 Commercial Greenhouses
    • 5.2.4 Other Farming
  • 5.3 Growth Medium
    • 5.3.1 Peat Moss
    • 5.3.2 Soil
    • 5.3.3 Coconut Coir
    • 5.3.4 Tissue Paper
    • 5.3.5 Other Growth Mediums
  • 5.4 Distribution Channel
    • 5.4.1 Hypermarkets/Supermarkets
    • 5.4.2 Restaurants
    • 5.4.3 Other Distribution Channels
  • 5.5 Geography
    • 5.5.1 North America
      • 5.5.1.1 United States
      • 5.5.1.2 Canada
      • 5.5.1.3 Mexico
      • 5.5.1.4 Rest of North America
    • 5.5.2 Europe
      • 5.5.2.1 Netherlands
      • 5.5.2.2 Spain
      • 5.5.2.3 Germany
      • 5.5.2.4 France
      • 5.5.2.5 Rest of Europe
    • 5.5.3 Asia-Pacific
      • 5.5.3.1 China
      • 5.5.3.2 India
      • 5.5.3.3 Singapore
      • 5.5.3.4 Australia
      • 5.5.3.5 Rest of Asia-Pacific
    • 5.5.4 South America
      • 5.5.4.1 Brazil
      • 5.5.4.2 Chile
      • 5.5.4.3 Argentina
      • 5.5.4.4 Rest of South America
    • 5.5.5 Middle East & Africa
      • 5.5.5.1 Algeria
      • 5.5.5.2 Saudi Arabia
      • 5.5.5.3 Egypt
      • 5.5.5.4 South Africa
      • 5.5.5.5 Rest of Middle East & Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Most Adopted Strategies
  • 6.2 Market Share Analysis
  • 6.3 Company Profiles
    • 6.3.1 AeroFarms LLC
    • 6.3.2 Truleaf (GoodLeaf Farms)
    • 6.3.3 Living Earth Farm
    • 6.3.4 Charlies Produce (Farm Box Greens)
    • 6.3.5 Jiangsu Skyplant Greenhouse Technology Co. Ltd
    • 6.3.6 Shanghai Dehuan Industry Co. Ltd
    • 6.3.7 Chef's Garden Inc.
    • 6.3.8 Madar Farms
    • 6.3.9 Metro Microgreens
    • 6.3.10 Gotham Greens

7 MARKET OPPORTUNITIES AND FUTURE TRENDS