市场调查报告书
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1355036
全球消费者IAM(身分和存取管理)市场评估:按产品.按解决方案.按服务.按部署方法.按行业.按地区.机会和预测(2016-2030 年)Consumer IAM Market Assessment, By Offering, By Solution, By Services, By Deployment Mode, By Industry, By Region, Opportunities and Forecast, 2016-2030F |
全球消费者IAM(身分和存取管理)市场近年来呈现显着成长,预计未来将保持稳定的扩张速度。2022年营收约90.1亿美元,预计2030年将达293亿美元,2023年至2030年复合年增长率为15.9%。
由于数位经济的扩张,网路攻击呈上升趋势,预计到 2025 年,年度潜在损失将超过 10.5 兆美元。儘管网路安全业务价值 1500 亿美元,但新出现的威胁和未满足的消费者期望正在创造 1.5 兆美元至 2 兆美元的潜在市场机会。消费者身分和存取管理 (IAM) 系统处于解决这些日益增长的风险的最前沿。随着数位服务变得无所不在,个人资料成为有价值的目标,CIAM 市场面临身分盗窃、网路钓鱼攻击和撞库等挑战。这些威胁包括骇客窃取登入资讯、冒充可信任来源以及使用窃取的凭证存取多个帐户。
CIAM 系统已发展到纳入先进的安全措施,例如多因素身份验证和风险评估,以应对这些风险。CIAM 系统持续监控异常活动并快速回应以保护使用者资讯。CIAM 的强大安全性对于资料保护、信任建立和遵守隐私法规至关重要。
例如,CyberArk 于 2023 年 5 月发布了 CyberArk 安全浏览器。该浏览器提高了基于身分的线上衝浪安全性,以防止远端工作环境中的网路攻击和资料外洩。
电子商务的强劲成长是全球消费者身分和存取管理(IAM)市场的强大催化剂。电子商务的成功取决于提供以客户身份和资料安全为核心的无缝且安全的线上购物体验。在这种情况下,CIAM 解决方案至关重要,因为它们可确保强大的身份验证、身份验证和存取控制。
CIAM 在电子商务中的重要性体现在其在促进使用者註册、简化登入流程和加强支付授权程序方面的作用。特别是,它透过保护敏感的客户资料和简化存取同时实现自订互动来改善整体用户体验。此外,CIAM 有助于防止诈欺、降低购物车放弃率并培养客户信任,帮助电子商务公司在竞争日益激烈的数位环境中继续扩张和繁荣。
例如,2023 年 5 月,CyberArk 透过人工智慧、自动化和云端安全技术扩展了其身分安全平台,以提供统一的身份安全方法并实现零信任、最小权限控制。
身分验证因其关键的安全和存取控製作用而在消费者 IAM(身分和存取管理)市场中占据主导地位。身份验证是防止未经授权的存取、身分盗窃和资料外洩的主要防御手段。随着网路威胁的增加和安全问题的日益严重,企业更喜欢强大的身份验证解决方案,例如多因素身份验证和自适应身份验证。除了资料安全之外,安全身份验证还可以建立消费者信任并改善整体用户体验。它还作为资料治理、用户管理和消费者洞察等其他 CIAM 解决方案的基础,巩固了其在消费者 IAM(身分和存取管理)市场中的领导者和领先地位。
例如,2021 年 3 月,LoginRadius 宣布推出 Authentication API Analytics。这为组织和开发人员提供了对 LoginRadius CIAM 效能的深入了解,使他们能够优化其消费者身分和存取管理策略。
本报告研究和分析了全球消费者 IAM(身分和存取管理)市场,提供市场规模和预测、市场动态以及主要参与者的现状和前景。
Global consumer identity access management market has experienced significant growth in recent years and is expected to maintain a strong pace of expansion in the coming years. With projected revenue of approximately USD 9.01 billion in 2022, the market is forecasted to reach a value of USD 29.3 billion by 2030, displaying a robust CAGR of 15.9% from 2023 to 2030.
Consumer IAM provides a wide range of significant benefits to enterprises. It is a strong solution that provides greater security, better user experience, regulatory compliance, and valuable consumer information. Consumer IAM promotes trust, cultivates client loyalty, and allows individualized interactions by offering a secure and user-friendly gateway to digital services, while adhering the data protection rules. As a result, consumer IAM market growth and competitiveness are expected to rise.
The increasing spread of digital services emphasizes the need for powerful CIAM systems. These solutions ensure safe access, a better user experience, and broaden commercial potential. The growing complexity in hybrid and multi-cloud environments drives the adoption of advanced CIAM for secure and predictive identity and access management. Furthermore, the fundamentally client-centric approach of CIAM enables businesses to get priceless insights, personalize their offerings, and build consumer trust. As a result, this strategy encourages client loyalty while providing a competitive advantage in the dynamic and growing digital arena.
The growing complexity to identity and access management requirements in hybrid and multi-cloud environments, combined with the need for predictive and proactive security measures, is driving organizations in the Consumer IAM market to deploy advanced Consumer IAM solutions to secure and manage user identities effectively.
For instance, in May 2023, Health Vision selected LoginRadius for authentication and access management, enhancing security and user experiences while supporting digital transformation initiatives .
The expansion of the digital economy has increased cyberattacks, with potential yearly losses exceeding USD 10.5 trillion by 2025. Despite a USD 150 billion cybersecurity business, emerging threats and unsatisfied consumer expectations create a USD 1.5 trillion to USD 2.0 trillion potential market opportunity. Consumer IAM systems are at the forefront of addressing these growing risks. With digital services becoming universal and personal data being a valuable target, the CIAM market faces challenges like identity theft, phishing attacks, and credential stuffing. These threats involve hackers stealing login information, impersonating trusted sources, and using stolen credentials to access multiple accounts.
CIAM systems have evolved to incorporate advanced security measures such as multi-factor authentication and risk assessment to combat these risks. They continuously monitor for unusual activity and respond swiftly to protect user information. Strong security in CIAM is pivotal for data protection, trust-building, and compliance with privacy regulations.
For example, in May 2023, CyberArk launched the CyberArk Secure Browser, which improves identity-based online surfing security to guard against cyber-attacks and data breaches in remote work settings.
The thriving growth of e-commerce serves as a potent catalyst for the global consumer IAM market. E-commerce's success hinges on its ability to deliver a seamless and secure online shopping experience, with customer identity and data security at its core. Within this context, CIAM solutions are pivotal, ensuring robust authentication, identity verification, and access control.
CIAM's significance in e-commerce is underscored by its role in facilitating user registration, streamlining login processes, and fortifying payment authentication procedures. Notably, it safeguards sensitive customer data and elevates the overall user experience by simplifying access while enabling tailored interactions. Additionally, CIAM contributes to fraud prevention, reducing cart abandonment rates, and nurturing customer trust, driving the sustained expansion and prosperity of e-commerce enterprises in an increasingly competitive digital landscape.
For example, in May 2023, CyberArk extended its identity security platform with artificial intelligence (AI), automation, and cloud security technologies to give a unified approach to identity security, allowing Zero Trust, and least privilege controls.
Authentication dominates the consumer IAM market due to its critical security and access control role. It is the primary protection against illegal access, identity theft, and data breaches. In an era of increasing cyber threats and increased security concerns, enterprises prefer robust authentication solutions such as multi-factor and adaptive authentication. Aside from data security, secure authentication builds consumer trust, and enhances the entire user experience. It serves as the foundation for additional CIAM solutions, such as data governance, user management, and consumer insights, reinforcing its position as the consumer IAM market's leading and driving force.
For instance, in March 2021, LoginRadius introduced Authentication API Analytics, which provides organizations and developers with insights into the performance of their LoginRadius CIAM, allowing them to optimize consumer identity and access management strategies.
Due to several critical factors, North America holds a commanding position in the consumer IAM market. The region has a robust digital ecosystem with significant technology adoption, leading to an increase in online services and e-commerce. This digital transition demands robust CIAM solutions to enable secure user identities and data security. North America is home to important tech titans, worldwide companies, and inventive startups, which have played critical roles in pushing CIAM acceptance and innovation. Furthermore, strict data privacy and cybersecurity requirements, such as GDPR and CCPA, have increased the demand for CIAM compliance, pushing proactive investments in these solutions. These characteristics, when combined, establish North America as the CIAM industry leader.
For instance, in July 2023, RapidLEI collaborated with VerifyVASP to supply Legal Entity Identifiers (LEIs) to Virtual Asset Service Providers (VASPs) to achieve Travel Rule compliance, potentially influencing the CIAM market through enhanced identity verification
Consumer IAM government activities are largely focused on ensuring the use of safe, privacy-oriented, and interoperable solutions. Typically, these initiatives involve the development of identity management standards, guidelines, and best practices to protect sensitive citizen and government information. Governments play a crucial role in fostering compliance with data privacy and cybersecurity rules, such as the GDPR and NIST recommendations. Furthermore, they may invest in R&D to promote CIAM technology and create cooperation between the public and commercial sectors to improve digital identity security. These efforts aim to develop a strong and trustworthy CIAM framework that safeguards citizen rights and government interests in the digital age by supporting the growth of the consumer IAM market.
For example, in March 2023, Okta received FedRAMP High Authorization for Okta for Government High, their secure identity solution optimized for federal agencies. This accomplishment demonstrates Okta's dedication to offering high-security identification solutions, adhering to over 420 baseline security measures, and assisting government agencies with zero-trust programs.
Before COVID-19, the consumer IAM market steadily grew due to the rapid digital revolution in numerous industries. Businesses embraced CIAM systems to manage and secure consumer identities, emphasizing improving user experiences and maintaining compliance. After COVID-19, the pandemic served as a catalyst and accelerated the acceptance of CIAM solutions. The demand for strong CIAM systems has increased as distant work, internet purchasing, and digital interactions have become the norm. The demand for improved authentication and identity verification techniques grew as security and regulatory compliance gained center stage. CIAM solutions are designed to suit increased security demands while prioritizing user privacy and smooth user experiences. COVID-19 emphasized the importance of the consumer IAM market in protecting digital identities and providing secure, user-friendly access to online services in an increasingly digital society.
The adoption of centralized biometrics for customer authentication is predicted to play a vital role in the future consumer IAM market, providing a safe, device-independent, and simplified authentication experience that matches the increasing expectations of consumers and companies alike.
Blockchain identity management is poised to revolutionize the consumer IAM market, offering enhanced security, privacy, and data integrity. As global spending on blockchain technology continues to rise, it is expected to play a significant role in the future of CIAM solutions.
Integration of IoT and IoE devices into CIAM systems will become increasingly vital as these devices increase, providing greater security and access management for both users and connected devices.
Key companies in the consumer IAM market include: Amazon.com, IBM Corp., Okta, Salesforce, and CyberArk Software. These industry experts offer complete CIAM solutions to fulfill the rising demand for safe and smooth consumer access across digital platforms. The consumer IAM market growth appears to be positive, owing to the growing significance of consumer data protection, regulatory compliance, and the requirement for individualized user experiences. As businesses continue to digitalize and increase their online presence, CIAM solutions will be critical in protecting client identities and enabling businesses to provide personalized services while maintaining privacy and security.
In June 2023, RapidLEI partnered with LEI.INFO to enhance LEI data accessibility, potentially benefiting the CIAM market by improving identity verification and data access for regulatory compliance. In July 2022, CyberArk announced many identity security enhancements, including automation and orchestration via Identity Flows, increased identity compliance, cloud privilege security, and secrets management. These advances are in line with the Zero Trust concept and attempt to solve the rising complexity of identity management and security .
All segments will be provided for all regions and countries covered
Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.