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市场调查报告书
商品编码
1509682
米蛋白的全球市场的评估:各产品,各米原料,不同类别的,各用途,各流通管道,各地区,机会,预测(2017年~2031年)Rice Protein Market Assessment, By Product, By Rice Source, By Category, By Application, By Distribution Channel, By Region, Opportunities and Forecast, 2017-2031F |
全球米蛋白市场规模预计将从 2023 年的 5.0341 亿美元增至 2031 年的 7.7924 亿美元,预计 2024-2031 年的复合年增长率为 5.61%。
市场成长的主要动力是消费者乳糖不耐症的增加,促使从乳製品转向无乳製品饮食和大米蛋白等植物性替代品,增加了对大米蛋白的需求并有助于推动市场增长。例如,根据美国国家医学图书馆的数据,2023 年进行的一项研究表明,世界上大约 65% 的人口在婴儿期后不久消化乳糖的能力就会下降。此外,乳糖不耐症在东亚最常见,影响 70-100% 的人。
替代婴儿配方奶粉的可能性;运动营养品作为运动员蛋白质补充剂的持续趋势;以及消费者对永续植物性蛋白质替代品的偏好等。
植物性饮食的新兴趋势以及对其健康益处的认识不断提高正在推动市场成长。此外,食物过敏和不耐受的增加,尤其是乳製品蛋白质的增加,进一步增加了对本质上低过敏性的米蛋白的需求。由于大多数宠物主人喜欢无过敏原的宠物食品,低过敏性米蛋白在市场上呈现成长趋势。
由于与大米蛋白相比,大豆和乳清等其他蛋白质的价格较高,烘焙和糖果领域已成为大米蛋白市场的新兴领域。此外,米蛋白可以改善饼干和饼干等烘焙食品的咀嚼性。
无乳蛋白趋势正在兴起
由于多种原因,消费者越来越多地转向不含乳製品的蛋白质替代品。这种转变的主要原因是消费者乳糖不耐症的增加以及乳製品过敏原的增加产生了对低过敏性替代品的需求。乳製品是针对对牛奶敏感的婴儿的婴儿食品配方中的关键成分。
此外,由于消费者环保意识的增强和对纯素食品的偏好,植物性饮食的趋势正在加速。大米蛋白是一种植物蛋白,满足消费者对永续和无残忍蛋白质选择的偏好。
此外,由于米蛋白在各种食品和饮料中用途广泛,因此在奶昔、蛋白粉、蛋白棒等乳製品食品和饮料中具有很高的替代性,使其适合多种消费群体。容纳你。
2023年3月,Premier Protein宣布推出含有25克米和豌豆蛋白的植物蛋白粉。该产品的推出彻底改变了纯素蛋白领域。该公司声称这种蛋白质是由 100% 植物成分配製而成。
消费者健康意识推动成长
米蛋白被认为营养丰富且低过敏性,深受注重健康的消费者的青睐。糙米蛋白质的饱和脂肪和肝臟胆固醇含量相对较低。大米蛋白可有效减轻肌肉疼痛并增强肌肉力量。运动后立即用水喝米蛋白可以帮助减轻肌肉酸痛,类似乳清蛋白。
此外,米蛋白,如糙米蛋白,富含膳食纤维、抗氧化剂和蛋白质,使其成为食物敏感消费者的首选。它还有助于控制体重过度增加。富含胺基酸、麸酰胺酸、亮胺酸、脯胺酸、丙胺酸等营养成分,糙米蛋白的健康功效进一步增强。
本报告提供全球米蛋白市场相关调查分析,提供市场规模与预测,市场动态,主要企业的形势及预测等资讯。
Global rice protein market is projected to witness a CAGR of 5.61% during the forecast period 2024-2031, growing from USD 503.41 million in 2023 to USD 779.24 million in 2031.
The major factor driving the growth of rice protein market are rising lactose intolerance among consumers, making them transition from dairy to dairy-free diets, increasing the demand for plant-based alternatives such as rice protein, which helps in boosting the growth of the market. For instance, According to National Library of Medicine, a study conducted in 2023 showed that around 65% of global human population has a minimized ability to digest lactose soon after infancy. Moreover, lactose intolerance is most prevalent in East Asia, where 70 to 100% of people are affected.
Other factors which are fostering the growth of the market are substitutability to cow's milk into infant milk formula, ongoing trend of sports nutrition as a protein supplement by the athletes in their fitness regime, and consumers' preference for sustainable plant-based protein alternatives.
The emerging trend towards plant-based diets and growing awareness of their health benefits are driving the growth of the market. Other factors such as rising prevalence of food allergies and intolerance, specifically towards dairy-based proteins are further enriching the demand for rice protein since it is hypoallergenic by nature. Hypoallergenic rice protein is witnessing a growth in the market as most of the pet owners prefer allergen-free food for their pets.
Bakeries and confectionary segment is the emerging sector in rice protein market as the prices of other proteins such as soy and whey are higher in comparison with the rice protein, which makes it a preferred option among the bakers. Additionally, the rice protein improves the chewiness of the baked goods like crackers and cookies.
Dairy-Free Proteins are Gaining the Trend
Consumers are increasingly shifting towards dairy free protein alternatives due to several reasons. Major reasons for this transition are increasing lactose intolerance among the consumers, rising dairy allergens creating a demand for hypoallergenic alternatives. It is a key ingredient for the formulation of infant feeds for babies who are sensitive to cow's milk.
Additionally, surging trends for plant-based diets are fueled by consumers' increasing eco-consciousness and preference for vegan diets. Rice protein, being a plant-based protein, aligns with consumers' preference for sustainable and cruelty-free protein options.
Moreover, the versatility of rice protein in various foods and beverages makes it highly substitutable in dairy-based food and beverages such as shakes, protein powders, and protein bars, catering to different segments of consumers.
In March 2023, Premier Protein announced the launch of plant-based protein powder, containing 25g of rice and pea protein. The product was launched to revolutionize the vegan protein space. The company claims that the protein has been formulated with 100% plant-based ingredients.
Health Consciousness Among the Consumer is Augmenting the Growth
Rice protein is preferred by health-conscious consumers due to the health benefits for consumers as it has been recognized as extremely nutritious and hypoallergenic, appealing to health-conscious consumers. Brown rice protein has relatively lower saturated fat and liver cholesterol. Rice protein is beneficial for muscle soreness and muscle strength. Consuming rice protein with water immediately after a work-out session works as whey protein for the reduction of muscle soreness.
Additionally, rice protein such as brown rice protein is rich in fiber, antioxidants, and protein level which makes it a preferred option for consumers with food sensitivities. It helps the consumers in controlling excessive weight gain. Enriched with nutrients such as amino acids, glutamine, leucine, proline, and alanine adds to the health benefits of the ingredient.
For instance, in February 2024, Beyond Meat, Inc. introduced its latest Beyond Burger and Beyond Beef. The product was researched and launched in collaboration with leading nutrition and medical experts to meet the standards of top health organizations. It is a healthy offering which contains 21g of brown rice, peas, faba beans, and red lentil protein.
Animal Feed Flourishing the Growth
Rice protein is preferred by pet owners as a pet feed due to reasons like the quality of being highly digestible for animals such as adult cats. This property of rice protein makes it convenient for the animals to absorb the vital nutrients which support their overall health and well-being. Digestibility is essential for animals who have food allergies, thus, rice protein, which is hypoallergenic and mild on the digestive system, is witnessing a surge in the demand by pet owners.
Additionally, rice protein is rich in amino acids as it is a complete protein source and helps in the growth of the animals, improvement of immune system functioning, and development of muscles. In June 2023, BENEO GmbH launched rice protein for pets. The non-GMO and high-quality protein is developed to deliver healthy diets to the pets. The product is claimed by the company to be highly digestible, providing essential amino acids such as cysteine, methionine, tyrosine, and phenylalanine, which play a crucial role in the process of metabolism and supports a healthy and normal growth of pets.
Ready-to-Drink Protein Beverages Supporting the Market Growth
Ready-to-drink rice protein beverages are gaining immense popularity due to several reasons. They serve as on-the-go nutrition among consumers who have busy lifestyles, as these beverages offer quick and hassle-free consumption, appealing to the consumers who seek convenient food and beverage options.
Additionally, ready-to-drink protein beverages can be stored and consumed directly without the need of any preparation before consumption. Rice protein with a neutral flavor profile offers a diverse range of ready-to-drink protein beverages as it can be blended with any ingredient to improve the taste and texture of the beverage.
In January 2024, Suja Organic introduced Suja Organic Protein Shakes, brand's latest product line of ready-to-drink protein beverage which contains rice protein. The drink is available for the consumers in three distinct variants, Chocolate, Coffee Bean, and Cinnamon.
In June 2023, Anhui Shunxin Shengyuan Biological Food Co. and ZXChem USA announced the launch of HydroRice PA80, which is a rice protein powder. It is launched with the aim of substituting dairy products in applications such as ready-to-drink beverages.
Future Market Scenario (2024 - 2031F)
The rice protein market is anticipated to witness a surge in the forecast period. It is because of the advancements in technology, such as extraction methods and continuous product innovation, which are expected to increase the functionality of rice protein, enlarging its area of application beyond the food and beverage sector and create more relevance in other sectors as well such as in cosmetics, pharmaceuticals, and animal feed industries. Moreover, the key players are making innovations in their offerings to enhance rice protein, so that it can be used as a foundational ingredient for pleasant and smooth mouthfeel, expanding the opportunity for the market to flourish.
For instance, Anhui Shunxin Shengyuan Biological Food Co. and ZXChem USA, developed their latest rice protein offerings using a revolutionary process, which is a combination of spray drying and high-pressure homogenization, eliminating the usage of hydrolyzation or enzymes for the purpose of changing the functionality of the protein.
Key Players Landscape and Outlook
Key players in the market are helping in the growth by focusing on continuous product innovation, retail expansions, and strategic marketing. The manufacturers are actively expanding their product portfolio, increasing the base of the customers, and catering to their evolving needs. The key players are introducing non-GMO, clean, gluten-free and delicious dairy-based protein substitutes to expand their base of consumers and increase their presence in the market.
For instance, in June 2023, Roquette Freres SA announced the launch of two rice proteins in its product line of Nutralys brand. The latest additions are rice protein isolates and concentrates which have a soft and smooth texture with fine particles, applicable for usage in various industries. The product fulfils the non-GMO and gluten free criteria of the consumers.
All segments will be provided for all regions and countries covered
Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.