日本不孕和妊娠快速检测试剂盒市场（依产品、检测类型、通路、地区、机会和预测）2018-2032年

日本不孕和妊娠快速检测试剂盒市场规模预计将从2024年的1.1623亿美元成长到2032年的1.8525亿美元，预测期内（2025-2032年）的年复合成长率为 6.00%。该市场的成长可归因于由于生活方式的改变而导致的该国不孕不育病例的增加，对相对易于使用的快速家庭检测解决方案的需求增加。此外，人们对生殖健康和不孕症的认识不断提高、人口技术娴熟以及医疗保健行业先进也为市场提供了有利的成长机会。同时，这些套件可透过各种线上和线下零售通路轻鬆取得，提高了用户的便利性和可及性，进一步促进了市场的扩大。

此外，职业女性数量的增加也导致了生育延迟，导致人们更加依赖生育试剂盒和其他解决方案来追踪生育能力。大众更喜欢这些试剂盒，因为它们能保证隐私，并能快速获得结果。根据国际货币基金组织2023年11月发布的统计资料，女性劳动参与率从2012年的63%上升至2022年的74%。

此外，政府为改善医疗服务和促进生殖健康的措施也有望在日本市场的发展中发挥关键作用。加强医疗保健提供者和製造商之间的合作以扩大分销网路有助于确保试剂盒惠及更多人。此外，日本对使用者友善且有效的诊断工具的日益偏好也对市场扩张产生了积极影响。

本报告研究了日本不孕和妊娠快速检测试剂盒市场，并提供了市场概述，以及依产品、测试类型、通路和地区划分的趋势，以及参与市场的公司概况。

目录

第1章 专案范围与定义

第2章 研究方法

第3章 执行摘要

第4章 日本不孕和妊娠快速检测试剂盒市场展望，2018年～2032年

• 市场规模分析及预测
• 市场占有率分析及预测
• 2024年市场地图分析
  • 依产品
  • 依测试类型
  • 依通路
  • 依地区

第5章 需求与供给分析

第6章 价值链分析

第7章 波特五力分析

第8章 PESTLE 分析

第9章 定价分析

第10章 市场动态

第11章 市场趋势与发展

第12章 监理架构与创新

第13章 专利格局

第14章 个案研究

第15章 竞争格局

• 五大市场领导者的竞争矩阵
• 五大公司的SWOT分析
• 市场前十大主要公司的状况
  • Alere Inc.
  • Quidel Corporation
  • Prestige Brands Holdings, Inc.
  • Church & Dwight Co., Inc.
  • bioMerieux SA
  • Geratherm Medical AG
  • Abbott Laboratories
  • Procter & Gamble Co.
  • DCC Plc.
  • MIZUHO MEDY Co., Ltd.

第16章 策略建议

第17章 关于调查公司/免责声明

Japan fertility and pregnancy rapid kits market is projected to witness a CAGR of 6.00% during the forecast period FY2025-FY2032, growing from USD 116.23 million in FY2024 to USD 185.25 million in FY2032. The growth of the market can be attributed to the rising cases of infertility in the country due to evolving lifestyles, resulting in an increased demand for at-home, rapid testing solutions, that are relatively convenient to use. Additionally, the rising awareness about reproductive health and fertility, along with the presence of a tech-savvy population and an advanced healthcare sector, are also providing lucrative growth opportunities for the market. Meanwhile, the easy availability of these kits across different online and offline retail channels also enhances user convenience and accessibility, further propelling the market's expansion.

Moreover, the rising number of working women is also contributing to delayed parenthood and increasing the reliance on fertility kits and other solutions for tracking fertility. The general population prefers such kits due to the privacy offered by these tools and the availability of rapid results. According to statistics released by the International Monetary Fund in November 2023, female participation in the labor force rose from 63% in 2012 to 74% in 2022.

Additionally, increasing government efforts to improve access to healthcare services and promote reproductive health is also expected to play a significant role in Japan's market evolution. Increasing collaborations between healthcare providers and manufacturers to expand their distribution networks is allowing them to ensure that their kits reach a wider population base. Moreover, the growing preference for user-friendly and effective diagnostic tools in the country also positively influences the market's expansion.

Rising Cases of Infertility Boost Market Expansion

Increasing cases of infertility in Japan is one of the major drivers of the country's fertility and pregnancy rapid kits market. As per the estimates of an article published in the Journal of Occupational Health in April 2024, 1 in 4.4 couples in Japan are undergoing infertility testing or treatments. As more and more couples face difficulties in conceiving, they rely on fertility monitoring solutions, including fertility rapid kits, to assess their fertility status. Additionally, the growing preference for self-monitoring and discreet health solutions is also propelling the market's demand. Such kits allow couples to privately monitor their reproductive health and seek medical help in cases of fertility decline.

Supportive Government Initiatives Bolster Market's Demand

The increasing efforts of the government of Japan to boost the country's birthrate are augmenting the market's growth by creating an environment that is supportive of improving reproductive health and encourages the general public to focus on family planning. The government's initiatives to support family planning include provision of subsidies for fertility preservation services, financial incentives, and improvement in work-life balance. In December 2024, the Tokyo government announced the 4-day work week for its employees, starting April 2025, to improve the falling fertility rates in the country. The government has also made provision to allow parents of young children to trade their salary to leave work earlier than usual. By enforcing the four-day work week, the government hopes that couples will have reduced work pressure and will be able to focus on raising children and building families. As more couples focus on starting families, the requirement for private and convenient testing solutions is expected to increase significantly in the country, resulting in the rapid growth and expansion of the market.

Increasing Incidences of Gynecological Disorders Boosts Market Expansion

The rising cases of gynecological disorders are propelling the requirement for reproductive health monitoring tools, including fertility and pregnancy rapid kits. Some of the most prevalent gynecological conditions among women include endometriosis, dysmenorrhea, and vulvovaginal symptoms. According to the estimates of an article published in the Journal of Obstetrics and Gynecology Research in May 2024, approximately 80% of women in Japan in their 20s to 50s experience vulvovaginal symptoms. Such disorders can often result in the development of fertility issues, prompting individuals to rely on different tools and technologies to monitor their fertility status and pregnancy. Thus, providing lucrative growth opportunities to the market due to cultural perceptions, most individuals prefer to use convenient and private testing solutions for managing and monitoring their reproductive health.

Pregnancy Rapid Tests Account for Significant Market Share

The segment's growth can be attributed to the widespread use of pregnancy rapid tests due to the convenience offered by these solutions. These devices are affordable, easy to use, and provide quick results, making them increasingly popular among couples in Japan for confirming pregnancies early. The preference for privacy is further propelling the reliance on at-home testing solutions including pregnancy rapid tests in Japan. Moreover, these kits are easily available across a wide range of distribution channels, including e-commerce platforms, supermarkets, and pharmacies, improving their accessibility and providing lucrative opportunities for the segment's expansion.

Future Market Scenario (FY2025 - FY2032F)

According to the Japan fertility and pregnancy rapid kits market analysis, the market is anticipated to observe significant growth in the coming years due to a strong cultural focus on health and wellness, continuous technological innovations, and rising consumer awareness about the different technologies and services available in the market.

Growing emphasis on family planning and increasing popularity of delayed parenthood in the country are also expected to positively influence the market's expansion as fertility tracking becomes crucial for couples planning pregnancies at later stages of life. Moreover, rising government initiatives to support fertility services to combat the declining birthrate are also expected to positively influence the affordability and availability of fertility and pregnancy rapid kits.

Educational campaigns and public health initiatives that promote reproductive health awareness are also expected to propel the market's demand. Growing discussions about pregnancy, fertility, and infertility in online forums and media in the country are normalizing at home testing and monitoring and reducing the stigma associated with these topics.

Key Players Landscape and Outlook

Novel product launches by the leading pregnancy and fertility kit providers is supporting the market's expansion. In October 2024, First Response (Church & Dwight Co., Inc.) launched the Multi Check Pregnancy Test Kit featuring EasyCup. The kit's innovative design simplifies the process of confirming the pregnancy. The EasyCup integrates a sample collection cup with a test strip and draws inspiration from clinical urine sample collection methods. The kit contains two rapid result pregnancy tests and one EasyCup, providing multiple options for conducting tests and enhancing user convenience.

Table of Contents

1. Project Scope and Definitions

2. Research Methodology

3. Executive Summary

4. Japan Fertility and Pregnancy Rapid Kits Market Outlook, FY2018-FY2032F

• 4.1. Market Size Analysis & Forecast
  • 4.1.1. By Value
• 4.2. Market Share Analysis & Forecast
  • 4.2.1. By Product
    • 4.2.1.1. Pregnancy Rapid Tests
      • 4.2.1.1.1. Line Indicator
        • 4.2.1.1.1.1. Strips/ Dip Sticks
        • 4.2.1.1.1.2. Mid-stream
        • 4.2.1.1.1.3. Cassettes
      • 4.2.1.1.2. Digital
    • 4.2.1.2. Fertility Rapid Tests
      • 4.2.1.2.1. Line Indicator
      • 4.2.1.2.2. Digital
  • 4.2.2. By Test Type
    • 4.2.2.1. LH Urine
    • 4.2.2.2. FSH Urine
    • 4.2.2.3. hCG Blood
    • 4.2.2.4. hCG Urine
  • 4.2.3. By Distribution Channel
    • 4.2.3.1. Pharmacies
    • 4.2.3.2. Gynecology/Fertility Clinics
    • 4.2.3.3. E-commerce platforms
    • 4.2.3.4. Hypermarkets and Supermarkets
  • 4.2.4. By Region
    • 4.2.4.1. North [Hokkaido and Tohoku]
    • 4.2.4.2. Central [Kanto and Chubu]
    • 4.2.4.3. South [Kansai, Chugoku, Shikoku, and Kyushu & Okinawa]
  • 4.2.5. By Company Market Share Analysis (Top 5 Companies and Others - By Value, FY2024)
• 4.3. Market Map Analysis, FY2024
  • 4.3.1. By Product
  • 4.3.2. By Test Type
  • 4.3.3. By Distribution Channel
  • 4.3.4. By Region

5. Demand Supply Analysis

6. Value Chain Analysis

7. Porter's Five Forces Analysis

8. PESTLE Analysis

9. Pricing Analysis

10. Market Dynamics

• 10.1. Market Drivers
• 10.2. Market Challenges

11. Market Trends and Developments

12. Regulatory Framework and Innovation

• 12.1. Clinical Trials
• 12.2. Regulatory Approvals

13. Patent Landscape

14. Case Studies

15. Competitive Landscape

• 15.1. Competition Matrix of Top 5 Market Leaders
• 15.2. SWOT Analysis for Top 5 Players
• 15.3. Key Players Landscape for Top 10 Market Players
  • 15.3.1. Alere Inc.
    • 15.3.1.1. Company Details
    • 15.3.1.2. Key Management Personnel
    • 15.3.1.3. Products and Services
    • 15.3.1.4. Financials (As Reported)
    • 15.3.1.5. Key Market Focus and Geographical Presence
    • 15.3.1.6. Recent Developments/Collaborations/Partnerships/Mergers and Acquisition
  • 15.3.2. Quidel Corporation
  • 15.3.3. Prestige Brands Holdings, Inc.
  • 15.3.4. Church & Dwight Co., Inc.
  • 15.3.5. bioMerieux SA
  • 15.3.6. Geratherm Medical AG
  • 15.3.7. Abbott Laboratories
  • 15.3.8. Procter & Gamble Co.
  • 15.3.9. DCC Plc.
  • 15.3.10. MIZUHO MEDY Co., Ltd.

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

16. Strategic Recommendations

17. About Us and Disclaimer

List of Tables

• Table 1. Competition Matrix of Top 5 Market Leaders
• Table 2. Mergers & Acquisitions/ Joint Ventures (If Applicable)
• Table 3. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

• Figure 1. Japan Fertility and Pregnancy Rapid Kits Market, By Value, In USD Million, FY2018-FY2032F
• Figure 2. Japan Fertility and Pregnancy Rapid Kits Market Share (%), By Product, FY2018-FY2032F
• Figure 3. Japan Fertility and Pregnancy Rapid Kits Market Share (%), By Test Type, FY2018-FY2032F
• Figure 4. Japan Fertility and Pregnancy Rapid Kits Market Share (%), By Distribution Channel, FY2018-FY2032F
• Figure 5. Japan Fertility and Pregnancy Rapid Kits Market Share (%), By Region, FY2018-FY2032F
• Figure 6. By Product Map-Market Size (USD Million) & Growth Rate (%), FY2024
• Figure 7. By Test Type Map-Market Size (USD Million) & Growth Rate (%), FY2024
• Figure 8. By Distribution Channel Map-Market Size (USD Million) & Growth Rate (%), FY2024
• Figure 9. By Region Map-Market Size (USD Million) & Growth Rate (%), FY2024