美国的咖啡市场:各类型，不同形态，各流通管道，各最终用途，各地区，机会，预测，2018年～2032年

美国咖啡市场规模预计将从 2024 年的 282.8 亿美元成长到 2032 年的 382.6 亿美元，预测期间（2025-2032 年）的复合年增长率为 3.85%。推动美国咖啡市场成长的关键因素有几个，主要是由于国内消费的成长、对特色咖啡的需求的增加、向优质和便利的转变，以及受大型咖啡连锁店的影响，咖啡文化成为一种社会和生活方式趋势的兴起。

美国是世界第二大咖啡消费国，2023-2024 年进口量预估为 1.13 吨。根据美国咖啡协会的统计，67% 的美国人每天饮用咖啡，超过了自来水的消耗量。特色咖啡的消费量达到了历史最高水平，过去一天有 43% 的咖啡饮用者选择了特色咖啡。美国最受欢迎的咖啡饮品是卡布奇诺和拿铁，并列第一，紧随其后的是纯浓缩咖啡和摩卡咖啡。

本报告提供美国的咖啡市场相关调查，提供市场概要，以及各类型，不同形态，各流通管道，各最终用途，各地区趋势，及加入此市场的主要企业的简介等资讯。

目录

第1章 计划的范围和定义

第2章 调查手法

第3章 摘要整理

第4章 顾客的迴响

第5章 美国的咖啡市场预测，2018年～2032年

• 市场规模分析与预测
• 市场占有率分析与预测
• 2024年市场地图分析
  • 各类型
  • 形态
  • 各最终用途
  • 各流通管道
  • 各地区

第6章 需求供给分析

第7章 进出口的分析

第8章 价值链分析

第9章 波特的五力分析

第10章 大环境分析

第11章 价格分析

第12章 市场动态

• 市场促进因素
• 市场课题

第13章 市场趋势与发展

第14章 政策和法规情形

第15章 案例研究

第16章 竞争情形

• 市场领导前五名的竞争矩阵
• 参与企业前五名的SWOT分析
• 市场主要企业前10名的形势
  • JAB Holding Company
  • Nestle USA Inc.
  • Starbucks Corporation
  • The J. M. Smucker company
  • Eight o'clock coffee company
  • Jacob Douwe Egberts
  • Peet's coffee and Tea Inc.
  • The Folgers Coffee Company
  • Dunkin
  • The Kraft Heinz company

第17章 策略性建议

第18章 关于调查公司·免责声明

United States coffee market is projected to witness a CAGR of 3.85% during the forecast period 2025-2032, growing from USD 28.28 billion in 2024 to USD 38.26 billion in 2032F. Several key factors drive the growth of the United States coffee market, primarily the increasing domestic consumption, increasing demand for specialty coffee, a shift towards premium quality and convenience, and the rise of coffee culture as a social and lifestyle trend with influence from major coffee chains.

The United States is the second largest coffee consumer in the world with estimates of 1413 metric tons of import in 2023-2024. According to national coffee association 67% of Americans consume coffee on a daily basis even surpassing the consumption of tap water. Specialty coffee consumption is reaching all-time high with 43 percent of coffee drinkers choosing specialty coffee in the past day. Cappuccinos and lattes are tied for America's most popular coffee beverage, followed closely by plain espresso and cafe mocha.

United States Coffee Imports Decides the Market's Future

The United States is the second largest coffee importer in the world, just after European Union, majority of it coming from countries such as Brazil, Colombia and Vietnam. Since the United States does not produce any substantial amount of coffee, the whole market depends primarily on these import figures. According to United States Department of Agriculture (USDA), the import value of year 2023-2024 was 23550 (Thousand-60 kg bags) and for 2024-2025(till January) it was 26050(Thousand-60 kg bags). Out of the total import of 2024-2025, green beans make the majority of the total with 22540 (Thousand-60 kg bags) followed by soluble with 900 (60 kg bags), and roast and ground with 600 (Thousand-60 kg bags).

Historically, more than 92 percent of the U.S. coffee imports have been of higher quality Arabica variety, which commands a premium relative to Robusta coffee. Both Brazil and Colombia are major global producers of Arabica-variety coffee beans, though import shares have declined in recent years. Lower yield due to draught in Brazil and fertilizer issue in Colombia in 2023 affected the price in the United States.

Rise in Demand for Specialty and Convenient Coffee Leads to Market Growth

There has been a growing preference for high quality specialty coffee, which provides new flavors and for which consumers are willing to pay higher prices. The busy lifestyle of consumers is pushing the demand for ready to drink coffee, single serve pods and instant coffee products therefore pushing the brands for innovation. Coffee culture, or to say cafe culture among younger generations, has transformed coffee from a mere beverage to a social phenomenon thus fueling the demand for specialty coffee.

For instance, Blue Bottle Coffee, which was acquired by Nestle in 2017, recently launched "Orleans Craft Instant Coffee Blend (NOLA)" with a focus on instant preparation, thus capitalizing on the growing market of cold coffee with convenience. The product was launched in July 2024, now NOLA range has become one of the most popular beverages sold in Blue Bottle coffee shops, with around 3 million sold annually in cafes across the United States and Asia.

Coffee Chains are Transforming the Market

Coffee chains are shaping the United States coffee market through various ways like influencing consumer behavior, the price dynamics and supply chain. Coffee chains such as Starbucks and Blue Bottle have normalized 'high-quality premium-priced' specialty coffee therefore raising consumer expectations and overall market value. Although companies like Starbucks, Dunkin and Peet's have increased accessibility with drive-throughs and app-based ordering they have made it harder for the independent coffee shops to compete. Some local independent cafes have started to use local roasted beans and unique brewing methods to differentiate themselves from large corporations.

As of 2023, Starbucks operated around 16,000 stores accounting for approximately 40% of the market share while Dunkin maintained around 9000 stores representing about 26% of the market share. Newer brands like Dutch Bros, which is currently operating at 900 stores are also emerging.

Future Market Scenario (2025 - 2032F)

The coffee market will continue to grow due to strong demand from domestic consumers and increasing cafe culture.

The market will grow strongly based on demand for environmentally friendly food preferences and unique flavors in coffee.

The demand for coffee will continue to expand further with the growth of e-commerce and institutional sales.

The demand for ready to drink and coffee pods will continue to increase due to a fast-paced lifestyle and priority for convenient products.

Key Players Landscape and Outlook

The coffee market in the United States is highly competitive, besides being constantly influenced by many factors such as import, climate and world trade. Some of the expanding factors for this market are developing health consciousness, environmental awareness with increasing cafe culture and expanding coffee chains.

In July 2023, Keurig Dr Pepper purchased a minority stake in La Colombe for USD 300 million. This enabled the company to sell and distribute La Colombe's ready-to-drink coffee and K-Cup pods - two of the fastest-growing market segments - in North America, expanding KDP's premium offerings at a fraction of the expenditure required to develop new products.

Table of Contents

1. Project Scope and Definitions

2. Research Methodology

3. Executive Summary

4. Voice of Customers

• 4.1. Respondent Demographics
• 4.2. Brand Awareness
• 4.3. Factors Considered in Purchase Decisions
• 4.4. Challenges Faced Post Purchase

5. United States Coffee Market Outlook, 2018-2032F

• 5.1. Market Size Analysis & Forecast
  • 5.1.1. By Value
  • 5.1.2. By Volume
• 5.2. Market Share Analysis & Forecast
  • 5.2.1. By Type
    • 5.2.1.1. Arabica
    • 5.2.1.2. Robusta
    • 5.2.1.3. Others
  • 5.2.2. By Form
    • 5.2.2.1. Instant Coffee
    • 5.2.2.2. Ground Coffee
    • 5.2.2.3. Whole Grain
    • 5.2.2.4. Others
  • 5.2.3. By Distribution Channel
    • 5.2.3.1. Supermarkets/Hypermarkets
    • 5.2.3.2. Grocery Stores
    • 5.2.3.3. Specialty Stores
    • 5.2.3.4. Online
    • 5.2.3.5. Others
  • 5.2.4. By End-use
    • 5.2.4.1. Residential
    • 5.2.4.2. Commercial
    • 5.2.4.3. Institutional
  • 5.2.5. By Region
    • 5.2.5.1. Northeast
    • 5.2.5.2. South
    • 5.2.5.3. West
    • 5.2.5.4. Midwest
  • 5.2.6. By Company Market Share Analysis (Top 5 Companies and Others - By Value, 2024)
• 5.3. Market Map Analysis, 2024
  • 5.3.1. By Type
  • 5.3.2. By End-use
  • 5.3.3. By Distribution Channel
  • 5.3.4. By Region

6. Demand Supply Analysis

7. Import and Export Analysis

8. Value Chain Analysis

9. Porter's Five Forces Analysis

10. PESTLE Analysis

11. Pricing Analysis

12. Market Dynamics

• 12.1. Market Drivers
• 12.2. Market Challenges

13. Market Trends and Developments

14. Policy and Regulatory Landscape

15. Case Studies

16. Competitive Landscape

• 16.1. Competition Matrix of Top 5 Market Leaders
• 16.2. SWOT Analysis for Top 5 Players
• 16.3. Key Players Landscape for Top 10 Market Players
  • 16.3.1. JAB Holding Company
    • 16.3.1.1. Company Details
    • 16.3.1.2. Key Management Personnel
    • 16.3.1.3. Key Products Offered
    • 16.3.1.4. Key Financials (As Reported)
    • 16.3.1.5. Key Market Focus and Geographical Presence
    • 16.3.1.6. Recent Developments/Collaborations/Partnerships/Mergers and Acquisition
  • 16.3.2. Nestle USA Inc.
  • 16.3.3. Starbucks Corporation
  • 16.3.4. The J. M. Smucker company
  • 16.3.5. Eight o'clock coffee company
  • 16.3.6. Jacob Douwe Egberts
  • 16.3.7. Peet's coffee and Tea Inc.
  • 16.3.8. The Folgers Coffee Company
  • 16.3.9. Dunkin
  • 16.3.10. The Kraft Heinz company

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

17. Strategic Recommendations

18. About Us and Disclaimer

List of Tables

• Table 1. Competition Matrix of Top 5 Market Leaders
• Table 2. Mergers & Acquisitions/ Joint Ventures (If Applicable)
• Table 3. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

• Figure 1. United States Coffee Market, By Value, In USD Billion, 2018-2032F
• Figure 2. United States Coffee Market, By Volume, In Million Kg, 2018-2032F
• Figure 3. United States Coffee Market Share (%), By Type, 2018-2032F
• Figure 4. United States Coffee Market Share (%), By Form, 2018-2032F
• Figure 5. United States Coffee Market Share (%), By Distribution Channel, 2018-2032F
• Figure 6. United States Coffee Market Share (%), By End-use, 2018-2032F
• Figure 7. United States Coffee Market Share (%), By Region, 2018-2032F
• Figure 8. By Type Map-Market Size (USD Billion) & Growth Rate (%), 2024
• Figure 9. By Form Map-Market Size (USD Billion) & Growth Rate (%), 2024
• Figure 10. By Distribution Channel Map-Market Size (USD Billion) & Growth Rate (%), 2024
• Figure 11. By End-use Map-Market Size (USD Billion) & Growth Rate (%), 2024
• Figure 12. By Region Map-Market Size (USD Billion) & Growth Rate (%), 2024