市场调查报告书
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山羊奶製品市场 2022-2028Goat Milk Products Market 2022-2028 |
在预测期内,全球羊奶产品市场预计将以 4.8% 的复合年增长率显着增长。 与山羊奶和山羊奶製品相关的好处是推动消费者和製造商对其需求的主要因素。 羊奶含有丰富的蛋白质、热量和脂肪,是一种易消化、营养丰富的食品。 它还具有低乳糖含量,可降低过敏风险。 它富含且易于消化,因为它含有许多有助于消化和防止便秘的有益微生物。 此外,羊奶还含有氨基酸、磷、钙、维生素A、镁、钾等益生元和抗胀营养素。 因此,由于其富含蛋白质的好处,製造商专注于推出山羊奶和产品以满足他们的消费者需求。 例如,2021 年,Ausnutria Dairy Corp. Ltd. 推出了 CBM Goat Power,这是一系列源自荷兰山羊奶的富含蛋白质的成分和(定制)混合概念。 我们还推出了 CBM 山羊奶产品的全脂和脱脂牛奶有机版本。 Goat Power 系列包括脱脂山羊蛋白粉和 50% 浓缩乳清蛋白 WPC。
全球羊奶产品市场根据产品类型和分销渠道进行细分。 根据产品类型,市场分为奶酪、牛奶、奶粉、奶油和黄油、冰淇淋、酸奶等。 基于分销渠道,市场分为线上渠道和线下渠道。 在分销渠道中,线下渠道有望在预测期内带来显着增长。 线下分销渠道可进一步分为大卖场/超市、专卖店、便利店和其他直接向客户提供方便的羊奶产品的渠道。 大部分羊奶和羊奶製品通过奶牛场、专卖店和超市分销。 因此,家乐福和克罗格等领先的大卖场和超市品牌正积极与农民和其他产品製造商合作和谈判,以获得新鲜的羊奶和相关产品。 例如,2021 年 2 月,家乐福和 Systeme U 集团与 Sodiaal、Yoplait、Lactalis、Savencia 和 Eurial 签署了协议。 这些协议将提高牛奶的价格(根据合同为法国大中型零售商生产)。
从地域上看,全球羊奶产品市场分为北美、欧洲、亚太地区和世界其他地区。 由于乳製品消费量的增加以及人们对羊奶和乳製品的健康益处的认识不断提高,预计北美地区将在全球羊奶产品市场中占据重要份额。 根据美国农业部 (USDA) 的数据,2020 年人均乳製品消费量为 655 磅,比 2015 年的人均消费量(628 磅)增加了 26 磅。 根据同一消息来源,截至 2017 年 1 月,美国有 373,000 头奶山羊。 此外,Meyenberg Goat Milk、Kabrita USA、Atalanta Corp、Redwood Hill Farm 和 Creamery 等主要参与者的存在进一步推动了北美市场的增长。
Title:Global Goat Milk Products Market Size, Share & Trends Analysis Report by Product Type (Cheese, Milk, Milk Powder, Cream and Butter, Ice Cream, Yoghurt, Others), and by Distribution Channel (Online, and Offline) Forecast Period (2022-2028).
The global goat milk products market is anticipated to grow at a considerable CAGR of 4.8% during the forecast period. The benefits associated with goat milk and goat milk products are the major factor driving its demand among consumers and manufacturers. Goat milk is a rich source of proteins, calories, and fats that offers easy digestibility and high nutritional quality. Due to its slightly low lactose content, it possesses a lesser risk of allergies. It is thicker and easy to digest as it has a high concentration of beneficial microbes that support digestion and prevent constipation. Moreover, goat milk contains several prebiotic and anti-inflationary nutrients such as amino acids, phosphorus, calcium, vitamin A, magnesium, and potassium. Thus, owing to its protein-rich benefits, manufacturers are focusing on introducing goat milk and products to cater to the requirements of its consumers. For instance, in 2021, Ausnutria Dairy Corp. Ltd. Launched CBM Goat Power, a range of protein-rich ingredients and (custom) blended concepts derived from Dutch goat milk. The company has also launched organic versions of the CBM goat milk products full cream and skimmed. The goat power range includes skimmed goat protein powders and a whey protein concentrate WPC50%.
The global goat milk products market is segmented based on the product type, and distribution channel. Based on the product type, the market is segmented into cheese, milk, milk powder, cream and butter, ice cream, yogurt, and others. Based on the distribution channels, the market is categorized into online channels and offline channels. Among the distribution channel, the offline channel segment is anticipated to cater to prominent growth over the forecast period. The offline distribution channel can be further divided into hypermarkets/supermarkets, specialty stores, convenience stores, and other that offers easy availability of goat milk products directly to the customers. A majority of goat milk and goat milk product is distributed through dairies or specialty stores, and supermarkets, among others. Thus, major brands of hypermarkets and supermarkets such as Carrefour, Kroger, and others are focusing on partnering and negotiating with farmers and other product manufacturers to obtain fresh goat milk and related products. For instance, in February 2021, Carrefour and Systeme U groups finalized agreements with Sodiaal, Yoplait, Lactalis, Savencia, and Eurial. These agreements will increase the price of milk (as contractually produced for large and medium retail outlets in France).
Geographically, the global goat milk products market is segmented into North America, Europe, Asia Pacific, and the Rest of the World. The North American region is anticipated to hold a considerable share in the global goat milk products market owing to the increasing consumption of dairy products and growing awareness relating to the health benefits of goat milk and milk products. According to the US Department of Agriculture (USDA), per capita consumption of dairy products was 655 pounds in 2020, an increase of 26 pounds from 2015 per capita consumption (628 pounds). As per the same source, as of January 2017, the US had 373,000 milk goats. Moreover, the presence of major key players such as Meyenberg Goat Milk, Kabrita USA, Atalanta Corp, Redwood Hill Farm and Creamery, and others is further adding to the growth of the market in North America.
The major companies serving the global Ggat milk products market include Good Goat Milk Co., Atalanta Corp., Redwood Hill Farm & Creamery, Inc., Saputo Inc., St Helen's Farm Ltd, and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in August 2021, Oete Goat Farm launched a 1-litre bottle of 'Before Cow' (BC) A2 goat's milk in Auckland supermarkets - with plans to go nationwide. To launch goat's milk, the company selected Matt Bolton and enlisted Auckland marketing agency Pitchblack Partners as a partner.
Research Methodology
The market study of the global goat milk products market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to break down the market into various segments, and derive the total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macroeconomic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives as possible, managers, key opinion leaders, and industry experts. Primary research brings authenticity to our reports.
Secondary Sources Include:
The report provides an in-depth analysis of the market size and intended quality of the service preferred by consumers. The report will serve as a source for a 360-degree analysis of the market thoroughly integrating different models.
Market Segmentation
The Report Covers: