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2023-2030 年全球竞争情报工具市场
市场调查报告书
商品编码
1311882

2023-2030 年全球竞争情报工具市场

Global Competitive Intelligence Tool Market 2023-2030
出版日期: | 出版商: Orion Market Research | 英文 200 Pages | 商品交期: 2-3个工作天内

价格

在预测期内，全球竞争情报工具市场预计将以 10.3% 的复合年增长率增长。市场增长的原因包括竞争日趋激烈、云计算部署和数据激增。此外，人工智能（AI）和机器学习（ML）等先进技术与竞争情报工具的不断融合，以及对新创业公司的资金投入不断增加，预计将推动市场增长。例如，2021 年 12 月，人工智能驱动的竞争赋能平台 Klue 获得了 6200 万美元的 B 轮融资，由 Tiger Global 领投，Salesforce Ventures 参投。该平台通过与Slack、High spot和Salesforce等平台的集成，自动收集来自新闻和竞争对手网页更改等公共和私人外部来源的竞争数据，以及来自内部团队的数据。Klue 旨在帮助产品营销人员和竞争情报团队扩大对竞争对手的覆盖面。

细分市场前景

全球竞争情报工具市场根据其类型和应用进行细分。根据类型，市场可分为内部部署型和云计算型。根据应用，市场可分为 BFSI、IT 和电信、汽车、零售、医疗保健、教育及其他。在各应用领域中，由于 BFSI 行业对竞争分析、风险管理和战略决策工具的需求不断增加，预计 BFSI 细分市场将在预测期内实现大幅增长。

基于云的细分市场预计将占据全球竞争情报工具市场的主要份额

在各类竞争情报工具中，基于云的竞争情报工具子细分市场因其灵活性、可扩展性和成本效益预计将占据突出的市场份额。基于云的解决方案降低了硬件和内部存储空间的支出。Cipher Systems LLC (Consensus Point Inc.)、Ci Radar, LLC、Crayon, Inc.等主要供应商都在专注于提供基于云的竞争情报工具，如订阅式和软件即服务（SaaS）等。预计这将促进云竞争情报工具市场的增长。

地区展望

全球竞争情报工具市场根据地域进一步细分，包括北美（美国和加拿大）、欧洲（意大利、西班牙、德国、法国及其他）、亚太地区（印度、中国、日本、韩国及其他）和世界其他地区（中东和非洲以及拉丁美洲）。可根据需要在特定地区或国家层面对市场进行分析。其中，欧洲地区市场预计将在预测期内实现大幅增长。不过，在印度和中国等新兴经济体越来越多地采用高级分析和市场情报解决方案等因素的推动下，亚太地区的竞争情报工具市场预计将出现可观的增长。

预计北美将占据全球竞争情报工具市场的重要份额

在所有地区中，北美洲预计将在预测期内占据相当大的市场份额。该地区竞争情报工具市场增长的主要驱动因素是各行各业越来越多地采用技术和数字化转型措施。此外，该地区也是主要市场参与者云集的热点地区。这些市场参与者竞相提供先进的增强型解决方案，以保持市场竞争力。所有这些因素都促进了市场的增长。例如，Crunchbase、SEMrush、Owler、Alexa Internet、SpyFu、Crayon 等公司的总部都设在美国。

市场参与者展望

服务于全球竞争情报工具市场的主要公司包括Alphabet Inc. (Google LLC)、Crunchbase、SEMrush、Owler、Alexa Internet、Comintelli、Talkwalker 等。这些市场参与者通过采取各种战略，包括并购、建立伙伴关系、合作、融资和推出新产品，以保持市场竞争力，从而大大促进了市场的增长。例如，2021 年 5 月，全球领先的市场与竞争情报（M&CI）软件公司 Comintelli 在 Intelligence2day 中推出了一项基于人工智能（AI）的新功能。Field Intelligence Retriever（FIRE）功能通过将图像数据转化为可搜索的内容，帮助实现虚拟和实时的现场采集能力和会议监控。

报告涵盖

  • 2022 年的市场价值数据分析以及到 2030 年的预测。
  • 各细分市场的年化市场收入（百万美元）。
  • 主要地理区域的国别分析。
  • 全球竞争情报工具市场的主要运营公司。根据数据的可用性，报告中还提供了与新产品发布和相关新闻有关的信息。
  • 通过确定未来强劲增长的关键细分市场，分析商业战略。
  • 市场进入和市场扩张战略分析。
  • 通过确定市场中的 "地位 "来制定竞争战略。

目 录

第 1 章：报告摘要

  • 行业现状分析与增长潜力展望
  • 研究方法和工具
  • 市场细分
    • 按细分市场
    • 按地区

第 2 章：市场概述与洞察

  • 报告范围
  • 分析师洞察与当前市场趋势
    • 主要结论
    • 建议
    • 结论

第 3 章：竞争格局

  • 主要公司分析
  • Alphabet Inc. (Google LLC)
    • 概述
    • 财务分析
    • SWOT 分析
    • 近期发展
  • Evalueserve
    • 公司概况
    • 财务分析
    • SWOT 分析
    • 近期发展
  • 关键战略分析

第四章：市场细分

  • 按类型分類的全球竞争情报工具市场
    • 企业内部
    • 基于云
  • 按应用分類的全球竞争情报工具市场
    • BFSI
    • IT 和电信
    • 汽车
    • 零售业
    • 医疗保健
    • 教育
    • 其他

第 5 章：区域分析

  • 北美洲
    • 美国
    • 加拿大
  • 欧洲
    • 英国
    • 德国
    • 意大利
    • 西班牙
    • 法国
    • 欧洲其他地区
  • 亚太地区
    • 中国
    • 印度
    • 日本
    • 韩国
    • 亚太其他地区
  • 世界其他地区

第 6 章：公司简介

  • Alexa Internet, Inc.
  • ArchIntel
  • Brandwatch
  • CI Radar
  • Comintelli
  • Consensus Point
  • Contify, Inc.
  • Crayon
  • Crunchbase
  • Klue Labs
  • NetBase Quid
  • Owler
  • SEMrush
  • SimilarWeb
  • Slintel Inc.
  • SpyFu
  • Talkwalker
Product Code: OMR2027383

Title: Global Competitive Intelligence Tool Market Size, Share & Trends Analysis Report by Type (On-Premise and Cloud-Based), and by Application (BFSI, IT & Telecom, Automotive, Retail, Health Care, Education, and Others) Forecast Period (2023-2030).

The global competitive intelligence tool market is anticipated to grow at a CAGR of 10.3% during the forecast period. The market growth is attributed to factors including the increasing competition, cloud deployment, and data proliferation. Further, the growing integration of advanced technology such as artificial intelligence (AI) and machine learning (ML) to competitive intelligence tool coupled with growing funding to new startups is anticipated to drive the market growth. For instance, in December 2021, Klue, an AI-powered competitive enablement platform, raised $62 million in Series B funding led by Tiger Global, with participation from Salesforce Ventures. The platform automatically gathers competitive data from public and private external sources such as the news and competitor web page changes, as well as data from internal teams through integrations with platforms such as Slack, High spot and Salesforce. Klue aims to enable product marketers and competitive intelligence teams to increase their coverage of competitors.

Segmental Outlook

The global competitive intelligence tool market is segmented based on its type and application. Based on type, the market is bifurcated into on-premises and cloud-based. Based on the application, the market is categorized into BFSI, IT & telecom, automotive, retail, health care, education, and others. Among the application, the BFSI sub-segment is anticipated to register a significant growth during the forecast period owing to the increasing requirement for competitive analysis, risk management, and strategic decision-making tools in the BFSI industry.

The Cloud-Based Sub-Segment is Anticipated to hold a Prominent Share of the Global Competitive Intelligence Tool Market

Among the type, the cloud-based competitive intelligence tool sub-segment is anticipated to hold a prominent market share of the market owing to their flexibility, scalability, and cost-effectiveness. The cloud-based solutions lowers the expenditure on hardware and in-house storage space. Various key providers such as Cipher Systems LLC (Consensus Point Inc.), Ci Radar, LLC, and Crayon, Inc., among others, are focused on offering and delivering cloud-based competitive intelligence tools such as subscriptions based, and software as a service (SaaS), among others. This is anticipated to boost the growth of cloud-based competitive intelligence tool market.

Regional Outlooks

The global competitive intelligence tool market is further segmented based on geography, including North America (the US and Canada), Europe (Italy, Spain, Germany, France, and Others), Asia-Pacific (India, China, Japan, South Korea, and Others), and the Rest of the World (the Middle East & Africa and Latin America). The market can be analyzed at a particular region or country level as per the requirement. Among these, the European regional market is anticipated to experience significant growth over the forecast period. However, the Asia-Pacific region is projected to exhibit considerable growth in the competitive intelligence tool market, driven by factors such as increasing adoption of advanced analytics and market intelligence solutions in emerging economies like India and China.

North America is Anticipated to Hold a Significant Share of the Global Competitive Intelligence tool Market

Among all the regions, North America is anticipated to account for a significant share in the market during the forecast period. The growth of the competitive intelligence tool market in the region is primarily driven by factors such as the increasing adoption of technology and digital transformation initiatives in various industries. Also, the region is hotspot with presence of key market players. These market players compete to provide advance and enhanced solutions to remain competitive in the market. All this factors are contributing to the growth of the market . For instance, Crunchbase , SEMrush, Owler, Alexa Internet, Inc., SpyFu, Crayon, and others are headquartered in the US.

Market Players Outlook

The major companies serving the global competitive intelligence tool market include: Alphabet Inc. (Google LLC), Crunchbase, SEMrush, Owler, Alexa Internet, Inc., Comintelli, Talkwalker, and others. These market players are considerably contributing to the market growth by adopting various strategies, including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in May 2021, Comintelli, a leading global Market and Competitive Intelligence (M&CI) software company launched a new feature within Intelligence2day based on Artificial Intelligence (AI). The Field Intelligence Retriever (FIRE) feature assist field gathering capabilities and conference monitoring, both virtual and live by turning image data into searchable content.

The Report Covers:

  • Market value data analysis of 2022 and forecast to 2030.
  • Annualized market revenues ($ million) for each market segment.
  • Country-wise analysis of major geographical regions.
  • Key companies operating in the global competitive intelligence tool market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
  • Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
  • Analysis of market-entry and market expansion strategies.
  • Competitive strategies by identifying 'who-stands-where' in the market.

Table of Contents

1. Report Summary

  • Current Industry Analysis and Growth Potential Outlook
  • 1.1. Research Methods and Tools
  • 1.2. Market Breakdown
    • 1.2.1. By Segments
    • 1.2.2. By Region

2. Market Overview and Insights

  • 2.1. Scope of the Report
  • 2.2. Analyst Insight & Current Market Trends
    • 2.2.1. Key Findings
    • 2.2.2. Recommendations
    • 2.2.3. Conclusion

3. Competitive Landscape

  • 3.1. Key Company Analysis
  • 3.2. Alphabet Inc. (Google LLC)
    • 3.2.1. Overview
    • 3.2.2. Financial Analysis
    • 3.2.3. SWOT Analysis
    • 3.2.4. Recent Developments
  • 3.3. Evalueserve
    • 3.3.1. Overview
    • 3.3.2. Financial Analysis
    • 3.3.3. SWOT Analysis
    • 3.3.4. Recent Developments
  • 3.4. Key Strategy Analysis

4. Market Segmentation

  • 4.1. Global Competitive Intelligence tool Market by Type
    • 4.1.1. On Premise
    • 4.1.2. Cloud-Based
  • 4.2. Global Competitive Intelligence tool Market by Application
    • 4.2.1. BFSI
    • 4.2.2. IT & Telecom
    • 4.2.3. Automotive
    • 4.2.4. Retail
    • 4.2.5. Health Care
    • 4.2.6. Education
    • 4.2.7. Others

5. Regional Analysis

  • 5.1. North America
    • 5.1.1. United States
    • 5.1.2. Canada
  • 5.2. Europe
    • 5.2.1. UK
    • 5.2.2. Germany
    • 5.2.3. Italy
    • 5.2.4. Spain
    • 5.2.5. France
    • 5.2.6. Rest of Europe
  • 5.3. Asia-Pacific
    • 5.3.1. China
    • 5.3.2. India
    • 5.3.3. Japan
    • 5.3.4. South Korea
    • 5.3.5. Rest of Asia-Pacific
  • 5.4. Rest of the World

6. Company Profiles

  • 6.1. Alexa Internet, Inc.
  • 6.2. ArchIntel
  • 6.3. Brandwatch
  • 6.4. CI Radar
  • 6.5. Comintelli
  • 6.6. Consensus Point
  • 6.7. Contify, Inc.
  • 6.8. Crayon
  • 6.9. Crunchbase
  • 6.10. Klue Labs
  • 6.11. NetBase Quid
  • 6.12. Owler
  • 6.13. SEMrush
  • 6.14. SimilarWeb
  • 6.15. Slintel Inc.
  • 6.16. SpyFu
  • 6.17. Talkwalker

LIST OF TABLES

  • 1. GLOBAL COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY TYPE, 2022-2030 ($ MILLION)
  • 2. GLOBAL ON-PREMISES COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 3. GLOBAL CLOUD-BASED COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 4. GLOBAL COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
  • 5. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR BFSI MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 6. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR IT & TELECOM MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 7. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR AUTOMOTIVE MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 8. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR RETAIL MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 9. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR HEALTH CARE MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 10. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR EDUCATION MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 11. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR OTHERS MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 12. GLOBAL COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 13. NORTH AMERICAN COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 14. NORTH AMERICAN COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY TYPE, 2022-2030 ($ MILLION)
  • 15. NORTH AMERICAN COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
  • 16. EUROPEAN COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 17. EUROPEAN COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY TYPE, 2022-2030 ($ MILLION)
  • 18. EUROPEAN COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
  • 19. ASIA-PACIFIC COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 20. ASIA-PACIFIC COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY TYPE, 2022-2030 ($ MILLION)
  • 21. ASIA-PACIFIC COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
  • 22. REST OF THE WORLD COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 23. REST OF THE WORLD COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY TYPE, 2022-2030 ($ MILLION)
  • 24. REST OF THE WORLD COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)

LIST OF FIGURES

  • 1. GLOBAL COMPETITIVE INTELLIGENCE TOOL MARKET SHARE BY TYPE, 2022 VS 2030 (%)
  • 2. GLOBAL ON-PREMISES COMPETITIVE INTELLIGENCE TOOL MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 3. GLOBAL CLOUD-BASED COMPETITIVE INTELLIGENCE TOOL MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 4. GLOBAL COMPETITIVE INTELLIGENCE TOOL MARKET SHARE BY APPLICATION, 2022 VS 2030 (%)
  • 5. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR BFSI MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 6. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR IT & TELECOM MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 7. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR AUTOMOTIVE MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 8. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR RETAIL MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 9. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR HEALTH CARE MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 10. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR EDUCATION MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 11. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR OTHERS MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 12. GLOBAL COMPETITIVE INTELLIGENCE TOOL MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 13. US COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 14. CANADA COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 15. UK COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 16. FRANCE COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 17. GERMANY COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 18. ITALY COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 19. SPAIN COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 20. REST OF EUROPE COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 21. INDIA COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 22. CHINA COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 23. JAPAN COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 24. SOUTH KOREA COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 25. REST OF ASIA-PACIFIC COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 26. REST OF THE WORLD COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)