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封面
市场调查报告书
商品编码
1433354

全球线上杂货市场

Global Online Grocery Market
出版日期: | 出版商: Orion Market Research | 英文 180 Pages | 商品交期: 2-3个工作天内

价格

在预测期内（2023-2030年），全球线上杂货市场预计将以 15.1% 的CAGR成长。技术进步的进步、持续的城市化以及消费者购物习惯的范式转变推动了人们对透过线上管道购物的偏好。线上支付的日益普及以及线上杂货商提供的订购杂货的非接触式交付保证是支持全球市场成长的关键因素。杂货商推出的创新商业模式，例如分时段或快递以及按需或订阅送货模式，也鼓励消费者选择线上杂货购物。市场参与者还专注于引入基于应用程式的轻鬆且可存取的线上杂货解决方案，以进一步促进市场成长。例如，2023 年 6 月，阿尔迪透过 Instacart 支援的新虚拟便利商店推出了 30 分钟外送服务。由 Instacart 提供支援的全新虚拟便利商店，比以往更快地将 ALDI 独家产品送到顾客家门口。两者共同创新，使线上杂货体验变得更加轻鬆和方便。

细分市场前景

全球线上杂货市场按平台、产品类型和购买类型进行细分。根据平台，市场分为基于应用程式和基于网路的市场。根据产品类型，市场细分为新鲜农产品、早餐和乳製品、零食和饮料、肉类和海鲜、主食和烹饪必需品等。此外，根据购买类型，市场分为一次性购买和订阅。在购买类型中，由于可负担定价的发展以及透过现金回馈和折扣节省价格等各种好处，订阅细分市场预计将占据相当大的市场份额。用户还可以透过订阅方案获得免费/优先交付。

基于应用程式的细分市场预计将在全球线上杂货市场中占据相当大的份额

在这些平台中，基于应用程式的细分市场预计将在全球线上杂货市场中占据相当大的份额。这个细分市场的成长归因于个人化每日饮食计画对使用者的影响力越来越大，各种应用程式根据使用者资料、饮食偏好和最喜欢的美食类型做出人工智慧创建的推荐，并让用户将它们添加到他们的膳食计划中。成分的营养成分随时可用，用户可以将商品添加到他们的食品购物清单中，然后将其直接发送到零售商的电子商务结帐处。例如，2023 年 8 月，三星电子推出了三星食品，这是一个由人工智慧驱动的个人化食品和食谱平台。该应用程式分析食谱，标准化其格式，并组织它们根据成分创建购物清单。除了行动装置外，用户还可以使用 Bespoke Family Hub (TM) 冰箱存取三星食品服务。

区域展望

全球线上杂货市场根据地理位置进一步细分，包括北美（美国和加拿大）、欧洲（英国、义大利、西班牙、德国、法国和欧洲其他地区）、亚太地区（印度、中国、日本） 、韩国和亚洲其他地区）以及世界其他地区（中东和非洲以及拉丁美洲）。其中，由于技术进步，预计北美将在全球市场中占据显着份额例如改进的网站、行动应用程式设计、更快的交货时间和改进的物流推动了市场的成长。

亚太地区全球线上杂货市场预计将以显着的复合CAGR成长

在所有地区中，亚太地区预计在预测期内将以相当大的CAGR成长。区域成长归功于印度和中国等国家政府为促进电子商务和数位化所采取的措施。该地区电子商务平台一体化程度的提高、线上杂货零售商的扩张、快速数位化、快速城市化、智慧型手机的普及以及互联网的使用增加了该地区对线上杂货配送服务的需求。

根据印度品牌资产基金会的数据，2023 年 10 月，印度线上杂货市场预计将从 21 财年的 39.5 亿美元增加到 2027 年的 269.3 亿美元，复合CAGR为 33%。由于电子商务和教育科技等线上服务在印度的大力采用，预计到 2030 年，印度的消费者数位经济将从 2020 年的 5,375 亿美元增长到 1 兆美元的市场。

目录

第 1 章：报告摘要

  • 目前行业分析及成长潜力展望
  • 研究方法和工具
  • 市场区隔
    • 按细分
    • 按地区

第 2 章：市场概述与见解

  • 报告范围
  • 分析师见解和当前市场趋势
    • 主要发现
    • 建议
    • 结论

第 3 章：竞争格局

  • 主要公司分析
  • Amazon.com, Inc.
    • 概述
    • 财务分析
    • SWOT分析
    • 最近的发展
  • The Kroger Co.
    • 概述
    • 财务分析
    • SWOT分析
    • 最近的发展
  • Walmart Inc.
    • 概述
    • 财务分析
    • SWOT分析
    • 最近的发展
  • 关键策略分析

第 4 章：市场细分

  • 按平台分類的全球线上杂货市场
    • 基于应用程式
    • 基于网路
  • 按产品类型分類的全球线上杂货市场
    • 新鲜农产品
    • 早餐和乳製品
    • 点心和饮料
    • 肉类和海鲜
    • 主食和烹饪必需品
    • 其他（家居和清洁产品、美容和个人护理）
  • 按购买类型分類的全球线上杂货市场
    • 一次性购买
    • 订阅

第 5 章：区域分析

  • 北美洲
    • 美国
    • 加拿大
  • 欧洲
    • 英国
    • 德国
    • 义大利
    • 西班牙
    • 法国
    • 欧洲其他地区
  • 亚太
    • 中国
    • 印度
    • 日本
    • 韩国
    • 亚太其他地区
  • 世界其他地区

第 6 章：公司简介

  • AEON Co.,Ltd.
  • Albertsons Companies, Inc.
  • Blink Commerce Pvt. Ltd.
  • Costco Wholesale Corp.
  • Fresh Direct, LLC
  • Hungryroot
  • Instacart
  • JD.com, Inc.
  • Loblaws Inc.
  • Natures Basket Ltd.
  • Peapod Digital Labs
  • Reliance Retail
  • Swiggy
  • Target Brands, Inc.
  • Tesco.com
  • Zomato (TM) Ltd.
Product Code: OMR2028018

Global Online Grocery Market Size, Share & Trends Analysis Report by Platforms (App-based and Web-based), by Product Type (Fresh produce, Breakfast & dairy, Snacks & beverages, Meat & Seafood, Staples & cooking essentials), and by Purchase Type (One Time Purchase and Subscription), Forecast Period (2023-2030)

The global online grocery market is anticipated to grow at a CAGR of 15.1% during the forecast period (2023-2030). An increase in technological advancements, continued urbanization, and a paradigm shift in consumers' shopping habits drive the preference for grocery shopping through online channels. The growing adoption of online payments and the assurances for contactless delivery of the ordered groceries offered by online grocers is the key factor supporting the growth of the market globally. Innovative business models, such as slotted or express delivery and on-demand or subscription delivery models, being introduced by grocers are also encouraging consumers to opt for online grocery shopping. The market players are also focusing on introducing effortless and accessible app-based online grocery solutions that further bolster the market growth. For instance, in June 2023, Aldi launched a 30-minute delivery with a new Instacart-powered virtual convenience store. A new Instacart-powered virtual convenience store, that gets ALDI-exclusive products to customers' doors quicker than ever. Together both innovate and make the online grocery experience even more effortless and accessible.

Segmental Outlook

The global online grocery market is segmented on the platforms, product type, and purchase type. Based on the platforms, the market is sub-segmented into app-based and web-based. Based on the product type, the market is sub-segmented into Fresh produce, Breakfast & dairy, Snacks & beverages, Meat & Seafood, Staples & cooking essentials and others. Further, on the basis of purchase type, the market is sub-segmented into one-time purchases and subscriptions. Among the purchase type, the subscription sub-segment is anticipated to hold a considerable share of the market owing to the rise in development of affordable pricing and a variety of benefits ranging from price savings via cashbacks and discounts. Users also get free/priority delivery with the subscription plans.

The App-Based Sub-Segment is Anticipated to Hold a Considerable Share of the Global Online Grocery Market

Among the platforms, the app-based sub-segment is expected to hold a considerable share of the global online grocery market. The segmental growth is attributed to the growing influence of individualized daily meal plans for users, various app makes AI-created recommendations based on user data, dietary preferences and favourite cuisine types and lets users add them to their meal planner. Nutritional breakdowns of ingredients are available at any time, and users can add items to their food shopping list and then send it straight to a retailer's e-commerce checkout. For instance, in August 2023, Samsung Electronics launched Samsung Food, a personalized, AI-powered food and recipe platform. The app analyzes recipes, standardizes their format and organizes them to create shopping lists based on their ingredients. In addition to mobile devices, users can also access the Samsung Food service with their Bespoke Family Hub™ refrigerators.

Regional Outlook

The global online grocery market is further segmented based on geography including North America (the US, and Canada), Europe (UK, Italy, Spain, Germany, France, and the Rest of Europe), Asia-Pacific (India, China, Japan, South Korea, and Rest of Asia), and the Rest of the World (the Middle East & Africa, and Latin America. Among these, North America is anticipated to hold a prominent share of the market across the globe, owing to technological advances such as improved websites, mobile application design, faster delivery times, and improved logistics drive the growth of the market.

The Asia-Pacific Region is Expected to Grow at a Significant CAGR in the Global Online Grocery Market

Among all regions, the Asia-Pacific regions is anticipated to grow at a considerable CAGR over the forecast period. Regional growth is attributed to initiatives pursued by the governments of countries such as India and China to promote e-commerce and digitalization. Increased integration of e-commerce platforms, expansion of online grocery retailers, rapid digitization, rapid urbanization, increasing adoption of smartphones, and internet usage across the region increases the demand for online grocery delivery services in this region.

According to the India Brand Equity Foundation, in October 2023, The Indian online grocery market is estimated to reach US$ 26.93 billion in 2027 from US$ 3.95 billion in FY21, expanding at a CAGR of 33%. India's consumer digital economy is expected to become a US$ 1 trillion market by 2030, growing from US$ 537.5 billion in 2020, driven by the strong adoption of online services such as e-commerce and edtech in the country.

Grocery spending in Asia is set to outstrip every other region of the globe over the next decade, and online remains the fastest-growing channel in grocery across the region. For instance, in July 2023, Ocado Group and AEON the official go-live of their first Customer Fulfilment Centre (CFC) in Japan. The state-of-the-art CFC was launched by AEON and Ocado executives. AEON introduced AEON NEXT to its online grocery delivery brand, Green Beans. The service offers a 50,000 SKU product range at scale as well as a Smart Cart function and one-hour delivery slots to customers.

Market Players Outlook

The major companies serving the online grocery market include AEON Co., Ltd., Amazon.com, Inc., Costco Wholesale Corp., The Kroger Co. Walmart Inc., and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in October 2021, Groceries on-demand delivery pioneer, Gorillas, and Britain's retailer, Tesco, announced a partnership for grocery deliveries to consumers in the UK. The partnership marks a global industry first in the rapid delivery and retail industries.

The Report Covers:

  • Market value data analysis of 2022 and forecast to 2030.
  • Annualized market revenues ($ million) for each market segment.
  • Country-wise analysis of major geographical regions.
  • Key companies operating in the global online grocery market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
  • Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
  • Analysis of market-entry and market expansion strategies.
  • Competitive strategies by identifying 'who-stands-where' in the market.

Table of Contents

1. Report Summary

  • Current Industry Analysis and Growth Potential Outlook
  • 1.1. Research Methods and Tools
  • 1.2. Market Breakdown
    • 1.2.1. By Segments
    • 1.2.2. By Region

2. Market Overview and Insights

  • 2.1. Scope of the Report
  • 2.2. Analyst Insight & Current Market Trends
    • 2.2.1. Key Findings
    • 2.2.2. Recommendations
    • 2.2.3. Conclusion

3. Competitive Landscape

  • 3.1. Key Company Analysis
  • 3.2. Amazon.com, Inc.
    • 3.2.1. Overview
    • 3.2.2. Financial Analysis
    • 3.2.3. SWOT Analysis
    • 3.2.4. Recent Developments
  • 3.3. The Kroger Co.
    • 3.3.1. Overview
    • 3.3.2. Financial Analysis
    • 3.3.3. SWOT Analysis
    • 3.3.4. Recent Developments
  • 3.4. Walmart Inc.
    • 3.4.1. Overview
    • 3.4.2. Financial Analysis
    • 3.4.3. SWOT Analysis
    • 3.4.4. Recent Developments
  • 3.5. Key Strategy Analysis

4. Market Segmentation

  • 4.1. Global Online Grocery Market by Platforms
    • 4.1.1. App-based
    • 4.1.2. Web-based
  • 4.2. Global Online Grocery Market by Product Type
    • 4.2.1. Fresh produce
    • 4.2.2. Breakfast & dairy
    • 4.2.3. Snacks & beverages
    • 4.2.4. Meat & seafood
    • 4.2.5. Staples & cooking essentials
    • 4.2.6. Others (Household and Cleaning Products, Beauty and Personal Care)
  • 4.3. Global Online Grocery Market by Purchase Type
    • 4.3.1. One Time Purchase
    • 4.3.2. Subscription

5. Regional Analysis

  • 5.1. North America
    • 5.1.1. United States
    • 5.1.2. Canada
  • 5.2. Europe
    • 5.2.1. UK
    • 5.2.2. Germany
    • 5.2.3. Italy
    • 5.2.4. Spain
    • 5.2.5. France
    • 5.2.6. Rest of Europe
  • 5.3. Asia-Pacific
    • 5.3.1. China
    • 5.3.2. India
    • 5.3.3. Japan
    • 5.3.4. South Korea
    • 5.3.5. Rest of Asia-Pacific
  • 5.4. Rest of the World

6. Company Profiles

  • 6.1. AEON Co.,Ltd.
  • 6.2. Albertsons Companies, Inc.
  • 6.3. Blink Commerce Pvt. Ltd.
  • 6.4. Costco Wholesale Corp.
  • 6.5. Fresh Direct, LLC
  • 6.6. Hungryroot
  • 6.7. Instacart
  • 6.8. JD.com, Inc.
  • 6.9. Loblaws Inc.
  • 6.10. Natures Basket Ltd.
  • 6.11. Peapod Digital Labs
  • 6.12. Reliance Retail
  • 6.13. Swiggy
  • 6.14. Target Brands, Inc.
  • 6.15. Tesco.com
  • 6.16. Zomato™ Ltd.

LIST OF TABLES

  • 1. GLOBAL ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PLATFORMS, 2022-2030 ($ MILLION)
  • 2. GLOBAL APP-BASED ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY REGION,2022-2030 ($ MILLION)
  • 3. GLOBAL WEB-BASED ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 4. GLOBAL ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPES, 2022-2030 ($ MILLION)
  • 5. GLOBAL FRESH PRODUCE ONLINE GROCERY MARKET RESEARCH AND ANALYSIS, 2022-2030 ($ MILLION)
  • 6. GLOBAL BREAKFAST & DAIRY ONLINE GROCERY MARKET RESEARCH AND ANALYSIS, 2022-2030 ($ MILLION)
  • 7. GLOBAL SNACKS & BEVERAGES ONLINE GROCERY MARKET RESEARCH AND ANALYSIS, 2022-2030 ($ MILLION)
  • 8. GLOBAL MEAT & SEAFOOD ONLINE GROCERY MARKET RESEARCH AND ANALYSIS, 2022-2030 ($ MILLION)
  • 9. GLOBAL STAPLES & COOKING ESSENTIALS ONLINE GROCERY MARKET RESEARCH AND ANALYSIS, 2022-2030 ($ MILLION)
  • 10. GLOBAL OTHERS ONLINE GROCERY MARKET RESEARCH AND ANALYSIS, 2022-2030 ($ MILLION)
  • 11. GLOBAL ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PURCHASE TYPE, 2022-2030 ($ MILLION)
  • 12. GLOBAL ONE TIME PURCHASE ONLINE GROCERY MARKET RESEARCH AND ANALYSIS, 2022-2030 ($ MILLION)
  • 13. GLOBAL SUBSCRIPTION ONLINE GROCERY MARKET RESEARCH AND ANALYSIS, 2022-2030 ($ MILLION)
  • 14. GLOBAL ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 15. NORTH AMERICAN ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 16. NORTH AMERICAN ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PLATFORMS, 2022-2030 ($ MILLION)
  • 17. NORTH AMERICAN ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE, 2022-2030 ($ MILLION)
  • 18. NORTH AMERICAN ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PURCHASE TYPE, 2022-2030 ($ MILLION)
  • 19. EUROPEAN ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 20. EUROPEAN ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PLATFORMS, 2022-2030 ($ MILLION)
  • 21. EUROPEAN ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE, 2022-2030 ($ MILLION)
  • 22. EUROPEAN ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PURCHASE TYPE, 2022-2030 ($ MILLION)
  • 23. ASIA- PACIFIC ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 24. ASIA- PACIFIC ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PLATFORMS, 2022-2030 ($ MILLION)
  • 25. ASIA- PACIFIC ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE, 2022-2030 ($ MILLION)
  • 26. ASIA- PACIFIC ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PURCHASE TYPE, 2022-2030 ($ MILLION)
  • 27. REST OF THE WORLD ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 28. REST OF THE WORLD ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PLATFORMS, 2022-2030 ($ MILLION)
  • 29. REST OF THE WORLD ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE, 2022-2030 ($ MILLION)
  • 30. REST OF THE WORLD ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PURCHASE TYPE, 2022-2030 ($ MILLION)

LIST OF FIGURES

  • 1. GLOBAL ONLINE GROCERY MARKET SHARE BY PLATFORMS, 2022 VS 2030 (%)
  • 2. GLOBAL APP-BASED ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 3. GLOBAL WEB-BASED ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 4. GLOBAL ONLINE GROCERY MARKET SHARE BY PRODUCT TYPE, 2022 VS 2030 (%)
  • 5. GLOBAL FRESH PRODUCE ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 6. GLOBAL BREAKFAST & DAIRY ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 7. GLOBAL SNACKS & BEVERAGES ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 8. GLOBAL MEAT & SEAFOOD ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 9. GLOBAL STAPLES & COOKING ESSENTIALS ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 10. GLOBAL OTHERS ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 11. GLOBAL ONLINE GROCERY MARKET SHARE ANALYSIS BY PURCHASE TYPE, 2022-2030 ($ MILLION)
  • 12. GLOBAL ONE TIME PURCHASE ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 13. GLOBAL SUBSCRIPTION ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 14. GLOBAL ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 15. US ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 16. CANADA ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 17. UK ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 18. FRANCE ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 19. GERMANY ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 20. ITALY ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 21. SPAIN ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 22. REST OF EUROPE ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 23. INDIA ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 24. CHINA ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 25. JAPAN ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 26. SOUTH KOREA ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 27. REST OF ASIA-PACIFIC ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 28. REST OF THE WORLD ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)