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市场调查报告书
商品编码
1492317

行动应用市场：全球产业分析、规模、占有率、成长、趋势、预测，2024-2033 年

Mobile Applications Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2024-2033
出版日期: | 出版商: Persistence Market Research | 英文 250 Pages | 商品交期: 2-5个工作天内

价格
简介目录

持久性市场研究提供了对全球行动应用程式市场的深入分析，包括市场动态、主要成长动力/课题以及新兴趋势。该报告提供了详细的数据和统计数据，以引导 2024 年至 2033 年的市场格局，并为利害关係人提供全面的指南。

预计2024年至2033年全球行动应用市场将稳定成长，复合年增长率为19.5%。该市场预计将从 2024 年的 2,242 亿美元成长到 2033 年底的 1,1154 亿美元。

重要见解

  • 预计市值（2024年）：2,242亿美元
  • 预计市值（2033年）：11,154亿美元
  • 全球市场成长率（复合年增长率，2024-2033）：19.5%

行动应用市场－研究范围：

行动应用程式已成为日常生活的重要组成部分，提供从娱乐和游戏到商业和生产力的广泛服务。智慧型手机的普及和网路连接的改善正在推动行动应用程式的普及。扩增实境 (AR)、虚拟实境 (VR)、人工智慧 (AI) 和机器学习 (ML) 等行动技术的进步正在改善应用程式功能和使用者体验，从而促进市场成长。行动商务的兴起、社交媒体使用的增加以及对远端工作解决方案的需求进一步推动了对行动应用程式的需求。各行业的企业正在透过利用行动应用程式来提高客户参与度、简化营运并提供个人化体验来扩大市场。

市场成长动力：

推动行动应用市场成长的因素有很多。智慧型手机的普及和全球高速网路存取的扩展是关键驱动因素。行动应用程式的便利性和可访问性满足了从通讯和娱乐到购物和金融交易的各种用户需求。技术进步在增强应用程式功能方面发挥着重要作用。人工智慧、机器学习、扩增实境和虚拟实境技术的整合将带来更复杂、更具互动性的应用，从而吸引更广泛的用户。此外，业务数位化的不断增长趋势以及对以客户为中心的服务的重视正在推动行动应用程式的开发和采用。

市场限制：

儘管成长前景乐观，但行动应用市场仍面临一些课题。对资料安全和隐私的担忧可能会阻碍用户的采用和信任。网路攻击和资料外洩的增加需要强而有力的安全措施，但实施起来成本高且复杂。行动作业系统的碎片化是另一个课题。开发人员必须确保跨不同平台（iOS、Android、Windows）的相容性，这会增加开发时间和成本。此外，应用程式市场已经饱和，使得新应用程式很难获得认可和用户支持，为新开发者的进入造成了重大障碍。

市场机会：

行动应用市场有很多成长和创新的机会。5G 技术的兴起预计将透过实现更快的数据传输和更低的延迟来彻底改变应用程式格局，为更先进和身临其境的应用程式铺平道路。由于智慧型手机的普及和网路基础设施的改善，新兴市场具有巨大的成长潜力。满足特定区域需求的可自订和本地化应用程式可推动用户参与和市场扩张。此外，人们对健康和保健的日益关注为行动健康（mHealth）应用程式创造了机会。这些应用程式可以提供远距医疗、健身追踪和心理健康支援等服务，满足对无障碍医疗解决方案不断增长的需求。

目录

第一章执行摘要

第2章 市场概况

  • 市场范围/分类
  • 市场定义/范围/限制

第 3 章主要市场趋势

  • 影响市场的主要趋势
  • 产品创新/发展趋势

第4章 价格分析

  • 订阅定价模型
  • 永久许可

第五章 全球行动应用市场需求分析

  • 过去的市场价值分析，2019-2023
  • 当前和未来市场价值预测，2024-2033
    • 同比增长趋势分析
    • 绝对量机会分析

第六章市场背景

  • 宏观经济因素
  • 预测变量 - 相关性和影响
  • 价值链
  • COVID-19 危机 - 影响评估
  • 市场动态

第七章 全球行动应用市场分析：依商店类型

  • 简介/主要发现
  • 过去的市场规模分析：依商店类型，2019-2023
  • 当前和未来市场规模的分析和预测：依商店类型，2024-2033
    • Apple App store
    • Google Play
    • 其他
  • 市场吸引力分析：依商店类型

第八章全球行动应用市场分析：依应用类别

  • 简介/主要发现
  • 过去的市场规模分析：依应用类别，2019-2023
  • 2024-2033 年当前和未来市场规模（依应用类别）分析和预测
    • 游戏
    • 社群网路
    • 卫生保健
    • 图书
    • 音乐
    • 生产力
    • 教育
    • 娱乐
    • 讯息
    • 照片/视频
    • 导航
    • 旅行
    • 工作
    • 其他
  • 市场吸引力分析：依应用类别

第九章全球行动应用市场分析：依地区

  • 简介/主要发现
  • 历史市场规模分析：依地区划分，2019-2023
  • 目前和未来市场规模的分析和预测：依地区划分，2024-2033年
    • 北美
    • 拉丁美洲
    • 欧洲
    • 东亚
    • 南亚太地区
    • 中东/非洲
  • 市场吸引力分析：依地区

第十章 北美行动应用市场分析

第十一章拉丁美洲行动应用市场分析

第十二章欧洲行动应用市场分析

第十三章南亚亚太行动应用市场分析

第14章东亚行动应用市场分析

第十五章中东与非洲行动应用市场分析

第十六章 主要国家行动应用市场分析

  • 美国
  • 加拿大
  • 墨西哥
  • 巴西
  • 德国
  • 义大利
  • 法国
  • 英国
  • 西班牙
  • 比荷卢经济联盟
  • 俄罗斯
  • 欧洲其他地区
  • 中国
  • 日本
  • 韩国
  • 印度
  • 马来西亚
  • 印度尼西亚
  • 新加坡
  • 澳大利亚/纽西兰
  • 海湾合作委员会国家
  • 土耳其
  • 南非
  • 中东和非洲其他地区

第17章市场结构分析

  • 市场分析：依公司层级
  • 主要参与者的市场占有率分析
  • 市场存在分析

第 18 章 竞争分析

  • 比赛仪表板
  • 竞争标桿
  • 竞争对手详情
    • Google Inc.
    • Microsoft
    • CA
    • Cognizant
    • Hewlett Packard Enterprise Development LP
    • SAP SE
    • China Mobile Limited
    • Samsung Electronics Co. Ltd.
    • Apple Inc.
    • Opera Software
    • Others

第 19 章使用的假设和首字母缩略词

第20章研究方法论

简介目录
Product Code: PMRREP2592

Persistence Market Research provides a thorough analysis of the global Mobile Applications Market, delving into market dynamics, key growth drivers, challenges, and emerging trends. This report serves as a comprehensive guide for stakeholders, offering detailed data and statistics to navigate the market landscape from 2024 to 2033.

The global mobile applications market is poised for robust growth between 2024 and 2033, with an expected CAGR of 19.5%. The market is estimated to expand from a value of USD 224.2 billion in 2024 to USD 1115.4 billion by the end of 2033.

Key Insights:

  • Estimated Market Value (2024): USD 224.2 Billion
  • Projected Market Value (2033): USD 1115.4 Billion
  • Global Market Growth Rate (CAGR 2024 to 2033): 19.5%

Mobile Applications Market - Report Scope:

Mobile applications have become integral to daily life, offering services ranging from entertainment and gaming to business and productivity. The proliferation of smartphones and improved internet connectivity drive the widespread adoption of mobile apps. Advances in mobile technology, such as augmented reality (AR), virtual reality (VR), artificial intelligence (AI), and machine learning (ML), enhance app functionality and user experience, contributing to market growth. The rise of mobile commerce, increased use of social media, and the need for remote work solutions further fuel demand for mobile applications. Businesses across industries are leveraging mobile apps to improve customer engagement, streamline operations, and offer personalized experiences, thereby expanding the market.

Market Growth Drivers:

Several factors drive the growth of the mobile applications market. The increasing penetration of smartphones and high-speed internet access globally is a primary driver. The convenience and accessibility of mobile apps cater to various user needs, from communication and entertainment to shopping and financial transactions. Technological advancements play a crucial role in enhancing app capabilities. Integration of AI, ML, AR, and VR technologies enables more sophisticated and interactive applications, attracting a broad user base. Additionally, the growing trend of digitalization in businesses and the emphasis on customer-centric services drive the development and adoption of mobile applications.

Market Restraints:

Despite its positive growth outlook, the mobile applications market faces several challenges. Concerns about data security and privacy can hinder user adoption and trust. The increasing incidence of cyberattacks and data breaches necessitates robust security measures, which can be costly and complex to implement. Fragmentation of the mobile operating system landscape presents another challenge. Developers must ensure compatibility across various platforms (iOS, Android, Windows), which can increase development time and costs. Additionally, the saturated app market makes it difficult for new apps to gain visibility and user traction, posing a significant barrier to entry for new developers.

Market Opportunities:

The mobile applications market offers numerous opportunities for growth and innovation. The rise of 5G technology is expected to revolutionize the app landscape by enabling faster data speeds and lower latency, paving the way for more advanced and immersive applications. Emerging markets represent significant growth potential due to increasing smartphone adoption and improving internet infrastructure. Customizable and localized applications catering to specific regional needs can drive user engagement and market expansion. Furthermore, the growing emphasis on health and wellness creates opportunities for mobile health (mHealth) apps. These apps can offer services such as telemedicine, fitness tracking, and mental health support, addressing the increasing demand for accessible healthcare solutions.

Competitive Landscape and Business Strategies:

Leading companies in the mobile applications market include Apple Inc., Google LLC, Microsoft Corporation, and Facebook, Inc. These companies focus on continuous innovation, user experience enhancement, and expanding their app ecosystems to maintain competitive advantage.

Strategies such as mergers and acquisitions, strategic partnerships, and collaborations are common to expand market presence and enhance technological capabilities. Companies also invest significantly in research and development to introduce cutting-edge features and functionalities, driving user engagement and retention.

Key Companies Profiled:

  • Apple Inc.
  • Google LLC
  • Microsoft Corporation
  • Facebook, Inc.
  • Tencent Holdings Limited
  • Alibaba Group
  • Samsung Electronics Co., Ltd.
  • Huawei Technologies Co., Ltd.
  • Xiaomi Corporation
  • ByteDance Ltd.

Mobile Applications Market Segmentation:

By Type:

  • Gaming
  • Social Media
  • Health & Fitness
  • Music & Entertainment
  • Productivity
  • Education
  • Lifestyle
  • Others

By Platform:

  • iOS
  • Android
  • Windows
  • Others

By Region:

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

Table of Contents

1. Executive Summary

  • 1.1. Global Market Outlook
  • 1.2. Demand Side Trends
  • 1.3. Supply Side Trends
  • 1.4. Analysis and Recommendations

2. Market Overview

  • 2.1. Market Coverage / Taxonomy
  • 2.2. Market Definition / Scope / Limitations

3. Key Market Trends

  • 3.1. Key Trends Impacting the Market
  • 3.2. Product Innovation / Development Trends

4. Pricing Analysis

  • 4.1. Subscription Pricing Model
  • 4.2. Perpetual Licensing

5. Global Mobile Application Market Demand (in Value in US$ Bn) Analysis 2019-2023 and Forecast, 2024-2033

  • 5.1. Historical Market Value (US$ Bn) Analysis, 2019-2023
  • 5.2. Current and Future Market Value (US$ Bn) Projections, 2024-2033
    • 5.2.1. Y-o-Y Growth Trend Analysis
    • 5.2.2. Absolute $ Opportunity Analysis

6. Market Background

  • 6.1. Macro-Economic Factors
  • 6.2. Forecast Factors - Relevance & Impact
  • 6.3. Value Chain
  • 6.4. COVID-19 Crisis - Impact Assessment
    • 6.4.1. Current Statistics
    • 6.4.2. Short-Mid-Long Term Outlook
    • 6.4.3. Likely Rebound
  • 6.5. Market Dynamics
    • 6.5.1. Drivers
    • 6.5.2. Restraints
    • 6.5.3. Opportunities

7. Global Mobile Application Market Analysis 2019-2023 and Forecast 2024-2033, by Store Type

  • 7.1. Introduction / Key Findings
  • 7.2. Historical Market Size (US$ Bn) Analysis By Store Type, 2019-2023
  • 7.3. Current and Future Market Size (US$ Bn) Analysis and Forecast By Store Type, 2024-2033
    • 7.3.1. Apple App store
    • 7.3.2. Google Play
    • 7.3.3. Others
  • 7.4. Market Attractiveness Analysis By Store Type

8. Global Mobile Application Market Analysis 2019-2023 and Forecast 2024-2033, By App Category

  • 8.1. Introduction / Key Findings
  • 8.2. Historical Market Size (US$ Bn) Analysis By App Category, 2019-2023
  • 8.3. Current and Future Market Size (US$ Bn) Analysis and Forecast By App Category, 2024-2033
    • 8.3.1. Games
    • 8.3.2. Social Networking
    • 8.3.3. Healthcare
    • 8.3.4. Books
    • 8.3.5. Music
    • 8.3.6. Productivity
    • 8.3.7. Education
    • 8.3.8. Entertainment
    • 8.3.9. News
    • 8.3.10. Photos and Videos
    • 8.3.11. Navigation
    • 8.3.12. Travel
    • 8.3.13. Business
    • 8.3.14. Others
  • 8.4. Market Attractiveness Analysis By App Category

9. Global Mobile Application Market Analysis 2019-2023 and Forecast 2024-2033, by Region

  • 9.1. Introduction / Key Findings
  • 9.2. Historical Market Size (US$ Bn) Analysis By Region, 2019-2023
  • 9.3. Current and Future Market Size (US$ Bn) Analysis and Forecast By Region, 2024-2033
    • 9.3.1. North America
    • 9.3.2. Latin America
    • 9.3.3. Europe
    • 9.3.4. East Asia
    • 9.3.5. South Asia Pacific
    • 9.3.6. Middle East and Africa
  • 9.4. Market Attractiveness Analysis By Region

10. North America Mobile Application Market Analysis 2019-2023 and Forecast 2024-2033

  • 10.1. Introduction
  • 10.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2019-2023
  • 10.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2024-2033
    • 10.3.1. By Store Type
    • 10.3.2. By App Category
    • 10.3.3. By Region
    • 10.3.4. By Country
      • 10.3.4.1. U.S.
      • 10.3.4.2. Canada
  • 10.4. Market Attractiveness Analysis
    • 10.4.1. By Store Type
    • 10.4.2. By App Category
    • 10.4.3. By Region
    • 10.4.4. By Country
  • 10.5. Market Trends
  • 10.6. Key Market Participants - Intensity Mapping

11. Latin America Mobile Application Market Analysis 2019-2023 and Forecast 2024-2033

  • 11.1. Introduction
  • 11.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2019-2023
  • 11.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2024-2033
    • 11.3.1. By Store Type
    • 11.3.2. By App Category
    • 11.3.3. By Country
      • 11.3.3.1. Brazil
      • 11.3.3.2. Mexico
      • 11.3.3.3. Rest of Latin America
  • 11.4. Market Attractiveness Analysis
    • 11.4.1. By Store Type
    • 11.4.2. By App Category
    • 11.4.3. By Region
    • 11.4.4. By Country

12. Europe Mobile Application Market Analysis 2019-2023 and Forecast 2024-2033

  • 12.1. Introduction
  • 12.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2019-2023
  • 12.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2024-2033
    • 12.3.1. By Store Type
    • 12.3.2. By App Category
    • 12.3.3. By Region
    • 12.3.4. By Country
      • 12.3.4.1. Germany
      • 12.3.4.2. Italy
      • 12.3.4.3. France
      • 12.3.4.4. U.K.
      • 12.3.4.5. Spain
      • 12.3.4.6. BENELUX
      • 12.3.4.7. Russia
      • 12.3.4.8. Rest of Europe
  • 12.4. Market Attractiveness Analysis
    • 12.4.1. By Store Type
    • 12.4.2. By App Category
    • 12.4.3. By Region
    • 12.4.4. By Country

13. South Asia & Pacific Mobile Application Market Analysis 2019-2023 and Forecast 2024-2033

  • 13.1. Introduction
  • 13.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2019-2023
  • 13.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2024-2033
    • 13.3.1. By Store Type
    • 13.3.2. By App Category
    • 13.3.3. By Region
    • 13.3.4. By Country
      • 13.3.4.1. India
      • 13.3.4.2. Indonesia
      • 13.3.4.3. Malaysia
      • 13.3.4.4. Singapore
      • 13.3.4.5. Australia & New Zealand
      • 13.3.4.6. Rest of South Asia and Pacific
  • 13.4. Market Attractiveness Analysis
    • 13.4.1. By Store Type
    • 13.4.2. By App Category
    • 13.4.3. By Region
    • 13.4.4. By Country

14. East Asia Mobile Application Market Analysis 2019-2023 and Forecast 2024-2033

  • 14.1. Introduction
  • 14.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2019-2023
  • 14.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2024-2033
    • 14.3.1. By Store Type
    • 14.3.2. By App Category
    • 14.3.3. By Region
    • 14.3.4. By Country
      • 14.3.4.1. China
      • 14.3.4.2. Japan
      • 14.3.4.3. South Korea
  • 14.4. Market Attractiveness Analysis
    • 14.4.1. By Store Type
    • 14.4.2. By App Category
    • 14.4.3. By Region
    • 14.4.4. By Country

15. Middle East and Africa Mobile Application Market Analysis 2019-2023 and Forecast 2024-2033

  • 15.1. Introduction
  • 15.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2019-2023
  • 15.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2024-2033
    • 15.3.1. By Store Type
    • 15.3.2. By App Category
    • 15.3.3. By Region
    • 15.3.4. By Country
      • 15.3.4.1. GCC Countries
      • 15.3.4.2. Turkey
      • 15.3.4.3. South Africa
      • 15.3.4.4. Rest of Middle East and Africa
  • 15.4. Market Attractiveness Analysis
    • 15.4.1. By Store Type
    • 15.4.2. By App Category
    • 15.4.3. By Region
    • 15.4.4. By Country

16. Key Countries Analysis- Mobile Application Market

  • 16.1. U.S. Mobile Application Market Analysis
    • 16.1.1. By Store Type
    • 16.1.2. By App Category
    • 16.1.3. By Region
  • 16.2. Canada Mobile Application Market Analysis
    • 16.2.1. By Store Type
    • 16.2.2. By App Category
    • 16.2.3. By Region
  • 16.3. Mexico Mobile Application Market Analysis
    • 16.3.1. By Store Type
    • 16.3.2. By App Category
    • 16.3.3. By Region
  • 16.4. Brazil Mobile Application Market Analysis
    • 16.4.1. By Store Type
    • 16.4.2. By App Category
    • 16.4.3. By Region
  • 16.5. Germany Mobile Application Market Analysis
    • 16.5.1. By Store Type
    • 16.5.2. By App Category
    • 16.5.3. By Region
  • 16.6. Italy Mobile Application Market Analysis
    • 16.6.1. By Store Type
    • 16.6.2. By App Category
    • 16.6.3. By Region
  • 16.7. France Mobile Application Market Analysis
    • 16.7.1. By Store Type
    • 16.7.2. By App Category
    • 16.7.3. By Region
  • 16.8. U.K. Mobile Application Market Analysis
    • 16.8.1. By Store Type
    • 16.8.2. By App Category
    • 16.8.3. By Region
  • 16.9. Spain Mobile Application Market Analysis
    • 16.9.1. By Store Type
    • 16.9.2. By App Category
    • 16.9.3. By Region
  • 16.10. BENELUX Mobile Application Market Analysis
    • 16.10.1. By Store Type
    • 16.10.2. By App Category
    • 16.10.3. By Region
  • 16.11. Russia Mobile Application Market Analysis
    • 16.11.1. By Store Type
    • 16.11.2. By App Category
    • 16.11.3. By Region
  • 16.12. Rest of Europe Mobile Application Market Analysis
    • 16.12.1. By Store Type
    • 16.12.2. By App Category
    • 16.12.3. By Region
  • 16.13. China Mobile Application Market Analysis
    • 16.13.1. By Store Type
    • 16.13.2. By App Category
    • 16.13.3. By Region
  • 16.14. Japan Mobile Application Market Analysis
    • 16.14.1. By Store Type
    • 16.14.2. By App Category
    • 16.14.3. By Region
  • 16.15. South Korea Mobile Application Market Analysis
    • 16.15.1. By Store Type
    • 16.15.2. By App Category
    • 16.15.3. By Region
  • 16.16. India Mobile Application Market Analysis
    • 16.16.1. By Store Type
    • 16.16.2. By App Category
    • 16.16.3. By Region
  • 16.17. Malaysia Mobile Application Market Analysis
    • 16.17.1. By Store Type
    • 16.17.2. By App Category
    • 16.17.3. By Region
  • 16.18. Indonesia Mobile Application Market Analysis
    • 16.18.1. By Store Type
    • 16.18.2. By App Category
    • 16.18.3. By Region
  • 16.19. Singapore Mobile Application Market Analysis
    • 16.19.1. By Store Type
    • 16.19.2. By App Category
    • 16.19.3. By Region
  • 16.20. Australia and New Zealand Mobile Application Market Analysis
    • 16.20.1. By Store Type
    • 16.20.2. By App Category
    • 16.20.3. By Region
  • 16.21. GCC Countries Mobile Application Market Analysis
    • 16.21.1. By Store Type
    • 16.21.2. By App Category
    • 16.21.3. By Region
  • 16.22. Turkey Mobile Application Market Analysis
    • 16.22.1. By Store Type
    • 16.22.2. By App Category
    • 16.22.3. By Region
  • 16.23. South Africa Mobile Application Market Analysis
    • 16.23.1. By Store Type
    • 16.23.2. By App Category
    • 16.23.3. By Region
  • 16.24. Rest of Middle East and Africa Mobile Application Market Analysis
    • 16.24.1. By Store Type
    • 16.24.2. By App Category
    • 16.24.3. By Region

17. Market Structure Analysis

  • 17.1. Market Analysis by Tier of Companies
  • 17.2. Market Share Analysis of Top Players
  • 17.3. Market Presence Analysis

18. Competition Analysis

  • 18.1. Competition Dashboard
  • 18.2. Competition Benchmarking
  • 18.3. Competition Deep Dive
    • 18.3.1. Google Inc.
      • 18.3.1.1. Business Overview
      • 18.3.1.2. Product Portfolio
      • 18.3.1.3. Profitability by Market Segments (Business Segments/Region)
      • 18.3.1.4. Key Strategy & Developments
    • 18.3.2. Microsoft
      • 18.3.2.1. Business Overview
      • 18.3.2.2. Product Portfolio
      • 18.3.2.3. Profitability by Market Segments (Business Segments/Region)
      • 18.3.2.4. Key Strategy & Developments
    • 18.3.3. CA
      • 18.3.3.1. Business Overview
      • 18.3.3.2. Product Portfolio
      • 18.3.3.3. Profitability by Market Segments (Business Segments/Region)
      • 18.3.3.4. Key Strategy & Developments
    • 18.3.4. Cognizant
      • 18.3.4.1. Business Overview
      • 18.3.4.2. Product Portfolio
      • 18.3.4.3. Profitability by Market Segments (Business Segments/Region)
      • 18.3.4.4. Key Strategy & Developments
    • 18.3.5. Hewlett Packard Enterprise Development LP
      • 18.3.5.1. Business Overview
      • 18.3.5.2. Product Portfolio
      • 18.3.5.3. Profitability by Market Segments (Business Segments/Region)
      • 18.3.5.4. Key Strategy & Developments
    • 18.3.6. SAP SE
      • 18.3.6.1. Business Overview
      • 18.3.6.2. Product Portfolio
      • 18.3.6.3. Profitability by Market Segments (Business Segments/Region)
      • 18.3.6.4. Key Strategy & Developments
    • 18.3.7. China Mobile Limited
      • 18.3.7.1. Business Overview
      • 18.3.7.2. Product Portfolio
      • 18.3.7.3. Profitability by Market Segments (Business Segments/Region)
      • 18.3.7.4. Key Strategy & Developments
    • 18.3.8. Samsung Electronics Co. Ltd.
      • 18.3.8.1. Business Overview
      • 18.3.8.2. Product Portfolio
      • 18.3.8.3. Profitability by Market Segments (Business Segments/Region)
      • 18.3.8.4. Key Strategy & Developments
    • 18.3.9. Apple Inc.
      • 18.3.9.1. Business Overview
      • 18.3.9.2. Product Portfolio
      • 18.3.9.3. Profitability by Market Segments (Business Segments/Region)
      • 18.3.9.4. Key Strategy & Developments
    • 18.3.10. Opera Software
      • 18.3.10.1. Business Overview
      • 18.3.10.2. Product Portfolio
      • 18.3.10.3. Profitability by Market Segments (Business Segments/Region)
      • 18.3.10.4. Key Strategy & Developments
    • 18.3.11. Others
      • 18.3.11.1. Business Overview
      • 18.3.11.2. Product Portfolio
      • 18.3.11.3. Profitability by Market Segments (Business Segments/Region)
      • 18.3.11.4. Key Strategy & Developments

19. Assumptions and Acronyms Used

20. Research Methodology