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封面
市场调查报告书
商品编码
1776826

蜂蜜酒市场：2025 年至 2032 年全球产业分析、规模、份额、成长、趋势与预测

Mead Beverages Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2025 - 2032
出版日期: | 出版商: Persistence Market Research | 英文 191 Pages | 商品交期: 2-5个工作天内

价格
简介目录

Persistence Market Research 最近发布了一份关于全球蜂蜜酒市场的综合报告，该报告彻底评估了市场驱动因素、趋势、机会、催化剂和挑战等关键市场动态，并对市场结构提供了详细的见解。

关键见解

  • 蜂蜜酒饮料市场规模（2025年）：7.055亿美元
  • 预计市场价值（2032年）：13.476亿美元
  • 全球市场成长率（2025-2032年复合年增长率）：9.7%

蜂蜜酒市场 - 研究范围

蜂蜜酒是一种由蜂蜜、水以及各种水果、香辛料和谷物发酵製成的酒精饮料，在全球市场上正重新流行起来。蜂蜜酒传统上被认为是最古老的酒精饮料之一，如今正因精酿饮料机芯而焕发新生，现代蜂蜜酒酿造厂生产出各种口味和风格的蜂蜜酒。蜂蜜酒饮料市场迎合了追求手工、传统和健康酒精饮料的消费者的需求。低酒精浓度和无麸质酒精饮料的需求日益增长，推动蜂蜜酒重新进入主流饮料消费。

市场驱动因素：

全球蜂蜜酒市场受多种关键因素驱动，其中包括消费者对天然和精酿酒精饮料日益增长的偏好。蜂蜜酒作为啤酒和葡萄酒的无麸质、蜂蜜基替代品的独特定位，吸引了注重健康的千禧世代消费者。人们对历史悠久的文化饮品的认知度不断提高，以及小型啤酒厂和手工酿酒厂的扩张，也助长了市场的发展动能。此外，优质化趋势以及风味和水果饮料的流行，为利基市场带来了强大的吸引力，并推动了重复购买。

市场限制：

儘管蜂蜜酒市场成长前景光明，但它仍面临诸多挑战，包括部分地区消费者认知度有限、蜂蜜采购导致的生产成本高昂，以及酒类标籤和分销方面的监管障碍。蜂蜜酒也面临啤酒、葡萄酒和苹果酒等成熟酒类的竞争，这些酒类的知名度和市场渗透率更高。除非采取有针对性的行销和分销策略，否则季节性消费趋势和主要零售通路的货架供应有限可能会限制市场渗透率。

市场机会：

蜂蜜酒市场蕴藏着巨大的成长机会，这得益于产品创新、策略合作伙伴关係以及新兴市场的扩张。对永续生产、有机成分和健康品牌的日益关注，有望吸引註重环保和健康的消费者。电商平台和直销模式使中小型蜂蜜酒生产商能够以经济高效的方式触及全球消费者。此外，与酒吧、餐厅和节庆活动的合作可以提升蜂蜜酒的体验价值和品牌曝光。

本报告探讨的关键问题

  • 推动全球蜂蜜酒市场成长的关键因素有哪些？
  • 什么样的蜂蜜酒风格和口味能够吸引如此多样化的消费者群体？
  • 品牌与创新如何影响蜂蜜酒市场的竞争格局？
  • 谁是蜂蜜酒市场的主要贡献者，他们采取什么策略来维持市场竞争力？
  • 全球蜂蜜酒市场出现了哪些新兴趋势与前景？

目录

第一章执行摘要

第二章 市场概述

  • 市场范围和定义
  • 价值链分析
  • 宏观经济因素
    • 世界GDP展望
    • 全球建设产业概况
    • 全球采矿业概况
  • 预测因子－相关性和影响力
  • COVID-19影响评估
  • PESTLE分析
  • 波特五力分析
  • 地缘政治紧张局势：市场影响
  • 监管和技术格局

第三章 市场动态

  • 驱动程式
  • 抑制因素
  • 机会
  • 趋势

第四章 2019-2032年价格趋势分析

  • 区域价格分析
  • 按细分市场定价
  • 价格影响因素

第五章全球蜂蜜酒市场展望

6. 全球蜂蜜酒市场各地区展望

第七章北美蜂蜜酒市场展望

第八章欧洲蜂蜜酒市场展望

第九章东亚蜂蜜酒市场展望

10. 南亚和大洋洲蜂蜜酒市场展望

第 11 章：拉丁美洲蜂蜜酒市场展望

12. 中东与非洲蜂蜜酒市场展望

第十三章竞争格局

  • 2025年市场占有率分析
  • 市场结构
    • 竞赛实力图谱
    • 竞争对手仪表板
  • 公司简介
    • Moonlight Meadery
    • Lyme Bay Cider Co Ltd
    • Queens Reward Meadery, LLC
    • Maxwell Wines
    • High Seas
    • Brimming Horn Meadery
    • Moonshine Meadery
    • Pasieka Jaros Sp. z oo
    • Redstone Meadery
    • Magic Mead
    • Nidhoggr Mead Co.
    • Batch Mead
    • Charm City Meadworks

第十四章 附录

  • 调查方法
  • 调查前提
  • 首字母缩写和简称
简介目录
Product Code: PMRREP34734

Persistence Market Research has recently released a comprehensive report on the worldwide market for mead beverages. The report offers a thorough assessment of crucial market dynamics, including drivers, trends, opportunities, and challenges, providing detailed insights into the market structure.

Key Insights:

  • Mead Beverages Market Size (2025E): USD 705.5 Million
  • Projected Market Value (2032F): USD 1,347.6 Million
  • Global Market Growth Rate (CAGR 2025 to 2032): 9.7%

Mead Beverages Market - Report Scope:

Mead, an alcoholic beverage created by fermenting honey with water and various fruits, spices, and grains, is gaining renewed popularity across global markets. Traditionally considered one of the oldest known alcoholic drinks, mead is now being revitalized by the craft beverage movement, with modern meaderies producing a wide variety of flavors and styles. The mead beverages market serves consumers seeking artisanal, heritage, and health-conscious alcoholic options. Rising demand for low-ABV and gluten-free alcohol choices is fostering mead's re-entry into mainstream beverage consumption.

Market Growth Drivers:

The global mead beverages market is propelled by several key factors, including increasing consumer preference for natural and craft-based alcoholic beverages. The unique positioning of mead as a gluten-free, honey-based alternative to beer and wine appeals to health-conscious and millennial consumers. Growing awareness of ancient and cultural drinks, along with the expansion of microbreweries and artisanal producers, contributes to market momentum. Additionally, premiumization trends and the popularity of flavored and fruit-infused variants offer strong appeal to niche markets and drive repeat purchases.

Market Restraints:

Despite promising growth, the mead beverages market faces challenges such as limited consumer awareness in some regions, high production costs due to honey sourcing, and regulatory hurdles in alcohol labeling and distribution. Mead also competes with well-established alcoholic beverage categories such as beer, wine, and cider, which have higher visibility and market penetration. Seasonal consumption trends and limited shelf presence in major retail channels may restrict wider market adoption unless addressed through targeted marketing and distribution strategies.

Market Opportunities:

The mead beverages market presents significant growth opportunities driven by product innovation, strategic collaborations, and expansion into emerging markets. Increasing focus on sustainable production, organic ingredients, and health-forward branding can attract environmentally and health-conscious consumers. E-commerce platforms and direct-to-consumer sales models allow small and mid-sized meaderies to reach global audiences cost-effectively. Furthermore, collaborations with bars, restaurants, and festivals can enhance mead's experiential value and brand exposure.

Key Questions Answered in the Report:

  • What are the primary factors driving the growth of the mead beverages market globally?
  • Which mead styles and flavors are attracting diverse consumer demographics?
  • How are branding and innovation influencing the competitive landscape of the mead market?
  • Who are the key players contributing to the mead beverages market, and what strategies are they employing to maintain market relevance?
  • What are the emerging trends and future prospects in the global mead beverages market?

Competitive Intelligence and Business Strategy:

These companies are investing in R\&D to craft unique flavor profiles, including sparkling, session, and barrel-aged meads. Strategic use of social media, local tasting events, and sustainable packaging solutions are common tactics for enhancing brand value. Additionally, partnerships with craft beer brewers and organic honey producers help streamline supply chains and ensure quality control.

Key Companies Profiled:

  • Lyme Bay Cider Co Ltd
  • Queens Reward Meadery, LLC
  • Maxwell Wines
  • High Seas
  • Brimming Horn Meadery
  • Moonshine Meadery
  • Pasieka Jaros Sp. z o.o
  • Redstone Meadery
  • Magic Mead
  • Nidhoggr Mead Co.
  • Batch Mead
  • Charm City Meadworks
  • Moonlight Meadery

Mead Beverages Market Research Segmentation:

By Flavor

  • Traditional
  • Fruit
  • Spice & Herb
  • Floral

By ABV

  • <3.5%
  • 3.5% - 7.5%
  • >7.5%

By Packaging Type

  • Bottles
  • Cans
  • Kegs

By Distribution Channel

  • B2B
  • B2C

* Supermarkets/Hypermarkets

* Distillery Stores

* Liquor Stores

* Online Retail

* Others

By Region

  • North America
  • Europe
  • East Asia
  • Middle East & Africa
  • South Asia Oceania
  • Latin America

Table of Contents

1. Executive Summary

  • 1.1. Global Meads Beverages Market Snapshot 2025 and 2032
  • 1.2. Market Opportunity Assessment, 2025-2032, US$ Mn
  • 1.3. Key Market Trends
  • 1.4. Industry Developments and Key Market Events
  • 1.5. Demand Side and Supply Side Analysis
  • 1.6. PMR Analysis and Recommendations

2. Market Overview

  • 2.1. Market Scope and Definitions
  • 2.2. Value Chain Analysis
  • 2.3. Macro-Economic Factors
    • 2.3.1. Global GDP Outlook
    • 2.3.2. Global Construction Industry Overview
    • 2.3.3. Global Mining Industry Overview
  • 2.4. Forecast Factors - Relevance and Impact
  • 2.5. COVID-19 Impact Assessment
  • 2.6. PESTLE Analysis
  • 2.7. Porter's Five Forces Analysis
  • 2.8. Geopolitical Tensions: Market Impact
  • 2.9. Regulatory and Technology Landscape

3. Market Dynamics

  • 3.1. Drivers
  • 3.2. Restraints
  • 3.3. Opportunities
  • 3.4. Trends

4. Price Trend Analysis, 2019-2032

  • 4.1. Region-wise Price Analysis
  • 4.2. Price by Segments
  • 4.3. Price Impact Factors

5. Global Meads Beverages Market Outlook:

  • 5.1. Key Highlights
  • 5.2. Global Meads Beverages Market Outlook: Flavor
    • 5.2.1. Introduction/Key Findings
    • 5.2.2. Historical Market Size (US$ Mn) Analysis by Flavor, 2019-2024
    • 5.2.3. Current Market Size (US$ Mn) Analysis and Forecast, by Flavor, 2025-2032
      • 5.2.3.1. Traditional
      • 5.2.3.2. Fruit
      • 5.2.3.3. Spice & Herb
      • 5.2.3.4. Floral
    • 5.2.4. Market Attractiveness Analysis: Flavor
  • 5.3. Global Meads Beverages Market Outlook: ABV
    • 5.3.1. Introduction/Key Findings
    • 5.3.2. Historical Market Size (US$ Mn) Analysis by ABV, 2019-2024
    • 5.3.3. Current Market Size (US$ Mn) Analysis and Forecast, by ABV, 2025-2032
      • 5.3.3.1. <3.5%
      • 5.3.3.2. 3.5% - 7.5%
      • 5.3.3.3. >7.5%
    • 5.3.4. Market Attractiveness Analysis: ABV
  • 5.4. Global Meads Beverages Market Outlook: Packaging Type
    • 5.4.1. Introduction/Key Findings
    • 5.4.2. Historical Market Size (US$ Mn) Analysis by Packaging Type, 2019-2024
    • 5.4.3. Current Market Size (US$ Mn) Analysis and Forecast, by Packaging Type, 2025-2032
      • 5.4.3.1. Bottles
      • 5.4.3.2. Cans
      • 5.4.3.3. Kegs
    • 5.4.4. Market Attractiveness Analysis: Packaging Type
  • 5.5. Global Meads Beverages Market Outlook: Distribution Channel
    • 5.5.1. Introduction/Key Findings
    • 5.5.2. Historical Market Size (US$ Mn) Analysis by Distribution Channel, 2019-2024
    • 5.5.3. Current Market Size (US$ Mn) Analysis and Forecast, by Distribution Channel, 2025-2032
      • 5.5.3.1. B2B
      • 5.5.3.2. B2C
        • 5.5.3.2.1. Supermarkets/Hypermarkets
        • 5.5.3.2.2. Distillery Stores
        • 5.5.3.2.3. Liquor Stores
        • 5.5.3.2.4. Online Retail
        • 5.5.3.2.5. Others
    • 5.5.4. Market Attractiveness Analysis: Distribution Channel

6. Global Meads Beverages Market Outlook: Region

  • 6.1. Key Highlights
  • 6.2. Historical Market Size (US$ Mn) Analysis by Region, 2019-2024
  • 6.3. Current Market Size (US$ Mn) Analysis and Forecast, by Region, 2025-2032
    • 6.3.1. North America
    • 6.3.2. Europe
    • 6.3.3. East Asia
    • 6.3.4. South Asia & Oceania
    • 6.3.5. Latin America
    • 6.3.6. Middle East & Africa
  • 6.4. Market Attractiveness Analysis: Region

7. North America Meads Beverages Market Outlook:

  • 7.1. Key Highlights
  • 7.2. Pricing Analysis
  • 7.3. North America Market Size (US$ Mn) Analysis and Forecast, by Country, 2025-2032
    • 7.3.1. U.S.
    • 7.3.2. Canada
  • 7.4. North America Market Size (US$ Mn) Analysis and Forecast, by Flavor, 2025-2032
    • 7.4.1. Traditional
    • 7.4.2. Fruit
    • 7.4.3. Spice & Herb
    • 7.4.4. Floral
  • 7.5. North America Market Size (US$ Mn) Analysis and Forecast, by ABV, 2025-2032
    • 7.5.1. <3.5%
    • 7.5.2. 3.5% - 7.5%
    • 7.5.3. >7.5%
  • 7.6. North America Market Size (US$ Mn) Analysis and Forecast, by Packaging Type, 2025-2032
    • 7.6.1. Bottles
    • 7.6.2. Cans
    • 7.6.3. Kegs
  • 7.7. North America Market Size (US$ Mn) Analysis and Forecast, by Distribution Channel, 2025-2032
    • 7.7.1. B2B
    • 7.7.2. B2C
      • 7.7.2.1. Supermarkets/Hypermarkets
      • 7.7.2.2. Distillery Stores
      • 7.7.2.3. Liquor Stores
      • 7.7.2.4. Online Retail
      • 7.7.2.5. Others

8. Europe Meads Beverages Market Outlook:

  • 8.1. Key Highlights
  • 8.2. Pricing Analysis
  • 8.3. Europe Market Size (US$ Mn) Analysis and Forecast, by Country, 2025-2032
    • 8.3.1. Germany
    • 8.3.2. Italy
    • 8.3.3. France
    • 8.3.4. U.K.
    • 8.3.5. Spain
    • 8.3.6. Russia
    • 8.3.7. Rest of Europe
  • 8.4. Europe Market Size (US$ Mn) Analysis and Forecast, by Flavor, 2025-2032
    • 8.4.1. Traditional
    • 8.4.2. Fruit
    • 8.4.3. Spice & Herb
    • 8.4.4. Floral
  • 8.5. Europe Market Size (US$ Mn) Analysis and Forecast, by ABV, 2025-2032
    • 8.5.1. <3.5%
    • 8.5.2. 3.5% - 7.5%
    • 8.5.3. >7.5%
  • 8.6. Europe Market Size (US$ Mn) Analysis and Forecast, by Packaging Type, 2025-2032
    • 8.6.1. Bottles
    • 8.6.2. Cans
    • 8.6.3. Kegs
  • 8.7. Europe Market Size (US$ Mn) Analysis and Forecast, by Distribution Channel, 2025-2032
    • 8.7.1. B2B
    • 8.7.2. B2C
      • 8.7.2.1. Supermarkets/Hypermarkets
      • 8.7.2.2. Distillery Stores
      • 8.7.2.3. Liquor Stores
      • 8.7.2.4. Online Retail
      • 8.7.2.5. Others

9. East Asia Meads Beverages Market Outlook:

  • 9.1. Key Highlights
  • 9.2. Pricing Analysis
  • 9.3. East Asia Market Size (US$ Mn) Analysis and Forecast, by Country, 2025-2032
    • 9.3.1. China
    • 9.3.2. Japan
    • 9.3.3. South Korea
  • 9.4. East Asia Market Size (US$ Mn) Analysis and Forecast, by Flavor, 2025-2032
    • 9.4.1. Traditional
    • 9.4.2. Fruit
    • 9.4.3. Spice & Herb
    • 9.4.4. Floral
  • 9.5. East Asia Market Size (US$ Mn) Analysis and Forecast, by ABV, 2025-2032
    • 9.5.1. <3.5%
    • 9.5.2. 3.5% - 7.5%
    • 9.5.3. >7.5%
  • 9.6. East Asia Market Size (US$ Mn) Analysis and Forecast, by Packaging Type, 2025-2032
    • 9.6.1. Bottles
    • 9.6.2. Cans
    • 9.6.3. Kegs
  • 9.7. East Asia Market Size (US$ Mn) Analysis and Forecast, by Distribution Channel, 2025-2032
    • 9.7.1. B2B
    • 9.7.2. B2C
      • 9.7.2.1. Supermarkets/Hypermarkets
      • 9.7.2.2. Distillery Stores
      • 9.7.2.3. Liquor Stores
      • 9.7.2.4. Online Retail
      • 9.7.2.5. Others

10. South Asia & Oceania Meads Beverages Market Outlook:

  • 10.1. Key Highlights
  • 10.2. Pricing Analysis
  • 10.3. South Asia & Oceania Market Size (US$ Mn) Analysis and Forecast, by Country, 2025-2032
    • 10.3.1. India
    • 10.3.2. Southeast Asia
    • 10.3.3. ANZ
    • 10.3.4. Rest of SAO
  • 10.4. South Asia & Oceania Market Size (US$ Mn) Analysis and Forecast, by Flavor, 2025-2032
    • 10.4.1. Traditional
    • 10.4.2. Fruit
    • 10.4.3. Spice & Herb
    • 10.4.4. Floral
  • 10.5. South Asia & Oceania Market Size (US$ Mn) Analysis and Forecast, by ABV, 2025-2032
    • 10.5.1. <3.5%
    • 10.5.2. 3.5% - 7.5%
    • 10.5.3. >7.5%
  • 10.6. South Asia & Oceania Market Size (US$ Mn) Analysis and Forecast, by Packaging Type, 2025-2032
    • 10.6.1. Bottles
    • 10.6.2. Cans
    • 10.6.3. Kegs
  • 10.7. South Asia & Oceania Market Size (US$ Mn) Analysis and Forecast, by Distribution Channel, 2025-2032
    • 10.7.1. B2B
    • 10.7.2. B2C
      • 10.7.2.1. Supermarkets/Hypermarkets
      • 10.7.2.2. Distillery Stores
      • 10.7.2.3. Liquor Stores
      • 10.7.2.4. Online Retail
      • 10.7.2.5. Others

11. Latin America Meads Beverages Market Outlook:

  • 11.1. Key Highlights
  • 11.2. Pricing Analysis
  • 11.3. Latin America Market Size (US$ Mn) Analysis and Forecast, by Country, 2025-2032
    • 11.3.1. Brazil
    • 11.3.2. Mexico
    • 11.3.3. Rest of LATAM
  • 11.4. Latin America Market Size (US$ Mn) Analysis and Forecast, by Flavor, 2025-2032
    • 11.4.1. Traditional
    • 11.4.2. Fruit
    • 11.4.3. Spice & Herb
    • 11.4.4. Floral
  • 11.5. Latin America Market Size (US$ Mn) Analysis and Forecast, by ABV, 2025-2032
    • 11.5.1. <3.5%
    • 11.5.2. 3.5% - 7.5%
    • 11.5.3. >7.5%
  • 11.6. Latin America Market Size (US$ Mn) Analysis and Forecast, by Packaging Type, 2025-2032
    • 11.6.1. Bottles
    • 11.6.2. Cans
    • 11.6.3. Kegs
  • 11.7. Latin America Market Size (US$ Mn) Analysis and Forecast, by Distribution Channel, 2025-2032
    • 11.7.1. B2B
    • 11.7.2. B2C
      • 11.7.2.1. Supermarkets/Hypermarkets
      • 11.7.2.2. Distillery Stores
      • 11.7.2.3. Liquor Stores
      • 11.7.2.4. Online Retail
      • 11.7.2.5. Others

12. Middle East & Africa Meads Beverages Market Outlook:

  • 12.1. Key Highlights
  • 12.2. Pricing Analysis
  • 12.3. Middle East & Africa Market Size (US$ Mn) Analysis and Forecast, by Country, 2025-2032
    • 12.3.1. GCC Countries
    • 12.3.2. South Africa
    • 12.3.3. Northern Africa
    • 12.3.4. Rest of MEA
  • 12.4. Middle East & Africa Market Size (US$ Mn) Analysis and Forecast, by Flavor, 2025-2032
    • 12.4.1. Traditional
    • 12.4.2. Fruit
    • 12.4.3. Spice & Herb
    • 12.4.4. Floral
  • 12.5. Middle East & Africa Market Size (US$ Mn) Analysis and Forecast, by ABV, 2025-2032
    • 12.5.1. <3.5%
    • 12.5.2. 3.5% - 7.5%
    • 12.5.3. >7.5%
  • 12.6. Middle East & Africa Market Size (US$ Mn) Analysis and Forecast, by Packaging Type, 2025-2032
    • 12.6.1. Bottles
    • 12.6.2. Cans
    • 12.6.3. Kegs
  • 12.7. Middle East & Africa Market Size (US$ Mn) Analysis and Forecast, by Distribution Channel, 2025-2032
    • 12.7.1. B2B
    • 12.7.2. B2C
      • 12.7.2.1. Supermarkets/Hypermarkets
      • 12.7.2.2. Distillery Stores
      • 12.7.2.3. Liquor Stores
      • 12.7.2.4. Online Retail
      • 12.7.2.5. Others

13. Competition Landscape

  • 13.1. Market Share Analysis, 2025
  • 13.2. Market Structure
    • 13.2.1. Competition Intensity Mapping
    • 13.2.2. Competition Dashboard
  • 13.3. Company Profiles
    • 13.3.1. Moonlight Meadery
      • 13.3.1.1. Company Overview
      • 13.3.1.2. Product Portfolio/Offerings
      • 13.3.1.3. Key Financials
      • 13.3.1.4. SWOT Analysis
      • 13.3.1.5. Company Strategy and Key Developments
    • 13.3.2. Lyme Bay Cider Co Ltd
    • 13.3.3. Queens Reward Meadery, LLC
    • 13.3.4. Maxwell Wines
    • 13.3.5. High Seas
    • 13.3.6. Brimming Horn Meadery
    • 13.3.7. Moonshine Meadery
    • 13.3.8. Pasieka Jaros Sp. z o.o
    • 13.3.9. Redstone Meadery
    • 13.3.10. Magic Mead
    • 13.3.11. Nidhoggr Mead Co.
    • 13.3.12. Batch Mead
    • 13.3.13. Charm City Meadworks

14. Appendix

  • 14.1. Research Methodology
  • 14.2. Research Assumptions
  • 14.3. Acronyms and Abbreviations