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市场调查报告书
商品编码
1856125
全球自行车共享服务市场—市场份额和排名、总收入和需求预测(2025-2031 年)Bike-Sharing Service - Global Market Share and Ranking, Overall Sales and Demand Forecast 2025-2031 |
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全球自行车共享服务市场规模预计到 2024 年将达到 30.15 亿美元,预计到 2031 年将达到 64.25 亿美元,在 2025-2031 年预测期内的复合年增长率为 12.0%。
共享单车服务是一种基于共享经济的交通途径,使用者可以透过手机应用程式或自助设备租用自行车,并在指定地点归还。这些服务通常由营运公司管理,配备智慧锁、GPS定位和行动支付系统。共享单车为城市居民提供了便利的近距离出行选择,特别适合日常通勤、短途旅行和休閒。
近年来,共享单车服务市场发展迅速,尤其是在都市化加速的脉络下。出于对环境、交通拥堵以及公共交通日益紧张的担忧,越来越多的城市开始推广共享单车,将其作为环保高效的出行方式。此外,低廉的价格和便利的出行方式也吸引了众多用户,尤其是在年轻一代。虽然像摩拜单车和ofo这样的公司曾经引领产业,但如今它们面临着激烈的市场竞争和持续的盈利压力。
技术进步,特别是物联网、巨量资料和人工智慧的应用,正在不断提升共享单车系统的管理和服务品质。预计市场将持续扩张,从都市区扩展到旅游景点、校园,甚至可能进入国际市场。然而,提升用户体验、降低营运成本、确保安全、避免资源浪费等关键挑战,仍是该产业发展的关键所在。
共享单车服务市场的快速成长主要受都市化进程加快、交通拥堵加剧以及人们对环保交通途径需求不断增长的驱动。随着全球城市人口持续成长,公共运输系统面临巨大的压力。共享单车作为一种低碳、便捷、高效的近距离出行选择,已在城市居民中广受欢迎。此外,政府政策的支持和城市交通规划的完善也为共享单车服务的推广和发展创造了有利的外部环境。尤其值得一提的是,政策支持使得共享单车在环保旅行和减少碳排放方面发挥了关键作用。
技术进步也为市场发展创造了新的机会。例如,巨量资料分析使营运商能够精准预测用户需求、优化路线并提高自行车利用率。物联网技术的应用透过智慧系统简化了自行车状态监控、支付系统和使用者行为分析等功能,显着提升了管理效率和使用者体验,使共享单车管理更加高效。
市场挑战、风险与限制因素
儘管共享单车市场前景广阔,但仍面临许多挑战。首先,自行车管理和维护成本相对较高,尤其是自行车损坏和丢失频发,给企业带来了巨大压力。为了维持市场竞争力,必须采用技术解决方案来降低成本并提高营运效率。其次,共享单车服务的收入模式尚不明确,许多企业难以达到收支平衡。虽然共享单车服务广受欢迎,但在盈利方面仍存在挑战,这可能会阻碍该行业的持续发展。
另一个主要风险是市场竞争激烈。随着越来越多的参与企业市场,它们需要不断创新才能吸引和留住用户。此外,不同城市的政策和市场接受度差异可能会限制某些地区共享单车服务的普及,进而影响市场扩张的速度和效率。
下游需求趋势
随着用户对共享单车服务的需求不断增长,市场趋势正逐步转向更智慧和个人化的服务。使用者期望共享单车服务能提供更便利灵活的选择,例如更短的租赁期限、更简化的支付方式以及更聪明的骑乘体验。此外,随着共享单车服务在城市交通系统中扮演越来越重要的角色,使用者也越来越关注单车的安全性、舒适性和品牌声誉。这就要求企业不断优化产品设计、提升使用者体验并增强品牌竞争力。
此外,随着城市共用经济的日趋成熟,共享单车的应用情境也不断拓展。从城市中心到郊区,从简单的交通出行到旅游、健身等多元化功能,市场需求正朝着更多元化的方向发展。例如,面向企业和学校的客製化服务,以及针对旅游市场的自行车租赁服务,正成为未来市场发展的新方向。
本报告旨在全面概述全球自行车共享服务市场,重点关注总销售收入、市场份额和主要企业的排名,并按地区/国家、类型和应用进行分析。
本报告对自行车共享服务市场规模进行了估算和预测,提供了2020年至2031年期间的历史数据和预测数据,单位为百万美元,其中2024年为基准年。定量和定性分析有助于读者制定业务/成长策略、评估市场竞争格局、分析公司在当前市场中的地位,并就自行车共享服务做出明智的商业决策。
The global market for Bike-Sharing Service was estimated to be worth US$ 3015 million in 2024 and is forecast to a readjusted size of US$ 6425 million by 2031 with a CAGR of 12.0% during the forecast period 2025-2031.
Bike-sharing service refers to a transportation mode based on the sharing economy, which allows users to rent bicycles via a mobile app or self-service device and return them at designated locations. Typically managed by an operating company, these services employ smart locks, GPS tracking, and mobile payment systems. Bike-sharing provides a convenient short-distance travel option for urban residents, particularly for daily commuting, short trips, and leisure activities.
The bike-sharing market has rapidly developed in recent years, particularly with the accelerated urbanization process. Due to environmental issues, traffic congestion, and increased pressure on public transportation systems, more cities have been promoting bike-sharing as a green, eco-friendly, and efficient travel solution. Additionally, its low cost and convenience have attracted a large number of users, especially younger generations. Companies such as Mobike and Ofo once led the industry, but they also face fierce market competition and ongoing pressure to achieve profitability.
With advancements in technology, especially the application of IoT, big data, and AI, the management and service quality of bike-sharing systems have continuously improved. The market will continue to expand, not only in urban areas but also into tourism, campuses, and potentially international markets. However, key challenges such as enhancing user experience, reducing operating costs, ensuring safety, and avoiding resource waste remain crucial for the industry's development.
The rapid growth of the bike-sharing market is primarily driven by accelerated urbanization, increasing traffic congestion, and rising demand for eco-friendly transportation options. As urban populations continue to grow worldwide, public transportation systems are facing mounting pressure. Bike-sharing, as a low-carbon, convenient, and efficient short-distance travel option, has gained widespread popularity among urban residents. Furthermore, government policy support and the improvement of urban transportation planning have created a favorable external environment for the promotion and development of bike-sharing services. Especially in terms of green travel and reducing carbon emissions, policy backing has enabled bike-sharing to play a significant role in the market.
Advances in technology have also provided more opportunities for market development. For example, big data analysis allows operators to accurately predict user demand, optimize operation routes, and increase bike utilization. The application of IoT technology has made bike-sharing management more efficient, with features like bike condition monitoring, payment systems, and user behavior analysis being streamlined through intelligent systems, greatly improving management efficiency and user experience.
Market Challenges, Risks, & Restraints
Despite the promising outlook, the bike-sharing market faces several challenges. First, the management and maintenance costs of bicycles are relatively high, particularly with frequent issues such as bike damage and loss, placing significant operational pressure on companies. Reducing costs and improving operational efficiency through technological solutions is crucial to staying competitive in the market. Second, the profitability model for bike-sharing services is still unclear, with many companies struggling to cover costs with their revenue. While bike-sharing usage is high, profitability remains a challenge, which can hinder the sustainable development of these businesses.
Additionally, the market's intense competition poses a significant risk. With the increase in market participants, companies need to innovate continuously to attract and retain users. The differences in policies and varying market acceptance in different cities may also limit the promotion of bike-sharing services in some regions, affecting the speed and effectiveness of market expansion.
Downstream Demand Trends
As user demand for bike-sharing services increases, the market trend is gradually shifting toward more intelligent and personalized services. Users expect bike-sharing to offer more convenient and flexible options, such as shorter rental periods, simpler payment methods, and smarter usage experiences. Additionally, as bike-sharing gains greater importance in urban transportation systems, users are increasingly concerned with the safety, comfort, and reputation of the bikes. Therefore, companies must continuously optimize product design, improve user experience, and enhance brand competitiveness.
Furthermore, as urban shared economies mature, the usage scenarios for bike-sharing continue to expand. From city centers to suburban areas, from a simple transportation tool to diversified functions such as tourism and fitness, market demand is evolving in more diverse directions. For example, customized services for businesses and schools, as well as bike rentals for tourist attractions, are emerging as new directions for market development in the future.
This report aims to provide a comprehensive presentation of the global market for Bike-Sharing Service, focusing on the total sales revenue, key companies market share and ranking, together with an analysis of Bike-Sharing Service by region & country, by Type, and by Application.
The Bike-Sharing Service market size, estimations, and forecasts are provided in terms of sales revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Bike-Sharing Service.
Market Segmentation
By Company
Segment by Type
Segment by Power Source
Segment by Application
By Region
Chapter Outline
Chapter 1: Introduces the report scope of the report, global total market size. This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 2: Detailed analysis of Bike-Sharing Service company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Revenue of Bike-Sharing Service in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 6: Revenue of Bike-Sharing Service in country level. It provides sigmate data by Type, and by Application for each country/region.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.
Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 9: Conclusion.