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市场调查报告书
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1857142

扩增实境技术：2025-2031年全球市占率排名、总销售额与需求预测

Augmented Reality Technology - Global Market Share and Ranking, Overall Sales and Demand Forecast 2025-2031
出版日期: | 出版商: QYResearch | 英文 140 Pages | 商品交期: 2-3个工作天内

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2024 年全球扩增实境(AR) 技术市场规模估计为 7.47 亿美元，预计到 2031 年将达到 31.09 亿美元，在 2025-2031 年预测期内复合年增长率为 22.6%。

预计到2024年，全球AR设备销售将达到约60万台，平均售价约每台600美元。扩增实境（AR）是一种将影像、音讯、文字和其他感官资料等虚拟资讯迭加到真实环境中的技术，能够增强使用者对周围环境的感知和互动。 AR透过智慧型手机、平板电脑、AR眼镜和头戴式显示器等设备，将电脑生成的内容与现实世界场景即时融合，实现虚拟元素与现实的无缝衔接。与虚拟实境（VR）不同，AR并非取代现实世界，而是透过添加互动性和资讯性图层来丰富现实世界。

扩增实境（AR）技术市场的主要驱动因素包括：日益增长的数位化和智慧型装置的广泛应用、企业和消费者对身临其境型互动体验日益增长的需求，以及各行各业对提高效率和降低成本的追求。智慧型手机、平板电脑和AR头戴装置的普及加速了AR技术的推广应用，使用户更容易使用AR应用。同时，教育、医疗、零售、製造和娱乐等产业也不断寻求创新解决方案，企业利用AR技术提高培训效率、优化业务流程、提升客户体验并增强品牌竞争力。技术进步也发挥着重要作用，AR硬体的改进、更人性化的软体开发工具以及电脑视觉和人工智慧的融合，使AR应用更加稳定、高效和智慧。此外，全球对数位转型和智慧製造的重视，以及政府支持创新和资讯科技发展的政策，也进一步推动了市场成长。总体而言，技术的日益成熟、设备的广泛应用、工业应用的不断扩展以及政策支持，都在推动扩增实境（AR）技术市场的快速发展。

北美是全球最大的扩增实境（AR）技术市场，市占率约43%。主要厂商包括微软、Magic Leap、Epson、Google、东芝、Vuzix、DAQRI、Everysight、ThirdEye Gen、Realmax、HiScene、Vuforia（PTC）、Wikitude和ViewAR。前三大公司占了约44%的市场。

本报告旨在全面概述全球扩增实境（AR）技术市场，重点关注总销售收入、市场份额和主要企业的排名，并按地区/国家、类型和应用进行分析。

扩增实境(AR) 技术市场规模、估算和预测报告提供了 2020 年至 2031 年期间的历史资料和预测资料（以百万美元为单位），其中 2024 年为基准年。报告提供定量和定性分析，旨在帮助读者制定业务/成长策略、评估市场竞争格局、分析公司在当前市场中的地位，并就扩增实境(AR) 技术做出明智的商业决策。

目录

第一章 市场概览

  • 扩增实境（AR）技术产品介绍
  • 全球扩增实境（AR）技术市场规模预测（2020-2031年）
  • 扩增实境技术市场趋势及驱动因素
  • 先决条件和限制
  • 调查目的
  • 多年的考虑

第二章 公司竞争分析

  • 全球扩增实境（AR）技术公司营收排名（2024）
  • 全球扩增实境技术公司营收（2020-2025 年）
  • AR（扩增实境）技术製造地和主要製造商总部的分布情况
  • 主要製造商提供的AR（扩增实境）技术产品
  • 大型製造商何时开始大规模生产AR（扩增实境）技术？
  • 扩增实境（AR）技术市场竞争分析
  • 併购、扩张

第三章 依类型细分

  • 按类型介绍
    • 硬体
    • 软体
  • 全球扩增实境（AR）技术销售额（按类型划分）

第四章 按应用划分

  • 透过申请
    • 企业用途
    • 个人消费用途
  • 按应用分類的全球扩增实境（AR）技术销售额

第五章 区域细分

  • 全球扩增实境（AR）技术销售额（按地区划分）
  • 北美洲
  • 欧洲
  • 亚太地区
  • 南美洲
  • 中东和非洲

第六章 按主要国家划分

  • 主要国家和地区扩增实境（AR）技术销售额成长趋势：2020 年、2024 年和 2031 年对比
  • 2020-2031年主要国家及地区扩增实境（AR）技术销售额
  • 美国
  • 欧洲
  • 中国
  • 日本
  • 韩国
  • 东南亚
  • 印度

第七章 公司简介

  • Microsoft
  • Magic Leap
  • Epson
  • Google
  • Toshiba
  • Vuzix
  • Everysight
  • ThirdEye Gen
  • Realmax
  • HiScene
  • Vuforia（PTC）
  • Wikitude
  • ViewAR
  • Optinvent
  • Lenovo
  • MAD Gaze

第八章：产业链分析

第九章 研究结果与结论

第十章附录

The global market for Augmented Reality Technology was estimated to be worth US$ 747 million in 2024 and is forecast to a readjusted size of US$ 3109 million by 2031 with a CAGR of 22.6% during the forecast period 2025-2031.

In 2024, global sales of AR devices was approximately 600,000 units, with an average price of approximately US$600 per unit. Augmented Reality (AR) is a technology that overlays virtual information, such as images, sounds, text, or other sensory data, onto the real-world environment to enhance a user's perception and interaction with their surroundings. AR integrates computer-generated content with real-world scenes in real time through devices such as smartphones, tablets, AR glasses, or head-mounted displays, allowing virtual elements to seamlessly blend with reality. Unlike Virtual Reality (VR), AR does not replace the real world but enriches it by adding interactive and informative layers.

The augmented reality (AR) technology market is primarily driven by the growing digitalization and widespread adoption of smart devices, the increasing demand from both businesses and consumers for immersive interactive experiences, and the pursuit of greater efficiency and cost reduction across various industries. With the widespread use of smartphones, tablets, and AR headsets, users can more easily access AR applications, accelerating technology adoption. Simultaneously, sectors such as education, healthcare, retail, manufacturing, and entertainment are increasingly seeking innovative solutions, prompting companies to leverage AR technology to enhance training effectiveness, optimize operational processes, improve customer experiences, and strengthen brand competitiveness. Technological advancements also play a crucial role, as improvements in AR hardware, more user-friendly software development tools, and the integration of computer vision and artificial intelligence make AR applications more stable, efficient, and intelligent. Additionally, global emphasis on digital transformation and smart production, along with government support policies for innovation and information technology development, provide further impetus for market growth. Overall, increasing technology maturity, device proliferation, expanded industry applications, and policy support collectively drive the rapid development of the augmented reality technology market.

North America is the largest Augmented Reality Technology market with about 43% market share. Asia-Pacific is follower, accounting for about 30% market share.The key manufacturers are Microsoft, Magic Leap, Epson, Google, Toshiba, Vuzix, DAQRI, Everysight, ThirdEye Gen, Realmax, HiScene, Vuforia (PTC), Wikitude, ViewAR etc. Top 3 companies occupied about 44% market share.

This report aims to provide a comprehensive presentation of the global market for Augmented Reality Technology, focusing on the total sales revenue, key companies market share and ranking, together with an analysis of Augmented Reality Technology by region & country, by Type, and by Application.

The Augmented Reality Technology market size, estimations, and forecasts are provided in terms of sales revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Augmented Reality Technology.

Market Segmentation

By Company

  • Microsoft
  • Magic Leap
  • Epson
  • Google
  • Toshiba
  • Vuzix
  • Everysight
  • ThirdEye Gen
  • Realmax
  • HiScene
  • Vuforia (PTC)
  • Wikitude
  • ViewAR
  • Optinvent
  • Lenovo
  • MAD Gaze

Segment by Type

  • Hardware
  • Software

Segment by Application

  • Enterprises Use
  • Individual Consumer Use

By Region

  • North America
    • United States
    • Canada
  • Asia-Pacific
    • China
    • Japan
    • South Korea
    • Southeast Asia
    • India
    • Australia
    • Rest of Asia-Pacific
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Netherlands
    • Nordic Countries
    • Rest of Europe
  • Latin America
    • Mexico
    • Brazil
    • Rest of Latin America
  • Middle East & Africa
    • Turkey
    • Saudi Arabia
    • UAE
    • Rest of MEA

Chapter Outline

Chapter 1: Introduces the report scope of the report, global total market size. This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.

Chapter 2: Detailed analysis of Augmented Reality Technology company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.

Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.

Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.

Chapter 5: Revenue of Augmented Reality Technology in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.

Chapter 6: Revenue of Augmented Reality Technology in country level. It provides sigmate data by Type, and by Application for each country/region.

Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.

Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.

Chapter 9: Conclusion.

Table of Contents

1 Market Overview

  • 1.1 Augmented Reality Technology Product Introduction
  • 1.2 Global Augmented Reality Technology Market Size Forecast (2020-2031)
  • 1.3 Augmented Reality Technology Market Trends & Drivers
    • 1.3.1 Augmented Reality Technology Industry Trends
    • 1.3.2 Augmented Reality Technology Market Drivers & Opportunity
    • 1.3.3 Augmented Reality Technology Market Challenges
    • 1.3.4 Augmented Reality Technology Market Restraints
  • 1.4 Assumptions and Limitations
  • 1.5 Study Objectives
  • 1.6 Years Considered

2 Competitive Analysis by Company

  • 2.1 Global Augmented Reality Technology Players Revenue Ranking (2024)
  • 2.2 Global Augmented Reality Technology Revenue by Company (2020-2025)
  • 2.3 Key Companies Augmented Reality Technology Manufacturing Base Distribution and Headquarters
  • 2.4 Key Companies Augmented Reality Technology Product Offered
  • 2.5 Key Companies Time to Begin Mass Production of Augmented Reality Technology
  • 2.6 Augmented Reality Technology Market Competitive Analysis
    • 2.6.1 Augmented Reality Technology Market Concentration Rate (2020-2025)
    • 2.6.2 Global 5 and 10 Largest Companies by Augmented Reality Technology Revenue in 2024
    • 2.6.3 Global Top Companies by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Augmented Reality Technology as of 2024)
  • 2.7 Mergers & Acquisitions, Expansion

3 Segmentation by Type

  • 3.1 Introduction by Type
    • 3.1.1 Hardware
    • 3.1.2 Software
  • 3.2 Global Augmented Reality Technology Sales Value by Type
    • 3.2.1 Global Augmented Reality Technology Sales Value by Type (2020 VS 2024 VS 2031)
    • 3.2.2 Global Augmented Reality Technology Sales Value, by Type (2020-2031)
    • 3.2.3 Global Augmented Reality Technology Sales Value, by Type (%) (2020-2031)

4 Segmentation by Application

  • 4.1 Introduction by Application
    • 4.1.1 Enterprises Use
    • 4.1.2 Individual Consumer Use
  • 4.2 Global Augmented Reality Technology Sales Value by Application
    • 4.2.1 Global Augmented Reality Technology Sales Value by Application (2020 VS 2024 VS 2031)
    • 4.2.2 Global Augmented Reality Technology Sales Value, by Application (2020-2031)
    • 4.2.3 Global Augmented Reality Technology Sales Value, by Application (%) (2020-2031)

5 Segmentation by Region

  • 5.1 Global Augmented Reality Technology Sales Value by Region
    • 5.1.1 Global Augmented Reality Technology Sales Value by Region: 2020 VS 2024 VS 2031
    • 5.1.2 Global Augmented Reality Technology Sales Value by Region (2020-2025)
    • 5.1.3 Global Augmented Reality Technology Sales Value by Region (2026-2031)
    • 5.1.4 Global Augmented Reality Technology Sales Value by Region (%), (2020-2031)
  • 5.2 North America
    • 5.2.1 North America Augmented Reality Technology Sales Value, 2020-2031
    • 5.2.2 North America Augmented Reality Technology Sales Value by Country (%), 2024 VS 2031
  • 5.3 Europe
    • 5.3.1 Europe Augmented Reality Technology Sales Value, 2020-2031
    • 5.3.2 Europe Augmented Reality Technology Sales Value by Country (%), 2024 VS 2031
  • 5.4 Asia Pacific
    • 5.4.1 Asia Pacific Augmented Reality Technology Sales Value, 2020-2031
    • 5.4.2 Asia Pacific Augmented Reality Technology Sales Value by Region (%), 2024 VS 2031
  • 5.5 South America
    • 5.5.1 South America Augmented Reality Technology Sales Value, 2020-2031
    • 5.5.2 South America Augmented Reality Technology Sales Value by Country (%), 2024 VS 2031
  • 5.6 Middle East & Africa
    • 5.6.1 Middle East & Africa Augmented Reality Technology Sales Value, 2020-2031
    • 5.6.2 Middle East & Africa Augmented Reality Technology Sales Value by Country (%), 2024 VS 2031

6 Segmentation by Key Countries/Regions

  • 6.1 Key Countries/Regions Augmented Reality Technology Sales Value Growth Trends, 2020 VS 2024 VS 2031
  • 6.2 Key Countries/Regions Augmented Reality Technology Sales Value, 2020-2031
  • 6.3 United States
    • 6.3.1 United States Augmented Reality Technology Sales Value, 2020-2031
    • 6.3.2 United States Augmented Reality Technology Sales Value by Type (%), 2024 VS 2031
    • 6.3.3 United States Augmented Reality Technology Sales Value by Application, 2024 VS 2031
  • 6.4 Europe
    • 6.4.1 Europe Augmented Reality Technology Sales Value, 2020-2031
    • 6.4.2 Europe Augmented Reality Technology Sales Value by Type (%), 2024 VS 2031
    • 6.4.3 Europe Augmented Reality Technology Sales Value by Application, 2024 VS 2031
  • 6.5 China
    • 6.5.1 China Augmented Reality Technology Sales Value, 2020-2031
    • 6.5.2 China Augmented Reality Technology Sales Value by Type (%), 2024 VS 2031
    • 6.5.3 China Augmented Reality Technology Sales Value by Application, 2024 VS 2031
  • 6.6 Japan
    • 6.6.1 Japan Augmented Reality Technology Sales Value, 2020-2031
    • 6.6.2 Japan Augmented Reality Technology Sales Value by Type (%), 2024 VS 2031
    • 6.6.3 Japan Augmented Reality Technology Sales Value by Application, 2024 VS 2031
  • 6.7 South Korea
    • 6.7.1 South Korea Augmented Reality Technology Sales Value, 2020-2031
    • 6.7.2 South Korea Augmented Reality Technology Sales Value by Type (%), 2024 VS 2031
    • 6.7.3 South Korea Augmented Reality Technology Sales Value by Application, 2024 VS 2031
  • 6.8 Southeast Asia
    • 6.8.1 Southeast Asia Augmented Reality Technology Sales Value, 2020-2031
    • 6.8.2 Southeast Asia Augmented Reality Technology Sales Value by Type (%), 2024 VS 2031
    • 6.8.3 Southeast Asia Augmented Reality Technology Sales Value by Application, 2024 VS 2031
  • 6.9 India
    • 6.9.1 India Augmented Reality Technology Sales Value, 2020-2031
    • 6.9.2 India Augmented Reality Technology Sales Value by Type (%), 2024 VS 2031
    • 6.9.3 India Augmented Reality Technology Sales Value by Application, 2024 VS 2031

7 Company Profiles

  • 7.1 Microsoft
    • 7.1.1 Microsoft Profile
    • 7.1.2 Microsoft Main Business
    • 7.1.3 Microsoft Augmented Reality Technology Products, Services and Solutions
    • 7.1.4 Microsoft Augmented Reality Technology Revenue (US$ Million) & (2020-2025)
    • 7.1.5 Microsoft Recent Developments
  • 7.2 Magic Leap
    • 7.2.1 Magic Leap Profile
    • 7.2.2 Magic Leap Main Business
    • 7.2.3 Magic Leap Augmented Reality Technology Products, Services and Solutions
    • 7.2.4 Magic Leap Augmented Reality Technology Revenue (US$ Million) & (2020-2025)
    • 7.2.5 Magic Leap Recent Developments
  • 7.3 Epson
    • 7.3.1 Epson Profile
    • 7.3.2 Epson Main Business
    • 7.3.3 Epson Augmented Reality Technology Products, Services and Solutions
    • 7.3.4 Epson Augmented Reality Technology Revenue (US$ Million) & (2020-2025)
    • 7.3.5 Epson Recent Developments
  • 7.4 Google
    • 7.4.1 Google Profile
    • 7.4.2 Google Main Business
    • 7.4.3 Google Augmented Reality Technology Products, Services and Solutions
    • 7.4.4 Google Augmented Reality Technology Revenue (US$ Million) & (2020-2025)
    • 7.4.5 Google Recent Developments
  • 7.5 Toshiba
    • 7.5.1 Toshiba Profile
    • 7.5.2 Toshiba Main Business
    • 7.5.3 Toshiba Augmented Reality Technology Products, Services and Solutions
    • 7.5.4 Toshiba Augmented Reality Technology Revenue (US$ Million) & (2020-2025)
    • 7.5.5 Toshiba Recent Developments
  • 7.6 Vuzix
    • 7.6.1 Vuzix Profile
    • 7.6.2 Vuzix Main Business
    • 7.6.3 Vuzix Augmented Reality Technology Products, Services and Solutions
    • 7.6.4 Vuzix Augmented Reality Technology Revenue (US$ Million) & (2020-2025)
    • 7.6.5 Vuzix Recent Developments
  • 7.7 Everysight
    • 7.7.1 Everysight Profile
    • 7.7.2 Everysight Main Business
    • 7.7.3 Everysight Augmented Reality Technology Products, Services and Solutions
    • 7.7.4 Everysight Augmented Reality Technology Revenue (US$ Million) & (2020-2025)
    • 7.7.5 Everysight Recent Developments
  • 7.8 ThirdEye Gen
    • 7.8.1 ThirdEye Gen Profile
    • 7.8.2 ThirdEye Gen Main Business
    • 7.8.3 ThirdEye Gen Augmented Reality Technology Products, Services and Solutions
    • 7.8.4 ThirdEye Gen Augmented Reality Technology Revenue (US$ Million) & (2020-2025)
    • 7.8.5 ThirdEye Gen Recent Developments
  • 7.9 Realmax
    • 7.9.1 Realmax Profile
    • 7.9.2 Realmax Main Business
    • 7.9.3 Realmax Augmented Reality Technology Products, Services and Solutions
    • 7.9.4 Realmax Augmented Reality Technology Revenue (US$ Million) & (2020-2025)
    • 7.9.5 Realmax Recent Developments
  • 7.10 HiScene
    • 7.10.1 HiScene Profile
    • 7.10.2 HiScene Main Business
    • 7.10.3 HiScene Augmented Reality Technology Products, Services and Solutions
    • 7.10.4 HiScene Augmented Reality Technology Revenue (US$ Million) & (2020-2025)
    • 7.10.5 HiScene Recent Developments
  • 7.11 Vuforia (PTC)
    • 7.11.1 Vuforia (PTC) Profile
    • 7.11.2 Vuforia (PTC) Main Business
    • 7.11.3 Vuforia (PTC) Augmented Reality Technology Products, Services and Solutions
    • 7.11.4 Vuforia (PTC) Augmented Reality Technology Revenue (US$ Million) & (2020-2025)
    • 7.11.5 Vuforia (PTC) Recent Developments
  • 7.12 Wikitude
    • 7.12.1 Wikitude Profile
    • 7.12.2 Wikitude Main Business
    • 7.12.3 Wikitude Augmented Reality Technology Products, Services and Solutions
    • 7.12.4 Wikitude Augmented Reality Technology Revenue (US$ Million) & (2020-2025)
    • 7.12.5 Wikitude Recent Developments
  • 7.13 ViewAR
    • 7.13.1 ViewAR Profile
    • 7.13.2 ViewAR Main Business
    • 7.13.3 ViewAR Augmented Reality Technology Products, Services and Solutions
    • 7.13.4 ViewAR Augmented Reality Technology Revenue (US$ Million) & (2020-2025)
    • 7.13.5 ViewAR Recent Developments
  • 7.14 Optinvent
    • 7.14.1 Optinvent Profile
    • 7.14.2 Optinvent Main Business
    • 7.14.3 Optinvent Augmented Reality Technology Products, Services and Solutions
    • 7.14.4 Optinvent Augmented Reality Technology Revenue (US$ Million) & (2020-2025)
    • 7.14.5 Optinvent Recent Developments
  • 7.15 Lenovo
    • 7.15.1 Lenovo Profile
    • 7.15.2 Lenovo Main Business
    • 7.15.3 Lenovo Augmented Reality Technology Products, Services and Solutions
    • 7.15.4 Lenovo Augmented Reality Technology Revenue (US$ Million) & (2020-2025)
    • 7.15.5 Lenovo Recent Developments
  • 7.16 MAD Gaze
    • 7.16.1 MAD Gaze Profile
    • 7.16.2 MAD Gaze Main Business
    • 7.16.3 MAD Gaze Augmented Reality Technology Products, Services and Solutions
    • 7.16.4 MAD Gaze Augmented Reality Technology Revenue (US$ Million) & (2020-2025)
    • 7.16.5 MAD Gaze Recent Developments

8 Industry Chain Analysis

  • 8.1 Augmented Reality Technology Industrial Chain
  • 8.2 Augmented Reality Technology Upstream Analysis
    • 8.2.1 Key Raw Materials
    • 8.2.2 Raw Materials Key Suppliers
    • 8.2.3 Manufacturing Cost Structure
  • 8.3 Midstream Analysis
  • 8.4 Downstream Analysis (Customers Analysis)
  • 8.5 Sales Model and Sales Channels
    • 8.5.1 Augmented Reality Technology Sales Model
    • 8.5.2 Sales Channel
    • 8.5.3 Augmented Reality Technology Distributors

9 Research Findings and Conclusion

10 Appendix

  • 10.1 Research Methodology
    • 10.1.1 Methodology/Research Approach
      • 10.1.1.1 Research Programs/Design
      • 10.1.1.2 Market Size Estimation
      • 10.1.1.3 Market Breakdown and Data Triangulation
    • 10.1.2 Data Source
      • 10.1.2.1 Secondary Sources
      • 10.1.2.2 Primary Sources
  • 10.2 Author Details
  • 10.3 Disclaimer

List of Tables

  • Table 1. Augmented Reality Technology Market Trends
  • Table 2. Augmented Reality Technology Market Drivers & Opportunity
  • Table 3. Augmented Reality Technology Market Challenges
  • Table 4. Augmented Reality Technology Market Restraints
  • Table 5. Global Augmented Reality Technology Revenue by Company (2020-2025) & (US$ Million)
  • Table 6. Global Augmented Reality Technology Revenue Market Share by Company (2020-2025)
  • Table 7. Key Companies Augmented Reality Technology Manufacturing Base Distribution and Headquarters
  • Table 8. Key Companies Augmented Reality Technology Product Type
  • Table 9. Key Companies Time to Begin Mass Production of Augmented Reality Technology
  • Table 10. Global Augmented Reality Technology Companies Market Concentration Ratio (CR5 and HHI)
  • Table 11. Global Top Companies by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Augmented Reality Technology as of 2024)
  • Table 12. Mergers & Acquisitions, Expansion Plans
  • Table 13. Global Augmented Reality Technology Sales Value by Type: 2020 VS 2024 VS 2031 (US$ Million)
  • Table 14. Global Augmented Reality Technology Sales Value by Type (2020-2025) & (US$ Million)
  • Table 15. Global Augmented Reality Technology Sales Value by Type (2026-2031) & (US$ Million)
  • Table 16. Global Augmented Reality Technology Sales Market Share in Value by Type (2020-2025)
  • Table 17. Global Augmented Reality Technology Sales Market Share in Value by Type (2026-2031)
  • Table 18. Global Augmented Reality Technology Sales Value by Application: 2020 VS 2024 VS 2031 (US$ Million)
  • Table 19. Global Augmented Reality Technology Sales Value by Application (2020-2025) & (US$ Million)
  • Table 20. Global Augmented Reality Technology Sales Value by Application (2026-2031) & (US$ Million)
  • Table 21. Global Augmented Reality Technology Sales Market Share in Value by Application (2020-2025)
  • Table 22. Global Augmented Reality Technology Sales Market Share in Value by Application (2026-2031)
  • Table 23. Global Augmented Reality Technology Sales Value by Region, (2020 VS 2024 VS 2031) & (US$ Million)
  • Table 24. Global Augmented Reality Technology Sales Value by Region (2020-2025) & (US$ Million)
  • Table 25. Global Augmented Reality Technology Sales Value by Region (2026-2031) & (US$ Million)
  • Table 26. Global Augmented Reality Technology Sales Value by Region (2020-2025) & (%)
  • Table 27. Global Augmented Reality Technology Sales Value by Region (2026-2031) & (%)
  • Table 28. Key Countries/Regions Augmented Reality Technology Sales Value Growth Trends, (US$ Million): 2020 VS 2024 VS 2031
  • Table 29. Key Countries/Regions Augmented Reality Technology Sales Value, (2020-2025) & (US$ Million)
  • Table 30. Key Countries/Regions Augmented Reality Technology Sales Value, (2026-2031) & (US$ Million)
  • Table 31. Microsoft Basic Information List
  • Table 32. Microsoft Description and Business Overview
  • Table 33. Microsoft Augmented Reality Technology Products, Services and Solutions
  • Table 34. Revenue (US$ Million) in Augmented Reality Technology Business of Microsoft (2020-2025)
  • Table 35. Microsoft Recent Developments
  • Table 36. Magic Leap Basic Information List
  • Table 37. Magic Leap Description and Business Overview
  • Table 38. Magic Leap Augmented Reality Technology Products, Services and Solutions
  • Table 39. Revenue (US$ Million) in Augmented Reality Technology Business of Magic Leap (2020-2025)
  • Table 40. Magic Leap Recent Developments
  • Table 41. Epson Basic Information List
  • Table 42. Epson Description and Business Overview
  • Table 43. Epson Augmented Reality Technology Products, Services and Solutions
  • Table 44. Revenue (US$ Million) in Augmented Reality Technology Business of Epson (2020-2025)
  • Table 45. Epson Recent Developments
  • Table 46. Google Basic Information List
  • Table 47. Google Description and Business Overview
  • Table 48. Google Augmented Reality Technology Products, Services and Solutions
  • Table 49. Revenue (US$ Million) in Augmented Reality Technology Business of Google (2020-2025)
  • Table 50. Google Recent Developments
  • Table 51. Toshiba Basic Information List
  • Table 52. Toshiba Description and Business Overview
  • Table 53. Toshiba Augmented Reality Technology Products, Services and Solutions
  • Table 54. Revenue (US$ Million) in Augmented Reality Technology Business of Toshiba (2020-2025)
  • Table 55. Toshiba Recent Developments
  • Table 56. Vuzix Basic Information List
  • Table 57. Vuzix Description and Business Overview
  • Table 58. Vuzix Augmented Reality Technology Products, Services and Solutions
  • Table 59. Revenue (US$ Million) in Augmented Reality Technology Business of Vuzix (2020-2025)
  • Table 60. Vuzix Recent Developments
  • Table 61. Everysight Basic Information List
  • Table 62. Everysight Description and Business Overview
  • Table 63. Everysight Augmented Reality Technology Products, Services and Solutions
  • Table 64. Revenue (US$ Million) in Augmented Reality Technology Business of Everysight (2020-2025)
  • Table 65. Everysight Recent Developments
  • Table 66. ThirdEye Gen Basic Information List
  • Table 67. ThirdEye Gen Description and Business Overview
  • Table 68. ThirdEye Gen Augmented Reality Technology Products, Services and Solutions
  • Table 69. Revenue (US$ Million) in Augmented Reality Technology Business of ThirdEye Gen (2020-2025)
  • Table 70. ThirdEye Gen Recent Developments
  • Table 71. Realmax Basic Information List
  • Table 72. Realmax Description and Business Overview
  • Table 73. Realmax Augmented Reality Technology Products, Services and Solutions
  • Table 74. Revenue (US$ Million) in Augmented Reality Technology Business of Realmax (2020-2025)
  • Table 75. Realmax Recent Developments
  • Table 76. HiScene Basic Information List
  • Table 77. HiScene Description and Business Overview
  • Table 78. HiScene Augmented Reality Technology Products, Services and Solutions
  • Table 79. Revenue (US$ Million) in Augmented Reality Technology Business of HiScene (2020-2025)
  • Table 80. HiScene Recent Developments
  • Table 81. Vuforia (PTC) Basic Information List
  • Table 82. Vuforia (PTC) Description and Business Overview
  • Table 83. Vuforia (PTC) Augmented Reality Technology Products, Services and Solutions
  • Table 84. Revenue (US$ Million) in Augmented Reality Technology Business of Vuforia (PTC) (2020-2025)
  • Table 85. Vuforia (PTC) Recent Developments
  • Table 86. Wikitude Basic Information List
  • Table 87. Wikitude Description and Business Overview
  • Table 88. Wikitude Augmented Reality Technology Products, Services and Solutions
  • Table 89. Revenue (US$ Million) in Augmented Reality Technology Business of Wikitude (2020-2025)
  • Table 90. Wikitude Recent Developments
  • Table 91. ViewAR Basic Information List
  • Table 92. ViewAR Description and Business Overview
  • Table 93. ViewAR Augmented Reality Technology Products, Services and Solutions
  • Table 94. Revenue (US$ Million) in Augmented Reality Technology Business of ViewAR (2020-2025)
  • Table 95. ViewAR Recent Developments
  • Table 96. Optinvent Basic Information List
  • Table 97. Optinvent Description and Business Overview
  • Table 98. Optinvent Augmented Reality Technology Products, Services and Solutions
  • Table 99. Revenue (US$ Million) in Augmented Reality Technology Business of Optinvent (2020-2025)
  • Table 100. Optinvent Recent Developments
  • Table 101. Lenovo Basic Information List
  • Table 102. Lenovo Description and Business Overview
  • Table 103. Lenovo Augmented Reality Technology Products, Services and Solutions
  • Table 104. Revenue (US$ Million) in Augmented Reality Technology Business of Lenovo (2020-2025)
  • Table 105. Lenovo Recent Developments
  • Table 106. MAD Gaze Basic Information List
  • Table 107. MAD Gaze Description and Business Overview
  • Table 108. MAD Gaze Augmented Reality Technology Products, Services and Solutions
  • Table 109. Revenue (US$ Million) in Augmented Reality Technology Business of MAD Gaze (2020-2025)
  • Table 110. MAD Gaze Recent Developments
  • Table 111. Key Raw Materials Lists
  • Table 112. Raw Materials Key Suppliers Lists
  • Table 113. Augmented Reality Technology Downstream Customers
  • Table 114. Augmented Reality Technology Distributors List
  • Table 115. Research Programs/Design for This Report
  • Table 116. Key Data Information from Secondary Sources
  • Table 117. Key Data Information from Primary Sources

List of Figures

  • Figure 1. Augmented Reality Technology Product Picture
  • Figure 2. Global Augmented Reality Technology Sales Value, 2020 VS 2024 VS 2031 (US$ Million)
  • Figure 3. Global Augmented Reality Technology Sales Value (2020-2031) & (US$ Million)
  • Figure 4. Augmented Reality Technology Report Years Considered
  • Figure 5. Global Augmented Reality Technology Players Revenue Ranking (2024) & (US$ Million)
  • Figure 6. The 5 and 10 Largest Companies in the World: Market Share by Augmented Reality Technology Revenue in 2024
  • Figure 7. Augmented Reality Technology Market Share by Company Type (Tier 1, Tier 2, and Tier 3): 2020 VS 2024
  • Figure 8. Hardware Picture
  • Figure 9. Software Picture
  • Figure 10. Global Augmented Reality Technology Sales Value by Type (2020 VS 2024 VS 2031) & (US$ Million)
  • Figure 11. Global Augmented Reality Technology Sales Value Market Share by Type, 2024 & 2031
  • Figure 12. Product Picture of Enterprises Use
  • Figure 13. Product Picture of Individual Consumer Use
  • Figure 14. Global Augmented Reality Technology Sales Value by Application (2020 VS 2024 VS 2031) & (US$ Million)
  • Figure 15. Global Augmented Reality Technology Sales Value Market Share by Application, 2024 & 2031
  • Figure 16. North America Augmented Reality Technology Sales Value (2020-2031) & (US$ Million)
  • Figure 17. North America Augmented Reality Technology Sales Value by Country (%), 2024 VS 2031
  • Figure 18. Europe Augmented Reality Technology Sales Value, (2020-2031) & (US$ Million)
  • Figure 19. Europe Augmented Reality Technology Sales Value by Country (%), 2024 VS 2031
  • Figure 20. Asia Pacific Augmented Reality Technology Sales Value, (2020-2031) & (US$ Million)
  • Figure 21. Asia Pacific Augmented Reality Technology Sales Value by Region (%), 2024 VS 2031
  • Figure 22. South America Augmented Reality Technology Sales Value, (2020-2031) & (US$ Million)
  • Figure 23. South America Augmented Reality Technology Sales Value by Country (%), 2024 VS 2031
  • Figure 24. Middle East & Africa Augmented Reality Technology Sales Value, (2020-2031) & (US$ Million)
  • Figure 25. Middle East & Africa Augmented Reality Technology Sales Value by Country (%), 2024 VS 2031
  • Figure 26. Key Countries/Regions Augmented Reality Technology Sales Value (%), (2020-2031)
  • Figure 27. United States Augmented Reality Technology Sales Value, (2020-2031) & (US$ Million)
  • Figure 28. United States Augmented Reality Technology Sales Value by Type (%), 2024 VS 2031
  • Figure 29. United States Augmented Reality Technology Sales Value by Application (%), 2024 VS 2031
  • Figure 30. Europe Augmented Reality Technology Sales Value, (2020-2031) & (US$ Million)
  • Figure 31. Europe Augmented Reality Technology Sales Value by Type (%), 2024 VS 2031
  • Figure 32. Europe Augmented Reality Technology Sales Value by Application (%), 2024 VS 2031
  • Figure 33. China Augmented Reality Technology Sales Value, (2020-2031) & (US$ Million)
  • Figure 34. China Augmented Reality Technology Sales Value by Type (%), 2024 VS 2031
  • Figure 35. China Augmented Reality Technology Sales Value by Application (%), 2024 VS 2031
  • Figure 36. Japan Augmented Reality Technology Sales Value, (2020-2031) & (US$ Million)
  • Figure 37. Japan Augmented Reality Technology Sales Value by Type (%), 2024 VS 2031
  • Figure 38. Japan Augmented Reality Technology Sales Value by Application (%), 2024 VS 2031
  • Figure 39. South Korea Augmented Reality Technology Sales Value, (2020-2031) & (US$ Million)
  • Figure 40. South Korea Augmented Reality Technology Sales Value by Type (%), 2024 VS 2031
  • Figure 41. South Korea Augmented Reality Technology Sales Value by Application (%), 2024 VS 2031
  • Figure 42. Southeast Asia Augmented Reality Technology Sales Value, (2020-2031) & (US$ Million)
  • Figure 43. Southeast Asia Augmented Reality Technology Sales Value by Type (%), 2024 VS 2031
  • Figure 44. Southeast Asia Augmented Reality Technology Sales Value by Application (%), 2024 VS 2031
  • Figure 45. India Augmented Reality Technology Sales Value, (2020-2031) & (US$ Million)
  • Figure 46. India Augmented Reality Technology Sales Value by Type (%), 2024 VS 2031
  • Figure 47. India Augmented Reality Technology Sales Value by Application (%), 2024 VS 2031
  • Figure 48. Augmented Reality Technology Industrial Chain
  • Figure 49. Augmented Reality Technology Manufacturing Cost Structure
  • Figure 50. Channels of Distribution (Direct Sales, and Distribution)
  • Figure 51. Bottom-up and Top-down Approaches for This Report
  • Figure 52. Data Triangulation
  • Figure 53. Key Executives Interviewed