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市场调查报告书
商品编码
1876042
桑拿设备:全球市占率及排名、总收入及需求预测(2025-2031年)Sauna Equipment - Global Market Share and Ranking, Overall Sales and Demand Forecast 2025-2031 |
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2024 年全球桑拿设备市场规模估计为 7.89 亿美元,预计到 2031 年将达到 12.03 亿美元,在预测期(2025-2031 年)内以 6.1% 的复合年增长率增长。
桑拿设备是指专门用于创造和维持芬兰传统桑拿房以及红外线桑拿房和蒸汽房等现代桑拿房特有的高温低湿环境的设备和组件。关键组件包括加热器(电动式、燃木加热器或燃气加热器)、桑拿石(火山岩,例如玄武岩,用于保温并在註水时产生蒸气)、温度控制系统、通风系统以及由耐热无毒材料(例如北欧云杉和雪松)製成的长凳和麵板。先进的系统整合了数位控制、湿度感测器和节能加热技术(例如碳远红外线面板),以优化热疗的疗效,例如排毒、肌肉放鬆和心血管刺激。对于住宅和商业桑拿房的安装而言,符合安全标准(例如加热器的UL认证)和节省空间的符合人体工学的设计至关重要。
受健康意识提升、水疗和放鬆疗法普及以及健身俱乐部、酒店和度假村基础设施扩建的推动,全球桑拿设备市场持续成长。该市场集中度适中,Halbia、Krahus 和 Sauna360 等主要企业合计占据全球约 43% 的市场。这些行业领导者在技术和设计方面不断创新,提供满足客户在美观、热源和连接性方面多样化偏好的整合式桑拿系统。
亚太地区已成为重要的区域市场,占全球收入的44%,这主要得益于中国、日本和韩国等国家健康意识的增强以及对商业健康基础设施投资的增加。欧洲,例如芬兰和德国,拥有深厚的传统桑拿文化,占据了40%的市场。同时,北美市场占11%,随着豪华住宅设施和精品健身中心引进三温暖设备以提升其健康服务,北美市场的需求也不断成长。
从终端用户观点来看,商业领域占了大部分需求,市场占有率高达76%。这反映了桑拿设备在饭店、水疗中心、健康中心和健身俱乐部等场所的广泛应用。随着全球饭店和健康产业在疫情后逐步復苏,预计商业场所的需求将持续稳定成长。同时,住宅领域虽然市占率较小,但也持续成长,这主要得益于消费者对家庭健康和休閒空间投入的增加,尤其是在高所得地区。
本报告旨在对全球桑拿设备市场进行全面分析,重点关注总收入、市场企业市场占有率和主要企业的排名,并按地区/国家、类型和最终用户对桑拿设备进行分析。
本报告以2024年为基准年,按销售收入对桑拿设备市场规模、估算和预测进行了呈现,并包含了2020年至2031年的历史数据和预测数据。透过定量和定性分析,我们旨在帮助读者制定桑拿设备业务/成长策略,评估竞争格局,分析自身在当前市场中的地位,并做出明智的商业决策。
市场区隔
公司
按类型分類的细分市场
最终使用者群体
按地区
The global market for Sauna Equipment was estimated to be worth US$ 789 million in 2024 and is forecast to a readjusted size of US$ 1203 million by 2031 with a CAGR of 6.1% during the forecast period 2025-2031.
Sauna equipment refers to the specialized apparatus and components designed to create and maintain the high-temperature, low-humidity environment characteristic of traditional Finnish saunas or modern variations like infrared saunas and steam rooms. Key elements include heaters (electric, wood-fired, or gas-powered), sauna stones (volcanic rocks like basalt for heat retention and steam generation when water is poured), thermoregulation systems, ventilation units, and benches/paneling crafted from heat-resistant, non-toxic materials such as Nordic spruce or cedar. Advanced systems may integrate digital controls, humidity sensors, and energy-efficient heating technologies (e.g., carbon-far infrared panels) to optimize thermal therapy benefits like detoxification, muscle relaxation, and cardiovascular stimulation. Compliance with safety standards (e.g., UL certification for heaters) and ergonomic design for spatial efficiency are critical in both residential and commercial sauna installations.
The global sauna equipment market continues to experience steady growth, underpinned by rising consumer awareness around wellness, increasing popularity of spa and relaxation treatments, and expanding infrastructure in health clubs, hotels, and resorts. The market is moderately concentrated, with key players such as Harvia, KLAFS, and Sauna 360 collectively accounting for approximately 43% of the global share. These industry leaders are driving innovation in both technology and design, offering integrated sauna systems that cater to diverse customer preferences in terms of aesthetics, heat source, and connectivity.
Asia-Pacific emerges as the leading regional market, contributing 44% of global revenue, fueled by growing health consciousness in countries like China, Japan, and South Korea, alongside rising investments in commercial wellness infrastructure. Europe, with its strong traditional sauna culture in countries such as Finland and Germany, holds 40% of the market. Meanwhile, North America accounts for 11%, with demand increasingly driven by high-end residential installations and boutique fitness centers adopting sauna facilities to enhance their wellness offerings.
From an end-user perspective, the Commercial sector constitutes the majority of demand, holding a 76% market share. This reflects the widespread adoption of sauna equipment in hotels, spas, wellness centers, and fitness clubs. As the global hospitality and wellness sectors rebound post-pandemic, demand from commercial establishments is expected to maintain strong momentum. Meanwhile, the residential segment, although smaller in share, is growing steadily due to increasing consumer investment in home wellness and relaxation spaces, particularly in high-income regions.
This report aims to provide a comprehensive presentation of the global market for Sauna Equipment, focusing on the total sales revenue, key companies market share and ranking, together with an analysis of Sauna Equipment by region & country, by Type, and by End User.
The Sauna Equipment market size, estimations, and forecasts are provided in terms of sales revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Sauna Equipment.
Market Segmentation
By Company
Segment by Type
Segment by End User
By Region
Chapter Outline
Chapter 1: Introduces the report scope of the report, global total market size. This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 2: Detailed analysis of Sauna Equipment company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments by End User, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Revenue of Sauna Equipment in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 6: Revenue of Sauna Equipment in country level. It provides sigmate data by Type, and by End User for each country/region.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.
Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 9: Conclusion.