市场调查报告书
商品编码
1345229
全球爆米花市场 - 市场规模、份额、成长分析:按产品(即食爆米花、微波爆米花)、按配销通路(B2B、B2C) - 产业预测(2023-2030)Global Popcorn Market Size, Share, Growth Analysis, By Product (Ready-To-Eat Popcorn and Microwave Popcorn), By Distribution Channel (B2B and B2C (Supermarkets/Hypermarkets, Convenience Stores)) - Industry Forecast 2023-2030 |
2021年全球爆米花市场规模约52亿美元。该市场预计将从 2022 年的 57.8 亿美元增至 2030 年的 135.3 亿美元,在预测期内(2022-2030 年)年复合成长率为 11.2%。
爆米花市场的全球趋势是由消费者对健康和福祉的重大趋势所推动的。此外,消费行为的变化,特别是休閒食品类别的变化,在推动该市场的成长方面发挥关键作用。 COVID-19大流行的爆发严重影响了世界各地的爆米花供应链和分销系统,导致便利商店和超市关闭和法规。近年来,消费者的关注点已经转向个人健康和永续,这使得曾经被认为是「小众」的关注点转变为购买决策,尤其是在食品选择方面,已经成为重中之重。因此,对植物性蛋白质和永续生产食品的需求激增,消费者越来越多地寻求更健康、更实用的选择。疫情也导致消费者期望发生重大变化,人们现在根据永续性和健康意识做出购买决定。随着消费者寻求多样化和令人兴奋的口味选择,风味爆米花进一步推动了市场的发展。由于全球对快速方便的零食选择的需求不断增长,即食 (RTE) 零食领域正在对食品和饮料行业产生重大影响。 RTE 爆米花属于这一细分市场,其受欢迎程度正在飙升,这主要是由于对美食口味选择的需求不断增长。
爆米花作为一种健康零食迅速受到欢迎,因为它比薯片和饼干等替代零食的热量和脂肪含量更低。消费者健康意识的增强导致市场对爆米花的需求增加。
爆米花生产中使用的玉米粒等原料价格的波动会对製造商的获利能力产生重大影响,并成为市场成长的限制要素。
随着消费者对焦糖、起司和巧克力釉等独特选择越来越感兴趣,风味爆米花的需求正在上升。爆米花製造商正在响应这一趋势,推出创新口味来满足客户的偏好。注重健康的消费者认为有机和非基因改造爆米花是更健康的选择,从而推动了需求成长。根据这种偏好,爆米花製造商正在推出有机和非基因改造爆米花产品以满足市场需求。美食爆米花以其优质的原料和独特的风味深受消费者的喜爱。因此,小型爆米花製造商应运而生,透过提供优质的手工爆米花产品来满足这一不断增长的趋势。对于当今寻求即食零食的消费者来说,便利性至关重要。由于这些消费者偏好,即食爆米花领域正在经历显着成长。
该报告研究了全球爆米花市场,并提供了市场概况,包括按按产品、配销通路、地区和参与市场的公司概况分類的趋势。
Global Popcorn Market size was valued at around USD 5.2 billion in 2021 and is expected to rise from USD 5.78 billion in 2022 to reach a value of USD 13.53 Billion by 2030, at a CAGR of 11.2 % over the forecast period (2022-2030).
The global expansion of the popcorn market is driven by a significant consumer trend towards health and well-being. Additionally, changing consumer behavior, particularly in the snack food category, has played a crucial role in driving this market's growth. The outbreak of the COVID-19 pandemic has had a substantial impact on the popcorn supply chain and distribution systems worldwide, leading to the closure and regulation of convenience stores and supermarkets. In recent times, consumer priorities have shifted towards personal health and sustainable development, which has transformed what were once considered "niche" interests into top purchasing priorities, especially concerning food choices. Consequently, the demand for plant-based proteins and sustainably produced food has surged, as consumers increasingly seek wholesome and practical options. The pandemic has also caused a significant change in consumer expectations, with people now making purchasing decisions based on sustainability and health consciousness. Flavor-infused popcorn has further driven the market, with consumers seeking diverse and exciting taste options. The ready-to-eat (RTE) snacks segment is significantly impacting the food and beverage industry due to the rising global demand for quick and convenient snack options. RTE popcorn, being a part of this segment, has witnessed a surge in popularity, primarily driven by the increasing demand for gourmet flavored options. Companies like PepsiCo, Inc. have capitalized on this trend by introducing new and mouthwatering flavors like Smartfood Delight Sea Salt Popcorn, which has gained popularity among consumers. To gain a competitive edge, RTE popcorn companies are focusing on attractive product packaging, offering a wide range of products, and utilizing online platforms for product promotion. Top-down and bottom-up approaches were used to estimate and validate the size of the Global Popcorn Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined by using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Popcorn Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined by using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Segments covered in this report:
The global popcorn market is segmented based on product, distribution channel, and region. In terms of product, the market is classified into ready-to-eat popcorn and microwave popcorn. Based on distribution channels, the market is categorized into B2B, B2C (supermarkets/hypermarkets, convenience stores, online). Based on region the global popcorn market is segmented into North America, Europe, Asia-Pacific, South America, and MEA.
Driver:
Popcorn's popularity as a healthy snack choice has surged due to its lower calorie and fat content in comparison to alternative snacks such as chips and cookies. The rising awareness of health among consumers has led to an increased demand for popcorn in the market.
Restraint:
The fluctuating prices of raw materials, such as corn kernels used in popcorn production, can have a significant impact on manufacturers' profitability and may act as a limiting factor for the growth of the market.
Market Trends:
The demand for flavored popcorn is on the rise, with consumers showing a growing interest in unique options like caramel, cheese, and chocolate-covered varieties. Popcorn manufacturers are responding to this trend by introducing innovative flavors to cater to customer preferences. Health-conscious consumers are driving the increasing demand for organic and non-GMO popcorn as they consider it a healthier choice. Popcorn manufacturers are aligning with this preference and introducing organic and non-GMO popcorn products to meet the market demand. Gourmet popcorn is gaining popularity among consumers due to its use of high-quality ingredients and distinctive flavor profiles. As a result, smaller popcorn manufacturers are emerging, offering artisanal and premium popcorn products to cater to this growing trend. The convenience factor is crucial for modern consumers who seek ready-to-eat snack options that can be enjoyed on-the-go. The ready-to-eat popcorn segment is experiencing significant growth as a result of this consumer preference.
Embracing the digital era, popcorn manufacturers are also capitalizing on the growing popularity of online sales channels. By selling their products online, they provide increased accessibility and convenience for consumers, thereby contributing to the overall growth of the popcorn market.