全球木地板和强化地板市场规模、份额、成长分析、按产品（木地板、强化地板）、按应用（住宅、商业）- 2024-2031 年产业预测

2022年，全球木地板和强化地板市场规模为609.9亿美元，预计将从2023年的645.3亿美元增长到2031年的1013.1亿美元，预测期内（2024-2031年）复合CAGR为5.8% 。

全球木地板和强化木地板市场在城市化、翻新活动以及住宅和商业领域对美观和耐用地板解决方案日益增长的需求等多种因素的推动下经历了稳定增长。木地板以其自然之美和长寿而闻名，由于消费者对环保和永续材料的偏好不断增加，木地板尤其受到了巨大的关注。另一方面，强化地板因其成本效益、易于安装以及能够模仿天然木材、石材或瓷砖地板的外观而受到欢迎。层压板製造技术的进步导致了高度逼真的设计和纹理的发展，进一步推动了其需求。木地板和强化木地板产业的主要市场参与者不断关注产品创新、永续发展计画和策略合作，以加强其市场占有率并获得竞争优势。此外，线上零售通路的出现使消费者更容易获得木质和强化木地板产品，进一步推动市场成长。

然而，原材料价格波动、与森林保护相关的严格法规以及COVID-19大流行的经济影响等挑战对市场扩张造成了暂时的阻碍。儘管如此，随着人们对绿色建筑实践的日益重视以及环保地板材料的日益采用，木质地板和强化木地板市场在可预见的未来将持续成长和创新。

目录

执行摘要

• 市场概况
• 命运之轮

研究方法论

• 资讯采购
• 二手和主要资料来源
• 市场规模估计
• 市场假设与限制

母公司市场分析

• 市场概况
• 市场规模
• 市场动态
  • 司机
  • 机会
  • 限制
  • 挑战

主要市场洞察

• 技术分析
• 定价分析
• 供应链分析
• 价值链分析
• 市场生态系统
• 智慧财产权分析
• 贸易分析
• 启动分析
• 原料分析
• 创新矩阵
• 管道产品分析
• 总体经济指标
• 顶级投资分析
• 成功的关键因素
• 竞争程度

市场动态与展望

• 市场动态
  • 司机
  • 机会
  • 限制
  • 挑战
• 监管环境
• 波特分析
• 对未来颠覆的特别见解

按产品分類的全球木地板和强化地板市场

• 市场概况
• 木地板
• 强化木地板。

按应用分類的全球木地板和强化地板市场

• 市场概况
• 住宅
• 商业的
• 工业的

全球木地板和强化地板市场规模（按地区）

• 市场概况
• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 欧洲其他地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 亚太其他地区
• 拉丁美洲
  • 巴西
  • 拉丁美洲其他地区
• 中东和非洲 (MEA)
  • 海湾合作委员会国家
  • 南非
  • MEA 的其余部分

竞争格局

• 前 5 名玩家比较
• 2021 年关键参与者的市场定位
• 主要市场参与者所采取的策略
• 最佳制胜策略
• 近期市集活动
• 主要公司市占率（%），2021年

主要公司简介

• Mohawk Industries, Inc.
• Shaw Industries Group, Inc.
• Pergo (a brand of Mohawk Industries)
• Mannington Mills, Inc.
• Kaindl Flooring
• Armstrong World Industries, Inc.
• Tarkett Group
• Beaulieu International Group
• Somerset Hardwood Flooring
• Goodfellow Inc.
• Anderson Tuftex (a brand of Shaw Industries Group)
• Quick-Step (a brand of UNILIN, a Mohawk Industries company)
• Nature Home Holding Company Limited
• Kronospan
• USFloors (a subsidiary of Shaw Industries Group)
• Faus Group (a brand of Kronospan)
• Kahrs Group
• Power Dekor Group Co., Ltd.
• Formica Group
• ELESGO (a brand of Kronospan)

Global Wood and Laminate Flooring Market size was valued at USD 60.99 billion in 2022 and is poised to grow from USD 64.53 billion in 2023 to USD 101.31 billion by 2031, growing at a CAGR of 5.8% in the forecast period (2024-2031).

The global wood and laminate flooring market were experiencing steady growth driven by several factors including urbanization, renovation activities, and the increasing demand for aesthetically appealing and durable flooring solutions across residential and commercial sectors. Wood flooring, renowned for its natural beauty and longevity, was particularly witnessing significant traction owing to rising consumer preferences for eco-friendly and sustainable materials. Laminate flooring, on the other hand, gained popularity due to its cost-effectiveness, ease of installation, and ability to mimic the appearance of natural wood, stone, or tile flooring. Technological advancements in laminate manufacturing had led to the development of highly realistic designs and textures, further boosting its demand. Key market players in the wood and laminate flooring industry were continuously focusing on product innovation, sustainability initiatives, and strategic collaborations to strengthen their market presence and gain a competitive edge. Additionally, the advent of online retail channels facilitated easier accessibility of wood and laminate flooring products to consumers, further driving market growth.

However, challenges such as fluctuating raw material prices, stringent regulations related to forest conservation, and the economic impact of the COVID-19 pandemic posed temporary hindrances to market expansion. Nonetheless, with the increasing emphasis on green building practices and the growing adoption of eco-friendly flooring materials, the wood and laminate flooring market was poised for continued growth and innovation in the foreseeable future.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Wood and Laminate Flooring Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Wood and Laminate Flooring Market Segmental Analysis

Based on Product the market is segmented as, Wood Flooring, Laminate Flooring. Based on Application the market is segmented as, Residential, Commercial, and Industrial. Regional the market is segmented as, North America, Asia Pacific, Latin America, and Middle East & Africa (MEA).

Drivers of the Global Wood and Laminate Flooring Market

One significant driver in the global wood and laminate flooring market is the increasing construction activities worldwide. With rapid urbanization and population growth in emerging economies, there's a rising demand for housing and infrastructure, which fuels the need for flooring materials. Wood and laminate flooring, due to their aesthetic appeal, durability, and ease of maintenance, are preferred choices in both residential and commercial construction projects. Moreover, the growing trend towards eco-friendly and sustainable construction practices has also boosted the demand for wood flooring, as it is considered a renewable resource when sourced responsibly. This driver propels the market growth by creating opportunities for manufacturers and suppliers to cater to the escalating demand for flooring solutions.

Restraints in the Global Wood and Laminate Flooring Market

One notable restraint affecting the global wood and laminate flooring market is the volatility in raw material prices. The prices of wood and laminate raw materials such as timber, resin, and adhesives are subject to fluctuations due to various factors including changes in supply and demand dynamics, geopolitical tensions, and environmental regulations affecting harvesting and production. These fluctuations in raw material prices can directly impact the production costs for manufacturers, leading to challenges in maintaining profit margins and pricing competitiveness in the market. Additionally, sudden spikes in raw material prices may also disrupt supply chains and lead to inventory management issues for industry players, thus posing a restraint to market growth.

Market Trends of the Global Wood and Laminate Flooring Market

An emerging trend in the global wood and laminate flooring market is the increasing adoption of digital technologies for product innovation and marketing. Manufacturers are leveraging digital platforms for designing, showcasing, and customizing flooring products to meet the evolving preferences of consumers. Virtual reality (VR) and augmented reality (AR) technologies are being employed to provide immersive experiences, allowing customers to visualize how different flooring options would look in their spaces before making purchase decisions. Furthermore, digital marketing strategies such as social media campaigns and online advertising are being utilized to reach wider audiences and promote the benefits of wood and laminate flooring solutions. This trend not only enhances customer engagement but also facilitates efficient market penetration and brand differentiation for industry players amidst intensifying competition.

Table of Contents

Executive Summary

• Market Overview
• Wheel of Fortune

Research Methodology

• Information Procurement
• Secondary & Primary Data Sources
• Market Size Estimation
• Market Assumptions & Limitations

Parent Market Analysis

• Market Overview
• Market Size
• Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges

Key Market Insights

• Technology Analysis
• Pricing Analysis
• Supply Chain Analysis
• Value Chain Analysis
• Ecosystem of the Market
• IP Analysis
• Trade Analysis
• Startup Analysis
• Raw Material Analysis
• Innovation Matrix
• Pipeline Product Analysis
• Macroeconomic Indicators
• Top Investment Analysis
• Key Success Factor
• Degree of Competition

Market Dynamics & Outlook

• Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges
• Regulatory Landscape
• Porters Analysis
  • Competitive rivalry
  • Threat of Substitute Products
  • Bargaining Power of Buyers
  • Threat of New Entrants
  • Bargaining Power of Suppliers
• Skyquest Special Insights on Future Disruptions
  • Political Impact
  • Economic Impact
  • Social Impact
  • Technical Impact
  • Environmental Impact
  • Legal Impact

Global Wood and Laminate Flooring Market by Product

• Market Overview
• Wood Flooring
• Laminate Flooring.

Global Wood and Laminate Flooring Market by Application

• Market Overview
• Residential
• Commercial
• and Industrial

Global Wood and Laminate Flooring Market Size by Region

• Market Overview
• North America
  • USA
  • Canada
• Europe
  • Germany
  • Spain
  • France
  • UK
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America
  • Brazil
  • Rest of Latin America
• Middle East & Africa (MEA)
  • GCC Countries
  • South Africa
  • Rest of MEA

Competitive Landscape

• Top 5 Player Comparison
• Market Positioning of Key Players, 2021
• Strategies Adopted by Key Market Players
• Top Winning Strategies
  • By Development
  • By Company
  • By Year
• Recent Activities in the Market
• Key Companies Market Share (%), 2021

Key Company Profiles

• Mohawk Industries, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Shaw Industries Group, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pergo (a brand of Mohawk Industries)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mannington Mills, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kaindl Flooring
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Armstrong World Industries, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tarkett Group
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beaulieu International Group
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Somerset Hardwood Flooring
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Goodfellow Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Anderson Tuftex (a brand of Shaw Industries Group)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Quick-Step (a brand of UNILIN, a Mohawk Industries company)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nature Home Holding Company Limited
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kronospan
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• USFloors (a subsidiary of Shaw Industries Group)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Faus Group (a brand of Kronospan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kahrs Group
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Power Dekor Group Co., Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Formica Group
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ELESGO (a brand of Kronospan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments