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市场调查报告书
商品编码
1448278
全球大尺码服饰市场规模、份额、成长分析(按类型、性别)- 2024-2031 年产业预测Global Plus Size Clothing Market Size, Share, Growth Analysis, By Type(Casual Wear, Formal Wear), By Gender(Male, Female) - Industry Forecast 2024-2031 |
2022年全球大尺码服饰市场规模预计为6.0622亿美元,从2023年的6.3047亿美元增长到2031年的8.6284亿美元,并预计在预测期内持续增长(2024年预计复合年增长率为4%) 2031 至2031 年间)。
对于时尚单品,1X 至 6X 码被视为大尺码服装类,7X 及以上被视为加长码。这些类别超出了通常所说的「直接」尺寸范围,通常包括 UK16 至 UK28 等尺寸范围,但存在地区差异。大尺码市场的顾客现在可以轻鬆获得时尚、最新的服装,并且对大尺码的需求很高。此外,他们期望高端服装有吸引力、耐穿且物有所值。导致市场大幅成长的主要因素之一是全球需求的增加,这主要是由于超重和肥胖人口所致。大尺码服饰市场主要是由身体积极性运动和大尺码消费者信心的增强所推动的,而这又受到《Vogue》、《Cosmopolitan》、《Elle》和《Glamour》等杂誌上强大的时尚广告和促销宣传活动的推动。此外,大众对大号身材认知的提高,加上知名名流的支持,创造了一种让顾客接受真实自我的氛围,这推动了该行业的需求。但大尺码服饰市场也存在问题。零售商经常遭受成本上升的困扰,因为适应各种尺寸需要花钱。大尺码服饰的发展受到复杂的製造工艺的阻碍,製造工艺使用更多的材料来适应更大的尺寸,从而推高了成本。另一方面,大尺码服饰市场未来成长和多元化的前景乐观,全通路大尺码服饰零售预计将成长,品牌在该领域的影响力不断扩大。这一充满希望的未来性凸显了该行业进一步发展和成长的能力。
Global Plus Size Clothing Market size was valued at USD 606.22 million in 2022 and is poised to grow from USD 630.47 million in 2023 to USD 862.84 million by 2031, growing at a CAGR of 4% during the forecast period (2024-2031).
When it comes to fashion items, 1X through 6X sizes are considered plus-size clothing, and 7X and above are considered extended sizes. These divisions go beyond what are usually referred to as "straight" sizes and often include size ranges such as UK 16 to UK 28, albeit there are regional differences. Customers in the plus-size market currently demonstrate a high level of desire for fashionable, up-to-date clothing that is easily available in larger sizes. Additionally, they anticipate attractive, long-lasting, premium clothing that is worth the money. One of the key factors leading to the market's significant rise is the global increase in demand that is mostly caused by an overweight and obese population. The plus-size clothing market is driven primarily by the body positivity movement and the increased confidence of plus-size consumers, which are fostered by powerful fashion ads and promotional campaigns that are featured in magazines like Vogue, Cosmopolitan, Elle, and Glamour. Furthermore, the improved public perspective of plus-size bodies along with endorsements from well-known celebrities have created a climate in which customers accept who they are, which in turn has increased demand in the industry. However, there are problems in the plus-size apparel market. Retailers frequently struggle with rising expenses because it is expensive to accommodate a range of sizes. The development of plus-size clothing is hampered by the complex manufacturing process, which raises costs by using more materials to accommodate greater measurements. On the other hand, there are encouraging prospects for future growth and diversification within the plus-size clothing market due to the predicted increase in omnichannel retail availability for plus-size clothes and the growth of brand presence within the sector. This promising future highlights the industry's capacity for further development and growth.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Plus Size Clothing Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Plus Size Clothing Market Segmental Analysis
The plus size clothing market is divided into segments based on price point, geography, gender, age group, and kind. The market is divided into types such as sportswear, formal dress, casual wear, and others. The market is divided into two categories: male and female. The market is divided into three age groups: under 15, 16 to 59, 60 and above. The market is divided into three price points: economy, mid-range, and premium. The market is divided into the following regions: Asia-Pacific, Africa, Latin America, Europe, North America, and the Middle East.
Drivers of the Global Plus Size Clothing Market
Customer preferences have been greatly impacted by plus-size influencers and celebrities that promote body positivity and display fashionable wardrobe options.
Restraints in the Global Plus Size Clothing Market
The limited assortment of plus-size clothing that many physical retail outlets still carry limits the options and experiences that offline customers can have when purchasing.
Market Trends of the Global Plus Size Clothing Market
Increasing awareness and advocacy for body positivity and inclusivity have driven the demand for plus-size clothing, fostering a more diverse and representative fashion industry.