全球新鲜蔬菜市场规模、份额、成长分析、按产品、分销管道 - 产业预测 2024-2031

2022年全球新鲜蔬菜市场规模将为6502.5亿美元，从2023年的8141.1亿美元增长到2031年的49149.5亿美元，并预计在预测期内增长（2024年-预计复合年增长率为2031 年为25.2 %）。

新鲜蔬菜市场是全球食品产业重要且活跃的部分。该市场生产多种产品，包括绿叶、彩色水果和营养丰富的根茎类，满足了消费者对天然、健康和营养选择日益增长的需求。随着人们健康意识的增强并重新考虑吃新鲜蔬菜的好处，这个行业正在不断扩大。都市化和生活方式的改变带来了对即食健康食品日益增长的需求，进一步推动了市场的发展。

COVID-19 的爆发凸显了强大而有效的供应链的必要性，以确保新鲜蔬菜的供应。儘管由于封锁和分销问题导致早期出现一些中断，但事实证明，市场在应对不断变化的客户需求方面具有弹性。

此外，农业技术的不断开拓正在提高新鲜蔬菜的品质、保质期和整体适销性。这些发展包括精密农业、永续种植技术和更好的收穫后管理。随着饮食习惯的改变、注重健康的消费者追求永续饮食以及行业的不断进步推动市场，新鲜蔬菜市场正在不断增长，使其成为全球食品领域的重要领域，预计将稳步发展。

目录

执行摘要

• 市场概况
• 命运之轮

调查方法

• 资讯采购
• 次要/一级资讯来源
• 市场规模估算
• 市场假设与限制

母市场分析

• 市场概况
• 市场规模
• 市场动态
  • 促进因素
  • 机会
  • 抑制因素
  • 任务

主要市场考察

• 技术分析
• 价格分析
• 供应链分析
• 价值链分析
• 市场生态系统
• 智慧财产权分析
• 贸易分析
• Start-Ups分析
• 原料分析
• 创新矩阵
• 研发线产品分析
• 总体经济指标
• 主要投资分析
• 关键成功因素
• 竞争程度

市场动态及展望

• 市场动态
  • 促进因素
  • 机会
  • 抑制因素
  • 任务
• 监管形势
• 波特的分析
• 对未来中断的特殊考虑

全球新鲜蔬菜市场：副产品

• 市场概况
• 番茄
• 洋葱
• 高丽菜
• 黄瓜
• 茄子
• 豆子
• 红萝卜
• 其他的

全球新鲜蔬菜市场：按分销管道划分

• 市场概况
• 离线
• 在线的

全球新鲜蔬菜市场规模：按地区划分

• 市场概况
• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东和非洲 (MEA)
  • 海湾合作委员会国家
  • 南非
  • 其他中东/非洲地区

竞争形势

• 前5名企业对比
• 主要企业市场定位（2021年）
• 主要市场参与者所采取的策略
• 关键成功策略
• 近期市集活动
• 主要企业市场占有率（2021年）

主要企业简介

• Dole Food Company, Inc.
• Fresh Del Monte
• Keelings
• Tanimura & Antle
• BelOrta
• FreshPoint Inc.
• Mirak Group
• CH Robinson Worldwide, Inc.
• Goknur Gida
• Fruitable Fresh Sdn Bhd.
• Global Fresh Trading FZE

The Global Fresh vegetables market size was valued at USD 650.25 billion in 2022 and is poised to grow from USD 814.11 billion in 2023 to USD 4914.95 billion by 2031, growing at a CAGR of 25.2% in the forecast period (2024-2031).

Within the global food industry, the fresh vegetable market is a vital and active sector. Producing a broad range of leafy greens, colorful fruits, and nutrient-dense root vegetables, this market meets the growing need from consumers for nutritional options that are natural, wholesome, and high in nutrients. The industry is expanding because people are becoming more conscious of wellbeing and the advantages of eating fresh vegetables. The market is further driven by the rise in demand for quick-to-prepare yet wholesome food brought on by urbanization and lifestyle changes.

The COVID-19 epidemic has highlighted the need for a robust and effective supply chain to guarantee the availability of fresh vegetables. Lockdowns and distribution issues caused some early disruptions, but the market proved resilient by adjusting to shifting customer demands.

Furthermore, continuous technical developments in agriculture are improving the quality, shelf life, and general market viability of fresh vegetables. These developments include precision farming, sustainable growing techniques, and better post-harvest management. The fresh vegetable market is predicted to develop steadily as dietary habits change, health-conscious customers pursue sustainable eating, and ongoing advancements in the industry propel the market, making it a crucial sector in the global food scene.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Fresh Vegetables Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Fresh Vegetables Market Segmental Analysis

The product, distribution channel, and region segments of the global fresh vegetable market are identified. The market is divided into segments according on product, including tomatoes, onions, carrots, beans, cabbage, cucumbers, and eggplant. The market is divided into offline and online segments based on the distribution channel. The market is divided into three regions: North America, Asia Pacific, and Latin America.

Drivers of the Global Fresh Vegetables Market

One important factor is growing knowledge of the advantages eating fresh veggies has for one's health. The desire for fresh veggies is being driven by people's growing preference for natural, nutrient-dense diets.

Restraints in the Global Fresh Vegetables Market

Seasonal variations in the availability of fresh vegetables can cause supply chain disruptions and price volatility.

Market Trends of the Global Fresh Vegetables Market

Growing Consumer Demand for Locally cultivated and Organic Produce: Fresh veggies that are cultivated locally and organic are in higher demand. The inclination towards items that have less chemical exposure and a lower carbon footprint has resulted in a notable increase in the demand for veggies that are organic, sourced locally, and from farms.

Table of Contents

Executive Summary

• Market Overview
• Wheel of Fortune

Research Methodology

• Information Procurement
• Secondary & Primary Data Sources
• Market Size Estimation
• Market Assumptions & Limitations

Parent Market Analysis

• Market Overview
• Market Size
• Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges

Key Market Insights

• Technology Analysis
• Pricing Analysis
• Supply Chain Analysis
• Value Chain Analysis
• Ecosystem of the Market
• IP Analysis
• Trade Analysis
• Startup Analysis
• Raw Material Analysis
• Innovation Matrix
• Pipeline Product Analysis
• Macroeconomic Indicators
• Top Investment Analysis
• Key Success Factor
• Degree of Competition

Market Dynamics & Outlook

• Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges
• Regulatory Landscape
• Porters Analysis
  • Competitive rivalry
  • Threat of Substitute Products
  • Bargaining Power of Buyers
  • Threat of New Entrants
  • Bargaining Power of Suppliers
• Skyquest Special Insights on Future Disruptions
  • Political Impact
  • Economic Impact
  • Social Impact
  • Technical Impact
  • Environmental Impact
  • Legal Impact

Global Fresh Vegetables Market by Product

• Market Overview
• Tomato
• Onion
• Cabbage
• Cucumber
• Eggplant
• Beans
• Carrot
• and Others

Global Fresh Vegetables Market by Distribution Channel

• Market Overview
• Offline
• and Online

Global Fresh Vegetables Market Size by Region

• Market Overview
• North America
  • USA
  • Canada
• Europe
  • Germany
  • Spain
  • France
  • UK
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America
  • Brazil
  • Rest of Latin America
• Middle East & Africa (MEA)
  • GCC Countries
  • South Africa
  • Rest of MEA

Competitive Landscape

• Top 5 Player Comparison
• Market Positioning of Key Players, 2021
• Strategies Adopted by Key Market Players
• Top Winning Strategies
  • By Development
  • By Company
  • By Year
• Recent Activities in the Market
• Key Companies Market Share (%), 2021

Key Company Profiles

• Dole Food Company, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fresh Del Monte
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Keelings
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tanimura & Antle
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BelOrta
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• FreshPoint Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mirak Group
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• C.H. Robinson Worldwide, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Goknur Gida
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fruitable Fresh Sdn Bhd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Global Fresh Trading FZE
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments